Wikipedia:Reference desk/Archives/Miscellaneous/2015 January 7

Welcome to the Wikipedia Miscellaneous Reference Desk Archives
The page you are currently viewing is an archive page. While you can leave answers for any questions shown below, please ask new questions on one of the current reference desk pages.

January 7

Television Advertisements, their (Adverts) Flow from Companies to TV Channels and relay.

Dear Expert,

We request you to answer the following questions, the answer needed is for education purpose.

Thank you.

1. How do the channels maintaining data? (New and old data) drama, serials live shows etc.,

2. What department maintains it?

3. How do companies approach the channels for adverts and vice versa? How do they approach each other? Which is the concerned department?

4. Who maintains the advert data? How is it being controlled / manipulated, who & which department?

5. From companies to TV relay, what is the sequence/line of flow of advert in your channel?

6. In what format does the TV channels maintain data? — Preceding unsigned comment added by 117.206.131.223 (talk) 17:19, 7 January 2015 (UTC)

• We recently had a very similar question, if there were answers it should be in the archives. μηδείς (talk) 17:59, 7 January 2015 (UTC)

In the United States at this time, a broadcast television station receives advertising content primarily by file transfer from distribution companies such as Extreme Reach and DG FastChannel. Some local ads are produced in-house by the station's production department. The files are stored in a video server housed in the engineering department and the database information and billing is handled by the traffic or accounts receivable departments. Clients wishing to purchase advertising time normally use an advertising agency, although the station's sales department also seeks out potential clients themselves. --Thomprod (talk) 19:27, 7 January 2015 (UTC)

Not only are there advertising agencies, most media outlets have advertising departments that will promote such things as Nielsen ratings to show the appeal of certain show to certain demographics. It scares me that most of the adverts for the only two TV shows I watch regularly (Jeopardy and Wheel of Fortune) are for cancer treatments and other drugs that imply morbidity and age-related illness. μηδείς (talk) 04:42, 8 January 2015 (UTC)

• Question number 3 relates mostly to Media buying and that article has some good information. Effectively, there are professionals who are employed to functions as go-betweens for advertisers (and advertising agencies) and television stations. St★lwart¹¹¹ 04:09, 8 January 2015 (UTC)

Obtaining a copyright licence to use maps

Hello

I wish to obtain a copyright licence to use a few maps found on wikimedia. Most (if not all) of the images I need for an up coming book on my family history are maps originally published more than 100 years ago. Thus, all of the originals - if they were copyrighted at all - have long since been in the public domain. What are the licencing requirements, and where to I obtain them?

Thanks. — Preceding unsigned comment added by 108.12.16.206 (talk) 22:10, 7 January 2015 (UTC)

Basically, credit your source as you'll see all over the internet when other publishers use our images. Read Wikipedia:Text of Creative Commons Attribution-ShareAlike 3.0 Unported License and ask at the Wikipedia:Help desk rather than here (they do this stuff all the time) if you need further advice. Good luck with you project. μηδείς (talk) 22:16, 7 January 2015 (UTC)

Whilst not disagreeing with μηδείς, my best advice is to click on the image(s) until you get to the image page, and if the image is marked as being in the public domain, you do not need a licence, nor permission, nor do you need to credit anyone. If the image has tags which suggest it is in the public domain and there is also a Creative Commons licence on it, the CC licence can be ignored: if it's PD it's PD, end of. Finally, if it is not PD and there is a CC licence on it, then you need to heed the CC requirements, for whch I direct you back to μηδείς's advice. --Tagishsimon (talk) 23:01, 7 January 2015 (UTC)

To be clear, Tagishimon's response is correct (to the best of my non-lawyer understanding, and offering no warranty if I'm wrong) as far as it regards copyright. There's quite a separate (non-legal but still important) issue of academic honesty, whereby you're not supposed to claim credit for other people's work. I don't know if anyone would really suppose you had made these maps yourself, but in any case it's best to attribute them to the source. In addition to protecting you from any accusations of plagiarism (an academic-honesty rather than a legal concern), it is also useful to your readers, as they can then investigate further from the same source, or inquire as to the source's reliability. --Trovatore (talk) 23:08, 7 January 2015 (UTC)

Tageshimons response seems very appropriate in an academic setting--the prof will alwasy set the required level of and means of giving credit. μηδείς (talk) 04:41, 8 January 2015 (UTC)

"...the prof will alwasy set the required level of and means of giving credit." The first part is likely true among elementary school teachers, and may be true at the high school level; I would actually be rather surprised if a university professor didn't expect and assume students – even undergraduates – to be familiar with basic requirements for citation of sources. As to the latter part, some profs (or departments or other academic units) may specify a preferred citation style, but often the expectation is to just use something reasonable. I definitely wouldn't expect a professor to spell out specific citation requirements with every assignment.

In any event, Tagishsimon's answer did not address the matter of giving credit – beyond the bare necessity to satisfy copyright requirements – at all; Trovatore's expansion on that point is essential in academia, and valuable in other spheres. Even if an image is in the public domain, it never hurts (and is almost always good form) to give credit to the original creator or source, and to any intermediaries who might have contributed substantially to the information being available. If the original poster is preparing something for use within his own family, say, rather than as a school project, it would be a reasonable and appropriate tip of the hat to add a little annotation: Photo/Image credit: TenOfAllTrades, Wikimedia Commons. Not only is it a polite acknowledgement, but it may help a reader who comes after to verify information...or to find additional resources. TenOfAllTrades(talk) 02:21, 9 January 2015 (UTC)

You may find it useful to turn off the "Media Viewer", if you are currently using it, as you can then be certain that you're seeing all the information that is provided with the image, rather than have it filtered through an extraneous layer of coding. RomanSpa (talk) 17:23, 8 January 2015 (UTC)