Gao Haoyuan Mid Term
Gao Haoyuan Mid Term
Gao Haoyuan Mid Term
Enterprise
Personal item Related successful projects and descriptions (including
NO Name (Team Item Success Points (Factors) Item Applicable Plan
(keywords) pictures)
Name)
1. Mobile-First Viewing
Vertical 2. Shorter Episode Format The similar as an artistic film plan, but should
2 ReelShort
screen drama 3. Innovative Storytelling and Production simplify every step in order to reduce the cost.
4. Targeted Demographics
Jae-jae
Jae-jae, whose real name is Jung Jae-hyun, rose to
fame through her entertaining and comedic content on
platforms like YouTube and Instagram. She is widely
recognized for her witty humor, engaging personality, 1. Consistency 1. Define Brand Identity
and creative approach to content creation. 2. Creativity and Innovation 2. Content Strategy
3. Interactivity and Community 3. Contents shooting
3 Internet celebrity packaging Unknown
Engagement 4. Collaborations and Partnerships
4. Collaborations and Partnerships 5. Monetization Strategy(Undertake
5. Personal Branding advertising and live streaming sales business)
Twice
Twice is a South Korean girl group formed by JYP
Entertainment. They debuted on October 20, 2015, with
the extended play "The Story Begins" and the title track
"Like Ooh-Ahh." Since their debut, Twice has become
one of the most popular and successful girl groups in the 1.Catchy Music and Addictive
K-pop industry. Choreography 1. Talent Scouting and Training
2.Appealing Visuals and Image 2. Talent Scouting and Training
3.Strong Fan Engagement and 3. Song Production and Choreography
JYP
Community Building 4. Visual Branding and Styling
4 K-pop Idol Packaging Entertain-
4.Brand Endorsements and 5. Promotion and Marketing Strategy
ment
Collaborations 6. Debut Showcase and Music Release
5.Strong Leadership and Team Dynamics 7. Fan Engagement and Community Building
8. Continuous Training and Improvement