"Prescribing Response Strategies to Manage Customer Opinions: A Stochastic ..."

Mingwen Yang, Zhiqiang (Eric) Zheng, Vijay S. Mookerjee (2019)

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DOI: 10.1287/ISRE.2018.0805

access: closed

type: Journal Article

metadata version: 2024-08-04

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Mingwen Yang, Zhiqiang (Eric) Zheng, Vijay S. Mookerjee:
Prescribing Response Strategies to Manage Customer Opinions: A Stochastic Differential Equation Approach. Inf. Syst. Res. 30(2): 351-374 (2019)

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