The 9 Principles of Effective Communication
The 9 Principles of Effective Communication
The 9 Principles of Effective Communication
Effective
Communication
& Ethical
Considerations
in Comm
Purposive Communication
Effective
Communication is
important in those who
wield power:
NAME OR LOGO 2
Communication must
meet certain standards
for effective
communication to take
place. 9 Principles of Effective
Communication
Michael Osborn
NAME OR LOGO 3
The 9 C’s of Effective Communication
CLARITY
• Speech is
understandable
NAME OR LOGO
NAME OR LOGO
NAME OR LOGO 6
The 9 C’s of Effective Communication
CONCRETENESS
• Reduces
misunderstanding
• Support messages
with facts
NAME OR LOGO
The 9 C’s of Effective Communication
COURTESY
• Builds goodwill
• Being polite in
approach and
manner of
addressing an
individual
NAME OR LOGO
The 9 C’s of Effective Communication
CORRECTNESS
• Avoid grammatical
errors
• Misuse of language
can damage
credibility
NAME OR LOGO
The 9 C’s of Effective Communication
CONSIDERATION
• Sender of message
considers receiver’s
profession,
education, race,
ethnicity, hobbies,
interests, passions,
advocacies and age
10
NAME OR LOGO
The 9 C’s of Effective Communication
CONCISENESS CULTURAL
CREATIVITY CAPTIVATING
SENSITIVITY
• Be simple and
• Ability to craft • Consider diversity • Make messages
direct
interesting in culture, interesting to
messages in terms • Avoid lengthy lifestyle, race, and command
of sentence expressions and gender equality. attention and get
structure and words that better responses.
word choice confuse the
recipient of the
message
11
NAME OR LOGO
Consider the
result of
Respect Audience communication Value truth
Ethical Considerations
in Communication Use info correctly
Do not falsify
information
ETHICS: a branch of philosophy focusing on
issues of right and wrong in human affairs.
NAME OR LOGO
Write a CREDO as a future
professional in your chosen
field. It should focus on the
importance communication
and of communicating
effectively.
Guidelines:
- 200 words (no more, no less)
CLASS TASK - Due: August 19
- To be passed via Edmodo
NAME OR LOGO
A personal credo should be
clear and specific. When you
read it, it should provide you
with a stronger sense of self
and a stronger sense of
purpose
Personal Credo
NAME OR LOGO
NAME OR LOGO
NAME OR LOGO
Draft a written statement that expresses, from your heart,
what you stand for. You may use straightforward language or
you may choose to be poetic. Your credo statement may simply
be a list of what you believe and value, it may be a quotation
of someone else's words, or it may be a combination of things.
Your credo should be written in a way that is meaningful to
YOU.
NAME OR LOGO 17
NAME OR LOGO
“JOIN” CLASS CODE: SIGN UP FOR EDMODO
ybx2d7
NAME OR LOGO 19
Thank
You