Rational Choice Theory and Irrational Behavior (TUGAS NINA)
Rational Choice Theory and Irrational Behavior (TUGAS NINA)
Rational Choice Theory and Irrational Behavior (TUGAS NINA)
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Behavior
implications of his arguments for the public sector, and often supplied
government with policy advice based on his intellectual labors (Buchholtz
, –).
Though rational choice’s basic intellectual toolkit is centuries old, students
of public administration largely ignored it until relatively recently. Public
adminis- tration was intellectually cross-fertilized with business-oriented
disciplines such as management and organization theory as early as the late
nineteenth century, but it was another half century before economists began
transferring the formal
theories of their home discipline to politics. With Anthony Downs’s An
Economic Theory of Democracy (), and James Buchanan and Gordon
Tullock’s The Cal- culus of Consent (), the implications of economic theory
for the public sector
could be ignored no longer. These works presented an immediate challenge to
or- thodox thinking in public administration and political science (Buchanan
and Tullock’s work is widely considered to mark the formal founding of
rational choice theory). The key characteristic separating these works from
traditional approaches to political and public administration theory was their
emphasis on the rational, self-interested actor. In these frameworks, the
public-spirited citizen and the neu- trally competent public servant were
replaced with the rational utility maximizer. Following Smith’s lead, citizens
and civil servants in these frameworks were not presumed to engage in
political behavior because of civic ideals or commitment to the common
good; instead, it was assumed they engaged in political behavior for the same
reasons they engaged in economic behavior, namely, they were mo- tivated
by a desire to benefit themselves.
Rational choice theory is thus anchored to the belief that the central
behavioral assumption of the neoclassical economic paradigm is universal: Self-
interest drives our decisions and actions, whether these are purchasing a car,
voting, or formu- lating a public budget. From this starting point, it is a short
step to the notion of markets for public services, a situation where citizen-
consumers shop for the pub- lic goods and services they most prefer, and
producers of these services are com- petitive organizations whose self-
interest is coupled to the need for efficient response to consumer demand.
This, needless to say, contradicts orthodox public administration notions of
who should provide public services and how: bureau- cracies in centralized
jurisdictions that are responsive to representative democratic institutions rather
than consumer demand.
This large-scale challenge to traditional thinking in public administration is
fashioned from remarkably simple theoretical tools. As outlined by Buchanan
and Tullock, there are only two key assumptions of rational choice theory. ()
The av- erage individual is a self-interested utility maximizer. This means an
individual knows her preferences or goals, can rank-order them, and when
faced with a set of options to achieve those preferences will choose those
Rational Choice Theory and Irrational 195
expected
Behavior to maximize individual benefits and minimize individual costs. This
preferred mix of benefits
Rational Choice Theory and Irrational 196
Behavior
and costs is referred to as an individual’s utility function, and Buchanan and
Tul- lock (, ) argued that individuals will act to maximize that utility by
choos- ing “more rather than less” of their preferences. ( ) Only individuals, not
collectives, make decisions. This is known as methodological individualism,
and it presumes that collective decisions are aggregations of individual
choices, not a unique property of the group. In laying down the foundations
of rational choice theory, Buchanan and Tullock clearly stated the importance
of methodological individualism to their project: “We start from the
presumption that only the in- dividual chooses, and that rational behavior . . .
can only be discussed meaning- fully in terms of individual action” ().
From these simple premises, rational choice scholars have deductively
con- structed entire theories of individual and organizational behavior, and
extended the implications deep into the administrative arrangements of
government and the intellectual development of public administration.
Indeed, it is difficult to un- derestimate the impact of rational choice on the
applied and scholarly sides of public administration. This impact has been
felt in three primary areas. () Or- ganizational behavior. Rational choice
theory offers a comprehensive framework to answer the question of why
bureaucracies and bureaucrats do what they do. () Public service delivery.
Rational choice theory offers an explanation of how public goods are
produced and consumed, and from these insights favors a series of public-
sector reforms that turn traditional public administration presumptions and
prescriptions on their heads. () A claim for a new theoretical orthodoxy. Ad-
vocates of rational choice theory have argued that it is the natural successor
to the Wilsonian/Weberian ideas that have dominated a century’s worth of
intellectual
development in rational choice. Rational choice, some suggest, is not just a
pos- itive theory (an explanation of how the world does work), but also a
normative theory (an explanation of how the world should work). As a
normative theory, ra-
tional choice has been argued to be a way to fuse the economic theory
formulated by Smith and the democratic theory formulated by James
Madison and Alexander Hamilton. It thus has staked a claim to meet the
challenges of Dwight Waldo and John Gaus, public administration scholars
who argued the discipline could move forward only when administrative
theory developed into political theory.
Yet despite the grandiose claims of early rational choice scholars, recent
decades have seen a plethora of essays, articles, and books challenging the
basic assump- tions of rational choice theory. The basic premise behind this
movement is that the individual acting as a self-interested utility maximizer is
not easily defined in terms of costs and benefits. Rather, there are sharp
deviations from what would be considered utility-maximizing behavior.
Emerging research indicates utility maximization includes some sense of
fairness where literally less may be preferred to more (Smith ). At the very
Rational Choice Theory and Irrational 197
least, this new group of scholars argues that
Behavior
Rational Choice Theory and Irrational 198
Behavior
utility is quite malleable and context-dependent. These arguments may have
put a mortal wound in the tenets of rational choice theory, made all the more
dam- aging by the fact that many of these scholars hail from economics (the
discipline directly responsible for rational choice theory), notably behavioral
and experi- mental economics.
In this chapter we briefly examine the impact of rational choice on the
three areas mentioned earlier in this section. We also provide a discussion of
how recent advances in behavioral economics, experimental economics,
social psychology, and psychology are redefining the ways in which public
administration scholars view the contribution of rational choice to these
areas, and more generally are changing the way scholars theorize about utility.
Conclusions
Rational choice theory has provoked some of the most contentious and
contro- versial debates in public administration scholarship, but it has also
provided the discipline with a little-rivaled intellectual stimulant. Regardless
of whether the purpose has been to advocate the theory or to expose its
faults, some of the most original and valuable contributions to public
administration knowledge come from those working from a rational choice
foundation.
The attractions of rational choice theory (especially its formal
applications) are not only its internal consistency but also its ability to
Rational Choice Theory and Irrational 226
generate
Behavior logically deduced, empirically testable propositions. As long as its
founding premises hold, it is ca-
Rational Choice Theory and Irrational 227
Behavior
pable of parsimoniously and comprehensively explaining a broad range of
phe- nomena of interest to public administration scholars. In addition to
presenting a formidable challenge to public administration orthodoxy, the
central ideas of ra- tional choice theory have become popularized and were
foundational to the at- tempts by many Western democracies to “reinvent”
their administrative apparatus in the s and s.
The problem with rational choice is that significant questions remain about
the validity of its starting premises. If these are incorrect, or valid only under
limited circumstances, the broad claims of rational choice—and its widely
adopted prescriptive implications—immediately become suspect. As a deductive
theoretical framework, rational choice stands and falls on the twin pillars of
rational self- interest and methodological individualism. As Buchanan and
Tullock argue, “The ultimate defense of the economic-individualist
behavioral assumption must be empirical” (, ). Thus far, the empirical
record has not definitively rejected these assumptions, but neither has it done
much to confirm them. One of the persistent criticisms of rational choice
theory is that its conception of human na- ture is too narrow to be of much
use. Consider the firefighters who died while trying to fight their way into the
World Trade Center towers during the terrorist attacks of . Undoubtedly,
these men were doing a job they were being com- pensated for, and job
performance undoubtedly plays a role in the career prospects of any civil
servant. Yet to describe their actions as “self-interested” requires a very broad
interpretation of that concept. Countless more mundane examples of public-
sector behavior support the contention that whatever comprises the average civil
servant or citizen utility function, it is not adequately accounted for by the
traditional portrait of a rational utility maximizer.
Some of these criticisms are built from the same intellectual tools that
rational choice proponents use to expose the weaknesses of orthodox public
administration theory. For example, rational choice advocates are quick to cite
Simon’s work as a mortal blow to the orthodox intellectual tradition, but
Simon also explicitly re- jected the economic concept of the rational utility
maximizer. Simon’s adminis- trator was a satisficer, not a maximizer; that is, a
decisionmaker equipped with limited information, driven by habit and values,
who settled for decisions that were “good enough” to deal with the situation at
hand, not those that maximized individual utility (Simon /). Simon
drew his concept of bounded ra- tionality out of psychology rather than
economics, and his portrait of adminis- trators was more psychologically
complex than the cost-benefit calculator that shows up in Niskanen’s formal
models. Simon argued that the economic concept of human rationality at the
heart of rational choice theory fails the empirical acid test set by Buchanan
and Tullock (Simon ). Simon may well have helped un- dermine the
Wilsonian/Weberian theoretical tradition, but his arguments are no less
corrosive to the core assumptions of rational choice.
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Behavior
This mixed empirical and theoretical record is discomforting because
there is another side to Smith’s insight that the pursuit of individual self-
interest can pro- duce collective benefits. Scholars have also long known that
individuals who pur- sue self-interest can impose collective costs. This is
known as the “tragedy of the commons” problem, and was most famously
articulated in a essay by biol- ogist Garrett Hardin. Imagine a public
pasture, open to any cattle owner who wants to put his herd out to graze. A
rational herdsman will seek to maximize his gain from this public resource by
putting as many cattle out to graze as he can. The problem is that if every
herdsman does this, the grazing of the cattle will quickly exceed the carrying
capacity of the pasture. When the common resource has been exhausted, all
the herdsmen will face ruin because they rationally sought to maximize self-
interest.
Hardin took some pains to point out that the tragedy of the commons was
more than a cautionary parable; indeed, numerous real-world examples range
from the exhaustion of certain fishing stocks to the overuse of national parks.
The tragedy of the commons is, in fact, a problem as old as man, and all
societies are forced to create mechanisms to preserve the common good from
the corrosive ef- fects of individual self-interest. Adam Smith recognized that
self-interest could be harnessed for the collective good, but even he made no
claims that this was a uni- versal possibility. If market mechanisms driven by
self-interested actors cannot protect the common interest, what can? As
Hardin pointed out, modern indus- trialized democracies tend to converge on
a single answer to this question: ad- ministrative agencies with the power to
“legislate temperance.” As Hardin put it, “Since it is practically impossible to
spell out all the conditions under which it is safe to burn trash in the back
yard or to run an automobile without smog-control, by law we delegate the
details to bureaus” (, ).
This solution may fit easily with the Wilson/Weberian perspective, but
does little to solve its inherent problems, especially its difficulty in reconciling
the hi- erarchical, authoritarian nature of bureaucracy with democratic values
and the in- evitable political role Weber assigned to mature bureaucracies.
Rational choice has played an important role in determining the limits of this
orthodox perspec- tive, but has thus far met only limited success in
establishing itself as its intellectual successor. If there are unbridgeable
differences between markets for cars or soft drinks and markets for public
goods such as library, education, and law enforce- ment services, economic
theory may have limited use for scholars of the public sector. To become the
central paradigm of public administration, rational choice requires markets to
be somehow made synonymous with democracy. Ostrom showed that this is
not necessarily impossible, though subsequent work raises doubts about
whether it is probable.
There are signs of an emerging synthesis between the orthodox perspective
and the challenge from rational choice. Rational choice scholars have
Rational Choice Theory and Irrational 229
expanded
Behavior and
Rational Choice Theory and Irrational 230
Behavior
refined the concept of utility maximization since the s in ways that allow
the committed public servant a place in formal models of bureaucracy
(Ostrom ). Relaxing the assumptions that define rational utility
maximization to allow a greater role for altruistic or group-oriented goals—
for example, the desire to help others or serve the public interest—
considerably tempers the portraits of bureau- cracy created in early rational
choice works such as those of Downs and Tullock. Teske and his colleagues
show that, at least in theory, competitive markets can exist under
considerably less-than-optimal market conditions, though these mar- kets
may require a strong regulatory role for public bureaucracies to mitigate the
social-democratic downside of market excess. Perhaps rational choice’s lasting
con- tribution will be to redefine intellectually rather than to replace the role
of bu- reaucracy in public administration theory.
Cleary, as indicated in this and the previous chapter, research being
conducted in other disciplines is changing the theoretical framework
surrounding decision
theory and rational choice. David Brooks (), political columnist for the
New York Times, has labeled the need for a broader look at human nature as
the “new
humanism.” In order to fully understand the political process, how people
respond to incentives, and the human decisionmaking process, a more
interdisciplinary approach is needed. Others have also called for combining
the natural and social sciences through a process of “consilience” (Wilson
). A brief review of the
number of journal articles, and even journals (e.g. Organizational Psychology
founded in ), attests to the strength of this movement. Some of the disci-
pline’s most well-respected figures, Simon and Ostrom, were strong advocates
of the need to draw on theory and evidence from other disciplines, primarily
psy- chology and economics. To date, however, the field at large has been
reluctant to more directly situate itself as interdisciplinary (Wright ). Some,
such as Elinor Ostrom, have even explored and utilized theoretical insights from
beyond the so- cial sciences, to include biology and environmental science.
The notion that com- munication within CPRs can facilitate trust and prevent
hoarding illustrates an important distinction between maximizing short-term
and long-term self-interest. People are willing and able to avoid maximizing
short-term self-interest (e.g., over- grazing) in order to maximize long-term
self-interest (e.g., the longevity of the pasture). Although still a form of
utility maximization, rational choice theory, as currently conceptualized
within public administration, does not distinguish be- tween the two, or when
one or the other will be pursued.
Despite such shortcomings, there is hope for public administration and the
potential for the development of a dominant paradigm as advocated by
Vincent Ostrom. As discussed earlier in this and the previous chapter, early
attempts to apply rational choice theory to the behavior of bureaucrats and
Rational Choice Theory and Irrational 231
citizens
Behavior break down in light of recent evidence on human decisionmaking. A
brief web search on Amazon or Barnes and Noble using the keyword
“irrational” will reveal that
Rational Choice Theory and Irrational 232
Behavior
since the mid-s there has been a tremendous increase in the attention devoted to patterns of
decisionmaking that depart from the rational actor model described in the first part of this chapter.
Common to most of these texts is the notion that rationality is rarely defined in terms of maximizing
economic utility. Rather, hu- mans tend to engage in behavior that, although less than financially
maximizing,
is in large part predictable. The title of Dan Ariely’s book Predictably Irrational
() is an appropriate moniker for this emerging line of research.
Beyond Vincent Ostrom and Simon, perhaps few have shaped decision theory and rational choice
theory more than Elinor Ostrom. To rein in self-interested bureaucrats, orthodox public administration
advised a top-down, centralized man- agement structure. Revisions from Tullock, Downs, Niskanen, and
Tiebout sug- gested that competition and market forces were a more practical alternative to achieving
efficiency. Ostrom’s work on common pool resources suggests that the solution may in fact be
endogenous—within-group communication allows for the establishment of self-regulating institutions.
Coordination, and thus efficiency, can be achieved without competition and without centralized control.
Even though Ostrom’s work on CPR dilemmas is consistent and robust, the implica- tions for large-scale
bureaucracies are less clear. Nonetheless, institutions able to facilitate open communication and
participatory decisionmaking processes are most likely to engender trust and the accompanying
organizational benefits that it provides.
Whatever its weaknesses, rational choice has few equals in public administra- tion theory for internal
rigor and the ability to explain complex phenomena with clarity and parsimony. There are, however,
clear alternatives emerging within the social sciences. Indeed, as discussed earlier in the chapter, when
applying insights from organizational psychology, the theoretical and practical utility of Tullock and
Downs is questionable at best. A new behavioral theory is emerging, one that is by necessity
interdisciplinary. Yet the insular nature of public administration raises concern as to whether the field
will be able to efficiently incorporate insights from other disciplines in this regard (Wright ). Thus,
it is likely that for years to come, rational choice will continue to be employed (both gainfully and per-
ilously) as a way of organizing and studying public bureaucracies and public serv- ice provision.
Notes
. Although Adam Smith is best known as a founding father of economics, his ties to public administration are
considerable. Smith never held a position as a professional economist, but he undoubtedly was a public
administrator—he enjoyed something of a second career as a government tax collector.