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CONTENT
 MACRO ENVIRONMENTAL ANALYSIS
Political Economical Social Technological Environment Legal
-Imposing -Imposing taxes -Customer -Having minimum -Perform -Quality
various taxes. and other duties focus on required resources to operations assurance
during disaster health and perform daily according to the (SLS, ISO)
-Environment situations. hygiene operations. environment
and consumer Inflation. factors when standards. -Regulatory
protection purchasing -Delivery channels – requirement
legislation. -Levels of goods. According to the -Focus on eco s related to
disposable income situation. friendly packaging super
-Political and income -Buying and transportation market
influences distribution. patterns - Internet based of goods. channels.
towards the according to shopping – Having a
industry. -Shortness in the living e store is essential -Impacts of -
workforce during standards and during disaster environment Environmen
a disaster other factors. situations. controls. t laws and
situation. consumer
- Current laws that
market trends giving
such as protection.
organic fruits
and
vegetables,
eco friendly
packaging.

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 STAKEHOLDER ANALYSIS
Employees
Suppliers
Large number of employees
Mostly agricultural and dairy
employed under Arpico showrooms.
farmers are connected with Arpico
to sell their products and they are
HR is providing training and
maintaining a good relationship.
development needs.

Shareholders
Customers
A large amount of shareholders
Introducing quality products
maintain faith on Arpico due to the
produce by their own for reasonable
well-built vision and mission they
price and making the Arpico brand a
have and also the trade model they
trusted brand among customers.
follow.

Community
Government
4 Arpico interact with the local
communities and purchase their
Collects taxes from the business.
products by offering a reasonable
price.
Quality assurance through
government certificates.

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 PORTER’S 5 FORCES
-High possibilities of success.
- Retain their customers and
Arpico having their own channels
to collect goods and also outside attract new clients by giving
suppliers. If the suppliers are discounts and doing such
going to bargain they can switch promotions.
to their existing channels to buy
goods.

- Because of the product

quality and service their
customers are attached to
Arpico in the long run.

Customers are filled with

information and if something
Customers can switch to another wrong they make it to move
super market with low switching away from the business. Arpico
cost. Arpico emergent its approach also reduce prices, making
to keep up5the first class various offers, discounts to face
reputation and maintain the this.
market proposition.

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VALUE CHAIN ANALYSIS

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 VALUE CHAIN ANALYSIS
Inbound logistics They involve in provision of product
throughout the country and used to their
productions.

Operations  Managing following measures.

- Manufacturing
- Retail
- Finance and Insurance
- Plantation
Outbound logistics  Warehousing and distributing their production
using their channels across the county.

Marketing and sales Effective marketing and sales strategies to

achieve business objectives by offering quality
products at compatible prices.

Service  sales service to their customers at their best to

maintain the relationship and secure the brand
name.

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STRATEGIC INTENT
Vision - To be a market motivated, technically oriented varied group .
Values – Customer oriented, Committed , Integrity

Mission - To repeatedly go beyond the prospect of our customers.

- To optimize the involvement from our workforce by provided that
occupation and individual growth opportunity, thereby create an
environment to inspire and internalize worker thoughts with business
objectives.
- To propose a satisfactory revisit to shareholders even as retain
sufficient funds for reinvestment, thereby increasing business wealth.
- To make sure constant enlargement by the intended growth and
diversification of industry actions.
- To frequently struggle for the upliftment of our society at the same time
adhering to high moral principles in industry.
.

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SMART OBJECTIVES

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CRITICAL SUCCESS FACTORS

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KEY PERFORMANCE INDICATORS

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 STRATEGIES AND ACTIONS

Planning & Organizing

Organizational Direction
Define goals and
Business Vision, Mission
objectives and arrange
& Vaules
resources

Strategy Implementation
Environmental Analysis
Taking necessary
measures to execute Recognize the present
strategy and prospect viable areas

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ORGANIZATIONAL STRUCTURE FOR
NEW VENTURE

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FINANCIAL BUDGET
Rs ('000)
Budgeted Income Statement
       
Year 2022 2022 2023
Sales 6500 8000 10000
(-) Cost of goods 3000 3500 4200
Gross Profit 3500 4500 5800
       
(+) Other Income      
Delivery Charges 1300 2000 2900
Comission Income 700 850 1000
Profit after other income 5500 7350 9700
       
(-) Expences      
Administration 350 420 520
Sales & Marketing 250 300 390
Finance 800 650 575
Profit Before Tax 4100 5980 8215
Tax (24%) 984 1435.2 1971.6
Profit After Tax 3116 4544.8 6243.4

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REFERANCES

Allen, E. and Fjermestad, J., (2001): E-commerce marketing strategies:

an integrated framework and case analysis. Logistic Information
Management Vol. 14, No. 1/2 pp. 14-23.

Burt, S. and Sparks, L., (2003): E-commerce and retail process: a review.
Journal of Retailing and Consumer Services Vol. 10, No. 2003 pp. 275-
286.

https://arpicosupercentre.com/
 
https://www.arpico.com/

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