"Deep Reverence" is a song by American rapper Big Sean featuring American rapper Nipsey Hussle. It was released on August 25, 2020, as the lead single from Sean's fifth studio album Detroit 2 (2020). Produced by Hit-Boy and G. Ry, the song finds Sean and Nipsey rapping about their pressures and struggles in life, and working hard to earn respect.[1] The song received a nomination for Best Rap Performance at the 63rd Annual Grammy Awards.[2]

"Deep Reverence"
Single by Big Sean featuring Nipsey Hussle
from the album Detroit 2
ReleasedAugust 25, 2020
Length3:51
Label
Songwriter(s)
Producer(s)
Big Sean singles chronology
"None of Your Concern"
(2019)
"Deep Reverence"
(2020)
"Wolves"
(2020)
Nipsey Hussle singles chronology
"Unified"
(2019)
"Deep Reverence"
(2020)
"Do My Thang"
(2020)
Music video
"Deep Reverence" on YouTube

Background

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The song was previewed in March 2020 by Hit-Boy during his Verzuz battle with Canadian record producer Boi-1da. On August 24, 2020, it was announced by Big Sean while he responded to a fan,[3] and released hours later.[4]

Composition

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In the first verse of the song, Nipsey Hussle describes his upbringing in a neighborhood of members of the Crips gang.[5] In the second verse, Big Sean raps about how he ended his feud with Kendrick Lamar after Hussle was murdered: "After what happened to Nipsey I reached out to Kendrick / There wasn't even no real issues there to begin with / Lack of communication and wrong information from people fueled by the ego it's like mixing flames with diesel".[6][7] Sean also reveals that he suffered a miscarriage with his partner, American singer Jhené Aiko,[8][9] and addresses dealing with anxiety.[10]

Music video

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The official music video for the song was released on March 5, 2021.[11] Directed by Sergio, it features a painting of Nipsey Hussle placed throughout Los Angeles. Sean rides around the city with American rappers Snoop Dogg and Dom Kennedy,[12][13] and raps on a basketball court and in front of a wall, both of which have large murals of Hussle.[13] Several days after the release of the video, Sean shared some behind-the-scenes clips and images on Instagram.[14]

Charts

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Chart (2020) Peak
position
Global 200 (Billboard)[15] 120
US Billboard Hot 100[16] 82
US Hot R&B/Hip-Hop Songs (Billboard)[17] 31

Certifications

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Region Certification Certified units/sales
United States (RIAA)[18] Gold 500,000

Sales+streaming figures based on certification alone.

References

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  1. ^ Schatz, Lake (2020-08-25). "Big Sean unveils stacked tracklist for Detroit 2, shares new Nipsey Hussle collaboration "Deep Reverence": Stream". Consequence of Sound. Retrieved 2021-03-12.
  2. ^ "Big Sean". GRAMMY.com. 2020-12-15. Retrieved 2021-03-17.
  3. ^ Shifferaw, Abel; Cowen, Trace William (August 25, 2020). "Big Sean Shares Nipsey Hussle Collaboration "Deep Reverence" From 'Detroit 2'". Complex.
  4. ^ Aswad, Jem (2020-08-25). "Big Sean Drops New Song Featuring the Late Nipsey Hussle, 'Deep Reverence' (Listen)". Variety.
  5. ^ Shaffer, Claire (2020-08-25). "Big Sean Drops Nipsey Hussle Collaboration, 'Deep Reverence'". Rolling Stone.
  6. ^ Minsker, Evan (August 25, 2020). "Big Sean Shares Nipsey Hussle–Featuring New Song "Deep Reverence"". Pitchfork.
  7. ^ Chilton, Louis (2020-08-28). "Big Sean raps about reconciling with Kendrick Lamar after death of Nipsey Hussle in new track". The Independent.
  8. ^ Jones, Jiggy (2020-08-25). "The Source |Big Sean Reveals Jhene Aiko Suffered a Miscarriage In New Single 'Deep Reverence'". The Source. Retrieved 2021-03-31.
  9. ^ "Big Sean Reveals Jhené Aiko Suffered Miscarriage In New Song". HotNewHipHop. 25 August 2020. Retrieved 2021-03-31.
  10. ^ Johnson, Brandon (2020-08-26). "Big Sean Embraces Life's Pain on "Deep Reverence"". Medium.
  11. ^ Powell, Jon (2021-03-05). "Big Sean unveils new video for "Deep Reverence" with Nipsey Hussle". Revolt. Retrieved 2021-03-12.
  12. ^ Price, Joe (March 5, 2021). "Big Sean Pays Tribute to Nipsey Hussle in New "Deep Reverence" Video". Complex. Archived from the original on 2021-03-05. Retrieved 2021-03-12.
  13. ^ a b Caraan, Sophie (2021-03-07). "Big Sean Honors Nipsey Hussle in "Deep Reverence" Visual". Hypebeast. Archived from the original on 2021-03-08. Retrieved 2021-03-12.
  14. ^ Findlay, Mitch (March 10, 2021). "Big Sean Has "Deep Reverence" For Snoop Dogg". HotNewHipHop. Archived from the original on 2021-03-10. Retrieved 2021-03-12.
  15. ^ "Big Sean Chart History (Global 200)". Billboard.
  16. ^ "Big Sean Chart History (Hot 100)". Billboard.
  17. ^ "Big Sean Chart History (Hot R&B/Hip-Hop Songs)". Billboard.
  18. ^ "American single certifications – Big Sean – Beware". Recording Industry Association of America. Retrieved August 2, 2024.