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The document discusses the issue of excessive marketing, referred to as "digital landfill" or "landfill marketing", that bombards people with advertisements and promotions for products they don't need. It argues that this approach is unsustainable, unenjoyable to work on, and not very effective. The document proposes moving away from interrupting people with paid advertising, to instead creating useful products, services and content that people want and will engage with voluntarily through earned and owned media.Read less