"Seizing the Commuting Moment: Contextual Targeting Based on Mobile ..."

Anindya Ghose et al. (2019)

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DOI: 10.1287/ISRE.2018.0792

access: closed

type: Journal Article

metadata version: 2020-03-13

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Anindya Ghose, Hyeokkoo Eric Kwon, Dongwon Lee, Wonseok Oh:
Seizing the Commuting Moment: Contextual Targeting Based on Mobile Transportation Apps. Inf. Syst. Res. 30(1): 154-174 (2019)

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