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    Cmu Cba MM Newprospectus 1 Lucero

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    Juliana Mae Frades
    This document outlines the curriculum and course requirements for a Bachelor of Science in Business Administration with a concentration in Marketing Management. It lists all required courses over eight semesters, including the course code, title, credit units, and any prerequisites. The curriculum covers general education courses in the first two years, as well as marketing and business courses. It culminates in a practicum in the fourth year.

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    Cmu Cba MM Newprospectus 1 Lucero

    Uploaded by

    Juliana Mae Frades
    27 views3 pages
    This document outlines the curriculum and course requirements for a Bachelor of Science in Business Administration with a concentration in Marketing Management. It lists all required courses over eight semesters, including the course code, title, credit units, and any prerequisites. The curriculum covers general education courses in the first two years, as well as marketing and business courses. It culminates in a practicum in the fourth year.

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    CMU-CBA-MM-NEWPROSPECTUS-1-LUCERO

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    This document outlines the curriculum and course requirements for a Bachelor of Science in Business Administration with a concentration in Marketing Management. It lists all required courses over eight semesters, including the course code, title, credit units, and any prerequisites. The curriculum covers general education courses in the first two years, as well as marketing and business courses. It culminates in a practicum in the fourth year.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    27 views3 pages

    Cmu Cba MM Newprospectus 1 Lucero

    Uploaded by

    Juliana Mae Frades
    This document outlines the curriculum and course requirements for a Bachelor of Science in Business Administration with a concentration in Marketing Management. It lists all required courses over eight semesters, including the course code, title, credit units, and any prerequisites. The curriculum covers general education courses in the first two years, as well as marketing and business courses. It culminates in a practicum in the fourth year.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 3

    COLLEGE OF BUSINESS AND ACCOUNTANCY

    (Curriculum applicable to students who entered as new freshmen beginning the school year 2018-2019)
    BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION
    MARKETING MANAGEMENT
    NAME: LUCERO, JOSE RAFAEL PAGAYON PROGRAM/YR&SECTION: (ex. BSMA – 4A)

    COURSE Credit # of hours Prerequisite /


    COURSE TITLE LA REMARKS
    CODE LEC Corequisite
    Units B

    FIRST YEAR, First Trimester


    GECS05 Purposive Communication 3 3 1.50(94.109)
    GECS01 Understanding Self Awareness 3 3  1.25(95.5)
    HRM112 Human Resource Management 3 3  1.75(89.6)
    MKTG111 Principles of Marketing 3 3  1.50(92.35)
     1.75(91.817
    NSTP 1
    NSTP01 2 2 )
     1.00(98.899
    PE01 Physical Educ 1: Understanding Body 3 3 )
    TOTAL 17 17 0
    FIRST YEAR, Second Trimester
    GECS08 Professional Ethics 3 3
    ACCTG121 Accounting for Sole Proprietorship 3 3
    MKTG211 Consumer Behavior 3 3 MKTG111
    MKTG212 Service Marketing 3 3 MKTG111
    NSTP02 NSTP 2 2 2 NSTP01
    PE02 Physical Educ 2: Sports Application 3 3 PE01
    TOTAL 17 17 0
    FIRST YEAR, Third Trimester
    GEIS01 Malabon History 3 3
    ACCTG121 Accounting for Partnership and Corporation 3 3 ACCTG111
    MKTG231 Product Management 3 3
    MKTG232 Environmental Marketing 3 3
    CBA01 Human Behavior in Organizations 3 3
    PE03 Physical Educ 3: Self-Defense 2 2 PE02
    TOTAL 17 17 0
    SECOND YEAR, First Trimester
    GECS04 Mathematics in the Modern World 3 3
    GECS03 Contemporary World 3 3 ACCTG121
    MKTG211 E-Commerce and Internet Marketing 3 3
    CBA04 Global Business and Trade 3 3
    MKTG212 Professional Salesmanship 3 3
    PE04 Physical Educ 4: Sports in the Community 2 2 PE03
    TOTAL 17 17 0
    SECOND YEAR, Second Trimester
    GECS02 Philippine History from Various Perspectives 3 3
    GEEL01 Statistical Analysis with Software Application 6 3 3
    ECON01 Basic Microeconomics 3 3
    MKTG221 Marketing Communications 3 3 ACCTG211
    MKTG222 Distribution Management 3 3
    TOTAL 18 15 3
    SECOND YEAR, Third Trimester
    GECS07 Science, Technology and Society 3 3
    GECS06 Philippine Arts Appreciation 3 3 ACCTG221
    GEEL02 Logic 3 3
    GEEL03 IT Application Tools for Business 3 1 2
    CBA09 Business Research Methods 3 3
    GEMS01 Inspirational Life of Rizal 3 3
    TOTAL 18 16 2
    THIRD YEAR, First Trimester
    CBA02 Production and Operations Management (TQM) 3 3
    LAW01 Business Law (Obligation and Contract) 3 3
    CBA10 Business Research 3 3 CBA09
    CBA03 Strategic Management 3 3
    MKTG311 Pricing Strategy 3 3
    MKTG312 Social Media Marketing 3 3
    TOTAL 18 18 0
    THIRD YEAR, Second Trimester
    MKTG321 Events Management 3 3
    TAX01 Income Taxation 3 3
    CBA17 Cooperative Management 3 3
    MKTG322 Global Marketing 3 3
    LAW02 Sales, Agency, Labor and Other Commercial Law 3 3
    MKTG323 Marketing Management 3 3
    TOTAL 18 18 0
    THIRD YEAR, Third Trimester
    CBA05 Good Governance and Social Responsibility 3 3
    MKTG331 New Market Development 3 3
    MKTG332 Marketing Research 3 3
    GEEL05 Foreign Language 3 3
    CBA11 Development of an Enterprise 3 3
    MKTG333 Franchising 3 3
    TOTAL 18 18 0
    FOURTH YEAR, First Trimester
    CBA12 Business Start Up 3 3 CBA11
    MKTG411 Seminars in Marketing Management 3 3
    MKTG412 Retail Management 3 3
    MKTG413 Special Topics in Marketing 3 3
    MKTG414 Public Relations 3 3
    TOTAL 15 15 0
    FOURTH YEAR, Second Trimester
    CBA18 Practicum 1 (300 Hours) 3 3
    TOTAL 3 3 0
    FOURTH YEAR, Third Trimester
    CBA19 Practicum 2 (300 Hours) 3 3
    TOTAL 3 3 0
    PLEASE LIST DOWN BELOW THE SUBJECTS THAT ARE NOT LISTED TO THE ABOVE PROSPECTUS
    COURSE Credit # of hours Prerequisite /
    COURSE TITLE REMARKS
    CODE Units LEC LAB Corequisite
    FIRST YEAR, First Trimester

    FIRST YEAR, Second Trimester

    FIRST YEAR, Third Trimester

    SECOND YEAR, First Trimester

    SECOND YEAR, Second Trimester

    SECOND YEAR, Third Trimester

    THIRD YEAR, First Trimester

    THIRD YEAR, Second Trimester

    THIRD YEAR, Third Trimester

    FOURTH YEAR, First Trimester

    FOURTH YEAR, Second Trimester

    FOURTH YEAR, Third Trimester

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