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    Cultural Heritage & Heritage Tourism

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    Reina
    The document discusses cultural heritage and heritage tourism. It outlines different types of museums and their learning objectives, including common challenges, how they create social capital, and marketing trends. Market segments for museums include hobbyists, cultural enthusiasts, and school children/families. Some of the best known museums attracting millions of visitors annually are the Louvre, Kyoto National Museum, and Vatican Museums. Archeological sites and ancient monuments are also prominent tourist attractions, and their preservation and renovation is important. The 7 New Wonders of the World are iconic symbols representing different countries. Cultural tourism involves heritage sites, performing arts, visual arts, festivals, religious sites, and more.

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    Cultural Heritage & Heritage Tourism

    Uploaded by

    Reina
    400 views14 pages
    The document discusses cultural heritage and heritage tourism. It outlines different types of museums and their learning objectives, including common challenges, how they create social capital, and marketing trends. Market segments for museums include hobbyists, cultural enthusiasts, and school children/families. Some of the best known museums attracting millions of visitors annually are the Louvre, Kyoto National Museum, and Vatican Museums. Archeological sites and ancient monuments are also prominent tourist attractions, and their preservation and renovation is important. The 7 New Wonders of the World are iconic symbols representing different countries. Cultural tourism involves heritage sites, performing arts, visual arts, festivals, religious sites, and more.

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    The document discusses cultural heritage and heritage tourism. It outlines different types of museums and their learning objectives, including common challenges, how they create social capital, and marketing trends. Market segments for museums include hobbyists, cultural enthusiasts, and school children/families. Some of the best known museums attracting millions of visitors annually are the Louvre, Kyoto National Museum, and Vatican Museums. Archeological sites and ancient monuments are also prominent tourist attractions, and their preservation and renovation is important. The 7 New Wonders of the World are iconic symbols representing different countries. Cultural tourism involves heritage sites, performing arts, visual arts, festivals, religious sites, and more.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    400 views14 pages

    Cultural Heritage & Heritage Tourism

    Uploaded by

    Reina
    The document discusses cultural heritage and heritage tourism. It outlines different types of museums and their learning objectives, including common challenges, how they create social capital, and marketing trends. Market segments for museums include hobbyists, cultural enthusiasts, and school children/families. Some of the best known museums attracting millions of visitors annually are the Louvre, Kyoto National Museum, and Vatican Museums. Archeological sites and ancient monuments are also prominent tourist attractions, and their preservation and renovation is important. The 7 New Wonders of the World are iconic symbols representing different countries. Cultural tourism involves heritage sites, performing arts, visual arts, festivals, religious sites, and more.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    of 14

    Cultural Heritage & Heritage Tourism

    Museums: Learning Objectives


    Be aware of the wide array of different types of museums. Most common challenges facing museums Know how museums help create social capital in broader society. Discover recent trends in demand focus and product delivery. How to market museums?

    Market Segments
    Hobbyists Cultural enthusiasts School children and families

    Best-known museums that attract millions of visitors each year


    The Louvre - Paris, France

    Best-known museums that attract millions of visitors each year


    Kyoto National Museum Kyoto, Japan

    Best-known museums that attract millions of visitors each year


    The Vatican Museums Vatican City

    Archeological Sites a& Ancient MonumentsLearning Objectives:


    Understand the prominence of ruins and ancient monuments as heritage tourist attractions around the world. Evaluate the needs of restoration, renovation, and preservation of archeological locations.

    The 7 New Wonders of the World: Iconic Symbols of Nationalism & Heritage
    Chichen Itza Mexico Christ the Redeemer Brazil Colosseum - Italy Great Wall of China China Machu Picchu Peru Petra Jordan Taj Mahal - India

    Typology of Cultural Tourism Heritage sites (e.g. archeological sites, whole towns, monuments, museums) Performing arts venues (e.g. theatres, concert halls, cultural centres) Visual arts (e.g. galleries, photography museums, architecture) Festivals & special events (e.g. music festivals, sporting events, carnivals)

    Typology of Cultural Tourism


    Religious sites (e.g. cathedrals, temples, pilgrimage destinations, spiritual retreats) Rural environments (e.g. villages, farms, national parks) Indigenous communities & traditions (e.g. tribal people, ethnic groups, minority cultures) Arts & crafts (e.g. textiles, pottery, painting, sculpture)

    Typology of Cultural Tourism Language (e.g. learning or practice) Gastronomy (e.g. wine tasting, food sampling, cookery courses) Industry and commerce (e.g factory visits, mines, breweries and distilleries, canal trips) Modern popular culture (e.g. pop music, shopping, fashion, media, design, technology) Creative activities (e.g. painting, photography, dance)

    The 7 New Wonders of the World: Iconic Symbols of Nationalism & Heritage
    Colosseum Rome, Italy Great Wall of China

    The 7 New Wonders of the World: Iconic Symbols of Nationalism & Heritage
    Chichen Itza Mexico Christ the Redeemer Brazil

    The 7 New Wonders of the World: Iconic Symbols of Nationalism & Heritage
    Machu Picchu Peru Petra Jordan Taj Mahal - India

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