Generating Business Idea & Logo
Generating Business Idea & Logo
Generating Business Idea & Logo
Some people come up with a bunch of business ideas that are not really
feasible. There are two problems that arise; first is the excessive generation
of ideas that can forever remain as a dreaming stage and the second is when
they don’t have ideas and don’t want to become entrepreneurs.
The most optimal way is to have a systematic approach in generating and
selecting a business idea that can be transformed into a real business. Here
are some basic yet very important considerations that can be used to
generate possible ideas for business.
1. Examine existing goods and services. Are you satisfied with the product?
What do other people who use the product say about it? How can it be
improved? There are many ways of improving a product from the way it is
made to the way it is packed and sold
2. Examine the present and future needs. Look and listen to what the
customers, institutions, and communities are missing in terms of goods and
services. Sometimes, these needs are already obvious and identified right
away. Other needs are not that obvious because they can only be identified
later on, in the event of certain development in the community
3. Examine how the needs are being satisfied. Needs for the products and
services are referred to as market demand. To satisfy these needs is to supply
the products and services that meet the demands of the market. The term
market refers to whoever will use or buy the products or services, and these
may be people or institutions such as other businesses, establishments,
organizations, or government agencies.