Developing Maturity Models for IT Management, A Procedure Model and its Application
Developing Maturity Models for IT Management, A Procedure Model and its Application
DOI 10.1007/s12599-009-0044-5
analysis, recommendations for improve- in favor of our choice of argumentative problem of delimiting the evaluation
ment measures can be derived and priori- premise. Despite the absence of empirical criteria, see Zelewski 2007, pp. 92–93).
tized in order to reach higher maturity lev- research in this field, it is probably safe to The last requirement is also emphasized
els (IT Governance Institute 2007). speculate that future reviewers of publica- in “Guideline 3: Evaluation.” Hevner et al.
Studies have shown that more than a tions on maturity models will, for want of (2004) point out that the evaluation of all
hundred different maturity models have well-established alternatives, increasingly (intermediary) results must be carried out
been proposed (de Bruin et al. 2005). The rely on these assessment criteria (Zelewski with appropriate scientific methodology.
constant publication of new maturity 2007, pp. 111–114). Accordingly, the criteria Since different methods may be used in
models for often fairly similar applications established by Hevner et al. (2004) suggest the development of the artifact and in
however suggests a certain arbitrariness. themselves as a basis for the development the evaluation of the particular results,
The authors only rarely reveal their moti- of maturity models. design science characteristically adopts a
vation and the development of the model, By adopting these criteria, we do not, multi-methodological procedure (Hevner
or their procedural method and the results however, wish to abet the confrontation of et al. 2004). As accentuated in “Guideline
of their evaluation. behavioral and design science introduced 5: Research Rigor,” the selected methods
The aim of this paper is therefore to pro- by Hevner et al. (2004), nor do we wish, need to be rigorously attuned. For our
pose a procedural model for the design of at the exclusion of other paradigms, to purposes, this yields the following
maturity models hoping to remedy these assign the development of maturity mod- requirement:
widespread shortcomings. In a first step, els exclusively to design science. For our j R4 (Multi-methodological Procedure):
the requirements necessary for the devel- further line of argument, the reasonable The development of maturity models
opment process of maturity models will be applicability of the criteria to the develop- employs a variety of research meth-
identified (section 2). On the basis of these ment of maturity models will be sufficient. ods, the use of which needs to be well-
requirements, the few well-documented Particularly Zelewski’s criticism of some founded and finely attuned. (Zelewski
development processes of maturity mod- guidelines (Zelewski 2007, pp. 91–103) (2007, p. 98) points at the difficul-
els will be compared (section 3). The has in some cases motivated the slightly ties of operationalising research rigor
results from section 3 provide the ground- divergent interpretation of Hevner’s et al. and proposes an ontological approach
work for the construction of a procedure (2004) criteria and their considered adap- (Frank 2004, p. 377) to address those.)
model for the development of maturity tation to the design of maturity models. “Guideline 2: Problem Relevance” states
models (section 4). In section 5, the pro- The aim of design science is to develop that the problem-solving artifact must not
cedure model will be illustrated by the an innovative problem-solving artifact only be innovative, but the problem to be
development of a maturity model for the (“Guideline 1: Design as an Artifact”) solved must also be relevant for research-
implementation of IT performance mea- that will contribute to current research ers and/or practitioners. This relevance
surement supported by BI tools. Finally, (“Guideline 4: Research Contributions”). can again be established through different
an outlook on further research will com- For the development of maturity models scientific methods, e. g. by interviewing
plete this article (section 6). this means: potential users of the maturity model
j R1 (Comparison with existing maturity in question. Establishing relevance
models): The need for the development also requires the exact definition of the
2 Requirements for the of a new maturity model must be sub- problem, which in turn is prerequisite
development of maturity models stantiated by a comparison with exist- for ensuing evaluations. Accordingly, the
ing models. The new model may also following requirements are considered:
In order to establish a reasonable cata- just be an improvement of an already j R 5 (Identification of Problem Rele-
logue of requirements for the design of existing one (Zelewski 2007, pp. 93– vance): The relevance of the problem
maturity models, the seven guidelines for 98). solution proposed by the projected
design science defined by Hevner et al. The process description of design science maturity model for researchers and/or
(2004) have been chosen as the basis for requires an iterative procedure for the practitioners must be demonstrated.
our argument. Design science aims at the development of a problem solution (Pef- j R6 (Problem Definition): The prospec-
improvement of problem-solving capa- fers et al. 2007). “Guideline 6: Design as a tive application domain of the maturity
bilities by creating innovative artifacts, Search Process” also emphasizes that, by model, as well as the conditions for its
such as constructs, models, methods and using the available means, solutions must application and the intended benefits,
instantiations (March and Smith 1995). be iteratively proposed, refined, evaluated, must be determined prior to design.
Thus, maturity models may be under- and, if necessary, enhanced. For the design Documentation of the research process
stood as artifacts which serve to solve the of a maturity model this means: is of vital importance for the scientific
problems of determining a company’s j R 2 (Iterative Procedure): Maturity procedure. “Guideline 7: Communica-
status quo of its capabilities and deriving models must be developed iteratively, tion of Research” emphasizes that the
measures for improvement therefrom. It i. e., step by step. presentation of results must be targeted
can therefore be assumed that the devel- j R 3 (Evaluation): All principles and at the specific user groups. It must, how-
opment of maturity models falls within premises for the development of a ever, be pointed out here that, unlike the
the application area for the guidelines maturity model, as well as usefulness, practitioners (technicians and managers)
developed by Hevner et al. (2004). The quality and effectiveness of the artifact, Hevner et al. (2004) focus on, researchers
considerable attention that the paper by must be evaluated iteratively (for the make specific demands not only on the
Hevner et al. (2004) has received, speaks presentation of results, but also on the
bto.mckinsey.de
BISE – RESEARCH PAPER
Tab. 1 Evaluation of maturity models on the basis of scientific documentation Maturity Model (DPMM), which is also
Criteria for scientific documentation Value of documentation quality included in our study. This model focuses
on documentation as an important sup-
R8-I documentation includes reference to existing models: - + - + +
In describing the design process reference is made to existing porting factor in software development
maturity models (generally Capabiltiy Maturity Model). (Cook and Visconti 2000). Another
R8-II documentation indicates steps of - - + + + model included is the E-Learning Matu-
design and evaluation processes: rity Model (eMM), published by the Victo-
The documentation states that different stages of the design
process were discussed. This may include, e. g., workshops with ria University of Wellington and designed
the designers, experts, and practitioners or single case studies. to help colleges and other institutions to
R8-III detailed documentation of the design process: - - - - + assess their capabilities with regard to a
The individual phases of the model design sustained development, introduction and
are presented clearly and in detail.
use of e-learning and to compare their
Number of Maturity Models (n=51) 15 13 3 11 9 results with other institutions (Marshall
Percentage of Maturity Models (n=51) 29.4 25.5 5.9 21.6 17.6 2007). Finally, the IS/ICT Management
Key: [-] Requirement R8-x not met; [+] Requirement R8-x met Capability Maturity Framework (IC/ICT
CMF) represents a maturity model for IT
management (Renken 2004).
documentation of the research process. only little information about the design In spite of their comparatively good
Correspondingly, the two following process, we asked model designers per e- documentation, the following models
requirements need to be included in our mail to advise us of potential publications have been excluded from the synopsis: the
catalogue: on the subject. This, however, led in only Business Process Maturity Model (Lee et
j R7 (Targeted Presentation of Results): a few cases to an improvement of the data al. 2007), which is less well documented
The presentation of the maturity available. The maturity models have been than the BPMM, a maturity model from
model must be targeted with regard to described according to requirement R8 the same domain; the Capability Maturity
the conditions of its application and the using three criteria which may also work Model (CMM; Paulk et al. 1993), since it is
needs of its users. in combination (see Tab. 1). Our results the precursor of CMMI; and the Knowl-
j R8 (Scientific Documentation): The show that the documentation quality of edge Management Capability Assess-
design process of the maturity model these models is generally fairly patchy (for ment (KMCA; Freeze and Kulkarni 2005;
needs to be documented in detail, con- more detail see Becker et al. 2009). Kulkarni and Freeze 2004), since the main
sidering each step of the process, the For the appraisal of the remaining phases of its development process match
parties involved, the applied methods, requirements only those models can be those of the BPMM (de Bruin et al. 2005).
and the results. considered that comply with requirement It is noteworthy that, for all six mod-
In the following section, a comparison R8-III. On the basis of this appraisal, six els, a screening of existing maturity mod-
will show to what extent existing matu- maturity models were chosen and synopti- els was conducted prior to development.
rity models meet these requirements. On cally reviewed with regard to requirements Similarly, an iterative procedure can be
the basis of these results, a generically R1 to R7 (see Tab. 2). Naturally, require- observed in each case, in which particu-
applicable model for the development ment R8 will not be reappraised here. larly case-study evaluations of intermedi-
of maturity models will be extracted, One of the selected models is the Anal- ate versions (ACMM, eMM) led to subse-
enabling designers of maturity models to ysis Capability Maturity Model (ACMM), quent modifications of the model. Com-
fulfil the requirements established above which has been developed for the US- prehensive literature research invariably
in the course of the design process. American National Reconnaissance formed the basis for the core elements of
Office (NRO). It has been designed to eval- all maturity models, and was frequently
uate processes of organizations that con- complemented by the consultation of
3 Comparison of design processes duct state-commissioned studies (Covey domain experts (DPMM, IS/ICT CMF).
of specific maturity models and Hixon 2005). The second model is the In individual cases, the problem relevance
maturity model of Rosemann et al. (2006), was ascertained by specific assignments,
An essential prerequisite for a comparison which investigates Business Process Man- but in general it was based on more generic
of design processes of specific maturity agement Maturity (BPMM). The design- derivations. The problem definitions tend
models can be found in requirement R8 ers emphasize that their model must com- to foreground the evaluation and the com-
(Scientific Documentation). Only maturity ply with scientific standards (de Bruin and parison of businesses with regard to their
models for which a detailed documentation Rosemann 2007; de Bruin et al. 2005). capabilities in specific domains – nota-
is available can be effectively compared. The third model included in our synop- bly in the domain of IT management. The
In order to identify adequate objects for sis is Capability Maturity Model Inte- manner in which the results are presented
the comparison, 51 maturity models were gration (CMMI), which integrates sev- varies considerably and ranges from a sin-
culled from the internet and pertinent eral models that evolved from the context gle conference paper (IS/ICT CMF) to
literature, and then analyzed. Each of of the initially very popular Capability reports and procedure reports of several
these models was checked for free and Maturity Model (CMM; CMMI Prod- hundred pages (CMMI). Discretionary
publicly available information about the uct Team 2006; Paulk et al. 1993). On the questionnaires for self-assessment stand
design process (as of July 2008). In order basis of CMM, Cook and Visconti started out favorably (DPMM, eMM).
to be able to include models that offered in 1992 to develop the Document Process
4 Procedure model for the procedure model, which is based on a flow ment processes and illustrates possible
development of maturity models chart (see DIN 1966), notations for refer- procedures for each phase by examples
ences to requirements R1R7 have been from the synopsis.
In the following, we propose a proce- applied to the individual procedure model According to R6, the procedure model
dure model that distinguishes eight phases elements. Requirement R8 has been incor- starts with the problem definition. All
in the development of maturity models porated by identifying the documents gen- reviewed models start by defining the
(see Fig. 1). The elements of this model erated in the course of the maturity model problem. For this purpose both the tar-
are informed by the requirements iden- design, referenced by the document sym- geted domain (e. g. IT management as a
tified above and by correspondent proce- bol which has been assigned to R8 in the whole (see IS/ICT CMF) vs. partial disci-
dures from the well-documented exam- caption. Moreover, the model generalizes pline (see CMM, DPMM)) and the target
ples. In the graphic representation of the the reviewed well-documented develop- group (e. g. intra-corporate vs. external)
fashion for all previously defined user Deloitte Consulting GmbH for the devel- maturity models could be detected that
groups. At this stage, the most impor- opment of a maturity model designed to view IT management and BI as separate
tant point is to target the transfer media, assess the application of IT performance fields.
as specified in requirement R7. In the measurement. The development of the Among the maturity models that refer to
reviewed projects, voluminous reports IT Performance Measurement Maturity IT management in a broader sense are, e. g.,
prevail (ACMM, CMMI). Self-assessment Model (ITPM3) is aimed at providing a the Capability Maturity Model (CMM) and
questionnaires are sometimes available tool for the structured enhancement of its further development, Capability Matu-
(DPMM, eMM), but are, for commercial Business Intelligence (BI) applications for rity Model Integration (CMMI Product
reasons, often not made generally acces- the control of IT-formative and IT-sup- Team 2006; Paulk et al. 1993); the matu-
sible (e. g. when management consultants ported processes in a company. rity models designed for the COBIT pro-
develop maturity models for their own cesses (IT Governance Institute 2007); the
business). 5.1 Problem definition IT Balanced Scorecard Maturity Model
According to requirement R3, the eval- (Van Grembergen and Saull 2001); and
uation should establish whether the matu- Using ratios and ratio systems, IT Perfor- the IS/ICT Management Capability Matu-
rity model provides the projected benefits mance Measurement aims at providing rity Framework (Renken 2004).
and an improved solution for the defined a comprehensive representation of a These maturity models generally disre-
problem. The defined goals are to be com- company’s IT. In alignment with the gard computer-based support of IT man-
pared with real-life observations. For this company’s overall strategy, it tracks and agement that, for instance, BI systems
purpose, the reviewed projects have car- monitors the implementation of the IT would afford. There are, however, sepa-
ried out case studies, in which a small strategy, the realization of projects, the use rate maturity models for the latter, e. g. the
exclusive group applies the new maturity of resources, the process performance and two Business Intelligence Maturity Models
model (BPMM). Alternatively, the model IT performance (IT Governance Institute by Chamoni and Gluchowski (2004) and
may be made accessible on the internet for 2007). Besides the traditonally strong by Eckerson (2006, pp. 89–95), as well as
free access. This has the advantage that a focus on costs, particular attention is here the Maturity Model for Performance Mea-
great number of users, e. g. via web-based also given to the performance and value of surement Systems by Wettstein and Küng
self-assessment, will generate a great num- IT (Bendl et al. 2004; Eul et al. 2006). (2002).
ber of datasets which can be compared Business Intelligence Systems (BI sys-
with the expected distribution of matu- tems) can collect internal cost and perfor- 5.3 Determination of development
rity levels in business reality. mance data as well as external market data strategy
The outcome of the evaluation may from a variety of sources, process these
cause a reiteration of the design process data into significant information about The comparison of existing maturity
(R2). It is also possible that the maturity IT performance and support the IT man- models with the problem definition
model may be retained unchanged, while agement by supplying this information for suggests a design strategy that combines
the conception of transfer and evaluation executive tasks (Chamoni and Gluchowski several models into a new one. We decided
may need to be modified. Lastly, nega- 2004). So far, in comparison with other to use the identified maturity models as a
tive results may lead to a rejection of the business areas, IT management has been starting point for the design process, since
model, in which case the model should be supported very little by BI systems (Cham- they already covered aspects of BI sup-
purposefully, explicitly, and if possible, oni and Gluchowski 2004, p. 125). Thus, ported IT performance measurement. On
actively taken off the market. the ITPM3 is meant to serve as an instru- the one hand, their graded structure and
Maturity models inherently become ment that calls attention to this possible their differentiation of individual maturity
obsolete because of changing conditions, neglect of BI for the purposes of IT man- levels by key areas provided basic solutions
technological progress or new scientific agement and, in the process of a position- for the structuring of the maturity model.
insights. If an unchanged maturity model ing, shows ways to improve the status quo. On the other hand, it was expected that
is supposed to be permanently valid for its The relevance of the proposed model has parts of the contents (e. g., descriptions
problem area, it needs to be validated reg- been confirmed in interviews conducted of individual maturity degrees) could be
ularly by appropriate evaluations. Mod- in the first half of 2007 with ten IT man- applied, or at least expediently transferred,
ifications that may become necessary agement representatives of German com- to our problem area.
in time, can be accommodated in a new panies. All reviewed companies strive for
model version. Several existing models the improvement of their IT performance 5.4 Iterative maturity model
may become invalid if replaced by an inte- measurment. The identification of present development
grated model as was the case with CMMI. shortcomings and future fields for action
Pertinent decisions need to be communi- by means of a maturity model was broadly The maturity model design underwent five
cated to potential users. welcomed. iterations. In the first iteration, a primary
architecture was drafted, which allowed
5.2 Comparison of existing maturity for four development stages: fragmented
5 Application of procedure model models IT reporting, consolidated spreadsheet-
assisted IT reporting, IT performance
The procedure model is currently used Maturity models that explicitly address BI dashboard, and information portal for
by the European Research Center for supported IT performance management IT management. Following the biMM by
Information Systems (ERCIS) and the could not be identified. Instead, several Chamoni and Gluchowski (2004), these
stages were described by the dimensions architecture was therefore not necessary and architectures that are employed. The
of contents, organization, and technology. in the fifth iteration. Only final modifica- criteria factor in more specific questions
Based on an extensive literature research, tions of the criteria for the dimension con- of each dimension. Apart from the grada-
the dimensions and their attributes were tents were carried out for the – at present – tion into maturity levels and the dimen-
defined during the second iteration. At last version of ITPM3. sions, single criteria like cost-benefit anal-
this stage, nine semi-structured inter- The model, which has been released ysis have been adapted form other matu-
views with IT managers from German for externally targeted transfer and sub- rity models. Further criteria are based
companies (duration: ca. 45 to 60 min.) sequent evaluation, describes the analyti- on the maturity attributes of the generic
confirmed the plausibilty of our model, cal BI process that transforms fragmented COBIT maturity model (such as policies,
whereas the strong orientation towards internal and external data into action-ori- standards, and procedures). The maturity
the technical aspects of IT performance ented information about the efficiency model for the COBIT process, ME1 (IT
management was criticized. To enable a and effectiveness of the company’s infor- Governance Institute 2007), and the IT-
more differentiated mapping of weakly mation infrastructure, ranging from (0) BSC Maturity Model by van Grembergen
developed IT performance measurement non-existent to (5) optimized (see, also for and Saull (2001) also had a major influ-
solutions, a refinement of the gradation the following, Fig. 2). The evolution path ence on the principal characterization of
was also deemed necessary. Consequently, outlined here starts from a complete lack the individual stages.
the architecture of the model was adjusted of IT performance transparency and ends
accordingly in the third iteration and – fol- at its highest level in a networked IT per- 5.5 Conception of transfer and evaluation
lowing the maturity models in COBIT (IT formance measurement process that is
Governance Institute 2007) – six degrees supported by companywide integrated BI Besides academic publications, the cur-
of maturity, ranging from non-existent (0) tools. To facilitate a differentiated analy- rent conception of transfer and evaluation
to optimized (5), were included. In order to sis of the IT performance measurement, includes the development of a web page
diminish the technical orientation, a pro- the maturity model provides three dimen- enabling companies to calculate their
cess-oriented approach based on Grothe sions that are characterized by five criteria. degree of maturity. This is meant to expand
and Gentsch (2000) was adopted. The dimension contents measures the rel- the empirical basis, so far consisting of
In the fourth iteration, the modified evance in substance of the applied IT per- data from the expert interviews, for the
architecture led to a second and completely formance measurement solution for the IT evaluation of the model. When calculating
revised version of the maturity model. In a management. The dimension organization their level of maturity, companies specify
group discussion with IT consultants the looks at both the integration of the solu- their values of the maturity model criteria.
model received a largely positive feedback. tion into the organization and operations These specifications of the BI support
Greater precision with regard to the con- of the IT department and at its integration for their IT performance measurement
tents of the dimension contents was how- into companywide concepts. The dimen- should allow a statistical survey of the
ever desired. Further adjustment of the sion technology examines the components distribution of the degrees of maturity in
individual companies (see, e. g., the studies dards, developmental period, economic
in Chamoni and Gluchowski (2004), and efficiency, or utility of the product. This Abstract
Philippi et al. (2006)). Additionally, the opens up potentials for improvement to
web page should provide for a census of the procedure model as presented here, Jörg Becker, Ralf Knackstedt, Jens Pöppel-
the model acceptance, which may indicate e. g. in form of a detailed specification and buß
need for further development. operationalization of particular require-
ments and their further epistemological Developing Maturity Models for
substantiation, which could not have been IT Management – A Procedure
6 Outlook achieved within this article (for more detail Model and its Application
see Zelewski 2007).
Maturity models are of major importance Maturity models are valuable instruments
for IT management. With the great number for IT managers because they allow the
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