Modality and Point of View in Media Discourse: Noriko Iwamoto
Modality and Point of View in Media Discourse: Noriko Iwamoto
Noriko Iwamoto
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ῌexternal point of view῍ ijd*" @klD- efgC
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m - q ῌnarrator῍ "T*" rsot"g"uvq
ῌreflector῍ "T*"lC@CD- QDC - wk"
D x D y z { ῌpositive shading῍ | z {
ῌnegative shading῍ }z{ ῌneutral shading῍ E^_ ~
3 wk"YUZ- yz{ ῌpositive shading῍ "
ῌhigh value῍ 1% ῌdeontic modality῍
J1)J ῌevaluative and emotive adjectives and
adverbs῍ 1) ῌverba sentiendi῍ E;lD&Q
ῌ῎῍
+. Introduction
This paper examines some spoken and printed media texts in
journalism and characterizes their major stylistic and linguistic
features. A special focus is placed upon the aspect of modality as
related to point of view. Modality expresses the mode within
which the propositional content of a sentence is presented ῌas
certain, reliable, or obligatory῍ and it functions to regulate
interpersonal relations. Point of view indicates a particular way of
conceptualizing and refers to worldview. In relation to, or as a
part of, modal functions, the following issues are considered :
point of view, deontic and epistemic modality, evaluative
adjectives and adverbs, and verba sentiendi.
High value must, should, ought to, need to, has to, is to
Median value will, would, shall
Low value may, might, can, could
ῌ Positive
Category A
ῌ Negative
Internal point of
῍
Neutral
Positive
ῌ
῍
Neutral
Figure +. A model of point of view
ῌcf. Simpson +33- : /0῍
Category B stories
Category B stories are first of all subdivided into two modes :
narratorial and reflector. The former implies a viewing position
“outside the consciousness of any of the characters,” while the
latter indicates a position that is “mediated through the
consciousness of a particular character” ῌSimpson +33- : 0,῍. The
ῌ῎῍
Transitions of perspective
Having explained these types of modes of point of view, I may
need to point out that there are cases in which intracategory
transpositions or crosscategory transitions of point of view take
place within a text ῌSimpson +33- : 10ῌ2-῍. The former suggests a
conversion of mode, for instance, from neutral through negative
or positive. -῍ The latter implies a moving of perspective from an
external to an internal mode or vice versa, such as a shift from
Category A positive to Category B narratorial, positive shading.
This can happen because, for instance, the positive modal shading
that typifies a Category A positive mode will also be the main
characteristic of its equivalent Category B narratorial ῌand
reflector῍ positive modes. In the same way, Category A negative
mode has estranging modal features in common with Category B
narratorial and reflector counterparts. These crosscategorical
similarities of the same shading are recognized, at least as far as
modal patterns are concerned. Likewise, Category A neutral mode
exhibits the flat and cool connotations that are held in common
with its Category B narratorial and reflector counterparts. For
these reasons, crosscategory transitions can take place. Actually,
it would be incorrect to assume that a single text always consists
of a single mode of telling throughout. The main aim of this
study is rather to show that “a particular mode may dominate a
text, contributing perhaps to the special ‘feel’ of the text”
ῌSimpson +33- : 2*῍.
Modality and point of view in media discourse ῌ῎῍
ῌText +῍
…The situation in Iraq is unacceptable to the American
Modality and point of view in media discourse ῌ῍῎
ῌText ,῍
“UNDER +/s MUST BE GIVEN TRANSFUSIONS DESPITE
BELIEFS”
ῌText -῍
HILL : N. KOREA REACTOR MAY SHUT IN - WKS
Hill said the reactor would be shut down after North Korea
and the International Atomic Energy Agency agree on how
to monitor the process.
evaluative adverb really and the first person pronoun we, in “We
really think this is the time to pick up the pace,” which are
characteristic of an external, positive-shading discourse.
/. Conclusions
This paper was aimed at investigating the subject of modality as
related to point of view. Modality is interpreted fairly broadly
here as a speaker’s means of expressing an attitude toward the
propositional content of the utterance he or she makes. Point of
view expresses a particular way of conceiving and representing
the world. This study is intended to show that a certain mode and
perspective may govern a text, in such a way that they give a
particular “feel” or “color” to the text. To demonstrate that the
distinctive patterns of modality and point of view are adopted in
media discourse to give a certain tone to the text, three texts were
presented as illustrations, one from a political speech and two
from newspaper articles. President Bush’s speech concerning his
policy toward Iraq, as an example of a political speech, is based
on Category A positive-shading narration. The speech uses
frequent high-value deontic modality and emotive terms with
first-person narration, to express an assertive attitude to regulate
the course of the nation. It is confirmed that modality, as a
realizer of the interpersonal function of language, may be used as
a linguistic tool to direct and control the behavior of the people.
The newspaper article concerning the government’s new policy
legalizing blood transfusions for children under +/, written from a
ῌ῎῍
Notes
+῍ These two terms are distinguished by other terms such as epistemic/root ῌHofmann
,῍ These are mental process verbs in transitivity, to use Halliday’s terms ῌHalliday
+33.῍.
-῍ Simpson argues that the intracategorical mode shift from neutral through negative
or positive is easier to execute than the move from positive or negative through
.῍ The script of the speech is drawn from the White House’s homepage : http : ῎῎ www.
whitehouse.gov῎news῎releases῎,**1῎*+῎,**1*++*-1.html.
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0+.
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