4-6 NFT Insights
4-6 NFT Insights
4-6 NFT Insights
Teng Yan
Metaverse NFT /
Gem Immutable X LooksRare NFT
Musings Gaming
Disclosure: Members of our team may own NFTs or tokens related to the projects
mentioned here and may participate in the upcoming mints. This statement is
intended to disclose any conflict of interest and should not be misconstrued as a
recommendation to purchase any token or participate in any mint. This content is
for informational purposes only and you should not make decisions based solely
on it. This is not investment advice. Please exercise extreme caution if you intend
to participate in these opportunities.
State of the Market
This marks the 3rd week in a row of increasing NFT transaction volume, with
OpenSea’s weekly volume breaking above the $1B mark again. Could this mark
the beginning of a new bull cycle for NFTs? Some indicators seem to suggest so:
1) weekly transaction volumes appear to have bottomed out.
2) macro sentiment around crypto seems to be improving.
3) Azuki’s rise as a trigger point for a new wave of interest (see later section).
If we look at the change in NFT sales volume over a 7-day & 30-day period, we
can see that Ethereum and Solana show relative strength compared to the other
chains. This is most apparent over the last 7 days, with volumes rising over 40%
and 18.5% on Ethereum and Solana respectively. Ronin (Axie Infinity) saw the
largest decline in volumes over the same period.
After filtering for wash trading, real transaction volumes on LooksRare continue to
slowly grow, indicative of a sustained level of usage. A few new features were
added in recent weeks, including the LOOKS compounder (automatically
compounds WETH rewards into $LOOKS), and several optimizations to improve
the speed of mint reveals and image loading.
If you have bought NFTs using Gem in the past month, you might have earned
some $LOOKS which you can check here.
CyberBrokers, a fully on-chain NFT by Josie & team, did well for the week. It is a
collection I like a lot and has the potential to be culturally significant in the future.
One reason for the increased interest may be the launch of their community
quests, where everyone works together to solve a series of cryptic puzzles. It is
reminiscent of the CloneX’s MNLTH drop, and has served as a centerpiece to
bring the community together.
Akutars
froyoverse
In the previous NFT boom, BAYC was the big winner. Anyone who purchased and
held a BAYC from last year would have received at least 60E worth of free drops
(Mutant Apes, Bored Ape Kennel Club, $APE airdrop etc.), not to mention the
heavy price appreciation of their ape — now at 100+E floor. With regards to
branding building, Yuga Labs played the perfect game.
Given such success, it’s natural for everyone to start looking for what could be
the “next BAYC”, especially now that majority of people have been priced out of
a Bored Ape. Any such successor will need to be an NFT project that delivers
immense value over time while growing a solid, engaged community.
There are a few key contenders here – Azuki, Doodles, and RTKFK’s CloneX. I’ve
highlighted these 3 because they have already built a strong community around
their brands, and can maintain a floor price of >10E, indicating a strong level of
demand.
Collaboration with artist Takashi Murakami: Clones with Murakami Drip trait
(15%) get on the Flowers whitelist.
RTFKT x Murakami x Gagosian event on 11 May, where Murakami will be
presenting paintings and sculptures based on CloneX in his exhibition in
NYC. Open to holders.
MNLTH was airdropped to CloneX holders and is the first Nike-RTFKT NFT
drop since the acquisition. It is a 20K collection with an inbuilt reveal
mechanism, that will trigger upon a secret date.
According to the team, MNLTHs will reveal after the successful completion
of the community quests, which have been ongoing since mid-Feb. The final
quest (Quest 4) was supposed to be in the last week of March but was
delayed. Interestingly, the collective experience of doing and completing
the quests has brought the community together in a positive way.
Upcoming drops: None officially announced. The team does have a history of
giving airdrops to CloneX holders, so we could expect more to come later this
year.
Doodles
Doodles has been focused on community growth through IRL events: “We
are showing the world by example what we believe the future of brands to
be: communities becoming stakeholders.”
They hosted a well-received showcase event at SXSW in March. Doodle
owners were able to unlock token-gated experiences, including skipping
the queue, having your Doodle painted on your nails, coffee with Doodle art,
and limited-edition merch such as figurines and shirts (via a Shopify
integration). There were over 6,000 visitors.
While the focus of events has been on the US thus far, there will be other
IRL global brand appearances this year: NFTNYC, Hong Kong, Vancouver,
and Miami
On the product side, building out the Space Doodles universe is their
primary development goal. When the game is built out, owners will be able
to climb the ranks, earn new NFTs based on the Doodle world, and also
receive an extended license to commercialize their Doodles in Doodles’
future experiences.
One doodle = 1 vote. It operates as a DAO, and the community can submit
proposals. The Doodlebank (treasury) currently has 1500+ ETH.
Azuki
Azuki conducted their first major IRL event, the Garden Party, on 31 Mar at
NFT LA. Wiz Kalifa performed.
The team’s flair for showmanship was apparent when they announced and
initiated an airdrop of 2 BEANZ NFTs to every Azuki holder during the
Garden Party.
BEANZ has not been revealed yet, so far we have only seen a teaser: a
strange blue bean-like figure with a spray can.
Bobu the Farmer (Azuki #40) was fractionalized by the team as part of an
experiment in decentralized IP and governance. The team holds 30K out of
50K Bobu Fractions but has said they will abstain from voting on proposals
that are within the scope of the experiment.
The team intends to open up new revenue streams beyond royalties and
their vision includes a clothing line, an animated series, and possibly a
game. Merch is already being designed, including this bomber jacket.
Upcoming drops: None officially confirmed. On their mindmap, the team states
that there are exploring a $BEAN token that could be used in the Azuki-verse
My thoughts
All 3 projects are taking unique and thoughtful approaches to build out a
web3-native global brand.
CloneX is focused on co-creating cool digital products for the
metaverse together with their community. They will continue to
leverage their partnership with Nike to grow their brand presence.
Doodles has decided to take a grounds-up, community-building
approach through in-person events, and by providing unique
experiences & utility to its members. The founding team has also been
the most public among the 3, appearing at many events, fireside chats,
and media articles.
Azuki has garnered a lot of support from crypto OGs and influencers,
particularly Asian investors. Their creative & artistic abilities are
fantastic, as shown by the detailed aesthetics of their anime artwork. It
remains to be seen how they intend to reach out to mainstream, non-
crypto audiences.
In my opinion, Doodles seems to have the clearest direction among the 3
projects. Also, they have yet to launch a dilutive airdrop, which could be
something to speculate on. The team posted in their Discord on 5 Apr: “in
short, we will make the f*cking biggest announcement of an announcement
soon. give us the time to deliver.“
Just for fun, I conducted a quick poll on Twitter and these were the results:
delphi-11072-17d102