💡 Join us for the Google Analytics Holiday Readiness livestream on Nov. 7 at 5:00 PM GMT. Learn about key reporting best practices & recent updates that enhance data clarity and accuracy, and understand best practices for campaign optimization with GA to achieve your holiday marketing goals. Register Here! → https://goo.gle/40wckxY
Google Analytics
Technology, Information and Internet
Mountain View, California 534,771 followers
About us
Stay on top of your data game with the latest news and product updates on Google Analytics, Tag Manager, and, of course, the Google tag itself! Get the scoop at g.co/marketingplatform. Want to take your tagging skills to the next level? Deep dive into our newest Google Tagging Tutorials series! These easy-to-follow lessons will turn you from a tagging novice to a pro in no time. Check them out → https://bit.ly/4d7VfxR
- Website
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g.co/marketingplatform
External link for Google Analytics
- Industry
- Technology, Information and Internet
- Company size
- 10,001+ employees
- Headquarters
- Mountain View, California
Updates
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💡 Join us for the Google Analytics Holiday Readiness livestream on Nov. 7 at 5:00 PM GMT. Learn about key reporting best practices & recent updates that enhance data clarity and accuracy, and understand best practices for campaign optimization with GA to achieve your holiday marketing goals. Register Here! → https://goo.gle/3UzkxO3
Google Analytics Holiday Readiness: New Reporting Updates & Best Practices for Peak Performance
marketingplatformacademy.withgoogle.com
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Want a complete view of your customer journey? Our latest Analytics Academy course on Skillshop, hosted by Matt Landers, shows you how to unlock the full potential of your GA4 data by connecting it with other tools and data sources. ▶️ Discover how to: 🔓Control and refine the data you leverage in GA. 🤝Integrate seamlessly with other powerful tools for a holistic view. 🔎Explore enterprise-level features for advanced analysis. 🔗Combine online and offline data to understand the complete customer journey. Ready to dive deeper? Start learning today! → https://goo.gle/3C3MFCJ
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Level up your data game with Google Analytics 📈 Our new Analytics Academy course on Skillshop dives deep into the world of reports, segments, and more. ▶️ Learn how to: 📈 Leverage powerful tools like Explore and custom reporting to uncover key insights. 🔗 Connect Google Analytics and Google Ads to measure campaign effectiveness. 💡Turn data into actionable strategies for business growth. Start learning today! → https://goo.gle/3YKUPHR
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Want to know how your business really measures up? 🤔 Good news! Google Analytics Benchmarking is here! Easily compare your performance to industry peers and get those competitive insights you need. Here's how Benchmarking can level up your analytics game: 🔎 Spot opportunities: See where you're excelling and identify areas for growth. 🚀 Benchmark your progress: Track your performance over time and see the impact of your strategies. 📈 Make data-driven decisions: Confidently make decisions based on industry benchmarks and insights. 💡 Learn more here https://goo.gle/48rhMEn
Benchmarking: How to compare your site/app to your peers
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▶️ Need answers to common business questions? Take our latest Analytics Academy course on Skillshop. This course shows you how to use Google Analytics to answer common business questions with tools like Explore, standard and customized reports and using segments to compare between user groups. Start learning here! → https://goo.gle/3BY6fA1
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▶️ Discover how to navigate your Google Analytics account and create custom reports that deliver insights into your most pressing business questions. → https://goo.gle/3UnTiWu
Reports and UI Tour in Google Analytics: How to use reports to answer common business questions
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▶️ Identify trends and patterns by applying comparisons to your reports! Uncover trends and patterns that may not be obvious through one set of data alone. Compare subsets of your data side by side. Check out this video to learn more on how to create comparisons in your reports. https://goo.gle/3YgYJHV
2.7 Filter and compare data in reports in Google Analytics - Analytics Academy on Skillshop
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Editors and above can now save segments for everyone within a property! These saved segments can be edited by any user with Editor or higher permissions Watch this video to learn how to build and use segments in Google Analytics, as well as how to access and reuse saved segments. 🚀 https://goo.gle/3Yc4vL9
Using Segments in Google Analytics
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Google Analytics 360 users now have access to significantly more unsampled data. That means you can: Explore up to 20,000 daily tokens – analyze more data than ever before. 🤯 Unleash the power of 5,000 per-query tokens for those really complex questions. 💪 Analyze with confidence a new machine learning-based model ensuring fairer and more predictable quota charging. 🧠 Unlock the full potential of your analytics. Learn more about these powerful quota enhancements: ➡️ https://goo.gle/3YhM9Zg
What's new in Google Analytics
support.google.com