Ibt Finals Exam

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INTERNATIONAL BUSINESS AND TRADE – FINAL EXAMINATION

1. It is operationally defined as the misuse of 11. It is the process of dividing a market of potential
entrusted power for private gain. customers into groups, or segments, based on
Corruption different characteristics.
Segmentation
2. It is giving something of value to an individual in
a position of trust to influence judgment or 12. Search the world for products used in a single
behavior. market.
Bribery National global buyers

3. Search the world for products used throughout 13. It is one which includes purchases by
their global operations. government units-federal, state, and local-that
Multinational global buyers procure or rent goods and services in carrying
out the main functions of the government.
4. It can be defined as a principle that allows those Government market
affected by administrative decisions, business
transactions or charitable work to know not 14. Extender strategy is used by
only the basic facts or figures but also the Local firms
mechanisms and processes.
Transparency 15. Creating advertising campaigns to strengthen
association is a strategy used by
5. Pertains to buyers who purchase goods and Foreign firms
services for consumption rather than resale.
Consumer market 16. The encouraging of competition where prior
monopolies or strict controls existed.
6. The selling of products and services to other Market liberalization
businesses to be resold or used to make other
items or services for sale. 17.
Business market

7. The value of currency expressed in terms of the


amount of goods or services that one unit of
money can buy.
Purchasing power parity

8. Marketers assign special executive or teams to


address demanding global buyers.
Global account management

9. Segments in international markets that


resemble a firm’s domestic buyers.
Just-like-us segment

10. It is the measure of the amount of money


earned per person in a nation or geographic
nation.
Per capita income

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