Business Information Technology Mid Term Paper/excercise..

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CONFIDENTIAL 2011/TTS3123&COS321A/MID SEM EXAM

AUGUST

Diploma in Business Information Technology MID SEMESTER EXAMINATION

COURSE

COURSE CODE : DURATION :

BUSINESS INFORMATION SYSTEMS TTS3123/COS321A 1 HOURS

INSTRUCTIONS TO CANDIDATES:
1. This exam paper consists of 3 (THREE) parts: PART A (10 QUESTIONS) PART B (10 QUESTIONS) PART C (06 QUESTIONS)

1. Answer ALL questions from PART A , PART B and PART C


i. Answer in Answer Booklet provided. 3. Do not bring any material into the examination hall unless permission is given by the invigilator. 4. Please write your answer using a ball-point pen.

IC NO ID. NO. LECTURER SECTION

: ____________________________________ : ____________________________________ : ____________________________________ : ____________________________________

Do not open the question paper until you are told to do so The question paper consists of 5 pages including the cover page

CONFIDENTIAL 2011/TTS3123&COS321A/MID SEM EXAM


PART A TRUE FALSE QUESTIONS Instruction: Answer all questions.

AUGUST

1. The components of a system include inputs, processing mechanisms, outputs


and feedbacks.

2. Effectiveness is a measure of what is produced divided by what is consumed. 3. A transaction processing system (TPS) is an organized collection of people,
procedures, software, databases, and devices that support problem-specific decision making. 4. In the value chain of a manufacturing company, activities such as managing finished product storage, outbound logistics, marketing and sales, and customer service are called downstream management.

5.

In the last stage of change model called refreezing, this phase involves reinforcing changes to make the new process second nature, accepted, and part of the job.

6.

Technology infusion is a measure of how widely technology is spread throughout an organization.

7.

Businesses have passed through at least three major stages in their use of information systems, which are cost reduction and productivity, competitive advantage, and performance-based management.

8.

Business-to-consumer (B2C) e-commerce is a form of ecommerce in which customers deal directly with an organization and avoid intermediaries.

9.

Three basic components of a successful e-commerce model include content, commerce and community.

10.

Click fraud is one type of Internets fraud that entails sending bogus messages purportedly from a legitimate institution to pry personal information from customers by convincing them to go to a spoofed Web site.

(TOTAL: 10 MARKS)

CONFIDENTIAL 2011/TTS3123&COS321A/MID SEM EXAM

AUGUST

PART B MULTIPLE CHOICE QUESTIONS Instruction: Answer all questions.

1. Which of the following are NOT the components of a computer-based information


system (CBIS)? a. b. c. d. People Procedures Processing Hardware

2. ___________ is an organized collection of people, procedures, software, databases, and devices that provides routine information to managers and decision makers. a. b. c. d. Transaction processing system (TPS) Management information system (MIS) Decision support system (DSS) Enterprise resource planning

3. All of these are the elements of Artificial Intelligence (AI) except ____________

a. b. c. d.

robotics natural language processing e-commerce neural networks

4. What stage in the systems development that defines the problems and opportunities
of the existing system?

a. b. c. d.
5.

Systems Systems Systems Systems

analysis implementation investigation design

Which type of organizational structure that centered on major products or services? a. b. c. d. Virtual Team Traditional Project

CONFIDENTIAL 2011/TTS3123&COS321A/MID SEM EXAM

AUGUST

6. Rolex only makes high-quality, expensive watches for its specific target customers or buyers, and the company doesnt produce inexpensive, plastic watches that can be purchased for $20 or less. This is an example of how an organization using _________ in their strategic planning to gain competitive advantage. a. b. c. d. cost leadership differentiation niche strategy altering the industry structure

7. Which of the following are NOT strategies that have been used by organizations to control/cut costs? a. b. c. d. Outsourcing On-demand computing Downsizing Total cost of ownership

8. eBay is an example of a _________ e-commerce site.


a. b. c. d. business-to-business (B2B) consumer-to-consumer (C2C) business-to-consumer (B2C) e-Government

9. _________ activities that has been carried out by organizations within the multistage model for e-commerce include updating customer information in customers database, providing customer support and quick response to their feedback. a. Search and identification b. Selection and negotiation c. Product and service delivery d. After-sales service 10. _________ refers to the practice of web advertisers recording online behavior for the purpose of producing targeted advertising.

a. Digital rights management b. Phishing c. Click fraud


d. Online profiling

(TOTAL: 10 MARKS)

CONFIDENTIAL 2011/TTS3123&COS321A/MID SEM EXAM

AUGUST

PART C STRUCTURED QUESTION Instruction: Answer all questions.

1. Define information system and briefly describe FOUR (4) characteristics of valuable information. (3 marks)

2. With explanation and appropriate example(s), list down FIVE (5) global challenges in information systems. (5 marks) 3. Distinguish or make a comparison between Business Process Reengineering and Continuous Improvement (minimum of any THREE (3) differences for each method/approach). (6 marks)

4. Briefly explain any THREE (3) general strategies employed by organization to achieve competitive advantage. (6 marks) 5. Identify and briefly describe THREE (3) different forms of e-commerce using appropriate example(s). (6 marks)

6.

Explain any TWO (2) advantages of electronic and mobile commerce. (4 marks)

(TOTAL: 30 MARKS)

CONFIDENTIAL 2011/TTS3123&COS321A/MID SEM EXAM

AUGUST

END of PAPER

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