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Wikimedia movement affiliates/Logos best practices

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The Affiliations Committee recommends Wikimedia movement affiliates follow the below best practices in the creation of their affiliate logo. Contact the Affiliations Committee or your affiliate liaisons with any questions.



Background Chapters Thematic organizations User groups
Background

These best practices for Wikimedia movement affiliate logo creation are provided by the Affiliations Committee based on the Wikimedia Foundation's visual identity guidelines (specifically in regards to the Wikimedia Foundation mark), the Wikimedia Foundation's trademark policy, input from Wikimedia Foundation's Legal and Community Advocacy and Communications teams, and input from the community.

Every movement affiliate is able to pick from three basic options:

  1. Custom logo - may or may not include any Wikimedia logo component as permitted by the Wikimedia Foundation's trademark policy.
  2. Wikimedia community logo variant - based on the Wikimedia community logo.
  3. Wikimedia Foundation logo variant - below best practices provide information on how different types of movement affiliates logos may be based on the Wikimedia Foundation logo.



Background Chapters Thematic organizations User groups
Chapters

Best practices for Wikimedia chapters logo creation are based on the Wikimedia Foundation's visual identity guidelines, specifically the Wikimedia Foundation mark section, and the Wikimedia Foundation's trademark policy.


Wikimedia Foundation logo variant

Chapters are encouraged to base their logos on the Wikimedia Foundation logo, and are required to follow the Wikimedia Foundation's visual identity guidelines, specifically the the Wikimedia Foundation mark section. Special attention must be paid to the spacing requirements.



Background Chapters Thematic organizations User groups
Thematic organizations

Best practices for Wikimedia thematic organization logo creation are based on the Wikimedia Foundation's visual identity guidelines, specifically the the Wikimedia Foundation mark section, and the Wikimedia Foundation's trademark policy. Logos including maps of regions or countries should not be used as they may be used as a political statement.

Wikimedia thematic organizations are able to pick from three basic options:


Custom logo

Custom thematic organization logos may or may not include any Wikimedia logo component as permitted by the Wikimedia Foundation's trademark policy. It is recommended, but not required, that you follow the Wikimedia Foundation's visual identity guidelines.


Wikimedia community logo variant

Thematic organizations logo may be based on the Wikimedia community logo. It is recommended, but not required, that you follow the Wikimedia Foundation's visual identity guidelines.

Wikimedia Foundation logo variant

Thematic organizations logo may be based on the Wikimedia Foundation logo, and are required to follow the Wikimedia Foundation's visual identity guidelines, specifically the the Wikimedia Foundation mark section. Special attention must be paid to the spacing requirements.



Background Chapters Thematic organizations User groups
User groups

Best practices for Wikimedia user group logo creation are based on the Wikimedia Foundation's visual identity guidelines, specifically the the Wikimedia Foundation mark section, and the Wikimedia Foundation's trademark policy. Logos including maps of regions or countries should not be used as they may be used as a political statement.

Wikimedia user groups are able to pick from three basic options:


Custom logo

Custom user group logos may or may not include any Wikimedia logo component as permitted by the Wikimedia Foundation's trademark policy. It is recommended, but not required, that you follow the Wikimedia Foundation's visual identity guidelines.


Wikimedia community logo variant

User group logos may be based on the Wikimedia community logo. It is recommended, but not required, that you follow the Wikimedia Foundation's visual identity guidelines.


Wikimedia Foundation logo variant

User group logos may be based on the Wikimedia Foundation logo, and are required to follow the Wikimedia Foundation's visual identity guidelines, specifically the the Wikimedia Foundation mark section. Special attention must be paid to the spacing requirements. User group logos must include either a "Community User Group" or "A Wikimedia User Group" tagline, if those words are not already included in the user group's officially recognized name.