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and humanities journals. This item is from the digital archive maintained by Michigan
State University Library. Find more at:
http://digital.lib.msu.edu/projects/africanjournals/
by Charles C. Umeh*
Abstract
The history of television broadcasting in Nigeria revolves around the suitability of the
medium for political propaganda and for educational broadcasting. This article examines
political and educational motivation for the establishment of television in Nigeria from
1959 when the Western Nigeria Television (WNTV) was established to early 1962 when the
Federal Government and the three existing regional governments each had a television
station of its own. The creation of new states was accompanied by the proliferation of
television stations until the establishment of the Nigerian Television Authority (N.T.A.)
checked this proliferation and wastage of resources. The article assesses the performance of
educational television broacasting in Nigeria and concludes that it has largely been
successful.
*Dr. Charles C. Umeh is dean, School of Applied Arts and Sciences, Federal Polytechnic,
Bida, Nigeria.
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Avenement et croissance de la
television au Nigeria:
contenus politiques et educationnels
R6sum6
L'histoire de la television au Nigeria tourne autour de son
utilisation comme moyen de propagande politique et pour
I'education. Cet article etudie les motivations politiques et
educationnelles qui ont pousse a la creation de la television au
Nigeria des 1959 avec la Western Nigeria Television (WNTV) au
debut des annees 1962 lorsque le Gouvernement federal et les
trois Gouvernements des regions d'alors avaient chacun sa propre
station de television.
La creation de nouveaux etats a vu la proliferation de stations de
television avant que la NTA (Nigerian Television Authority) ne
mette fin a cette tendance et au gaspillage de ressources qui lui
etait inherent.
L'article evalue les resultats de I'enseignement televisuel au
Nigeria et conclut que dans une large mesure, ses resultats sont un
succes.
55
Introduction
The Early Years of Television in Nigeria
56
into the people's homes so that they might benefit from that knowledge.
He declared that 'television will serve as teacher and entertainer, and as a
stimulus to us all to transform Nigeria into a modern and prosperous
nation'. This educational task might be performed through formal
educational programmes for schools and less formal programmes for
adults. Political motivation notwithstanding, the Western Nigeria
Television venture took off successfully and became the pride of the
entire Region and the nation.
The other two regional governments in the east and the north soon
followed suit. The National Council of Nigeria and the Cameroon
(N.C.N.C.) government of the Eastern Region and the Northern People's
Congress (N.P.C.) government of the Northern Region had to prove to
their respective peoples that whatever the Action Group (A.G.)
government of the West could do, they too could do for the people of their
regions. Even the Federal Government at Lagos had to hurry into the
television race. So, three additional television stations sprang up in Nigeria
in a quick succession, Adegbokun (1983 :3) writes that with its
establishment on the 31st of October, 1959, WNTV became the first
operational television station on the continent of Africa, with the slogan
'First in Africa'. A year later, the former Eastern Nigeria Television
Service (ENTV) came into being. This was followed by Radio Television
Kaduna, established by the former Northern Nigerian Government as an
arm of the Broadcasting Company of Northern Nigeria (BCNN) in March,
1962. The Federal Government, a month later, established the Nigerian
Television Service (NTS) in Lagos. Thus, the Federal Government and the
three existing regional governments of the early 1960s all had television
stations of their own.
Observers at the time believed that although these television stations
were welcome and useful in many respects, they nevertheless served
partisan political purposes for their various governments. This political
and sectionalistic heritage was to be passed over to future television
establishments in Nigeria. Egbon (1982) voiced what was in the minds of
manv Nigerians:
Although all the Nigerian Regional Television Stations in the First Republic (post-
independence period) proclaimed national goals in their operational statements, yet
the dominant tone was very much sectional and essentially partisan in federal politics.
The accent was on regionalism and strengthening the power base accordingly to the
needs of the government in power. In short, programming was simply divisive and
propagandistic, as the coverage traced a sectional pattern-reflective of the nation's
political ideologies and diversities (p. 7).
58
the civilian administration which followed was, therefore, highly
disorganized as far as the initiation of development ventures was
concerned. The five political parties were in open competition in order to
show what they were able to achieve for the states they controlled. State
government-owned universities, polytechnics, colleges, hospitals, schools,
radio and television stations sprang up everywhere with little rational
planning. They were able to do this because they revoked the charter of the
NTA. Commenting on the magnitude of the proliferation of television
stations in Nigeria, Adiche (1984) noted that the 34 TV stations in Nigeria
had proliferated over 25 years at a rate of 1.5 stations per year — a rate
which outstripped general economic growth. 'People in television industry
in Nigeria say the country has the fourth lagest television network in the
world. One of them, Mike Enahoro, managing director of Prime
Television and a one-time newcaster on NTA, says Nigeria has been moved
forward and is only second to the United States in numbers' (p. 5). This
final claim, although not accurate, demonstrates the prestige and status
which television had been endowed with.
One remarkable feature of the rapid growth in the number of television
stations in Nigeria is the corresponding rapid growth in the number of both
trained and untrained manpower for the industry. The Federal and State
governments recruited a large number of indigenous television staff and
many of these were sent to the United Kingdom, United States and other
developed countries for professional television training. The resultant
rapid increase in the number of trained television personnel in the country
helped to bring about a remarkable increase in the number of locally made
television programmes. Reviewing the performances of the television
industry in 1983, the Director General of the Nigerian Television
Authority was reported as saying that '. . . from 90 per cent imported
programmes between 1959 and 1962, the figure had dropped to 20 per
cent. With a staff strength of 4,000 in 1979 we grew to 10,000 in 1983'
(Adiche 1984, p. 5).
59
Organization of Nigeria (BON). So, instead of flooding the sporting arena
with hundreds of radio and television crew from the numerous radio and
television stations in the country, the new organization co-ordinated all the
broadcasting activities and fed all the media units from that central pool.
This experiment was so unifying and successful that the military
government, a few years later, decided to unite all the various television
stations in the country under one body — the Nigerian Television
Authority. A decree (No. 24 of 1977) was promulgated (effective from
April, 1976) establishing the Nigerian Television Authority. Adegbokun
(1983) summarized the powers of the NTA under the decree thus:
The decree gave the Authority the exclusive right for television broadcasting in
Nigeria. It stated further that 'it shall be the duty of the Authority to provide, as a
public service in the interest of Nigeria, independent and impartial television
broadcasting for general reception within Nigeria'. The Authority shall ensure that the
service which it provides, when considered as a whole, reflects the unity of Nigeria as a
Federation and, at the same time, gave adequate expression to the culture,
characteristics and affairs of each Zone or other parts of the Federation (p. 3).
The N.T.A. took over the ten television stations that existed in the
country and embarked on a policy of equitable geographical spread of
television stations throughout the country. As the ten stations that already
existed were sited in ten state capitals, the N.T.A. decided to set up nine
additional television stations in the capitals of the remaining nine states of
the Federation. A station was also established at the new Federal Capital,
Abuja.
60
Functions of the N.T.A.
61
television service in Africa . . . . In recent years, we have engaged in an ambitious
transmitter development programme which laces the entire system into one single
national grid, with a network of transmitters, microwave links and satellite
transmission facilities, all aimed at achieving a 100 per cent coverage of the entire
territory and people of Nigeria in the very very foreseable future (sic) (p. 21).
When the civilian administration took over from the army in 1979, an
amendment was introduced to the N.T.A. decree (renamed 'the N.T.A.
Act'). The 1979 Constitution gave the Nigerian president the power to
allow state governments, organizations and individuals to operate
television stations, hence reverting to the previous situation. The
immediate outcome was predictable; many state governments rushed into
establishing their own state-owned television stations to compete side by
side with the 22 N.T.A. stations. By the end of 1983, nine additional
television stations had been established by Ogun, Oyo, Anambra, Ondo,
Bendel, Imo, Lagos, Plateau and Kano states.
One advantage to the television industry, and to the nation as a whole, of
the two bouts of speedy proliferation of television stations was the rapid
increase in the use of the television medium by Nigerians. Many
individuals, establishments and homes procured television sets as a result
of the oil wealth of the last two decades. Adiche (1974) reported a survey
which showed that '. . . about 87 per cent of the people surveyed viewed
more than two hours of television programmes a day in all states'. In
addition, the number of channels which became available to some
Nigerian viewers increased from one or two during the early 1960s to five
or more channels in some locations in the country by the 1980s. Muniru
(1984) commented on the increased choice of television channels for
Nigerian viewers. He affirmed that television had spread to all areas of the
country. Growth had been phenomenal. Viewers between Western State
and Lagos could select from some twelve channels.
When, in 1984, the army again came into power in Nigeria, they
immediately directed their attention to correcting some of the politically
motivated developmental disparities of the civilian administration.
Proliferation of television stations in Nigeria became one of the many such
areas of attention. The military government, in 1984, announced a plan to
rationalize the number of radio and television stations in the country.
Paradoxically, the availability of numerous radio and television stations
in Nigeria during the 1979-83 civilian administration should have
enhanced national unity but instead it produced widespread disharmony
caused by the unprecedented misuse of these two media facilities by
politicians and their agents. While inaugurating the Committee for the
Rationalisation of Radio and Television Services, the then Chief of Staff,
Supreme Headquarters, lamented the abuse of the radio and television
62
media by the politicians during the civilian regime. New Nigerian (October
24, 1984) reported the Chief of Staffs remarks:
The exercise was aimed at streamlining television broadcasting in the country, saving
cost and making the services more efficient. He condemned the role played by the
various radio and television stations during the civilian regime. He said that the
stations without exception became megaphones of political parties in power,
suppressing or grossly distorting information to serve the whims and caprices of
politicians. By so doing, Brigadier Idiagbon added, 'they fanned the embers of
disunity, disaffection and discord'. They also succeeded in poisoning the political
atmosphere to such an extent that law and order virtually broke down in many states
of the Federation.
63
environs. Whatever the case, the development of educational television
during these early years of television in Nigeria can best be considered
along regional lines.
It can be argued that the regional development of television was an
offshoot of the prevailing regionalization of policy making in Nigeria at
the time, of which education was also a part. 'Education is the
responsibility of the Ministry of Education within each region, while the
Federal ministry has charge of schools in the Federal District and some
institutions of higher learning in the region' states UNESCO (1967: 113).
Educational television broadcasts were the joint responsibility of the
Ministry of Education and the television station of each region which
would broadcast them. The broadcasts were based on the syllabi of
schools of the region concerned. Hence, the question of a national
educational television policy for all schools throughout the country was
not feasible at this time. Instead, the various regional governments
formulated their own educational television policies. In 1965, UNESCO
carried out a study of three out of the four regional educational television
programmes existing in Nigeria at the time. The aims of these three
programmes studied were given as follows:
The Eastern Region programme which began in 1960 also aimed at the
enrichment of the content of secondary school courses and made
enrichment broadcasts for primary schools.
The former Midwestern Region (now called Bendel State) was the last of
the four regional governments in Nigeria to introduce educational
television for schools in its area of authority. Before the establishment of
the educational television broadcasting unit in 1973, the Bendel State
Government set up what was called the 'UNDP/UNESCO Mission on
Educational Television in Midwestern State, Nigeria' to plan the effective
take-off of the programme. The BTV Unit was aimed at:
64
. . . the provision of planned instruction at primary, secondary grammar schools,
teacher training colleges as well as for adult education and nursery schools. The
identified priorities for educational television programmes in the schools include
supplementing classroom teaching in the subject areas of Integrated Science,
Mathematics, English Language, African History and Current Affairs. (Okpue 1980,
p. 31).
Just as such expectations in the developed world were foiled by resistance to change
and inherent technical and psychological obstacles, the promise of educational
television for the Third World appears not to have been matched by its performance.
Does this prove that the initial plans were misguided in either case? Not necessarily.
Expensive and relatively disappointing though these developments have been, they
were not clearly so costly as some other projects from 20 years ago, and what has been
learned from them can now be applied confidently at a time when technical advances
and educational needs are shifting in favour of the application of television to the
solution of many more educational problems (p. 53).
Conclusion
In conclusion, this study affirms that the advent and growth of television
broadcasting in Nigeria were motivated and channeled, respectively, by
strong political and educational considerations. Some of the problems and
shortcomings of the medium have been highlighted and examined. These
problems and shortcomings notwithstanding, television broadcasting in
Nigeria has been a success in comparison with its performance elsewhere in
the Third World.
References
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Quarter. April-June, OD. 3-5.
Adiche, C. (1984). 'TV: The Staggering 25 Years'. The Sunday Concord. Lagos
October 28, pp. 5, 8-9.
'Africa's First TV Service Launched' (News Report) (1959). Daily Times, (Lagos),
Monday, November 2, p. 1.
Egbon, M.I. (1982). "Origin and Development of Television Broadcasting in Nigeria'.
Television Journal. Ending December 1982, pp. 4-4, 27-28.
Faroni, Y. (1979). 'Preface'. In A. Gbenga (ed.). Fatorama — NTV Ibadan. Ibadan:
NTV publication.
Gbenga, A. (ed.) (1979). Fatorama — NTV Ibadan. Ibadan: NTV publication.
Moss, R. (1983). Video the Educational Challenge. London: Croom Helm Limited.
Muniru, K. (1984). '25 Years of Television*. Daily Times (Lagos), Saturday, November
3, p. 1.
Ofonagoro, W. (1984). 'Common Heritage of Shared Origins'. Television Journal 1st
Quarter, January-March, pp. 16-21.
Okpue, C. (1980). The Development of Educational Tension in Bendel State, Nigeria.
Unpublished M.Ed. Thesis, University College, Cardiff.
•State FRCN Stations to Close Down' (News Report) (1984). New Nigerian,
Wednesday, October 24, p. 1.
UNESCO (1987). New Educational Media in Action — Case Studies of Planners.
Paris: UNESCO.
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