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    Arushi Sharma - SR - Marketing MGR

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    ADESH
    This document provides a summary of Arushi Sharma's career experience and qualifications. She has over 8 years of experience in marketing and brand management, including developing digital marketing strategies and social media campaigns. Her most recent role is as Senior Marketing Manager at Holistique Beauty Products, where she is responsible for marketing two luxury skincare brands across digital channels and managing collaborations.

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    Arushi Sharma - SR - Marketing MGR

    Uploaded by

    ADESH
    50 views3 pages
    This document provides a summary of Arushi Sharma's career experience and qualifications. She has over 8 years of experience in marketing and brand management, including developing digital marketing strategies and social media campaigns. Her most recent role is as Senior Marketing Manager at Holistique Beauty Products, where she is responsible for marketing two luxury skincare brands across digital channels and managing collaborations.

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    This document provides a summary of Arushi Sharma's career experience and qualifications. She has over 8 years of experience in marketing and brand management, including developing digital marketing strategies and social media campaigns. Her most recent role is as Senior Marketing Manager at Holistique Beauty Products, where she is responsible for marketing two luxury skincare brands across digital channels and managing collaborations.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    50 views3 pages

    Arushi Sharma - SR - Marketing MGR

    Uploaded by

    ADESH
    This document provides a summary of Arushi Sharma's career experience and qualifications. She has over 8 years of experience in marketing and brand management, including developing digital marketing strategies and social media campaigns. Her most recent role is as Senior Marketing Manager at Holistique Beauty Products, where she is responsible for marketing two luxury skincare brands across digital channels and managing collaborations.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 3

    ARUSHI SHARMA

    SENIOR MARKETING MANAGER


    Vile Parle East, Mumbai
    [email protected]
    +91-97692-98392
    linkedin.com/in/arushi03/

    KEY SKILLS CAREER SUMMARY

    Marketing & Brand A brand marketing professional with 8+ years of extensive


    Management experience encompassing brand marketing. Hands-on experience
    Digital Marketing in developing digital marketing, and brand strategies to promote
    Social Media Marketing and enhance the brand. Result-oriented with strong strategic,
    Alliances & Brand Associations analytical and management abilities. Skilled at analysing market
    Marketing Strategies & trends and customer needs to develop highly effective and targeted
    Campaigns brand marketing and digital campaigns.
    Events & Executions
    Exceptional communication WORK EXPERIENCE
    and networking skills
    Sales & Client servicing
    Holistique Beauty Products Pvt Ltd, Senior. Marketing Manager
    Web & Print Content Creation
    MARCH 2021 - PRESENT
    Team Leadership
    RESPONSIBILITIES
    Marketing custodian for 2 International luxury skincare brands:
    DHC – Japanese beauty brand
    ACADEMIC belif – Luxury Korean skincare brand
    Strategizing & developing month-on-month digital marketing &
    QUALIFICATION promotional plans across channels including brand websites,
    Nykaa and Amazon.
    Masters of Business Responsible for entire social media including content creation
    Administration - Marketing and analytics.
    (2011-2013) Managing digital marketing campaigns including emailer and
    Institute of Technology and whatsaap along with content creation.
    Management, Mumbai Managing brand PR, digital coverage and collaborations..
    Overviewing performance marketing Ad campaigns to drive
    sales and revenue.
    Bachelors of Business
    Effective allocation of marketing spends & driving higher ROI's.
    Administration - Banking and
    Competition benchmarking & identification of best practices.
    Insurance
    (2005-2008)
    Sophia Girls College, Ajmer Liberty Luxuries Pvt Ltd, Marketing Manager
    MARCH 2017 - DECEMBER 2020
    RESPONSIBILITIES

    Heading Marketing for 2 International luxury retail brands:


    Yoku Moku – Japanese confectionery brand
    Du Rhone Chocolatier - Luxury Swiss chocolate brand
    Strategizing & developing annual brand marketing plan.
    Research, planning and execution of events, exhibitions and new launch of outlets PAN India.
    Managed brand PR in terms of coverage, collaboration and events through the agency.
    Brand alliances and influencer association with the right partners.
    Digital marketing and website management along with all the other sale portal/agencies (Scootsy &
    Zomato).
    Managing marketing collateral's, packaging and complete vendor management.

    ACHIEVEMENTS:
    Generated 40% growth in business, year-on-year.
    Successfully opened 2 brand stores in the first year and 4 stores in second year.
    Successfully executed various events, exhibitions and launches for both the brands, increasing sales,
    revenue and brand presence.
    Generated high value and retainer sales through major business houses and luxury brands such as
    Reliance, Gucci, BMW, Bentley, Rustomjee, SVA, AstaGuru, etc.
    Successfully associated with luxury brands for alliances and exhibitions such as Luxury Lifestyle
    Weekend, The Apartment@Lakme Fashion Week, Silhouette@Trident, Engage@Weddingsutra,
    Villeroy and Boch etc.

    Moonstruck Advertising, Marketing Manager


    JANUARY 2015 - FEBRUARY 2017
    RESPONSIBILITIES
    Formulated brand & social media marketing strategies the company as well as clients.
    Managed content writing for all communication materials.
    Managed and maintained consistent company branding for all communication material.
    Effectively increased company revenue by 45% & expanded client base.
    Consistently delivered goal-surpassing brand marketing results & ensuring complete client
    satisfaction.

    SKI USA, BD & Marketing Manager


    FEBRUARY 2014 - NOVEMBER 2014
    RESPONSIBILITIES

    Managing entire sales process, client servicing & new business development.
    Attend appropriate events and conferences.
    Track on all market trends and knowledge on all things digital.

    4 Minute Mile, Product Manager


    MARCH 2013 - JANUARY 2014
    RESPONSIBILITIES

    Developing a product offering 5 star dining experience for the Corporates & HNI's.
    Handling complete “Product lifecycle" and market research on new product trends.
    Brand Alliances – working with deutsche bank for the debit card offers.
    CORPORATE /ACADEMIC PROJECTS

    Summer Internship - Cafe Coffee Day


    Capstone Project: Branding on the Global Stage - Coco Cola & McDonalds
    NGO Project: Study & Analysis of Intellectually Disabled
    Internsip - ING Vysya Life

    CO-CURRICULAR ACTIVITIES
    Rotaract Club Member - Headed as Director of International Services & Treasurer
    Planning & Execution of various events, such as:
    Inter District Youth Exchange Program
    DJ night party
    Spreading Smiles - Children's day event at Orphanage
    Melange - Club Instillation Ceremony
    Christmas donation drive

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