Food Presentation and Imagery Slides
Food Presentation and Imagery Slides
Food Presentation and Imagery Slides
FOOD
PRESENTATION
Basic factors of food presentation
and food photography
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Introduction
The way food is presented has a significant
impact on how it is perceived by
consumers. The way it is reported as well
has impact on the way management and
client perceive the output on the desk
during reviews. This presentation shall
cover basic factors of food presentation
and food photography.
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Food presentation
KEY FACTORS
1. Practicality
2. Balance
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Food Presentation
Practicality
Hygeinic consideration vs aesthetic consideration
Will the arrangement allow for
serving without spillages? eg is
Sauce bowl filled to two third
capacity?
Are all the items visible?-Never
allow large items hide any part of
the presentation.
Does the garnishing and slice/
portion count correlate?
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Food Presentation
Balance
Chose simplicity- Effective simplicity in food is one
of the hardest things to accomplish successfully, as
it requires a high level of both skills and imagination.
Color- The presentation should exhibit a well
balanced variety of color.
Nutritional balance- There should be a proper
balance between various food groups, such as
meats and vegetables, protein and carbohydrates,
among others. Additionally, ingredients and
garnishes should harmonize with the main part of
the dish and conform to contemporary standards of
nutritional values.
FOOD
PHOTOGRAPY
Requirement
Set camera to manual mode use 50-
100mm lens
Use ISO 100 or 200 for best quality
Use wide aperture f2.8 or lower to focus
on image a create blurred background
Adjust white balance
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Food Photography
BAD IMAGE!
Blurry images or images with poor colour sepration
can destroy the whole efforts put together in
making delicious meals. They are not a true
reflection of the quality of the meals prepared.
They give a wrong first impression of the creative
effort of chefs.
A caterer’s expertise can be judged from quality
images from the caterer’s food presentation.
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END