CONTROLLING
CONTROLLING
Controlling is a fundamental managerial activities that ensures that an organization’s activities are aligned with its plans and
objectives. It involves monitoring performance, comparing actual outcomes with the set goals, and taking corrective action when
necessary to ensure that the organization's objectives are met efficiently and effectively.
Problem-solving techniques are essential tools that help individuals and organizations systematically address challenges, identify
solutions, and implement effective actions. These techniques can be applied in various contexts, including decision-making,
process improvement, team dynamics, and personal problem-solving.
### 2. **Brainstorming**
- **Purpose**: To generate a wide variety of ideas and potential solutions to a problem without judgment or evaluation.
- **How it works**: In a group setting, team members suggest ideas, no matter how unusual, and these are recorded. The key
rule is to avoid criticizing ideas during the brainstorming phase.
- **Example**: In a marketing team, brainstorming can be used to come up with creative strategies for increasing customer
engagement.
- **Tools**: Sticky notes, mind mapping, brainstorming software.
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By applying the right problem-solving technique, organizations and individuals can resolve issues more effectively and improve
decision-making processes.
**Budgetary and Non-Budgetary Control Techniques** are essential tools for managers to monitor performance, manage
resources, and ensure that organizational goals are achieved efficiently.
2. **Operating Budgets**:
- **Purpose**: To plan and control the day-to-day operations of an organization.
- **Types**:
- **Production Budget**: Forecasts the quantity of goods to be produced based on sales forecasts.
- **Labor Budget**: Estimates the manpower required for production.
- **Materials Budget**: Forecasts the quantity and cost of raw materials required for production.
- **How it works**: Managers prepare operating budgets to ensure efficient resource utilization and cost control within
departments.
3. **Capital Budgets**:
- **Purpose**: To manage large investments in capital assets such as machinery, equipment, or property.
- **How it works**: Capital budgeting evaluates the feasibility and return on investment (ROI) of major capital expenditures.
Managers use techniques like **Net Present Value (NPV)**, **Internal Rate of Return (IRR)**, and **Payback Period** to assess
the viability of capital projects.
5. **Flexible Budgets**:
- **Purpose**: To adjust the budget based on changes in actual activity levels.
- **How it works**: A flexible budget adjusts the budgeted costs and revenues based on actual levels of output or sales. This
helps managers control costs effectively under varying levels of production or sales.
6. **Performance Budgets**:
- **Purpose**: To link financial inputs to performance outcomes.
- **How it works**: The budget is tied to the achievement of specific outcomes, such as production efficiency, quality
improvements, or customer satisfaction. Performance budgets emphasize the relationship between resource allocation and
results.
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1. **Statistical Control**:
- **Purpose**: To monitor performance and identify trends using statistical methods.
- **How it works**: Managers use control charts, graphs, and other statistical tools to track operational data (e.g., production
output, defect rates) over time. **Statistical Process Control (SPC)** is commonly used in manufacturing to detect deviations
from acceptable quality levels.
2. **Quality Control**:
- **Purpose**: To ensure products or services meet specified quality standards.
- **How it works**: Techniques like **Total Quality Management (TQM)**, **Six Sigma**, and **ISO Standards** are used to
monitor and improve product quality. Quality audits, inspections, and customer feedback are also part of quality control systems.
3. **Inventory Control**:
- **Purpose**: To manage inventory levels and minimize holding costs while ensuring sufficient supply for operations.
- **How it works**: Techniques like **Economic Order Quantity (EOQ)**, **Just-in-Time (JIT)** inventory management, and
**ABC Analysis** help manage stock levels, reduce waste, and improve supply chain efficiency.
4. **Benchmarking**:
- **Purpose**: To compare the organization’s performance with industry standards or best practices.
- **How it works**: Managers gather data on competitors or best-in-class companies and compare it with their own
performance. This comparison helps identify gaps and areas for improvement.
6. **Balanced Scorecard**:
- **Purpose**: To measure and control organizational performance across multiple perspectives (financial, customer, internal
processes, learning, and growth).
- **How it works**: The balanced scorecard tracks key performance indicators (KPIs) in various areas to ensure a
comprehensive approach to performance management. For example, customer satisfaction, internal efficiency, innovation, and
employee development are monitored along with financial metrics.
8. **Internal Audits**:
- **Purpose**: To ensure compliance with internal policies, processes, and legal regulations.
- **How it works**: Internal audits involve an independent review of the organization's operations, financial transactions, and
internal controls. The aim is to identify inefficiencies, fraud, or non-compliance with policies.
Both budgetary and non-budgetary control techniques are essential for holistic organizational management. Budgetary
techniques focus on financial planning and control, while non-budgetary methods provide a broader, often real-time view of
organizational performance.
PERT
**PERT (Program Evaluation and Review Technique)** is a project management tool used to plan, schedule, and control complex
projects that involve multiple tasks and dependencies. It was developed by the U.S. Navy in the 1950s to manage the Polaris
missile program. PERT helps managers estimate the time required to complete a project by analyzing the tasks involved and the
time needed for each.
1. **Project Breakdown**:
- PERT breaks a project into smaller tasks or activities, each of which is necessary to complete the project.
2. **Dependencies**:
- It identifies the relationships and dependencies between activities (i.e., which tasks must be completed before others can
start).
3. **Time Estimates**:
- PERT uses three types of time estimates for each activity:
- **Optimistic Time (O)**: The shortest time in which the activity can be completed.
- **Pessimistic Time (P)**: The longest time the activity might take, assuming everything goes wrong.
- **Most Likely Time (M)**: The best estimate of how long the activity will take, assuming normal conditions.
4. **Critical Path**:
- PERT identifies the **critical path**—the sequence of tasks that determines the minimum completion time for the project.
Any delay in the critical path activities will delay the entire project.
5. **Slack Time**:
- Activities that are not on the critical path may have "slack" or "float," which is the amount of time they can be delayed without
affecting the overall project schedule.
4. **Flexibility**:
- PERT charts can be adjusted as new information becomes available, making the technique highly flexible in dynamic project
environments.
5. **Risk Management**:
- PERT allows managers to anticipate potential delays and take proactive steps to manage risks and uncertainties in project
timelines.
1. **Complexity**:
- For very large projects, the PERT chart can become complex and difficult to manage, particularly if there are many activities
and dependencies.
2. **Subjective Estimates**:
- PERT relies on estimates for activity durations, which can be subjective and influenced by the experience and judgment of the
people providing the estimates.
3. **Time-Consuming**:
- The creation of a PERT chart, including the detailed estimation of times and identification of dependencies, can be time-
consuming.
Consider a project to build a new software application. The project has six tasks: **A (design), B (coding), C (testing), D
(documentation), E (review),** and **F (launch)**. Using PERT, the project manager does the following:
1. Defines the tasks and their dependencies (e.g., testing can only begin after coding is completed).
2. Estimates the optimistic, pessimistic, and most likely times for each task.
3. Constructs the PERT chart, showing the sequence of tasks and their dependencies.
4. Identifies the critical path (e.g., if the critical path is A → B → C → F, any delay in these tasks will delay the whole project).
5. Tracks the project’s progress and makes adjustments as needed to stay on schedule.
CPM
CPM (Critical Path Method) is a project management technique used to plan, schedule, and control
complex projects. It helps managers identify the longest sequence of activities (the critical path) required to
complete the project in the shortest possible time. Any delays in the critical path activities will directly
impact the project's completion date.
CPM was developed in the late 1950s by DuPont and Remington Rand to manage large-scale industrial
projects. It's now widely used in industries such as construction, engineering, software development, and
manufacturing.
1. Activity Breakdown:
o Projects are broken down into individual tasks or activities that must be completed.
2. Sequence and Dependencies:
o The relationships between activities are identified, specifying which tasks must be completed
before others can begin.
3. Fixed Activity Durations:
o Unlike PERT, which deals with uncertainty in time estimates, CPM assumes that the duration
of each task is known and fixed.
4. Critical Path:
o The critical path is the longest path through the project, determining the minimum time
required to complete the project. Delays in any activity on the critical path will delay the
overall project.
5. Float (Slack):
o Tasks not on the critical path may have some "float" or "slack," meaning they can be delayed
without delaying the project.
Advantages of CPM:
Disadvantages of CPM:
Dependencies:
The critical path for this project is A → B → C → D → F. The total duration of the critical path is 3 + 5 + 7
+ 4 + 3 = 22 days. Any delay in tasks A, B, C, D, or F will delay the overall project completion.
Task E, however, is not on the critical path and has slack time. This means that Task E can be delayed by up
to 3 days (the duration of Task D) without delaying the project.
In conclusion, PERT is a powerful tool for project planning and control, helping managers deal with uncertainty and ensure that
projects are completed on time. By focusing on critical tasks and providing a more accurate estimate of project duration, PERT is
particularly useful for complex, large-scale projects.