SMCG (Samsung)
SMCG (Samsung)
SMCG (Samsung)
BHEMESWAR REDDY
CLASS : MBA 1ST YEAR ‘ B ‘
USN NO : 1NH20MBA125-T
SMCG ASSIGNMENT - 03
SAMSUNG
CORPORATE SOCIAL RESPONSIBILITY
• IN 1980 DEDICATED MOST OF ITS RESOURCES TO SEMICONDUCTOR BUSINESS AND BUILT ITS FIRST
MANUFACTURING FACILITY.
• BRAND VALUE RANK GREW FROM 43RD IN THE WORLD ($ 5.2 BILLION) IN 2000 TO 21ST IN THE WORLD
($12.6 BILLION) IN 2004 AND 20TH IN 2006 (16.1 BILLION)
• TOTAL NET REVENUE IN 2004 WAS $78.5 BILLION, AND $78.7 BILLION IN 2006
MEANING OF CSR
WITH BEARY BUILDINGS BEING REFURBISHED ALL AND THE WORLD, THE NEXT
TASK FOR SAMSUNG ENGINEERING WAS TO FILL THOSE HORIES WITH BOOKS, SO
WE RUN A PANDLET PROGRAM THROUGH WHICH WE DONATE BOOKS IN THE
NAMES OF GUESTS WHO VISIT SAMSUNG ENGINEERING'S CORPORATE PROMOTION
CENTER LOCATED AT THE HEAD OFFICE IN SEOUL. BY BUILDING LIBRARIES AND
TULING THEM WITH BOOKS, WE CAN INVEST IN THE FUTURE
3 . TECHINICAL SCHOOL
• YOUTH DREAM CAMP – PROVIDING CAREER COUNSELING FOR JOBSEEKERS LIVING IN KOREA
• BLOOD DONATION – BLOOD DONATION TO SUPPORT MEDICAL TREATMENT FOR CHILDREN
WITH CANCER
ARTICLE (CORPORATION GOVERNANCE AND FIRM
PERFORMACE A CASE STUDY OF PAKISTAN OIL AND GAS
COMPANIES LISTED IN KARACHI STOCK EXCHANGE)