1

Business Plan
2ND FLOOR ANDAMON BUILDING, ROXAS STREET
VALENCIA CITY, BUKIDNON

CONTACT NUMBER: 0917 148 2411

FACEBOOK: @MARIEPERLÉSALON

PRESENTED BY GROUP 3:

MINGUEZ, ERIKA
BELISARIO, TRISHIA ANNE
GESTA, JEANE
GONZAGA, ANGELMAE
ABODILES, LUEGIE
SANCHEZ, KERK JHON
MONTANO, VIENCE LOUIE
SAGUBAY, CHRISTIAN HOWARD
GARSULA, CIEDRICK

PRESENTED TO:

MS. JENNYVI M. CAÑETE

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TABLE OF CONTENTS

PAGE

Executive Summary 4

Company Overview

Vision 5

Mission 5

Goals and Objectives 5

Marie Perlé Salon and Its Function 6

Operating Plan

Physical Location 8

Production Workflow 8

Physical Requirements and Materials Needed to

9
Produce the Services

Marketing Plan

Target Market 11

Product and Services Offerings 12

Place Strategy 13

Pricing Strategy 13

Promotion Strategy 14

People Strategy 14

Process Strategy 15

Physical Evidence/Environment Strategy 16

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Organizational Structure and Management Plan

Staffing Requirements 17

Organizational Chart 19

The People behind Marie Perlé Salon 20

Financial Plan 25

Employee’s Payroll 26

Balance Sheet Projection 27

Profit and Loss Projection 28

Cash flow Projection 29

Appendix

Marie Perlé Salon 31

Marie Perlé Salon Staff 33

Marie Perlé Salon Equipment 34

Marie Perlé Salon Offers and Promos 35

Marie Perlé Salon Daily Operation Process 36

Information about the Salon Industry 37

LITERATURE CITED 44
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CHAPTER 1
EXECUTIVE SUMMARY
With the tagline, “Our image is to make your image. Your Beauty, is

our Duty”, Marie Perlé Salon, established by Mary Pearl Belisario-Cornito,

aims to surpass customers’ needs and expectations, and envisions to be

historically marked as a trusted beauty salon committed to cater all of the

customers’ needs despite being a newcomer in the world of beauty in

Valencia City. So far, a month after its launch, it has already made a name

for its premium hair and nail care services.

Possessing top-tier equipment and a quarter of the best beauticians

in the city, it delivers excellent services with a profound sense of

responsibility and morality. Anyone who are interested in hair and nail

care, preferably working females, are the target market of the salon.

However, rest-assured that people of any age, gender, or race are welcome.

The salon is at an advantage against competitors because of its high

quality products/equipment, well-trained staff, and great location being in

the middle of the city. Based on the size of the salon and its defined market

area, the salon’s sales projections for the first year is at least ₱ 500,000,

and projects a growth rate of 10% per year for the first three years.

The good start of the salon helps in creating its good sustainability.

Thus, the salon’s next step is to keep its current sustainability. It desires

to be at advantage over competitors as well develop marketing strategies

that further increase customer service, retention, base, and profit.

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CHAPTER 2

COMPANY OVERVIEW

Vision

To be historically marked as a trusted beauty salon committed to

cater all the needs of the costumers, to boost their self-confidence, and to

help them express their beauty better.

Mission

To serve our customers with a performance that is directly

proportional to their needs, provide them with additional optimum services

that can satisfy and relieve them from stress, innovate and improve in

providing high quality services by means of promoting it to the different

social media platforms and selling consumable products to the costumers

for them to achieve pleasure and satisfaction.

Goals and Objectives

Employee Retention: Keep the employees. Marie Perlé Salon

conducts regular meetings to discuss problems they may have, offer

incentives (e.g. day off), or offer special training programs for new

employees.

Client Retention: Have regular customers. The salon offers

discount to sukis, referral rewards (for bringing in a new client), or an offer

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like a free service after a certain number are purchased. Moreover, 20%

discount are given to senior citizen costumers.

Increase Profit: Limit expenses and increase profit. The salon offers

other products aside from the services like food to costumers to increase

profit.

Efficiency: Take care of more clients. Having more staff ready during

the day, or train staff to be quicker without sacrificing quality.

Excellent Quality: Maintain top quality products and tools, offer

many topnotch services and hire only well-trained staff.

Development: Grow and develop. The salon aims to build a different

franchise in a different location.

Top-Grade Customer Service: Have positive feedback from

customers. Reduce customer complaints (if present), have a quick

resolution time towards customers, and increase number of customer

service staff on hand at any time.

Marie Perlé Salon and Its Function

Marie Perlé is a hair and nail salon established by Mrs. Mary Pearl

Belisario-Cornito last February 8, 2021 and is located at the 2nd Floor,

Andamon Building, Roxas Street, in front of McDonalds Valencia. The

salon’s role is to provide premium hair and nail services and to convey a
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relaxing ambience to every customer without distorting the salon’s vision,

mission, goals, and objectives.

Despite being new to the business world, it has already strived to

offer the best salon experience in the market. With it being newly

established, the salon has managed to cope up with the uprising trends of

hairstyling as well as nail art towards the locals within the city. With the

rising trends of the beauty industry, Marie Perlé Salon is flexible and is

able to adapt with the flow of trends and technology, and is able to compete

in the market.
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CHAPTER 3

OPERATING PLAN

Physical Location

Marie Perlé Salon is located at 2nd floor Andamon Building, Roxas

Street, Poblacion, Valencia City, Bukidnon. It is situated near the cluster

of famous fast-food establishments in the city of Valencia, and is found

almost beside the national highway. It’s visible and can easily be seen by

anyone, by vehicle or by foot. The salon being in the second floor of the

building helps conceal the extraneous noise from the national highway.

Production Workflow

The salon is scheduled to open every Sunday to Saturday from 8:00

AM – 5:00 PM and accepts both bookings and walk-in customers. The daily

operation starts by gathering data from the customers' appointments and

schedules. After that, the client comes in, checks in, and waits for the staff

to provide the service. If it’s a walk-in client, the salon will follow the rule:

first come, first serve. Then, the stylist will hold a conversation with the

client and will offer suggestions based on their concerns. Next, the

customer will receive hair and/or nail care services based on his or her

preference. When the service is complete, the customer will be billed and

payment will be received. Discounts are offered to loyal customers and an

additional 20% discount for senior citizens. If the customer experienced

dissatisfaction from bad service, under the evaluation of the manager,

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refunds will be given. Lastly, the cashier will document the rendered

services and their amounts, along with the process time.

Physical Requirements and Materials Needed to Produce the Services

Marie Perlé Salon is made up of high-quality equipment. This

underlines the actions of increasing customer loyalty. Moreover, making a

comprehensive list of the needed equipment to start a salon will be a big

step in securing financing for the salon. Beautifying salon spaces goes with

the notion of designing seated options. To be specific, the salon has 3 high

quality pedicure chairs from All Home and 3 colorful chairs from Mandaue

Foam in the waiting area for clients to wait for their turn. The salon

considered the equipment to be used and had spoken with the stylists to

decide the right hairdressing chairs and mirrors from Mandaue Foam. The

salon possesses 3 hairdressing chairs and 5 mirrors, 1 of which is

customized from Visayan Furniture.

Aside from these, on the walls surrounding the salon are ravishing

murals, painted by Mira’s Arts and Design to make the salon pleasing in

the eyes. Marie Perlé Salon also purchased a painting from a Filipino artist

to add to the overall beauty of the place. Additionally, the salon have

purchased a customized counter and three cabinets from Handyman and

Mandaue Foam. As for the hairbrushes and combs, there are a total of

more than 10 pieces purchased stored in a trolley. In terms of equipment,

the salon has 3 hair dryers and 3 hair irons, 2 of which are from the brand
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Remington, 2 from Babyliss and 2 from VS Sassoon, bought from

Rustan’s. Moreover, the salon has 2 Andis razor clipper and 2 haircuting

equipment such as the barber scissors set. On the other hand, the salon’s

hair dyes and medicine for hair rebond are bought from Matrix and Loreal

Company. Regarding the nails, the salon particularly looked for high-end

nail polish like Sally Hansen and has four manicure equipment ordered

from an online store called Mr. Green. The salon presents the nail polish

shades in an appealing manner in the racks because can entice a customer

to get a manicure. Sanitation stations are also available where the nail

technicians can properly sanitize the tools.

Marie Perlé Salon acquired the salon tools and equipment through

legal means (face-to-face and online purchasing) and will not tolerate any

illegal transactions. The salon believes that a person without inner beauty

is unworthy of enhancing someone’s outer beauty.

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CHAPTER 4

MARKETING PLAN

A. Target Market

Demographic

Customers who have interests in hair and nail care, preferably

working females, single or married, are the target market. Thus, the

business’ image and design. However, people of any age, gender, or race

are welcome. Marie Perlé Salon is open to all kinds of customers who wish

to visit.

Geographic

Marie Perlé Salon accepts call/text/online bookings and walk-in

customers from different places, preferably within the city of Valencia. The

salon’s located on the 2nd Floor of the Andamon Building, Roxas Street,

Valencia City, Bukidnon (in front of McDonald Valencia City).

Behavioral

Marie Perlé Salon caters various type of customers who are

interested and wants excellent quality services. Special offers are given to

customers who are loyal to the salon and may avail discount coupons

consumable upon their next visit. In addition, a 20% discount is offered to

customers who are recognized as Senior Citizens.

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Psychographic

Those who are enthralled by trends and are willing to experiment

with their appearance, especially their hair and nails, are the

psychographic target market. Marie Perlé ensures that the salon is fitted

with good quality and original salon equipment, goods, outstanding

performance and customer service to ensure the comfort of the customers.

B. Product and Service Offerings

Marie Perlé Salon offers high-quality products and services, as well

as exceptionally trained and client-friendly hairdressers and nail

technicians who have the capability to turn weak and damaged hair or

nails into a strong and healthy one. The salon offers a variety of hair and

nail services that meet the changing needs of its customers. These services

are Haircut, Rebond, Rebond with Brazilian, Brazilian with Color, Hair

Color, Brazilian, Manicure, Pedicure, and And Foot Spa with Free

Pedicure.

The beauty salon strictly observes efficiency because it highly

believes that time is gold. The time consumed in doing the services is

minimal because the employees are doing their job in their most efficient

and convenient way with the help of time-efficient equipment, without

risking the safety and comfort of the customers. Moreover, the salon also

offers consumable products to cater to customer's cravings and free Wi-Fi

services to fulfill the clients' needs and alleviate their weariness.

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C. Place Strategy

Marie Perlé Salon recognize the clients' issues and talk about ways

to address their concern, especially via social media. Business

differentiators will be utilized such as distance, price, membership

options, booking accessibility, online booking, and convenience to attract

customers. This will help the salon identify how to market the business

successfully. In addition, clients who refer new clients to our salon are

compensated with promos. To encourage loyal customers to bring their

family and friends to Marie Perlé Salon for a day of beauty, relaxation, and

pampering, a membership and rewards program will be created. This

strategy will not only bring in new customers, but will also raise the

number of visits and loyalty of our current ones.

D. Pricing Strategy

Marie Perlé Salon is still considered as a newcomer, so the salon

utilized the penetration strategy, where the services' prices are set lower

to attract customers and gain feedback from them. While acquiring

feedbacks from our customers, the salon will slowly raise the rate to the

standard market price.

In determining the appropriate pricing of the services, the salon

needs to assure that the customers can afford or avail of the services

offered. Moreover, to increase the customers' overall satisfaction,

discounts at certain qualifications are offered (such as senior citizen

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discounts). The salon also allow refunds when the services provided to the

customers resulted into unforeseen events, under the evaluation of the

manager.

E. Promotion Strategy

Since the majority of the target market is engaged in different social

media platforms, it is essential to promote the salon into these platforms,

like Facebook and Instagram, to gain easy attraction and noise. For this,

the salon prioritized the use of social media platform (i.e. Facebook) as an

approach to advertising and promoting the business. This way, it will let

potential customers know and be aware about the existence of the salon

and the promos offered ahead of time.

Providing the customers with satisfactory services may also entice

them to advertise Marie Perlé Salon to their families and friends. The

salon's location is also a factor in promoting the salon, for it is in front of

a popular fast-food chain, and in the middle of the city that would increase

the visibility significantly. Other important advertisements will not only be

carried out on social media but also around the area through posting

posters and flyers.

F. People Strategy

Customers' hair and nail concerns are discussed by expertly trained

hairdressers and nail technicians. Marie Perlé Salon’s employees are

encouraged to be creative, friendly, and cheerful while being professional

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to ensure that the clients will have a good experience. They are also taught

how to handle unexpected situations with finesse to avoid unnecessary

commotion and panic.

The staff are workers committed to their work and are capable of

bringing out the beauty the customer desires for themselves. Because of

them, the flow of management in the business is running smoothly.

Furthermore, the salon is open to all complaints, requests, feedback, or

suggestions that would help for the betterment of the operations. Treating

the customers with exceptional services is the salon’s mission, and also

for the employees. The management caresses the staff with care so they

too would spread the care to the clients.

G. Process Strategy

Marie Perlé Salon works hard in giving the customers professional,

quality services that, and in return the clients would confirm the

outstanding services provided by the salon. After the completion of the

services, the salon assures that the customers will be satisfied by the

quality of the outcome. Additionally, the salon is implementing a proper

cash trade by giving an official receipt to the customers. The O.R. serves

as the customer’s evidence for receiving the services. Soon, the salon will

also be accepting cashless transactions.

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H. Physical Evidence/Environment Strategy

Marie Perlé Salon proudly stated that it has a pleasing environment

and is perfectly situated in the heart of Valencia where the busy streets of

the city are. The location being in the center of the city is not an issue,

because the salon is located in the second floor and is concealed from

extraneous noise outside. The interior of the salon is wide and spacious,

and has well-built and designed furniture, lighting, mirrors, and

equipment that are all an image of quality. Thus, not only providing good

services to the customers, but also comfort and tranquility as well, while

the customers are having their pampering sessions.

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CHAPTER 5

ORGANIZATIONAL STRUCTURE AND MANAGEMENT PLAN

Staffing Requirements

Salon Manager

A salon manager has the responsibility of being the cashier

receptionist. The salon requires him/her to sit at the front desk of the

salon, welcoming clients, taking phone calls for appointments or

rescheduling and lending assistance to stylists and managers when

needed. He/she may also provide help with basic maintenance tasks,

including sterilizing or sanitizing equipment, laundering smocks or cloths

used in beauty treatments, taking out the trash and organizing the stock

room. The manager should handle myriad tasks like paperwork, record

keeping, employee scheduling, and purchasing. They'll also oversee salon

maintenance and handle facility management issues. This person should

have the authority to act on behalf of the owner’s absence and knows how

to handle money

Salary: 5,000/month

Marketing Manager and Staff

The people under the marketing department are responsible for the

promotion and positioning of the salon and its services. They are tasked

to attract more customers to come to the salon and to raise brand

awareness through the creation of marketing campaigns.

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Haircutter/Hairdresser/Hairstylist

The salon requires that the haircutter, hairdresser, and hairstylist

must undergone beauty seminars and/or beauty training programs. They

must also have the technical skills and dexterity to cut and style a wide

variety of hair types. It is also important to have a certain amount of

creativity to make the styles really pop. Moreover, they need to know how

to properly wash, color, and treat hair. Salon stylists must also be able to

work with a variety of hair lengths, types, and textures and are able to

recognize problems of the hair or scalp to recommend appropriate

treatments. Lastly, they must possesses great communication skills

Salary is by commission. They will be receiving 40% from their sales.

Nail Technicians

The salon requires that the nail technicians must undergone

seminars/ training programs. They need to have the proper skills for

providing manicures and pedicures. They also must have the artistic

ability to create the client’s desired on their nails and can provide advice

on color choice for polish. Manicurists must have customer service skills

to listen to the wants and needs of the client, make suggestions and sell

services and products. Good interpersonal skills encourage loyal clients

and repeat business for the salon. Furthermore, manual dexterity and

steady hands is necessary to apply products to nails neatly.

Salary is by commission. They will be receiving 40% from their sales.

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Organizational Chart
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The People behind Marie Perlé Salon

Mary Pearl Belisario-Cornito

A business begins because the founder is passionate about a

particular interest, and hair salons are no exception. Ms. Mary Pearl

Belisario-Cornito’s passion for hair is a justification for opening a hair

salon. The reason may be because she grew up with a family salon

business, went to cosmetology school, or has always had an affinity for

good hair, there was no doubt that her passion was a huge factor for her

to start and run Marie Perlé Salon.

The owner’s interest in hair and a deep desire to be an entrepreneur

drove her to open Marie Perlé hair and nail salon and to recruit licensed

stylists to work for the business. Her expertise in handling a business is

strongly backed up by her experience of being a bank manager for six years

up to present.

Genalyn Sanchez

Ms. Genalyn is the manager and the cashier of Marie Perlé Salon.

She is kind, friendly, easy to get along with, and knows how to entertain

customers well. Additionally, she is very skilled in handling money

because she has the experience of being the cashier of Kerk’s ala cart for

10 years.
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Jayson Gayo

Mr. Jayson is the hair cutter and stylist of Marie Perlé Salon. He

started his skills in haircutting at 13 years old. He is recognized as one of

the most loved and well-known hair-cutters in Valencia City. Because of

that, he possesses a lot of regular and loyal customers. Aside from that,

he spends most of his time in his work, in making sure that quality service

provided is enough to satisfy the customers.

Mary Anne Ravidas

Ms. Mary Anne is a hair dresser and nail technician of Marie Perlé

Salon. She started haircutting at the age of 14 years old. She is renowned

for her outstanding hair rebond services (works with no mistakes and easy

application). Because of this, she possesses a lot of regular customers that

would come to the salon just to avail her service

Analisa Abella

Ms. Analisa is a hair dresser and stylist in Marie Perlé Salon. Her

expertise is in wonderfully applying hair color to the customers. She is a

professional when it comes to mixing colors and identifying ideas to

provide quality hair to customers. In the salon, she usually handles

customers whose hair needs problem-solving.

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Arlyn Francisco

Ms. Arlyn is a hair dresser and nail technician in Marie Perlé Salon.

Along with Ms. Analisa, she’s usually in charge of handling problematic

hair that needs to be fixed. She also specializes in applying hair color to

the customers. Aside from that, she can also possessed skills to be

function as nail technician in the salon.

Flormora Jangayo

Ms. Flormora is a hair dresser and nail technician in Marie Perlé

Salon. She is known to be the doctor of fingernails and is considered as

one of the best nail technicians. Her skills specializes in ingrown removal.

Trishia Anne Belisario

Ms. Trishia is the marketing manager of Marie Perlé Salon. She

handles the advertising sector of the salon and is responsible at delegating

tasks to her staff. She is the person in between the management, the staff

and the clients. She’s the person who is the closest with customer

interaction in the marketing department. Furthermore, she is also the

person in-charge of the social media page of the salon.

Kerk Jhon Sanchez

Mr. Kerk is the associate marketing manager of Marie Perlé Salon.

He assists the marketing manager in delegating tasks to the staff, coming

up with marketing ideas, and applying the advertising method ideas to life.

Besides that, he is skilled in advertising and lay-outing.

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Erika Minguez

Ms. Erika, along with Mr. Kerk, is the associate manager of Marie

Perlé Salon. She also assists the marketing manager in her tasks and

comes up with marketing ideas. But, she is focused on the digital side of

the business. Besides that, she is also skilled in creating advertising

posters and the like.

Luegie Abodiles

Mr. Luegie is part of the marketing staff in Marie Perlé Salon. He

handles the application of the advertising methods. He is also involved in

coming up of ideas to market the salon in order to boost sales.

Jeane Gesta

Ms. Jeane is also part of the marketing staff in Marie Perlé Salon.

Along with Mr. Luegie, she is also involved coming up of ideas to market

the salon in order to boost sales.

Angelmae Gonzaga

Ms. Angelmae is also part of the marketing staff in Marie Perlé Salon.

She is under the operational section of the marketing department. She

also handles the application of the agreed advertising methods and collects

data from neighboring competitors.

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Vience Louie Montano

Mr. Vience is also part of the marketing staff in Marie Perlé Salon.

He is under the operational section of the marketing department where he

handles the application of the agreed advertising methods and collects

data from neighboring competitors.

Christian Howard Sagubay

Mr. Chrisitan is also part of the marketing staff in Marie Perlé Salon.

He is under the operational section of the marketing department where he

handles the application of the agreed advertising methods and collects

data from neighboring competitors.

Ciedrick Garsula

Mr. Ciedrick is also part of the marketing staff in Marie Perlé Salon.

He handles the application of the agreed advertising methods and collects

data from neighboring competitors. Along with Mr. Luegie and Ms. Jeane,

he is also involved in coming up with ideas to market the salon in order to

boost sales.
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CHAPTER 6

FINANCIAL PLAN

This chapter will include three-month projections for income, cash

flow, and balance statement. These projections are for Marie Perlé Salon

only. The financials that are enclosed in the next pages have a number of

assumptions: Revenues is expected to grow at an annual rate of 10%,

increasing 8.8% from April to June and a 2.4% jump from May-June due

to a historical jump in revenues at this time of year. April, May and June

is considered as summer months in the Philippines. Aside from this

reason, this time of the year is also when events (e.g. virtual recognition,

ceremonies, etc.) usually happen despite of the pandemic.

The salon anticipates this increase to stay steady throughout the

year to account for the normal flow of new clients coming into the salon.

Based on the size of the salon and its defined market area, the salon’s

sales projections for the first year is at least ₱ 500,000. It is estimated that

the owner will be holding 60% of the monthly income and the 40% would

be by the employees. Other expenses would then be deducted from the

60% and the remaining amount would serve as the monthly profit of the

salon.
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Employee’s Payroll

Marie Perlé’s employee are based on commission-only salary,

meaning they receive no salary or hourly pay. They will earn 40% of their

total sales. Commission based pay structures encourage employees to

work hard because they know that they need to be continually finding

work if they want to get paid.

In this case, the salon owner is the employer, and the stylist is hired

as an employee to work with them. A set of schedules where they will be

expected to work, employee handbook and a dress code will be given to the

stylist. All client contact is handled by the salon, including arranging,

rescheduling, cancellation, payment collection, implementing policies, and

so on.
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Balance Sheet Projections

Marie Perlé Salon

Statement of Financial Position
For the Period April-June 2021

APRIL MAY JUNE

Assets
Current Assets
Cash 25,000.00 72,000.00 133,000.00
Accounts Receivable 5,000.00 5,000.00 5,000.00
Prepaid Rent 36,000.00 24,000.00 12,000.00
Supplies Inventory 10,000.00 18,000.00 22,000.00
Total current assets 76,000.00 119,000.00 172,000.00
Non-Current Assets
Furniture and Fixtures 75,000.00 75,000.00 75,000.00
Salon Equipment 150,000.00 150,000.00 150,000.00
Total fixed assets 225,000.00 225,000.00 225,000.00
Total Assets 301,000.00 344,000.00 397,000.00
Liabilities and Owner's Equity
Current Liabilities
Accounts Payable 78,000.00 78,000.00 78,000.00
Total current liabilities 78,000.00 78,000.00 78,000.00
Owner's Equity
Owner's Investments 150,000.00 150,000.00 150,000.00
Service Income 47,000.00 61,000.00 64,000.00
Total Owner's Equity 197,000.00 211,000.00 214,000.00
Total Liabilities and Owner's Equity 275,000.00 289,000.00 292,000.00
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Profit & Loss Projections

Marie Perlé Salon

Statement of Comprehensive Income
For the Period April-June 2021

APRIL MAY JUNE

Revenue
Service Income 125,000.00 136,000.00 140,000.00
Total Revenue 125,000.00 136,000.00 140,000.00
Expenses
Advertising 1,000.00 1,000.00 1,000.00
Maintenance and Repairs 7,000.00 3,000.00 4,000.00
Supplies 10,000.00 10,000.00 10,000.00
Rent 12,000.00 12,000.00 12,000.00
Salaries and Wages 40,000.00 40,000.00 40,000.00
Communication, Light and
Water 8,000.00 9,000.00 9,000.00
Total Expenses 78,000.00 75,000.00 76,000.00
Net Income 47,000.00 61,000.00 64,000.00
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Cash Flow Projections

Marie Perlé Salon

Cash Flow Statement
April-June 2021

APRIL MAY JUNE

Revenues 125,000.00 136,000.00 140,000.00

Expenses
Advertising 1,000.00 1,000.00 1,000.00
Maintenance and Repairs 7,000.00 3,000.00 4,000.00
Supplies 10,000.00 10,000.00 10,000.00
Rent 12,000.00 12,000.00 12,000.00
Salaries and Wages 40,000.00 40,000.00 40,000.00
Communication, Light,
and Water 8,000.00 9,000.00 9,000.00

Total Cash Flow 25,000.00 72,000.00 133,000.00

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APPENDIX
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VII. APPENDIX

A. Marie Perlé Salon

Figure 1. Customized Counter

Figure 2. Nail Lounge Area

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Figure 3. Wall Murals

Figure 4. Hair cutting and styling area

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B. Marie Perlé Salon Staff

Figure 5. Marie Perlé Employees in action

Figure 6. Marie Perlé Salon’s staff (Order from left-right:

Jayson, Genalyn, Arlyn, Mary Ann, Analiza, and Flor)

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C. Marie Perlé Salon’s Equipment

Figure 7. Mare Perlé Salons’s products and equipment (Actual

Photos)
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D. Marie Perlé Salon Offers and Prices

Figure 8. Marie Perlé Salon Offer and Promos

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E. Marie Perlé Salon Daily Operation Process

MARIE PERLÉ SALON

OPERATIONAL WORKFLOW

START
Scheduled to open for customers every
Saturday to Sunday 8 AM- to 5 PM.

A customer walks in
and checks - in. First
come, first serve.

Customer waits for

Service Employees

Customer is seen by
Service Employees with
consultation

We offer free Wifi to

After the consultation, the all of our customers
customers receives hair or/ and also have
and nail services based on television running to
her/ his preferences. prevent them from
We offer discounts to being tired of waiting.
our loyal customers
and an additional 20%
discount if they are End
senior citizen. If the
customer experienced Service is completed and
accidents or payment is received
dissatisfaction that is
agreeable to many, we
offer her/ him refunds.

Cashier document the

services rendered and their
amounts along with process
time.
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F. References

The Impact of Beauty Salon in the Philippines Today

A beauty salon has a significant effect on Filipino citizens because

it brings pleasure and enjoyment to all who visit the salon and make

some treatment to themselves. Both beauty salons and spas in the

Philippines are continuing to provide better service to all residents. It

also increases each individual's wellbeing by making them more

conscious of their outer appearance as well as their inner beauty and

optimal health. A beauty salon enables every woman to look and

sound good.

The beauty service industry in the Philippines is developing and

becoming highly successful. Many salons can be located on any street

corner and in every community in Manila. Because of technical

advancements, many Filipinos are beginning to open beauty salons

because it is now a profitable industry. Every week, almost all

Filipinos, especially women, visit a salon to pamper themselves. A

salon offers a variety of treatments, and a Filipino company can wish

to open a salon that focuses solely on one form of operation, such as

a hair salon, spa salon, or skincare salon, among others. However,

several beauty salons that offer both facilities are run by professionals

in the area of beauty makeup, goods, and services.

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At the moment, society is changing, as is the development and

thought of all Filipinos. We also like to be informed of the new

developments and strategies of what is nice and great. A beauty salon

plays an important role in the lives of Filipinos because we all want to

better ourselves and personalities with the usage of cutting-edge

technologies. A beauty salon still provides a modern method of

offering good care to the customer. They have a natural device that is

typically used for therapy, as well as laser technology that is the

modern form of serving the client's skin and body. A heavy-duty

hydraulic pump has also been used in several salons (Look Upgrade,

2018).

The Philippines’ Professional Hair Care Market Challenges

According to Industry Arc, despite the fact that there are no major

factors limiting demand in the Philippines skilled hair care industry,

vendors must adhere to the rules and regulations outlined by the

ASEAN Harmonized Cosmetic Regulatory Scheme, which requires

certain quality prerequisites for product acceptance. This program

also provides shampoos and conditioners for your hair. However, this

adds to the vendor's potential to build on consumer confidence.

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The Philippines’ Professional Hair Care Market Trends

Industry Arc revealed that organic and natural hair care brands are

altering the nature of the specialty hair care industry in the

Philippines. This is attributed to the increasing knowledge of

inorganically manufactured products and their effects, which is

pushing vendors to adapt their business models, and several

businesses are venturing into the specialized hair care industry.

The Philippines specialist hair care industry is undeniably

influenced by the country's social media culture. Furthermore, users

average six hours or more a day on the Website, resulting in a sizable

user base for hair care items offered on e-commerce sites. Not only

are vendors selling hair care services willing to advertise their

products, but people are still going out of their way to look nice for a

better "social networking" profile. This is a passive but powerful

industry disruptor.

Purpose of Beauty Salon

Visiting a beauty salon provides you so many advantages that

cannot be received at your home. Visiting a salon on a regular basis

can cause miracles for your looks. One must never hesitate when it

comes to taking care of yourself as looking good improves your self-

confidence. After all the basic purpose of a beauty salon is to make

you look and feel special (Vajpayee, 2018). The professionals from the
 40

salon will not only help you get a glowing skin, but will also give you

some suggestions on how to take care of your face and overall body at

home. Simply said, beauty salons are places where you can relax and

enjoy because you will be treated like a royalty. There is a wide range

of beauty treatments you can receive and the benefits of each are

huge. Have a look at some of the most important benefits of visiting a

beauty salon regularly (Hammonds, 2015)

Beauty Industry in the Philippines

Here in the Philippines, the beauty service industry continues

to increase and has a lot of competition. Because of technological

advancement, many Filipino starts to open a beauty salon because it

is now an in-demand business. Almost all Filipino people especially

women are in the salon every week to pamper themselves. A salon has

a different treatment to serve and a Filipino business wants to open a

salon and focus only on one kind or type of services like a hair salon,

spa salon, and skincare salon, and a lot more. But many beauty

salons that can give all the service are owned by the expert in the

world of beauty cosmetics, products, and services (LookUpgrade,

2018). The Philippines’ beauty industry holds huge growth potential,

all thanks to a growing middle class and improved logistics (Kwek,

2018)
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Philippine Statistics Authority (2019) stated that the final results

of the 2016 Annual Survey of Philippine Business and Industry

(ASPBI) conducted nationwide showed that there were 11,907

establishments in the formal sector of the economy were engaged in

Other Service Activities. Among industries, beauty parlor activities

registered the highest number of establishments at 3,661. This was

followed by washing and dry cleaning of textile and fur products, and

funeral and related activities with 1,824 and 1,578 establishments,

respectively.

Information about the Salon Industry

Within the Philippines, you may take note that there are numerous

salons and spas all over the nation. And what makes them vital is

they soothe stress to each individual who goes there and it gives a

great feeling of unwinding whenever you are there. Most Filipino

ladies are used to go to salons and spas to spoil themselves from the

stress brought from the outside world, meaning stress from their

work, stress from their family, stress from their partners, and stress

from taking care of their children and individuals around them. So for

Filipino ladies, one of the ways that let their stress fill out is to do

what they think they can make them happy and one of these is to feel

that you just look lovely before the individuals you adore particularly

before your partner. The impact of beauty salons in the Philippines

 42

today; a beauty salon incorporates a huge effect on Filipino

individuals since it gives fulfilment and unwinding to the individual

who used to go to the salon and make some treatment to them. Within

the Philippines, all beauty salons and spas proceeded to grant a

better; a higher; a stronger; an improved benefit to all individuals. It

also moves forward the well-being of each person to be more

conscious of their exterior excellence and at the same time to their

inner beauty and great well-being of their body. A beauty salon helps

each lady to feel wonderful and to lovely (LookUpgrade, 2018).

The benefits of going to a salon as one is think of your stylist as

your hair doctor. Hair stylists have gone to school to become

specialists on hair. They can analyse issues, make proposals, and give

accommodating products to promote solid hair. Working with a

beautician can be one of the foremost instructive gatherings of your

week. Second it can be a great way to relieve stress. Reaching to the

salon is exceptionally unwinding. Outlined with consolation and

unwinding in mind, salons are a mini-retreat absent from work, kids,

and errands. Also on the off chance that it’s not time to urge your hair

cut or colored, it’s continuously a great thought to plan a unwinding

facial or massage. There are few things more unwinding than having

somebody knead your hands and feet. Getting these advantages will

have you taking off the salon prepared to rest; additionally your nails

will be new and manicured! Individuals unwind in several ways and

 43

salons offer numerous different options. In the event that you

appreciate head rubs, you'll plan an upper body knead or fair inquire

for a profound conditioning treatment with a scalp knead. Now and

then hot stone rubs or restorative knead is accessible, in the event

that that’s what you like. Shockingly, getting makeup applied or

eyelash expansions included is incredibly unwinding. Select one

treatment that you just like and visit frequently. Numerous salons

offer tanning, either in a bed or a splash booth. These occasions

themselves can be unwinding but taking off the salon with a new tan

is nearly as great as coming domestic from a get-away. Salons are well

known for being social places, so it’s an extraordinary put to vent or

get things off your mind. Beauticians are like casual counsellors that

will let you conversation the complete time you're in your chair. Don’t

stress, in spite of the fact that, they too know that a few individuals

like to come just for their hair and not to socialize. The client sets the

tone for having talks or remaining quiet. Lastly, there are various

reasons why going to the salon is sweet for you, mentally and

physically. There's something unwinding there for everybody, the

difficult portion is fair figuring out what it is! (Hello Love Salon &

Boutique, 2020).
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LITERATURE CITED

Hammonds O. (2015). What Are The Benefits Of Going To A Beauty Salon.

Retrieved April 2, 2021 from

https://www.google.com/amp/s/www.3benefitsof.com/what-are-

the-benefits-of-going-to-a-beauty-salon/amp/

Hello Love Salon & Boutique. (2020). The Benefits of Going to a Salon.

Retrieved April 2, 2021 from https://helloloveok.com/salon-

benefits/

Industry Arc. (2021). Philippines Professional Hair Care Market – Forecast

(2021 - 2026). Retrieved April 2, 2021 from

https://www.industryarc.com/Report/15048/philippines-

professional-hair-care-market.html?fbclid=IwAR3JScRu1-

6cOAtmvqYs0-9qn-ZP8g-yfHcMHc1PAapm_Qqk8JK25XHb28Y

Kwek S. (2018). Why the Philippines is a beauty market to watch.

Retrieved April 2, 2021 from

https://www.google.com/amp/s/www.mintel.com/blog/beauty-

market-news/why-the-philippines-is-a-beauty-market-to-

watch/amp

LookUpgrade. (2018). Purpose of Beauty Salon in the Philippines.

Retrieved April 2, 2021 from

https://lookupgrade.com/en/blog/english-the-purpose-of-

beauty-salon-in-the-
 45

philippines/#:~:text=Today%2C%20a%20beauty%20salon%20is,a

%20quiet%20and%20relaxation%20time.