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    B2B Project Proposal It Sector: Group 9 Batch 1

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    Budhaditya Biswas
    The B2B IT sector landscape in India is growing rapidly, driven by initiatives like Digital India and Make in India. The domestic IT-BPM market is growing at 14% annually and is expected to double revenues to $300 billion by 2025. B2B models in the IT services sector have seen steady growth as enterprises increase adoption of omnichannel solutions. Further growth opportunities for IT services lie in deeper penetration of the MSME segment, which comprises over 90% of Indian enterprises. The government is providing incentives to boost the B2B IT sector through programs promoting startups, digital technologies, and manufacturing in India.

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    B2B Project Proposal It Sector: Group 9 Batch 1

    Uploaded by

    Budhaditya Biswas
    193 views11 pages
    The B2B IT sector landscape in India is growing rapidly, driven by initiatives like Digital India and Make in India. The domestic IT-BPM market is growing at 14% annually and is expected to double revenues to $300 billion by 2025. B2B models in the IT services sector have seen steady growth as enterprises increase adoption of omnichannel solutions. Further growth opportunities for IT services lie in deeper penetration of the MSME segment, which comprises over 90% of Indian enterprises. The government is providing incentives to boost the B2B IT sector through programs promoting startups, digital technologies, and manufacturing in India.

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    B2B Project Proposal

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    B2B Project Proposal (3)

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    The B2B IT sector landscape in India is growing rapidly, driven by initiatives like Digital India and Make in India. The domestic IT-BPM market is growing at 14% annually and is expected to double revenues to $300 billion by 2025. B2B models in the IT services sector have seen steady growth as enterprises increase adoption of omnichannel solutions. Further growth opportunities for IT services lie in deeper penetration of the MSME segment, which comprises over 90% of Indian enterprises. The government is providing incentives to boost the B2B IT sector through programs promoting startups, digital technologies, and manufacturing in India.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    193 views11 pages

    B2B Project Proposal It Sector: Group 9 Batch 1

    Uploaded by

    Budhaditya Biswas
    The B2B IT sector landscape in India is growing rapidly, driven by initiatives like Digital India and Make in India. The domestic IT-BPM market is growing at 14% annually and is expected to double revenues to $300 billion by 2025. B2B models in the IT services sector have seen steady growth as enterprises increase adoption of omnichannel solutions. Further growth opportunities for IT services lie in deeper penetration of the MSME segment, which comprises over 90% of Indian enterprises. The government is providing incentives to boost the B2B IT sector through programs promoting startups, digital technologies, and manufacturing in India.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 11
    At a glance
    Powered by AI
    The key takeaways are that the IT sector is growing in India due to initiatives like Digital India and Make in India. It contributes significantly to exports and the B2B sector is also growing steadily.

    The IT sector has contributed greatly to the growth of B2B markets in India by providing digital and technological solutions that help businesses operate more efficiently. It is one of the largest contributors to India's exports as well.

    The government has taken initiatives like Startup India and reducing corporate taxes for MNCs. It is also working to improve infrastructure for ICT and uses events to promote the sector globally.

    B2B PROJECT

    PROPOSAL
    IT SECTOR
    Group 9
    Batch 1
    B2B LANDSCAPE IN INDIA IN IT SECTOR

    ⮚ With the Make in India and Digital India program, the IT and Business Process Management
    (BPM) sector is prospering
    ⮚ Domestic IT-BPM market is growing at an impressive CAGR of 14%
    ⮚ IT and BPM sector contributes 45% of the total services exported from the country, and by 2025 it
    is expected to double the revenue from $154 billion to $300 billion
    ⮚ B2B models in IT services in India have seen a steady growth as enterprises have gradually
    increased their adoption of omnichannel solutions over the years
    ⮚ Way forward for the services lie in deeper penetration into the MSME segment that constitute more
    than 90% of total enterprises in India
    GROWTH OF B2B IN IT SECTOR

    ● Digital services in B2B are rising with growing


    number of startups entering the domain- in 2017,
    share of B2B in the overall startup base was 40%
    ● Share of funding that the B2B focused startups
    are gathering is seeing good growth (>30% in
    2017)- a significant portion of the funding is
    going into advanced tech such as hybrids of big
    data analytics and human assisted AI
    ● Further Government initiatives such as the
    Digital India Campaign, Startup India, Make in
    India are contributing to the rise of ecommerce
    and creating a sustained environment for growth
    SEGMENTATION OF B2B IT SERVICES IN INDIA
    PURPOSE AND IMPORTANCE OF
    THE PROJECT
    • B2B organizations can no longer ignore power of delivering customized experiences to their
    customers
    • Global organizations with distributed B2B setups across geographies, and multiple outsourced
    and local vendors, are considering consolidation and in-sourcing to boost supply chain agility
    • To do this effectively, we must first assess the technological maturity and define the B2B
    integration goals accordingly
    • IT companies are helping towards achieving this synergy by providing technological and
    marketing efficiency
    PROJECT OBJECTIVES

    • To understand the nature and size of the B2B market space in India in the IT sector, and
    broadly view the companies competing for market share within
    • Omnichannel overview to understand the messaging and impact they have since companies
    must offer unified purchase experience across platforms
    • To understand the contribution of IT companies in B2B Market space
    • Analyze the importance of digital experience for B2B companies
    • Global marketing strategies and how they differ from strategies within India
    • The impact of ‘Make in India’ initiatives in the IT Sector
    • To conduct interviews with experts from the domain to give us perspective and depth of
    understanding on several fronts
    • How important do you think the impact of IT sector has on B2B
    till now?
    • What initiatives or tools are being implemented by your
    company towards the progress of B2B markets?
    • Define the value chain impact by the technologies offered by IT
    sector and your company?
    • What futuristic progress do you think is required for India to
    QUESTIONS reach the highest level of efficiency in the B2B markets? How
    much of it has been achieved?
    • How has government initiatives like Make in India and Startup
    India impacted the IT Sector as well as B2B markets?
    • According to you, will government provide more incentives to
    boost B2B business in IT sector in future?
    • Has there been a change in the traditional sales pipeline in the
    B2B sector due changes in IT sector?
    PROFILE OF EXPERTS

    1. Vignesh Subramanian

    Years of experience - 8.5

    Fidelity Services

    2. Deepa Naidu

    Years of experience – 20

    Retired
    “MAKE IN INDIA” FOR IT SECTOR

    • The “Start-up India” initiative has set a corpus of $3.7 billion to fund entrepreneurship in the IT sector. To attract
    inflow of foreign capital and to ensure the success of ‘Make in India’, the corporate tax for MNCs has been
    reduced.
    • As the government introduced policies that are conducive for the growth of start-ups and innovation, several
    companies have set up incubation centers in the country. Start-ups are exempt from paying income tax for three
    years and any venture capital funds investing in start-ups are exempt from the Capital Gains Tax too. These
    positive steps have moved India’s rank from 134 to 130 on the World Bank’s“Ease of Doing Business” .
    • The government, along with the National Association of Software and Services Companies (NASSCOM), has
    initiated projects to develop infrastructure for Information and Communication Technology (ICT) throughout
    the country. Roadshows like TechMarch and bilateral trade seminars are being used to showcase India’s
    innovation and market her skilled manpower in the field of smart manufacturing and Internet of Things (IoT).
    ● Interviews of experts

    DATA ● Company reports


    ●
    COLLECTION
    Open source information from the industry
    ● Research Paper Journals
    ● Newsletters
    ● Journalists from the IT sector
    THANK YOU

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