I O-Psychology
I O-Psychology
I O-Psychology
Industrial Approach
HISTORY OF I/O PSYCHOLOGY
- Focuses on determining the competencies
needed to perform a job, staffing the Year Event
organization with employees who have 1903 Walter Dill Scott pub. The Theory of Advertising
competencies, and increasing those
competencies through training. 1911 WDS pub. Increasing Human Efficiency in Business
(Psychology was first applied to business)
Organizational Approach
- Creates an organizational structure and culture 1913 Hugo Munsterberg pub. Psychology and Industrial
Efficiency (German version pub. In 1910)
that will motivate employees to perform well,
give them the necessary information to do their 1917 Journal of Applied Psychology first pub
jobs, and provide working conditions that are
1918 WWI provides I/O psychologist with first opportunity
safe and result in an enjoyable and satisfying for large-scale employee testing and selection
work/life environment.
INTERNAL RECRUITMENT
● Non-Competitive Promotions
- UsuaInterCnal Recruitmentlly involve "Career
Progression" positons in which employees
move from a position as they gain experience
and knowledge.
● Competitive Promotions
- Several internal applicants compete with one
another (and sometimes with external
applicants) for a limited number of higher
positons.
MEDIA ADVERTISEMENTS EMPLOYMENT AGENCIES AND SEARCH FIRMS
● Electronic Media ● Employment Agencies
- according to a 2013 study by the Radio - finding applicants for organizations looking
Advertising Bureau, Americans spend 3.7 for employees.
hours per day watching TV and 2.3 hours a - It can operate in one of two ways. They
day listening to the radio. charge the company or the applicant when
- different types of radio stations (e.g., rock, the applicant takes the job. The amount
rap, classical, country, oldies, and news) reach charged usually ranges from 10% to 30% of
different types of audiences, and thus radio the applicant’s first-year salary.
ads can be easily targeted to the desired
audience. ● Executive Search Firms
● Point-of-Purchase Methods - Also known as “Head Hunters”
- posted in places where customers or current 1. Represents higher-paying, nonentry-level
employees are likely to see them: store positions such as executives, engineers, and
windows, bulletin boards, restaurant computer programmers.
placemats, and the sides of trucks. 2. Reputable executive search firms always
- The advantages to this method are that it is charge their fees to organizations rather than
inexpensive and it is targeted toward people to applicants.
who frequent the business. The disadvantage 3. Fees charged by executive search firms tend
is that only a limited number of people are to be about 30% of the applicant’s first-year
exposed to the sign. salary.
● Recruiters
❖ Campus Recruiters ● Public Employment Agencies
- send recruiters to college campuses to - An employment service operated by a state or
answer questions about themselves and local government, designed to match
interview students for available positions. applicants with job openings.
➢ Virtual Job Fair - students and alumni can
use the web to “visit” with recruiters from A word of caution about both employment
hundreds of organizations at one time. In a agencies and executive search firms: Because they
virtual job fair, applicants can talk to or make their money on the number of applicants they
instant message a recruiter, learn more place, they tend to exert tremendous pressure on
about the company, and submit résumés. applicants to take jobs that are offered. But applicants
are not obligated to take jobs and should not be
❖ Outside Recruiters intimidated about turning down a position that
➢ 75% - organizations used outside recruiting appears to be a poor match.
sources as private employment agencies.
➢ Private employment agencies and executive Employee Referrals
search firms - are designed to make a profit - a current employee refers a friend or family
from recruitment activities member for a job.
➢ public employment agencies - are operated - the most effective recruitment method
by state and local public agencies and are - are more likely to be hired and have longer
strictly nonprofit. tenure with an organization than are employees
➢ Executive Search Firms - Employment recruited through other means
agencies, often also called headhunters
specialize in placing applicants in Direct Mail
high-paying jobs. - an organization sends out mass mailings of
information about job openings to potential
applicants.
- organizations have used it to recruit interaction between minority and nonminority
applicants, especially those who are not employees.
actively job hunting.
Recruiting “Passive” Applicants
Internet - “the best” employees are already employed,
● Employer-Based Websites recruiters try to find ways to identify this hidden
- An organization lists available job openings and talent and then convince the person to apply for a
provides information about itself and the job with their company. Recruiters would then
minimum requirements needed to apply to a attend the association’s conferences, read their
particular job. newsletters and magazines, and scan the
- contain information that is detailed and association’s website to identify the “cream of the
credible, are easy to navigate, are aesthetically crop” and then approach those people about
pleasing, are interactive, and contain videos of applying for a job
employee testimonials regarding the company
● Job Boards Evaluating the Effectiveness of Recruitment
- A private company whose website lists job Strategies
openings for hundreds or thousands of ● Examine the number of applicants each recruitment
organizations and résumés for millions of source yields. consider the Cost Per Applicant
applicants. ● The amount of money spent on a recruitment
campaign divided by the number of people that
subsequently apply for jobs as a result of the
Social Media
recruitment campaign.
- are traditional employee referral programs
● Cost per Qualified Applicant
and networking on steroids.
- The amount of money spent on a recruitment
Facebook - reaches friends and family
campaign is divided by the number of
LinkedIn - reaches professional connections
qualified people that subsequently apply for
Twitter - reaches people related by similar
jobs as a result of the recruitment campaign.
interests such as favorite celebrity, hobby or
occupation.
Realistic Job Previews
- A method of recruitment in which job applicants
Job Fair
are told both the positive and the negative
- A recruitment method in which several
aspects of a job.
employers are available at one location so that
Expectation Lowering Procedure - A form of RJP
many applicants can obtain information at one
thaT lowers an applicant’s expectations about the
time.
various aspects of
Job fairs are typically conducted in one of three ways:
the job.
1. Many types of organizations have booths at the
same location. Job fairs are also held when an
EFFECTIVE EMPLOYEE SELECTION TECHNIQUES
event or disaster occurs that affects local
● Valid - Based on Job Analysis, predicts work-
employment.
related behavior, and measures the construct
2. The job fair has many organizations in the same
it purports to measure
field in one location.
● Reduce the Chance of a Legal Challenge -
3. The job fair is for an organization to hold its own.
Content appears to be Job-Related, questions
don't invade applicants' privacy, and adverse
Special Recruit Populations
impact is minimized.
● Increasing Applicant Diversity
● Cost Effectiveness - Costs to purchase or
A key to recruiting minority applicants is how they
create, to administer, and to score.
perceive the diversity of the organization during a site
visit. That is, minority applicants look at how may
minorities they see, what positions the minorities are
in, and how well they perceive the quality of the
Employment Interviews ● Video Conference Interview
- an interviewer asks questions of an applicant and - applicant and the interviewer can hear and
then makes an employment decision based on the see each other, but the setting is not as
answers to the questions as well as the way in personal
which the questions were answered. ● Written Interview
- involve the applicant answering a series oF
TYPES OF INTERVIEW written questions and then sending the
I. Structure answers back through regular mail or through
● Structured Interview email
- the source of the questions is a job analysis
- all applicants are asked the same questions Problems with Unstructured Interviews
- there is a standardized scoring key to evaluate ● Poor intuitive ability
each answer ● Lack of job relatedness
● Unstructured Interview ● Primacy effects
- interviewers are free to ask anything they ● Contrast effects negative
want ● Information bias interviewer
- are not required to have consistency in what ● Interviewee similarities interviewee
they ask of each ● Appearance non-verbal cues
- applicant, and may assign numbers of points
at their own discretion Creating a Structured Interview
● Determining the KSAOs to tap in the interview
II. Style 1st Step: conduct a thorough job analysis and write a
is determined by the number of interviewees detailed job description.
and the number of interviewers. 2nd Step: determine the best way to measure an
applicant’s ability to perform each of the tasks
● One-on-One Interview
identified in the job analysis
One interviewer interviews one applicant
Others: will need to be tapped through such methods
● Serial Interview as psychological tests, job samples, assessment
involve a series of single interviews. centers, references, background checks, and training
● Return Interview and experience ratings
being a passing of time between the first and
subsequent interview ● Creating interview questions
● Panel Interview SIX TYPES OF INTERVIEW QUESTIONS
multiple interviewers asking questions and 1. Clarifier
evaluating answers of the same applicant at the A type of structured interview question that
same time clarifies information on the résumé or
● Group Interview application.
Multiple applicants answer questions during the 2. Disqualifier
same interview. A type of structured interview question in
which a wrong answer will disqualify the
III. Medium applicant from further consideration.
Interviews also differ in the extent to which 3. Skill Level Determiner
they are done in person. A type of structured-interview question
● Face-to-Face Inteview designed to tap an applicant’s knowledge or
both the interviewer and the applicant are in skill.
the same room. 4. Future Focused Questions (Situational
● Telephone Interview Questions)
often used to screen applicants but does not A type of structured interview question in
allow the use of visual cues which applicants are given a situation and
asked how they would handle it.
5. Past Focused Questions (Patterned-Behavior ● Writing cover letter
Description Interview ➢ Cover Letters tell an employer that you are
focuses on previous behavior rather than enclosing your résumé and would like to apply for a
future intended behavior. job. (Salutation, Paragraphs, Signature)
COMPARISON OF TECHNIQUES
● Validity - the most valid selection battery
includes a cognitive ability test and either a
work sample, an integrity test, or a structured
interview
● Legal Issues - most prone to legal challenge
when they result in adverse impact, invade an
applicant’s privacy, and do not appear to be
job-related (lack face validity).
REJECTING APPLICANTS
- should be treated well because they are potential
customers and potential applicants for other
positions that might become available in the
organization
Rejection Letter
- A letter from an organization to an applicant
informing the applicant that he or she will not
receive a job offer.