JAN24 Assginment Answer Research Methodology

Assignment: 1
A research study conducted to identify the prevalence and distribution of a disease in a population is
an example of:
Experimental research
Descriptive research
Qualitative research
Causal research
Which statistical analysis is used to examine the relationship between two or more independent
variables?
ANOVA
Regression analysis
Chi-square test
t-test
What is a null hypothesis?
A statement that predicts
A statement of no effect
A statement that is false
A statement that is untested
4
Which sampling method allows each member of the population to have an equal chance of being
selected?
Convenience sampling
Purposive sampling
Stratified sampling
Simple random sampling

5
In a positively skewed distribution, where is the mean located in relation to the median and mode?
Mean > Median > Mode
Mode > Median > Mean
Median > Mean > Mode
Mode > Mean > Median
Which of the following is an example of a categorical variable?
Age
Height
Income
Gender
A researcher conducts an experiment and manipulates the independent variable to observe its effect
on the dependent variable. What type of research is this?
Causal research
Descriptive research
Exploratory research
Cross-sectional research
Which measure of central tendency is affected the least by extreme values?
Mean
Median
Mode
Range
What is a Type I error in hypothesis testing?

Rejecting a true null hypothesis
Failing to reject a false null hypothesis
Rejecting a false null hypothesis
Failing to reject a true null hypothesis
10
Which research design involves studying a single participant or a small group in-depth over a long
period?
Case study
Cross-sectional study
Experimental study
Longitudinal study
11
Which of the following is a measure of association used for categorical data?
Pearson correlation
Chi-square test
t-test
Regression analysis
12
Which of the following is an example of a continuous variable?
Gender
Marital status
Education level
Age
13
What is the sampling frame in research?
The entire population
The target population

The sample size
The research question
14
A researcher measures the height of students in a school. What level of measurement does this
represent?
Nominal
Ordinal
Interval
Ratio
15
The p-value represents the strength of the relationship between two variables in a regression
analysis.
True
False
16
Cross-sectional studies are ideal for studying changes over time in a single group of participants.
True
False
17
A systematic sampling technique involves randomly selecting participants from different strata of
the population.
True
False
18
A ____________ test is used to determine whether there is a significant difference between the
means of two independent groups.
T-test
ANOVA
Chi-square
Correlation
19
The ____________ distribution is used to test hypotheses about population variances.
Normal
Chi-square
T test
F test
20
In ____________ sampling, the population is divided into subgroups based on a specific

characteristic, and then participants are randomly selected from each subgroup.
Cluster
Stratified
Convenience
Judgemental
Assignment: 2
2 Which type of questions were included in the questionnaire?
open-ended questions
closed-ended questions
Unstructured Questions
Structured
3 Which statistical technique was used to analyze and summarize key findings from the survey?
Correlation analysis
Factor analysis
Descriptive statistics
Regression analysis
4 How was the effectiveness of the advertising campaign analysed?
Observing changes in purchase behavior after exposure
identify associations between advertising exposure and brand loyalty
By interviewing a select group of consumers
By analyzing competitors' advertising strategies
5 Which analysis technique was used to identify the key drivers of consumer behavior?
ANOVA (Analysis of Variance)
Factor analysis
T-tests (Student's t-tests)
Regression analysis
6 What was the overall impact of the advertising campaign on consumer behavior?
No impact observed
Positive impact on brand awareness
Increased purchase intention
The campaign led to a decline in product sales

JAN24 Assginment Answer Research Methodology

Uploaded by

Copyright:

Available Formats

JAN24 Assginment Answer Research Methodology

Uploaded by

Document Information

Original Description:

Original Title

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

JAN24 Assginment Answer Research Methodology

Uploaded by

Copyright:

Available Formats

Assignment: 1

What is a null hypothesis?

A statement that predicts

A statement that is false

A statement that is untested

Simple random sampling

Mean > Median > Mode

Mode > Median > Mean

Median > Mean > Mode

Mode > Mean > Median

Which of the following is an example of a categorical variable?

Which measure of central tendency is affected the least by extreme values?

What is a Type I error in hypothesis testing?

Failing to reject a false null hypothesis

Rejecting a false null hypothesis

Failing to reject a true null hypothesis

Which of the following is a measure of association used for categorical data?

Which of the following is an example of a continuous variable?

What is the sampling frame in research?

The entire population

The target population

The research question

The ____________ distribution is used to test hypotheses about population variances.

In ____________ sampling, the population is divided into subgroups based on a specific

2 Which type of questions were included in the questionnaire?

4 How was the effectiveness of the advertising campaign analysed?

Observing changes in purchase behavior after exposure

identify associations between advertising exposure and brand loyalty

By interviewing a select group of consumers

By analyzing competitors' advertising strategies

ANOVA (Analysis of Variance)

T-tests (Student's t-tests)

Positive impact on brand awareness

Increased purchase intention

The campaign led to a decline in product sales

You might also like