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It’s 
&me 
to 
prac&ce 
the 
art 
of 
posi&ve 
thinking 
And 
here’s 
why
Imagine 
this 
is 
the 
brand 
you 
are 
passionate 
about
That’s 
my 
client, 
She 
doesn’t 
Know 
much 
That’s 
my 
agency, 
They 
need 
to 
be 
Replaced
Meanwhile, 
you 
s&ll 
can’t 
explain 
what 
you 
do 
to 
your 
mother-­‐in-­‐ 
law
You 
make 
a 
lot 
of 
money 
you 
spend 
a 
lot 
of 
money. 
You 
probably 
are 
owing 
Stanbic 
IBTC 
because 
you 
have 
to 
drive 
a 
Jeep
….you 
start 
aging 
on 
your 
1st 
day 
on 
the 
job
You 
are 
either 
fired 
or 
your 
compe&&on 
with 
a 
younger 
genera&on 
eventually 
sends 
you 
to 
your 
early 
grave 
KINDLY 
RESIGN
but 
then 
the 
brand 
lives 
on 
With 
or 
without 
you
Economy 
dynamics 
growing 
natural 
disasters 
Emerging 
demography 
ShiMs 
in 
media 
consump&on
What 
we 
can 
do
WAKE 
UP, 
GIVE 
OUR 
BEST 
SHOT 
, 
MAKE 
MONEY, 
ENJOY 
THE 
MONEY 
AND 
DIE
WAKE 
UP, 
GIVE 
OUR 
BEST 
SHOT 
, 
MAKE 
MONEY, 
ENJOY 
THE 
MONEY 
, 
HELP 
GIVE 
MEANING 
TO 
SOMEONE’S 
LIFE 
AND 
DIE
We 
want 
to 
find 
beZer 
reasons 
to 
waking 
up 
at 
nights 
while 
others 
are 
sleeping
... 
because 
strategy 
will 
always 
change. 
Crea&vity 
will 
always 
get 
dated 
no 
maZer 
how 
nice
but 
one 
thing 
we 
know 
will 
never 
go 
out 
of 
fashion 
is 
THE 
ART 
OF 
POSITIVE 
THINKING
THE 
ART 
OF 
POSITIVE 
THINKING 
is 
the 
art 
of 
being 
crea&ve 
in 
order 
to 
give 
your 
world 
a 
helping 
hand
THE 
ART 
OF 
POSITIVE 
THINKING 
is 
making 
our 
arts 
and 
crea&vity 
help 
some 
less 
privileged 
create 
their 
own 
lives 
through 
commercializa&on 
and 
exhibi&ons
Crea&vity 
for 
crea&vity’s 
sake 
Crea&vity 
for 
commercial 
sake 
Crea&vity 
for 
the 
sake 
of 
someone 
else
It’s 
not 
a 
Corporate 
Social 
Responsibility, 
it’s 
the 
atude 
of 
the 
next 
genera&on 
of 
crea&ve 
thinkers 
.
It’s 
not 
a 
dona&on, 
It’s 
inspira&on 
.
Because 
if 
you 
have 
ever 
used 
your 
hands 
to 
create 
some 
piece 
of 
strategy 
or 
crea&ve 
for 
a 
brand 
or 
a 
business, 
you 
can 
use 
those 
hands 
to 
help 
recreate 
someone’s 
life
THIS 
IS 
THE 
FUTURE 
… 
LADIES 
AND 
GENTLEMEN
The art of positive thinking
Early 
this 
year, 
Orange 
Academy 
found 
one 
of 
such 
inspira&ons 
at 
an 
HIV 
Clinic
Chances 
are 
2 
out 
of 
3 
persons 
living 
with 
HIV 
have 
lost 
their 
jobs 
due 
to 
prolonged 
illnesses 
and 
s&gma&za&on
Chances 
are 
you 
and 
I 
can 
do 
something 
about 
it 
using 
our 
own 
art
HOW 
YOU 
CAN 
PRACTICE 
THE 
ART 
OF 
POSITIVE 
THINKING
1. 
buy 
into 
some 
of 
our 
best 
works 
as 
put 
together 
in 
our 
ART 
OF 
POSITIVE 
THINKING 
coffee 
book
2. 
Help 
send 
some 
brilliant 
minds 
to 
Orange 
Academy, 
so 
that 
they 
can 
create 
those 
jobs 
and 
so 
that 
those 
jobs 
can 
pay 
someone’s 
bills.

More Related Content

The art of positive thinking

  • 1. It’s &me to prac&ce the art of posi&ve thinking And here’s why
  • 2. Imagine this is the brand you are passionate about
  • 3. That’s my client, She doesn’t Know much That’s my agency, They need to be Replaced
  • 4. Meanwhile, you s&ll can’t explain what you do to your mother-­‐in-­‐ law
  • 5. You make a lot of money you spend a lot of money. You probably are owing Stanbic IBTC because you have to drive a Jeep
  • 6. ….you start aging on your 1st day on the job
  • 7. You are either fired or your compe&&on with a younger genera&on eventually sends you to your early grave KINDLY RESIGN
  • 8. but then the brand lives on With or without you
  • 9. Economy dynamics growing natural disasters Emerging demography ShiMs in media consump&on
  • 11. WAKE UP, GIVE OUR BEST SHOT , MAKE MONEY, ENJOY THE MONEY AND DIE
  • 12. WAKE UP, GIVE OUR BEST SHOT , MAKE MONEY, ENJOY THE MONEY , HELP GIVE MEANING TO SOMEONE’S LIFE AND DIE
  • 13. We want to find beZer reasons to waking up at nights while others are sleeping
  • 14. ... because strategy will always change. Crea&vity will always get dated no maZer how nice
  • 15. but one thing we know will never go out of fashion is THE ART OF POSITIVE THINKING
  • 16. THE ART OF POSITIVE THINKING is the art of being crea&ve in order to give your world a helping hand
  • 17. THE ART OF POSITIVE THINKING is making our arts and crea&vity help some less privileged create their own lives through commercializa&on and exhibi&ons
  • 18. Crea&vity for crea&vity’s sake Crea&vity for commercial sake Crea&vity for the sake of someone else
  • 19. It’s not a Corporate Social Responsibility, it’s the atude of the next genera&on of crea&ve thinkers .
  • 20. It’s not a dona&on, It’s inspira&on .
  • 21. Because if you have ever used your hands to create some piece of strategy or crea&ve for a brand or a business, you can use those hands to help recreate someone’s life
  • 22. THIS IS THE FUTURE … LADIES AND GENTLEMEN
  • 24. Early this year, Orange Academy found one of such inspira&ons at an HIV Clinic
  • 25. Chances are 2 out of 3 persons living with HIV have lost their jobs due to prolonged illnesses and s&gma&za&on
  • 26. Chances are you and I can do something about it using our own art
  • 27. HOW YOU CAN PRACTICE THE ART OF POSITIVE THINKING
  • 28. 1. buy into some of our best works as put together in our ART OF POSITIVE THINKING coffee book
  • 29. 2. Help send some brilliant minds to Orange Academy, so that they can create those jobs and so that those jobs can pay someone’s bills.