IDM Concept Shoot

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IDM MID-TERM ASSIGNMENT

DEVADATHAN.P.V
BFT/20/412
PASHAM ALWANI

INDIAN STYLIST
ABOUT THE STYLIST
Pasham Alwani is a stylist, creative director and
consultant. Born in Manila, Philippines, raised in
Dubai and finally settled in Mumbai – she has always
been interested in exploring different sensibilities
and bringing their essences and identities together
through multi-dimensional styling. She is currently
the Fashion Director at Grazia’s Indian edition and
also works with public personalities, fashion and
jewellery labels, as well as FMCG and lifestyle brands
in the country such as MAC, Skechers, Coca Cola,
Bumble, OnePlus, Dulux and HP.

She is in her element when it comes to prints and


colours. Bright colours and prints are her arena of
expertise
INTERNATIONAL STYLISY
VANESSA REID
ABOUT THE STYLIST
Vanessa Reid is a stylist, creative director and
consultant. Born in Portfino, later moved to France–
she has always been like “I don’t like having “style”
boundaries. It feels good to be open to everything
and to never feel restricted. So I mash it up.” She is
currently the Fashion Stylist at Vogue France
edition and also works with public personalities, and
fashion and jewellery labels.

Embodying the fluidity of the human body is what


shes known for, Anthropology and the human body
are what she likes to play around with. She always
consider our skin as a layer of the garment and has
strong additions to all her looks
CONCEPT BRIEF
“I surrendered myself to
these stubborn waves.
Far away they took me,
drown me, Into the
depths”

"Submerged Elegance" aims to


transport viewers to a
mesmerizing underwater world,
where beauty and grace
intertwine with the water, It's a
celebration of artistry, nature,
and the magical allure of
submerged realms and also
highlights the elegance and
fluidity of human subjects
underwater. Focus on the fluidity
of the garment to create an
ethereal effect, Skin will be
considered as the primary layer,
and will add onto it.
MOOD BOARD
MODEL

NAOMI JANUMALA
Mother agency: Anima Creatives (India)
Height: 5'9 / 175cm
Bust: 32.5" / 82cm
Waist: 23" / 59cm
Hair: Dark brown
Eyes: Brown
Shoe size: 39 UK
POSE REFERENCE
LOCATION

The shoot will take


place in a controlled
underwater
environment, such
as a pool.
Utilize natural light,
textures, and colors
to enhance the
aesthetic.

Location: JW
Marriott Mumbai
MAKE-UP
BOARD
HAIR STYLE
BOARD
LOOK BOARD
Chunky gold bangles
Dress:Gucci

White soild bikini thong

Dress: Mirror palais

LOOK -1 LOOK -2
Chunky bangles

White soild bikini thong

Dress: Gucci

Dress: Mirror palais

LOOK -3 LOOK -4
Schiaprelli earrings

Dress:Mirror palais

White soild bikini thong

Dress: Mirror palais

LOOK -5 LOOK -6

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