Praveen (Resume)

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TEJA DURGA PRAVEEN VARMA BUDDARAJU

PRODUCT MANAGEMENT & STRATEGY


Decisive, strategic and performance-driven professional targeting assignments in an organization of repute

CONTACT PROFILE SUMMARY


[email protected]
 Result-oriented professional with over 6 years of experience in Product Management & Analysis
+91-9176851909 / +91- on B2C and B2B Products
9493609382  Currently associated with Eruvaka Technologies Pvt. Ltd., Andhra Pradesh as Product Manager-
IOT, Digital (WEB, Mobile App) and Analytics.
Andhra Pradesh, India  Hands-on experience in analyzing product design & development processes for new & existing
segments; skilled in executing strategies for overall process enhancement, technology
in https://www.linkedin.com/i
n/praveenvarmabuddaraju/ 
management, design optimization, Design Thinking and time management
Conducted market research for IoT products like Amazon Alexa, LifxBult, Fitbit and NestCam and
worked with Verizon for Building IoT, Digital and Analytics products from scratch.
 Setting the vision and overall product strategy, roadmap & best practices in conjunction with
CORE COMPETENCIES senior leadership team; leading creative & holistic thinking across product releases, platforms &
 Product Management devices
 Proficient in Data Visualization/Analytics, Infogram, Zeplin, Figma Wireframing Tool.
 Business & Market Research  Skilled in taking up product from scratch and managing design phase, cloud analysis, web & mobile
development, while ensuring accurate requirement meet the expectations of customers from
 Prioritization and Road Mapping Market.
 Facilitating discussions to elicit and understand business needs, requirements, and priorities;
 Strategic Planning & Procedures driving prioritization and end-to-end product management with senior stakeholders and providing
insights for design & process
 New Product Development  Internationalization/Localization of UI applications with manual, NLP inputs and its promotion
 Possess experience in facilitating software development, testing and configuration management;
 B2B & B2C Segmentations experience in IOT, Web Development (UI/UX) and User Experience Analysis.

 Business Process Enhancement

 UI, UX Design Management EDUCATION


 Data Analysis
2022 Pursuing Executive Program in Data Driven Product Management from
Indian Institute of Management (IIM)- Lucknow, India
SOFT SKILLS 2016 M.Tech. (Industrial Management) from Lovely Professional University
 Leader
 Team-manager 2014 B.Tech. Mechanical from Swarnandhra College of Engineering &
 Analytical Technology, Kakinada, India
 Interactive/Communicator
 Solution-focused
 Detail-oriented
 Thinker & Planner CERTIFICATIONS
IT SKILLS
 MS Office, SPSS, UI/UX Web  Certified/Registered Scrum Master & Product Owner by Scrum Inc
technologies  Aug’21: Product Analytics Certification (PAC) from Product School
 Data Visualization / Analytics ,  Six Sigma Green Belt from KPMG, Hyderabad
Infogram, Zeplin, Figma  Agile Methodology from HCL Technologies Ltd., Chennai
 Atlassian Tools (JIRA, Confluence),
ClickUp.
CAREER TIMELINE

Sep' 2016 to jun' 2019


Sep’20-Jan’21Since Jan' 2021
HCL Technologies Ltd.
Chennai,India Eruvaka Technologies Pvt Ltd
Vijayawada,India

July' 2019 to Aug' 2020


Since Jan’21
Deloitte USI .
Bengaluru,India

WORK EXPERIENCE

Eruvaka Technologies Pvt. Ltd. Andhra Pradesh as Product Manager Since Jan’21
Key Result Areas:
 Partnering with senior business and technology leaders across the company in India, Australia, and Ecuador to define product roadmaps for
the aqua IOT market, determine product scope across releases and ensure quality delivery
 Effectuating IoT products embedded with sensors, software, and other technologies used for connecting and exchanging data with other
devices and systems over the Internet
 Resolving customers concerns by driving technical solutions for product that includes:
o Driving Product Vision and Road Map
o Product Prioritization
o Product Market Research
o Cloud Management
o IOT, Web & Mobile Development
o Market Campaign Management
 Collating, monitoring, and reviewing historic data to gauge market standards for design implementation; comparing last & latest designs to
plug-in loopholes by imbibing the latest technical advancement
 Defining industry solutions through ideation, conceptualization and detailing to identify efficiencies/ alternatives
 Facilitating requirement scoping, evaluating design/ alternatives, resolving issues and improving process/ performance
 Prioritizing product and sprint backlog in JIRA across different Scrum teams ensuring cross-functional team collaborations
 Managing the UAT with different business owners for product releases
 Steering sprint strategies & review meetings, sprint retrospective meetings, sprint backlog, iteration & release planning and reviews; ensuring
delivery performance by tracking sprint metrics in JIRA
 Outlining product requirements, scope, goals, deliverables and sign-off from key stakeholders
 Collaborating with other Product Owners, System Engineers, Developers & Testers to define features and technical user stories; delivering
value engineered services on schedule and at a predicted cost
 Ensuring that all technical and design risks are identified and appropriately managed

Deloitte USI, Bangalore as Analyst Product Management & Market Research Jul’19-Aug’20
Key Result Areas:
 Delivering duties in creative development team, Created and maintained multiple product timelines from concept to release.
 Responsible for frequent, comprehensive progress reporting to C-suite executives
 Streamlined the process by bridging the communication gap and keeping a collaborative approach when it came to client engagement
 Designed, produced, and launched an interactive Visual Content Management Product
 Executed UI Product Management, compiled and documented progress reports on traffic trends using in-house developed analytics
dashboards that facilitated in auctioning feasible output
HCL Technologies Ltd.(Deployed to Verizon), Chennai as Software Engineer (R&D)/Product Management Sep’16-Jun’19
Key Result Areas:
 Worked on the product for Verizon to analyze set-top box product and its IOT applications to bring up the new methods/technologies for
performance improvement; Performed R&D on optimizing methods to overcome the technological impacts on the performance of set-top
box
 Acted as SPOC & PPOC for all issues relating to the web store and external design provider
 Managed a team specializing in product acceptance, troubleshooting and training
 Defined, managed and enforced interface standards within the company and among outside vendors and agencies
 Assisted in the dashboard development using Data Visualization Web Technologies
 Generated solutions by studying information needs, conferring with users, ROI Analysis, data usage, and work processes
 Interacted with external clients; managed the end-to-end system flow; enriched data through analytics;
 Aided in determining operational feasibility through analysis, problem definition, requirement analysis, and proposing solutions
 Coordinated with external clients for integrating and updating their apps with the Verizon Product to increase their product competitive
environment
 Executed the design and execution of primary and secondary research, internal data collation, market and competitor analyses to successfully
guide and influence strategic decisions
 Led strategic planning to achieve business goals by identifying and prioritizing development initiatives and setting timetables for the
evaluation, development, and deployment of web-based apps.
 Collaborated with cross-functional teams including Design, Engineering, Marketing and Sales teams to identify and deliver new product
solutions and enhance existing portfolio
 Developed and executed Software Development life cycle (SDLC) with detailed product roadmap using agile methodology

INTERNATIONAL PUBLICATIONS
 May’21: Published Statistics Dashboard for Real-time Analysis for Covid-19 in the International Journal for Research in Engineering Application
& Management
 Jul’18: Attended conference and published an article on Lean Management Planning in Indian Cement Industries and its Effect on Industrial
Psychology in the international Journal of Enterprise Network Management (Inderscience Publishers), United Kingdom
 Apr’16: Published the Case Study on Safety Management in Indian Small and Medium Scale Industries in International Journal for Scientific
Research & Development

VOLUNTARY ASSIGNMENTS
 Co-founder & active member of New Colors Organization
 Worked as Community Coach for disabled, conducted Community Training Program (level-1) for the promotion of sports & games for disabled
under the guidance of Special Olympics Bharat-the national sports federation for the intellectually challenged

PERSONAL DETAILS
Date of Birth : 6th August 1993
Languages Known : Telugu, English, Hindi, Tamil
Address : Door No. 1-22, Panchayathi Office Road, Ballipadu, Palakol Mandal, West Godavari District,
Andhra Pradesh, India-534245

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