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S
Commercial
International Bank
Company Profile
S History
S Services
S Awards
Type of the business
S National with multinational activity.
Location of the headquarter
Type of business Ownership
S Corporation
S Started as a joint venture
Business Sector
S Banking
S Life insurance
S Securities
S etc.
Type of product
S Services
S Retail
Current and potential
competitors
S HSBC
S Qatar National bank (QNB)
S National bank of Kuwait (NBK)
S Credit Agricole
S Alex Bank
S Banque Misr
S Others
Current and potential
customers
S Companies
S Wealthy individuals
S Upper-middle class
Other stakeholders
S Government
S Society
Is it fast growing or stable
industry?
S More competition
S More creativity
S New banks entering the market
Is the company listed in the
stock market? How is its
performance?
S Yes, in EGX30
S Controls 26% of EGX30
S Down trending
Profitability growth
S High
S Reputation
S Customers
Does it follow green production
system?
S Yes!
S Lower consumption
S Goal
Strengths and Weaknesses
Strengths Weaknesses
Trustworthy and good reputation No enough focus on the normal
individual customer
Great quality and quantity of
services
Not enough marketing or
advertising
Thank
you!

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