Entrepreneurship Development

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Course Title: Entrepreneurship Development

Course Code: BBA-501 L T P Credits


Credit Units: 3 2 1 0 3
No. of Lecture: 30

Course Objectives: Entrepreneurship development aims to inculcate and develop


entrepreneurial skills into people needed to establish and successfully run his/her
enterprise
TOPICS Lectures

Module- I: INTRODUCTION
Meaning and Importance; Evolution of term ‘Entrepreneurship’;
Factors influencing entrepreneurship, Characteristics of an entrepreneur;
Entrepreneur and intrapreneur; Types of entrepreneurs 6
New generations of entrepreneurship viz. social entrepreneurship,
Entrepreneurship, Women entrepreneurship etc.; Barriers to
entrepreneurship

Module – II: Innovation and Creativity


Creativity and entrepreneurship; Schumpeter Theory of Innovation;
Steps in Creativity - Innovation and inventions; Using left brain 6
skills to harvest right brain ideas; Legal Protection of innovation;
Importance of innovation, Patents& Trademarks in Small
Businesses, Introduction to laws relating to IPR in India Decision
making and Problem Solving (steps indecision making)

Module- III: Project management and Sources of Finance


Search for a Business Idea, Project Identification and Formulation,
Project Appraisal, Importance of new venture financing, types of 6
ownership securities, venture capital, types of debt securities,
determining ideal debt-equity mix
Institutions that aid Entrepreneurship Development – SIDO, IBRD, NEISBUD,
NABARD
Module IV-Forms of Ownership
Sole Proprietorship, Partnership, Joint Stock Company, Joint Hindu
Family Business- Merits, Demerits, Difference
6
Module- V: Setting Up a Small Business
6
Location, Steps and Selection of Types of Organization, Incentives
& Subsidies.

Concept of Start-up India- Growth strategies, coping strategies against


failure, Challenges to success and growth for MSME

Course Outcomes: On completing the course students will be able to:

• Develop awareness about entrepreneurship and successful entrepreneurs.


• Develop an entrepreneurial mind-set by learning key skills such as design, personal selling,
and communication.
• Understand the DNA of an entrepreneur and assess their strengths and weaknesses from
an ent879

Book References:

1) Vasant Desai - Entrepreneurship Development & Management, Himalaya


Publishing, 2017

2) Entrepreneurship Development, S.S. Khanka


3) Sharma - Entrepreneurship Development, PHI Learning, 20

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