Entrepreneurship
Entrepreneurship
Prepared by:
Ma. Joepe V. Alfonso- Solosa
Objective: This presentation aims to give the student the basic knowledge of entrepreneurship concepts.
Learning Outcome: The student can determine the entrepreneurship and its relation to innovation.
2 TYPES OF ENTREPRENEURSHIP
Entrepreneurship
Multi- stakeholders
-Go Global Markets/ Super regional Markets
Requires more cash
(IDE) Innovation Driven Unlimited markets because allows innovation
Entrepreneurship address the needs
Allows to address more markets
Capital – spend to R&D for innovation
Tech people tend to be clustered
LET US COMPARE
INNOVATION – GENERATES VALUE FOR THE
WORLD
• Innovation = Invention (idea)X commercialization to make value
=Exploitation of opportunity
1 Invention –new product , service or process
Creativity
• Able to view things / concepts in new ways, uniqueness, resourcefulness
• Process – 1 Opportunity/ Problem Recognition
• 2 Immersion 3 Incubation 4 Insight 5 Verification and Application
INNOVATION PROCESS
New Product
New Services
New Production Technique
New way of delivering the product or service to the Customer
New Operating Practices
New means of informing your customers
New ways of Organizational Management
New ways of management between Organizational Relationshi[p
CREATIVITY TO ENTREPRENEURSHIP
Creativity is the ability to develop ideas to discover to new ways looking into
problems and opportunities
Innovation the Ability to apply creative solutions that enhances people’s lives or
value to the society
Entrepreneurship = creativity +innovation
Thinking new things and create value to the market
ENTREPRENEUR AND ENTREPRENEURSHIP
Emerging technology :
Digital Revolution IR 3. and IR 4.0 AI Robotics IOT , Cloud Technology
Transfer of Technology
Develop or
Drivers of change
Capability mapping - https://youtu.be/QVQ1mQz4WLM
Risk analysis
TECHNOLOGY TRANSFER
Category Description Example
Horizontal Technology transfer Near maturity technology may Licensing
shift between countries
Verical Technology Transfer From R&D organization to a firm Nano Technology
International Technology Transfer across national From industrialized developing
Transfer boundaries countries to developing
countries United Nation
Regional Technology Transfer From one region to another West to Asia ASEAN
country
Cross industry technology From industrial sector to Space program to commercia
transfer another application
Inter-firm technology transfer From one form to another Machine tool manufacturing
firm to producing car
manufacturing
Intra- firm technology transfer Within firm /horizontal or Organizational development
vertical organization Lean management, green lean
Management
Pirating or reverse engineering
MIDTERM ACTIVITY : PET NEEDS IN MVP
Capability Mapping
Food/treats
Grooming
Health
Convenience
Shipping
Timing
Positioning
Delivery/Implementation
Customer’s Validation
Branding -innovation