Correlates of Tinder Use
Correlates of Tinder Use
Correlates of Tinder Use
Gilla K. Shapiro, MA (Cantab), MPP/MPA,1,2 Ovidiu Tatar, MD, MSc,2 Arielle Sutton, BA,1
William Fisher, PhD,3 Anila Naz, MD, MPH, MSc,2 Samara Perez, PhD,1,2 and Zeev Rosberger, PhD1,2,4,5
Abstract
Tinder is a frequently used geosocial networking application that allows users to meet sexual partners in their
geographical vicinity. Research examining Tinder use and its association with behavioral outcomes is scarce.
The objectives of this study were to explore the correlates of Tinder use and risky sexual behaviors in young
adults. Participants aged 18–26 were invited to complete an anonymous online questionnaire between January
and May 2016. Measures included sociodemographic characteristics, Tinder use, health related behaviors, risky
sexual behaviors, and sexual attitudes. Associations among these variables were estimated using multivariate
logistic regressions. The final sample consisted of 415 participants (n = 166 Tinder users; n = 249 nonusers).
Greater likelihood of using Tinder was associated with a higher level of education (OR = 2.18) and greater
reported need for sex (OR = 1.64), while decreased likelihood of using Tinder was associated with a higher level
of academic achievement (OR = 0.63), lower sexual permissiveness (OR = 0.58), living with parents or relatives
(OR = 0.38), and being in a serious relationship (OR = 0.24). Higher odds of reporting nonconsensual sex
(OR = 3.22) and having five or more previous sexual partners (OR = 2.81) were found in Tinder users. Tinder
use was not significantly associated with condom use. This study describes significant correlates of using Tinder
and highlights a relationship between Tinder use with nonconsensual sex and number of previous sexual
partners. These findings have salience for aiding public health interventions to effectively design interventions
targeted at reducing risky sexual behaviors online.
Keywords: attitudes, Tinder, young adults, condom use, consent, sexual behavior
1
Department of Psychology, McGill University, Montreal, Canada.
2
Lady Davis Institute for Medical Research, Jewish General Hospital, Montreal, Canada.
3
Department of Psychology, Western University, London, Canada.
4
Louise Granofsky Psychosocial Oncology Program, Jewish General Hospital, Montreal, Canada.
5
Department of Psychiatry and Oncology, McGill University, Montreal, Canada.
727
728 SHAPIRO ET AL.
attributed to the use of social networking sites (such as Tinder) on Facebook, who were entered into a draw to win one of
to arrange casual and anonymous sexual encounters.11 two cash prizes. The recruitment statement specified that
There is limited research investigating the characteristics of ‘We are looking for participants (aged 18–26) to complete
emerging GSN application (e.g., Tinder) users and associated a 45-minute questionnaire that will be evaluating dating,
behaviors, with most research evaluating partner seeking on relationship, and sexual health practices’. The study was
the Internet (although not Tinder per se).7 Previous studies approved by McGill University’s Research Ethics Board
have shown that an increase of online sexual activity among (#295–1215).
young adults, including seeking sexual partners on the Inter-
net, is associated with a lower Grade Point Average (GPA),12 Measures
older age,12–14 higher comfort or interest in sexually related
The survey items were selected based on findings from the
topics, and less religiosity.15 One study found no significant
existing research literature concerning correlates of online
difference in sexual permissiveness between Tinder users and
sexual partner seeking.26,27 The following validated scales
nonusers after controlling for age; however, this study was
were included: (1) the Sexual Compulsivity Scale (10 items
conducted using small samples (Tinder users n = 30, nonusers
measured from 1- ‘‘not at all like me’’ to 4- ‘‘very much like
n = 19) and was not specific to young adults.16
me’’, e.g., ‘‘my sexual thoughts and behaviors are causing
Young adults seeking sexual partners online have also been
problems in my life’’)26; (2) the Brief Sexual Attitudes Scale
associated with negative health outcomes such as increased
(BSAS; 23 items measured from 1-‘‘strongly agree’’ to 5-
risk of contracting an STI,11,12,17–19 unwanted pregnancies,12
‘‘strongly disagree’’).28 The BSAS consists of four subscales:
sexual regret, anxiety, and depression.20 In addition, various
permissiveness (10 items; e.g., ‘‘casual sex is acceptable’’),
risky behaviors have been associated with seeking sexual
birth control (3 items; e.g., ‘‘birth control is part of respon-
partners on the Internet and mobile-based applications, in-
sible sexuality’’), communion (5 items; e.g., ‘‘sex is usually an
cluding condomless sex,7,13,17,21 increased number of previous
intensive, almost overwhelming experience’’), and instru-
sexual partners,7,18,22 and increased alcohol use.21 Further-
mentality (5 items; e.g., ‘‘sex is primarily a bodily function,
more, a recent study by Cabecinha et al. in British adults
like eating’’)28; and (3) two subscales from the Need for
(n = 15 162) found that seeking a sexual partner online was
Sexual Intimacy Scale (NSIS; measured from 1- ‘‘disagree
associated with condomless sex, higher number of partners,
definitely’’ to 6- ‘‘agree definitely’’): Need for Sex (8 items;
and greater STI diagnoses and HIV testing (in men).7 Com-
e.g., ‘‘I need sex everyday’’), and Need for Affiliation
paratively, there has been little research examining Tinder use
(9 items; ‘‘I need a partner who loves me’’).27 Mean scores
and sexual behaviors. To our knowledge, only one published
were calculated for sexual compulsivity, permissiveness, birth
abstract exists that has associated Tinder use with problematic
control, communion, instrumentality, need for sex, and need
alcohol use, nonconsensual sex, and sexual hookups in a small
for affiliation.
sample (n = 44) of female college students.23
Other measures included assessments of sociodemogra-
There is a need to better understand the correlates of Tinder
phic characteristics (e.g., gender, sexual orientation, educa-
use and risky sexual behaviors. In particular, there is a paucity
tion, and so on), general sexual health related behaviors and
of literature evaluating and comparing the correlates of three
outcomes (e.g., age at first sexual intercourse, history of STI,
risky sexual behaviors: not using condoms, multiple sexual
and vaccination against HPV),29 Tinder use (‘‘do you use
partners, and engaging in nonconsensual sex. Greater research
Tinder?’’), and sexual behaviors. Three different sexual
is required to investigate the psychosocial correlates of Tinder
behaviors were examined: condom use (‘‘the last time you
use, an increasingly popular GSN application, with socio-
had oral or genital intercourse, did you or your partner use
demographic characteristics, attitudes, psychosocial factors,
protection (e.g., a condom)?’’), previous number of sexual
and behavioral outcomes in young adults. Furthermore, the
partners (‘‘during your life, with how many people have you
available literature on online partner seeking has been mostly
had sexual intercourse (oral and/or genital)?’’), and noncon-
examined in men who have sex with men (MSM),3,22,24,25
sensual sex (‘‘has someone who you met tried to have oral
with a scarcity of research conducted in the general college
and/or genital intercourse with you without your consent?’’).30
population.17 The objectives of this study were twofold: (1) to
assess the correlates of Tinder use and (2) to assess correlates
Data cleaning and analysis
of three sexual behaviors in young adults.
Data cleaning involved removing participants in the fol-
Materials and Methods lowing successive steps (Fig. 1): (1) duplicates; (2) age eli-
gibility criteria (aged 18–26) were not met; (3) incorrect
Participants and data collection
answer to the attention check question (i.e., ‘‘Barack Obama
Data were collected through an English online survey, was the first president of the United States’’); (4) fewer than
hosted by Qualtrics, a survey hosting service, between Jan- 4 minutes questionnaire completion time; (5) missing re-
uary and May 2016. Males and females, aged 18–26, were sponse to the question ‘‘do you use Tinder’’ without which
eligible to participate in this study. Participants were re- data analysis would not be possible; (6) missing more than
cruited at McGill University, located in Montreal, Canada. 50% of responses to the survey; and (7) outliers in terms of
Participants were recruited using two strategies. Students in number of sexual partners. Missing values for scale scores and
the psychology undergraduate program received course continuous variables were replaced by means.
credit as compensation to participate. In addition, to recruit a Descriptive statistics was calculated for demographic
larger and more diverse sample of university students, we also items. We used the two-sample tests for equality of pro-
recruited participants through advertisements (flyers) placed portions and t tests to assess significant differences. Lin-
around the campus and using social media announcements ear measured outcomes were tested for normality and were
CORRELATES OF TINDER USE AND RISKY SEXUAL BEHAVIORS 729
Results
Sample
Data cleaning results are displayed in Figure 1.a The final
sample consisted of 415 participants, with 166 Tinder users
(40%) and 249 non-Tinder users (60%). In total, 210 indi-
viduals were recruited from the psychology undergraduate
participant pool program (82% female), and 201 individuals
were recruited using advertisement around the university
(79% female) (Supplementary Table S1; Supplementary Data
are available online at www.liebertpub.com/cyber). The
sample consisted predominantly of females (81%), individuals
who identified as straight (80%), White individuals (55%),
individuals who identified as atheist or agnostic (48%), indi-
viduals who lived with peers or partners (60%), and individ-
uals who reported being in a serious relationship (42%).
Sociodemographic characteristics and significant differences
between Tinder users and nonusers are displayed in Table 1.
Correlates of Tinder users compared to nonusers
Results of multivariate logistic regression and model fit
diagnostics are presented in Table 2. Increased odds of using
Tinder were associated with higher education (OR = 2.18) and
greater need for sex (OR = 1.64). Decreased odds of using
Tinder was associated with having a higher GPA (OR = 0.63),
decreased sexual permissiveness (OR = 0.58), living with
parents or relatives (OR = 0.38), and being in a serious rela-
tionship (OR = 0.24).
compulsivity is associated with an increased number of Similarly, as this study examined users of the Tinder appli-
sexual partners in both genders,41,42 this study’s results do cation, the results may not generalize to other online dating
not reinforce this association. Interestingly, reporting non- applications, particularly those that invest time and money to
consensual sex was associated with agreement with beliefs create an online profile (e.g., Match.com). Users on such
regarding sexual compulsivity (i.e., beliefs that sexual sites may systematically differ to Tinder users (e.g., be
thoughts and behaviors are causing problems in one’s life) seeking more serious relationships).43
and disagreement with beliefs regarding sexual communion Participants in this study were asked to self-report their
(i.e., belief that sex is an intense overwhelming experience). sexual preferences and behaviors. These accounts may be
subject to unreliability and distortion. According to Coxon
(1999), retrospective bias is probably the greatest threat to
Limitations
accuracy in sexual behavior data, and participants’ self-
There were several limitations to this study. The sample reported sexual tendencies must therefore be interpreted with
consisted of young adults who were primarily female and caution.44 Furthermore, as there is little previous research in
White, which restrict the generalizability of these findings. this field, our research was exploratory and included a large
732 SHAPIRO ET AL.
number of variables to assess the correlates of Tinder use and is more greatly associated with risky sexual behaviors. In
risky behaviors. Finally, as this study was cross-sectional in the future, it would also be helpful to compare using Tinder
design, a causal relationship could not be determined. to using other GSN applications.
As Tinder use was associated with a greater risk of non-
consensual sex and multiple sexual partners, public health
Future research directions
interventions may seek to protect users by constructing in-
As our sample was predominantly female, future research terventions that address nonconsensual sex and the potential
should focus on replicating this research in males and exam- STI risk of having multiple sexual partners among Tinder
ining gender differences in Tinder use and risky sexual be- users. As recommended by Holloway et al., the develop-
haviors. It would also be beneficial for future research to ment of app-based programs may be appropriate in reaching
discern the nature and direction of the relationship between college students.3 Another solution to reduce unnecessary
using Tinder and high-risk sexual behaviors, potentially in a risks and sexual violence related to using Tinder (or other
longitudinal design. Current findings are consistent with the GSN applications) would be to provide a consent form as
view that Tinder use directly leads to sexually risky situa- part of the subscription process. Some interventions, such as
tions, but they are also consistent with the view that Tinder Britain’s ‘‘ask Angela’’ initiative, which encouraged indi-
use is a marker for ‘‘the type of person’’ who is inclined to viduals who feel threatened or uneasy on a date to ‘‘ask for
engage in risky behaviors. Of course, both may be true. A Angela at the bar’’, have been developed (and adapted in
comparison between Tinder- initiated sexual contacts and other countries) to reduce sexual assault while meeting mat-
non-Tinder initiated sexual contacts within individuals ches from online dating applications in person.45 As such, if a
would be useful in teasing out whether Tinder-initiated Tinder date or meet-up feels unsafe this code phrase signals
sexual contact is due to the type of person who seeks sex on that an individual needs help getting to safety to a bartender,
Tinder or to the nature of sexual contact that is encouraged waiter, or someone nearby. It would be helpful to evaluate the
on the Tinder application. Moreover, it would be advanta- effectiveness of these different methods in reducing sexual
geous to explore whether increased frequency of Tinder use violence.
CORRELATES OF TINDER USE AND RISKY SEXUAL BEHAVIORS 733
behavior among homosexually active men. Journal of 38. Misovich SJ, Fisher JD, Fisher WA. Close relationships and
Personality Assessment 1994; 62:385–397. elevated HIV risk behavior: evidence and possible under-
27. Marelich WD, Lundquist J. Motivations for sexual intimacy: lying psychological processes. Review of General Psy-
development of a needs-based sexual intimacy scale. Inter- chology 1997; 1:72–107.
national Journal of Sexual Health 2008; 20:177–186. 39. Hickey MT, Cleland C. Sexually transmitted infection risk
28. Hendrick C, Hendrick SS, Reich DA. The brief sexual at- perception among female college students. Journal of the
titudes scale. Journal of Sex Research 2006; 43:76–86. American Association of Nurse Practitioners 2013; 25:377–384.
29. Buhi ER, Klinkenberger N, McFarlane M, et al. Evaluating 40. Flack WF, Jr., Daubman KA, Caron ML, et al. Risk factors
the Internet as a sexually transmitted disease risk environ- and consequences of unwanted sex among university stu-
ment for teens: findings from the communication, health, dents: hooking up, alcohol, and stress response. Journal of
and teens study. Sexually Transmitted Diseases 2013; Interpersonal Violence 2007; 22:139–157.
40:528–533. 41. Stupiansky NW, Reece M, Middlestadt SE, et al. The role
30. Black SR, Schmiege S, Bull S. Actual versus perceived of sexual compulsivity in casual sexual partnerships among
peer sexual risk behavior in online youth social networks. college women. Sexual Addiction & Compulsivity 2009;
Translational Behavioral Medicine 2013; 3:312–319. 16:241–252.
31. MacCallum RC, Zhang S, Preacher KJ, et al. On the 42. Benotsch ED, Kalichman SC, Pinkerton SD. Sexual com-
practice of dichotomization of quantitative variables. Psy- pulsivity in hiv-positive men and women: prevalence,
chological Methods 2002; 7:19–40. predictors, and consequences of high-risk behaviors. Sexual
32. Fabozzi FJ, Focardi SM, Svetlozar TR, et al. (2014) Model Addiction & Compulsivity 2001; 8:83–99.
Selection Criterion: AIC and BIC—Appendix E. In The 43. Chan J, Ghose A. Internet’s dirty secret: assessing the impact
Basics of Financial Econometrics: Tools, Concepts, and of online intermediaries on HIV transmission. Management
Asset Management Applications. Hoboken, NJ, USA: John Information Systems Quarterly 2014; 38:955–975.
Wiley & Sons, Inc., pp. 399–403. 44. Coxon AP. Parallel accounts? Discrepancies between self-
33. Hair JF, Anderson RE, Tatham RL, et al. (1995) Multi- report (diary) and recall (questionnaire) measures of the
variate Data Analysis. New York: Macmillan. same sexual behaviour. AIDS Care 1999; 11:221–234.
34. Hosmer DW, Hosmer T, Le Cessie S, et al. A comparison 45. Scotti M. (2016). Feeling unsafe on a date? British cam-
of goodness-of-fit tests for the logistic regression model. paign says just ask for ‘Angela’. http://globalnews.ca/news/
Statistics in Medicine 1997; 16:965–980. 3041586/feeling-unsafe-on-a-date-british-campaign-says-
35. Boies S. University students’ uses of and reactions to online just-ask-for-angela (accessed May 24, 2017).
sexual information and entertainment: links to online and
offline sexual behaviour. The Canadian Journal of Human Address correspondence to:
Sexuality 2002; 11:77–89. Gilla K. Shapiro
36. Carpenter CJ, McEwan B. The players of micro-dating: Department of Psychology
individual and gender differences in goal orientations to- McGill University
ward micro-dating apps. First Monday 2016; 21. 2001 McGill College Avenue
37. Timmermans E, De Caluwé E. To Tinder or not to Tinder, Montreal H3A 1G1
that’s the question: an individual differences perspective to Canada
Tinder use and motives. Personality and Individual Dif-
ferences 2017; 110:74–79. E-mail: [email protected]
Copyright of CyberPsychology, Behavior & Social Networking is the property of Mary Ann
Liebert, Inc. and its content may not be copied or emailed to multiple sites or posted to a
listserv without the copyright holder's express written permission. However, users may print,
download, or email articles for individual use.