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PRESENTED BY:-
         Hemant batham
Indian institute of tourism and travel
management
Services 2010-12
Tourism in India
 Tourism is the largest service industry in india, with a
  contribution of 6.23% to the national GDP and 8.78% of
  the total employment in India. India witnesses more than 5
  million annual foreign tourist arrivals and 562 million
  domestic tourism visits.
 The tourism industry in India generated about US$100
  billion in 2008 and that is expected to increase to US$275.5
  billion by 2018 at a 9.4% annual growth rate.
 According to World Travel and Tourism Council, India will
  be a tourism hotspot from 2009–2018, having the highest
  10-year growth potential. The Travel & Tourism
  Competitiveness Report 2007 ranked tourism in India 6th
  in terms of price competitiveness and 39th in terms of
  safety and security
Foreign earnings
 There has been a growth of more than 13% in
  foreign tourist arrivals at 3.9 million during 2005,
  up from 3.4 million foreign tourists who visited
  India during previous year.

 Foreign exchange earnings from foreign tourists
  were up by more than 20% at $5,730.86 million in
 2005, up from $4,769 million earned the previous
 year.
Forms of tourism
  Cultural tourism & Round Trips – covering the
  popular circuits comprising of the Golden Triangle,
  Rajasthan, N. India & in South the well known
  temples, backwaters & beaches.

  Mass tourism – Goa is a tourism based economy and
  a leader in this sector, is all set to promote mass
  tourism. Goa also won the 2nd most popular winter
  destination in UK.

  Commonwealth Games 2010 – the government is
  investing in infrastructure, to further develop tourism
  in and around Delhi.
New Tourism Products
 Monsoon magic - focus on months from April to
  October

 Rural & village tourism - the tourism ministry is laying
  special emphasis on infrastructure development in
  various rural destinations in India.

 Medical tourism - the Indian Healthcare Delivery
  market is estimated at US$ 18.7 billion. The industry is
  growing at about 13 per cent annually.

 Luxury tourism – e.g. Palace on Wheels, Palaces

 Adventure tourism – with emphasis on eco-tourism
Air travel and India
 Indian air travel to grow 20% each year for the next 5 years

 Government and private operators will invest $20 billion in aircraft and
 infrastructure over the next five years

 Air India will be adding 68 aircraft to its present fleet, Indian Airlines 43 and
 private airlines around 275

 By 2010, Indian airports will be handling between 90 and 100 million
 passengers (59 million domestic & 35 million international passengers)
Medical tourism in India
    Medical care in the USA and private health care in UK is very
     expensive. India has well-trained doctors who will work for a
     lower fee than they could expect abroad.

    Medical tourism offers people the option of knee replacements,
     hip replacements, heart care, cosmetic & dental surgery in
     India.

    Hundreds of people have treatment abroad, saving them a great
     deal of money in treatment costs.
The market for Ecotourism

                   Ecotourism tends
                    to be geared to a
                    young and
                    wealthy market.

                   Activities are
                    marketed and life
                    style emphasised.
Benefitsbeen atourism in perception about
  There has
             of positive change
    the benefits of tourism in the minds of planners, policy
    makers and as well as state governments in India.

   Tourism is now being seen as an engine of growth for
    the economy and a key employment generator.

     Low Capital Investment in the trade.


     Imports earn foreign exchange.


     Cultural revival/ regeneration
TOURISM DESTINATION STATE
WISE
 Madhya Pradesh:-"Heart of India"
 National parks:-Kanha, Bandhavgadh, Shivpuri,
  Sanjay, Pench .
 UNESCO World Heritage Site. Gwalior is famous for
  its forts, the Tomb of Rani Lakshmibai, and the Palace
  of Tansen.
 Sanchi, Khajuraho, Chitrakoot, Ujjain
 Pachmarhi, Omkareshwar
Delhi

 Delhi has been the capital of numerous empires that
  ruled India, making it rich in history.
 historic monuments and landmarks such as the
  Tughlaqabad fort, Qutub Minar, Purana Quila, Lodhi
  Gardens, Jama Masjid, Humayun's tomb, Red Fort, and
  Safdarjung's Tomb. Modern monuments include
  Jantar Mantar, India Gate, Rashtrapati Bhavan,
  Laxminarayan Temple, Lotus temple and Akshardham
  Temple.
Jammu and Kashmir
 Amarnath
 Vaishno Devi
 Kashmir's mountainous landscape has attracted
  tourists for centuries.
 Notable places are Dal Lake, Srinagar Phalagam,
  Gulmarg, Yeusmarg and Mughal Gardens etc.
  Kashmir's natural landscape
Goa
 A former colony of Portugal, Goa is famous for its
  excellent beaches, Portuguese churches, Hindu
  temples, and wildlife sanctuaries.
 The Basilica of Bom Jesus, Mangueshi Temple,
  Dudhsagar Falls, and Shantadurga are famous
  attractions .
 The Goa Carnival is a world famous event, with colorful
  masks and floats, drums and reverberating music, and
  dance performances
Kerala
 Malabar Coastof southwestern India.
 Nicknamed as one of the "10 paradises of the world" by
  National Geographic
 tropical backwaters and pristine beaches such as
  Kovalam.
Himachal Pradesh
 Its Himalayan landscapes and popular hill stations.
 Rock climbing, mountain biking, paragliding ,ice- skating
  and heli-skiing are popular tourist attractions .
 The kalka-shimla Railway is a Mountain Railway which is a
  UNESCO world heritage site.
 popular hill stations include Manali and Kasuli
 Dharamshala, home of the Dalai Lama is known for its
  Tibetan monasteries and Buddhist temples.
Bihar
 Patna - The capital of Bihar, famous for its rich history and
    royal architecture.
   Gaya - Known for Budhism,where Gautam Buddh got
    knowledge.Attraction of Japaness,Chiness
   Barauni - Petrochemical work for national level
   Muzaffarpur - Famous for its education.
   Kesariya - World's largest Buddhist Stupa located here.
   Nalanda - World's oldest university remains here.
   Sasaram - Tomb of Sher Shah Suri, the great Emperor of
    Mughal age who defeated Humayun.
   Sonpur - The Sonepur Cattle Fair or Sonepur Mela,it is the
    biggest cattle fair of Asia and stretches on from fifteen days
    to one month.
Karnataka
 Jog falls of Shimoga District is one of the highest
  waterfalls in Asia.
 Gol Gumbaz at Bijapur
 Fort in Chitradurga, Ramnagara near Bangalore
  district, Shivagange in Tumkur district and tekal in
  Kolar district are a rock climbers heaven
Maharashtra
 Maharashtra is the second most visited state in India by
    foreign tourists, with more than 2 million foreign tourists
    arrivals annually.
   Ajanta Caves, Ellora Caves and Chhatrapati Shivaji
    Terminus.
   Elephanta Caves
   Haji Ali Mosque and many popular ancient temple.
   Paragliding, rock climbing, canoeing, kayaking, snorkeling,
    and scuba diving in places like Kolad, Tarkarli, Koyna,
    Manor.
   National parks and reserves- Koyna, Nagzira, Melghat
    ,Dajipur, Radhanagari
   Mumbai
Punjab
 their beautiful traditional Indian homes, farms and
  temples.
 Tourism in Punjab is principally suited for the tourists
  interested in culture, ancient civilization, spirituality
  and epic history.




   Harimandir Sahib or "The Golden Temple"
Rajasthan
 Jaipur - The capital of Rajasthan, famous for its rich history
    and royal architecture and motidungari lord ganesha
    temple.
   Jodhpur - Fortress-city at the edge of the Thar Desert,
    famous for its blue homes and architecture.
   Jaisalmer - Famous for its golden fortress.
   Barmer - Barmer and surrounding areas offer perfect
    picture of typical Rajasthani villages.
   Bikaner - Famous for its medieval history as a trade route
    outpost.
   Mount Abu - Is the highest peak in the Aravalli Range of
    Rajasthan.
   Pushkar - It has the first and one of the very Brahma
    temples in the world.
   Ranthambore - famous national parks in India.
Uttarakhand
 Badrinath, Kedarnath, Gangotri and Yamunotri are
  nestled in the Himalayas. Haridwar which means
  Gateway to God is the only place on the plains.
 the second highest peak in India after Kanchenjunga
  (28160 Ft). Dunagiri, Neelkanth, Chaukhamba,
  Panchachuli, Trisul are other peaks above 23000 Ft.




The Valley of Flowers and Nanda
Devi National Parks
Tamil Nadu
 Tamil Nadu is the top state in attracting the maximum
  number of foreign tourists in India.
 famous for Medical tourism and houses Asia's largest
  hospital
 Great Living Chola Temples and Mahabalipuram.
 Country's largest temple srirangam and Pichavaram the
  world's Second largest Mangrove forest are located in this
  state




 The Nilgiri Mountain Railway, a UNESCO World Heritage Site provides a scenic view
 of hills through out its 41 km journey between Mettupalayam and Ooty (7500 FT
 above ground level).
Nohkalikai Falls IN Meghalaya
                                Konark Sun Temple built by the Eastern
                                Ganga dynasty
Tourism in india
Tourism in india
Tourism in india
Tourism in india
Tourism in india

More Related Content

Tourism in india

  • 1. PRESENTED BY:- Hemant batham Indian institute of tourism and travel management Services 2010-12
  • 2. Tourism in India  Tourism is the largest service industry in india, with a contribution of 6.23% to the national GDP and 8.78% of the total employment in India. India witnesses more than 5 million annual foreign tourist arrivals and 562 million domestic tourism visits.  The tourism industry in India generated about US$100 billion in 2008 and that is expected to increase to US$275.5 billion by 2018 at a 9.4% annual growth rate.  According to World Travel and Tourism Council, India will be a tourism hotspot from 2009–2018, having the highest 10-year growth potential. The Travel & Tourism Competitiveness Report 2007 ranked tourism in India 6th in terms of price competitiveness and 39th in terms of safety and security
  • 3. Foreign earnings  There has been a growth of more than 13% in foreign tourist arrivals at 3.9 million during 2005, up from 3.4 million foreign tourists who visited India during previous year.  Foreign exchange earnings from foreign tourists were up by more than 20% at $5,730.86 million in 2005, up from $4,769 million earned the previous year.
  • 4. Forms of tourism  Cultural tourism & Round Trips – covering the popular circuits comprising of the Golden Triangle, Rajasthan, N. India & in South the well known temples, backwaters & beaches.  Mass tourism – Goa is a tourism based economy and a leader in this sector, is all set to promote mass tourism. Goa also won the 2nd most popular winter destination in UK.  Commonwealth Games 2010 – the government is investing in infrastructure, to further develop tourism in and around Delhi.
  • 5. New Tourism Products  Monsoon magic - focus on months from April to October  Rural & village tourism - the tourism ministry is laying special emphasis on infrastructure development in various rural destinations in India.  Medical tourism - the Indian Healthcare Delivery market is estimated at US$ 18.7 billion. The industry is growing at about 13 per cent annually.  Luxury tourism – e.g. Palace on Wheels, Palaces  Adventure tourism – with emphasis on eco-tourism
  • 6. Air travel and India Indian air travel to grow 20% each year for the next 5 years Government and private operators will invest $20 billion in aircraft and infrastructure over the next five years Air India will be adding 68 aircraft to its present fleet, Indian Airlines 43 and private airlines around 275 By 2010, Indian airports will be handling between 90 and 100 million passengers (59 million domestic & 35 million international passengers)
  • 7. Medical tourism in India  Medical care in the USA and private health care in UK is very expensive. India has well-trained doctors who will work for a lower fee than they could expect abroad.  Medical tourism offers people the option of knee replacements, hip replacements, heart care, cosmetic & dental surgery in India.  Hundreds of people have treatment abroad, saving them a great deal of money in treatment costs.
  • 8. The market for Ecotourism  Ecotourism tends to be geared to a young and wealthy market.  Activities are marketed and life style emphasised.
  • 9. Benefitsbeen atourism in perception about  There has of positive change the benefits of tourism in the minds of planners, policy makers and as well as state governments in India.  Tourism is now being seen as an engine of growth for the economy and a key employment generator.  Low Capital Investment in the trade.  Imports earn foreign exchange.  Cultural revival/ regeneration
  • 10. TOURISM DESTINATION STATE WISE  Madhya Pradesh:-"Heart of India"  National parks:-Kanha, Bandhavgadh, Shivpuri, Sanjay, Pench .  UNESCO World Heritage Site. Gwalior is famous for its forts, the Tomb of Rani Lakshmibai, and the Palace of Tansen.  Sanchi, Khajuraho, Chitrakoot, Ujjain  Pachmarhi, Omkareshwar
  • 11. Delhi  Delhi has been the capital of numerous empires that ruled India, making it rich in history.  historic monuments and landmarks such as the Tughlaqabad fort, Qutub Minar, Purana Quila, Lodhi Gardens, Jama Masjid, Humayun's tomb, Red Fort, and Safdarjung's Tomb. Modern monuments include Jantar Mantar, India Gate, Rashtrapati Bhavan, Laxminarayan Temple, Lotus temple and Akshardham Temple.
  • 12. Jammu and Kashmir  Amarnath  Vaishno Devi  Kashmir's mountainous landscape has attracted tourists for centuries.  Notable places are Dal Lake, Srinagar Phalagam, Gulmarg, Yeusmarg and Mughal Gardens etc. Kashmir's natural landscape
  • 13. Goa  A former colony of Portugal, Goa is famous for its excellent beaches, Portuguese churches, Hindu temples, and wildlife sanctuaries.  The Basilica of Bom Jesus, Mangueshi Temple, Dudhsagar Falls, and Shantadurga are famous attractions .  The Goa Carnival is a world famous event, with colorful masks and floats, drums and reverberating music, and dance performances
  • 14. Kerala  Malabar Coastof southwestern India.  Nicknamed as one of the "10 paradises of the world" by National Geographic  tropical backwaters and pristine beaches such as Kovalam.
  • 15. Himachal Pradesh  Its Himalayan landscapes and popular hill stations.  Rock climbing, mountain biking, paragliding ,ice- skating and heli-skiing are popular tourist attractions .  The kalka-shimla Railway is a Mountain Railway which is a UNESCO world heritage site.  popular hill stations include Manali and Kasuli  Dharamshala, home of the Dalai Lama is known for its Tibetan monasteries and Buddhist temples.
  • 16. Bihar  Patna - The capital of Bihar, famous for its rich history and royal architecture.  Gaya - Known for Budhism,where Gautam Buddh got knowledge.Attraction of Japaness,Chiness  Barauni - Petrochemical work for national level  Muzaffarpur - Famous for its education.  Kesariya - World's largest Buddhist Stupa located here.  Nalanda - World's oldest university remains here.  Sasaram - Tomb of Sher Shah Suri, the great Emperor of Mughal age who defeated Humayun.  Sonpur - The Sonepur Cattle Fair or Sonepur Mela,it is the biggest cattle fair of Asia and stretches on from fifteen days to one month.
  • 17. Karnataka  Jog falls of Shimoga District is one of the highest waterfalls in Asia.  Gol Gumbaz at Bijapur  Fort in Chitradurga, Ramnagara near Bangalore district, Shivagange in Tumkur district and tekal in Kolar district are a rock climbers heaven
  • 18. Maharashtra  Maharashtra is the second most visited state in India by foreign tourists, with more than 2 million foreign tourists arrivals annually.  Ajanta Caves, Ellora Caves and Chhatrapati Shivaji Terminus.  Elephanta Caves  Haji Ali Mosque and many popular ancient temple.  Paragliding, rock climbing, canoeing, kayaking, snorkeling, and scuba diving in places like Kolad, Tarkarli, Koyna, Manor.  National parks and reserves- Koyna, Nagzira, Melghat ,Dajipur, Radhanagari  Mumbai
  • 19. Punjab  their beautiful traditional Indian homes, farms and temples.  Tourism in Punjab is principally suited for the tourists interested in culture, ancient civilization, spirituality and epic history. Harimandir Sahib or "The Golden Temple"
  • 20. Rajasthan  Jaipur - The capital of Rajasthan, famous for its rich history and royal architecture and motidungari lord ganesha temple.  Jodhpur - Fortress-city at the edge of the Thar Desert, famous for its blue homes and architecture.  Jaisalmer - Famous for its golden fortress.  Barmer - Barmer and surrounding areas offer perfect picture of typical Rajasthani villages.  Bikaner - Famous for its medieval history as a trade route outpost.  Mount Abu - Is the highest peak in the Aravalli Range of Rajasthan.  Pushkar - It has the first and one of the very Brahma temples in the world.  Ranthambore - famous national parks in India.
  • 21. Uttarakhand  Badrinath, Kedarnath, Gangotri and Yamunotri are nestled in the Himalayas. Haridwar which means Gateway to God is the only place on the plains.  the second highest peak in India after Kanchenjunga (28160 Ft). Dunagiri, Neelkanth, Chaukhamba, Panchachuli, Trisul are other peaks above 23000 Ft. The Valley of Flowers and Nanda Devi National Parks
  • 22. Tamil Nadu  Tamil Nadu is the top state in attracting the maximum number of foreign tourists in India.  famous for Medical tourism and houses Asia's largest hospital  Great Living Chola Temples and Mahabalipuram.  Country's largest temple srirangam and Pichavaram the world's Second largest Mangrove forest are located in this state The Nilgiri Mountain Railway, a UNESCO World Heritage Site provides a scenic view of hills through out its 41 km journey between Mettupalayam and Ooty (7500 FT above ground level).
  • 23. Nohkalikai Falls IN Meghalaya Konark Sun Temple built by the Eastern Ganga dynasty