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    Chapter 3 IS THE IPAD A DISRUPTIVE TECHNOLOGY

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    Jessuel Larn-eps
    The iPad is a disruptive technology because it provides significant improvements over previous tablet computers, such as a colorful high-resolution display, WiFi connectivity, and access to over 250,000 apps. This will likely make the iPad supplant older technologies. Winners will be e-book publishers who can set their own pricing and larger textbook publishers who work with Apple. Amazon and Kindle are likely to be losers as customers switch to the iPad. The iPad will affect Apple's, content creators', and distributors' business models. Apple will distribute high-quality content and set pricing that benefits publishers. However, Apple still needs to address issues like allowing other electronics to be installed.

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    Chapter 3 IS THE IPAD A DISRUPTIVE TECHNOLOGY

    Uploaded by

    Jessuel Larn-eps
    660 views2 pages
    The iPad is a disruptive technology because it provides significant improvements over previous tablet computers, such as a colorful high-resolution display, WiFi connectivity, and access to over 250,000 apps. This will likely make the iPad supplant older technologies. Winners will be e-book publishers who can set their own pricing and larger textbook publishers who work with Apple. Amazon and Kindle are likely to be losers as customers switch to the iPad. The iPad will affect Apple's, content creators', and distributors' business models. Apple will distribute high-quality content and set pricing that benefits publishers. However, Apple still needs to address issues like allowing other electronics to be installed.

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    chapter 3 IS THE IPAD A DISRUPTIVE TECHNOLOGY

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    The iPad is a disruptive technology because it provides significant improvements over previous tablet computers, such as a colorful high-resolution display, WiFi connectivity, and access to over 250,000 apps. This will likely make the iPad supplant older technologies. Winners will be e-book publishers who can set their own pricing and larger textbook publishers who work with Apple. Amazon and Kindle are likely to be losers as customers switch to the iPad. The iPad will affect Apple's, content creators', and distributors' business models. Apple will distribute high-quality content and set pricing that benefits publishers. However, Apple still needs to address issues like allowing other electronics to be installed.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    660 views2 pages

    Chapter 3 IS THE IPAD A DISRUPTIVE TECHNOLOGY

    Uploaded by

    Jessuel Larn-eps
    The iPad is a disruptive technology because it provides significant improvements over previous tablet computers, such as a colorful high-resolution display, WiFi connectivity, and access to over 250,000 apps. This will likely make the iPad supplant older technologies. Winners will be e-book publishers who can set their own pricing and larger textbook publishers who work with Apple. Amazon and Kindle are likely to be losers as customers switch to the iPad. The iPad will affect Apple's, content creators', and distributors' business models. Apple will distribute high-quality content and set pricing that benefits publishers. However, Apple still needs to address issues like allowing other electronics to be installed.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    Jessica E.

    Laran

    Chapter 3: IS THE IPAD A DISRUPTIVE TECHNOLOGY?

    1. Evaluate the impact of the I PAD using Porter's competitive forces


    model.

     Traditional competitor:  They convinced to the users that they need to


    change their mind to choose a new, handheld product and gadget to
    with functionality which is the i Pad. iPad has so many competitors
    such as Scroll Motion and Kindle reader.

      2) New market entrants. Ipad that contains cool color display, Wi- Fi
    Internet connection, high speed cellular networks, and over 250,000
    applications available on Apple’s App Store and watch to video, music,
    text, social networking applications and video games. For the mobile
    business users, that product give them high efficiency, saving their time
    and can use everywhere they want to use. So company’s traditional
    delivery platform investing decreased and their investment for the new
    digital platform increased well. Using the new digital platform people
    can use additional features such as dictionary, glossary, quizzes, page
    numbers, a search function, and high-quality images so that the
    customer’s impression increased faster and people became to
    choose iPad.

     3)Customer. The company started to work with Amazon that


    technology platform provider and the largest distributor of books in the
    world to use a tiered pricing system that giving publishers the
    opportunity to participate more actively in the pricing of their books. For
    example: Apple company provided to charge $12 to $14 for e-books
    and it gives a high amount of money like a 30% fee on the all e-book
    sales.

     4) Suppliers: Constant to the Amazons, Apple has one advantage that


    publisher can offer better price than Amazon and also given deal to
    publisher using Apple service.

     5) Substitute product or services. Customer will chose for the lowest


    price for the contrast of Amazon pricing and iPad pricing. So customer
    chose for the Apple because it has the lowest price and so many
    opportunities to I PAD service use.

    2. What makes the iPad a disruptive technology? Who are likely to be the
    winners and losers if the iPad becomes a hit? Why?
      Actually disruptive technology is a new technology that better than old
    one, also it can be supplant old technology. People will use only new
    technology instead of using old one. For example tablet computers had
    simple activities before, but I pad have many improvement such as
    gorgeous 10 inch color display, a persistent WI-FI internet connection,
    potential use of high-speed cellular networks, functionality from over
    250,000 applications able to on Apple`s App store, and ability to deliver
    video music, text, social networking applications, and video games.
    Also The I Pad has some usage for mobile business users but
    professional scientist said it will not supplant laptops or net-books in
    the IT world.  This is first fact of I pad is disruptive technology and I
    already mentioned about improvement of the I PAD those thing will
    makes the I PAD a disruptive technology.

     In Additionally E-book publisher was the winner because they


    permitted to make sell their products. Many of the largest textbook
    publishers are permitted too. However loser was Amazon and Kindle

    3. Describe the effect that the I PAD is likely to have on the business model
    of Apple, content creators, and distributors.

     The effect is I PAD will have high quality content from all the types of
    media offers by Apple. IPAD become the chosen device by mostly
    content creators to distribute their content because Apple has set a
    tiered pricing system. I think Apple need to understand market situation
    because they were just focus on price, but they still did not solve their
    some problem for example they can`t install the others electron
    devices. May customer will satisfy with them.  

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