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Entrepreneurship

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Ji Eun
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0% found this document useful (0 votes)
13 views

Entrepreneurship

Uploaded by

Ji Eun
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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ENTREPRENEURSHIP

Prepared by:
Ma. Joepe V. Alfonso- Solosa

Objective: This presentation aims to give the student the basic knowledge of entrepreneurship concepts.
Learning Outcome: The student can determine the entrepreneurship and its relation to innovation.
2 TYPES OF ENTREPRENEURSHIP

Focus on Local MARKETS


Fundamentally important companies within a region
(SME) because they serve what is the need
Small –Medium Entrepreneurship Relative to the creation: Controlled by
Family/Owners
Capital small capital with no cash flow
Small companies distributed geographically

Entrepreneurship

Multi- stakeholders
-Go Global Markets/ Super regional Markets
Requires more cash
(IDE) Innovation Driven Unlimited markets because allows innovation
Entrepreneurship address the needs
Allows to address more markets
Capital – spend to R&D for innovation
Tech people tend to be clustered
LET US COMPARE
INNOVATION – GENERATES VALUE FOR THE
WORLD
• Innovation = Invention (idea)X commercialization to make value
=Exploitation of opportunity
1 Invention –new product , service or process

Innovation 2. Extension expansion of product service or process


3. Duplication – replication of existing product service or process
4. Synthesis – combination of existing concept and factors into a new
formulation

• Generates possibilities that may be useful in solving problems


• Process/Ideas/Recombining –putting things together

Creativity
• Able to view things / concepts in new ways, uniqueness, resourcefulness
• Process – 1 Opportunity/ Problem Recognition
• 2 Immersion 3 Incubation 4 Insight 5 Verification and Application
INNOVATION PROCESS

 Analytical Planning -identifying the product or service features , design as well as


the resources that will be needed
 Resource Organization- obtaining the required resources, materials, technology,
human or capital resources
 Implementation- applying the resources in order to accomplish plans
 Commercial application- the values to customers, reward employees and satisfy
the stakeholders
AREAS OF INNOVATION

 New Product
 New Services
 New Production Technique
 New way of delivering the product or service to the Customer
 New Operating Practices
 New means of informing your customers
 New ways of Organizational Management
 New ways of management between Organizational Relationshi[p
CREATIVITY TO ENTREPRENEURSHIP

 Creativity is the ability to develop ideas to discover to new ways looking into
problems and opportunities
 Innovation the Ability to apply creative solutions that enhances people’s lives or
value to the society
 Entrepreneurship = creativity +innovation
 Thinking new things and create value to the market
ENTREPRENEUR AND ENTREPRENEURSHIP

 The ability to perceived opportunity 2 ability to commercialize the perceived


opportunity 3the ability to pursue it on a sustainable basis 4 ability to pursue
systematic or scientific means 5 acceptance of risk or failure (calculated risk)
 Entrepreneurship is an art of identifying viable business opportunities and
mobilizing the resources to convert opportunities into enterprise through
creativity and innovation, risk taking and progressive imagination
 A practice and a process that results in creativity innovation and enterprise
development and growth
 The individuals' ability to generate ideas into action and put into socially useful
wealth creation to meet consumers ‘s need , using one's labor, time, and ideas.
ENTREPRENEUR

 A person who creates and develop enterprise to produce products, service,


process to meet customer needs (tangible or intangible)
 A professional who discovers business opportunities and identifies ways resources
required can be mobilized/utilize ed/exploit
 An entrepreneur is a person who create jobs and not a job-seeker; visionary and
ready to take the risk; utilize resources and reduce wastage;
 In the professional perspective: a person who makes changes or driver of change;
who brings resources into valuable and commercial opportunities.
TYPES OF ENTERPRENEURS

One who started, acquired


franchise his/her own
Individual entrepreneur Intrapreneur
independent organizational
creation;

An organization that has the


capability to create a
system/ecosystem or
Who does entrepreneurial
environment/ structure
work with large organization.
Entrepreneurial Organization which all members casn
The process by which an
contribute to function to the
intrapreneur affects change
entrepreneurial function (e.g.
co-creation/ hyper-
organizations)
ROLES OF ENTREPRENEURS IN ECONOMIC
DEVELOPMENT
 Improvement of Wealth
National product will increase commercialization
Increase output, creating employment opportunities
 Increased diversity of costumers, market and organization
 Economic Independence production is increase for exportation
 Market Efficiency –value and
 Maximize Investors return/ profitability
ASSESSMENT:
COMPARATIVE TECHNOLOGY 5 YEARS AGO

 Emerging technology :
 Digital Revolution IR 3. and IR 4.0 AI Robotics IOT , Cloud Technology
 Transfer of Technology
 Develop or
 Drivers of change
 Capability mapping - https://youtu.be/QVQ1mQz4WLM
 Risk analysis
TECHNOLOGY TRANSFER
Category Description Example
Horizontal Technology transfer Near maturity technology may Licensing
shift between countries
Verical Technology Transfer From R&D organization to a firm Nano Technology
International Technology Transfer across national From industrialized developing
Transfer boundaries countries to developing
countries United Nation
Regional Technology Transfer From one region to another West to Asia ASEAN
country
Cross industry technology From industrial sector to Space program to commercia
transfer another application
Inter-firm technology transfer From one form to another Machine tool manufacturing
firm to producing car
manufacturing
Intra- firm technology transfer Within firm /horizontal or Organizational development
vertical organization Lean management, green lean
Management
Pirating or reverse engineering
MIDTERM ACTIVITY : PET NEEDS IN MVP

 Capability Mapping
 Food/treats
 Grooming
 Health
 Convenience
 Shipping
 Timing
 Positioning
 Delivery/Implementation
 Customer’s Validation
 Branding -innovation

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