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    Consumer Behavior "Maslow's Hierarchy of Needs With Examples"

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    Rayyan_Nice_1420
    Maslow's hierarchy of needs proposes that humans have five levels of needs: physiological, safety, belongingness and love, esteem, and self-actualization. The physiological needs like food, water, sleep must be met before moving up the hierarchy to safety, belongingness, esteem, and ultimately self-actualization needs. The document provides examples of each level of needs such as social acceptance and friendship for belongingness and self-esteem needs involving respect and achievement.

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    Consumer Behavior "Maslow's Hierarchy of Needs With Examples"

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    Rayyan_Nice_1420
    63 views9 pages
    Maslow's hierarchy of needs proposes that humans have five levels of needs: physiological, safety, belongingness and love, esteem, and self-actualization. The physiological needs like food, water, sleep must be met before moving up the hierarchy to safety, belongingness, esteem, and ultimately self-actualization needs. The document provides examples of each level of needs such as social acceptance and friendship for belongingness and self-esteem needs involving respect and achievement.

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    Maslow

    Original Title

    Hierarchy of Needs

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    Maslow's hierarchy of needs proposes that humans have five levels of needs: physiological, safety, belongingness and love, esteem, and self-actualization. The physiological needs like food, water, sleep must be met before moving up the hierarchy to safety, belongingness, esteem, and ultimately self-actualization needs. The document provides examples of each level of needs such as social acceptance and friendship for belongingness and self-esteem needs involving respect and achievement.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    63 views9 pages

    Consumer Behavior "Maslow's Hierarchy of Needs With Examples"

    Uploaded by

    Rayyan_Nice_1420
    Maslow's hierarchy of needs proposes that humans have five levels of needs: physiological, safety, belongingness and love, esteem, and self-actualization. The physiological needs like food, water, sleep must be met before moving up the hierarchy to safety, belongingness, esteem, and ultimately self-actualization needs. The document provides examples of each level of needs such as social acceptance and friendship for belongingness and self-esteem needs involving respect and achievement.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    of 9

    Consumer Behavior

    Maslows Hierarchy of Needs With Examples.

    Presented By,
    Rayyan Taimoor Hamza Arshad Muhammad Raheel

    Maslows Hierarchy of Human Needs


    NEEDS: a lack of something required or desired. *Needs motivate us to act!

    Maslow defined a Hierarchy of Human Needs that stated the lower needs must be met before an individual can strive to meet the higher needs.

    Maslows Hierarchy of Needs


    SelfActualization

    Esteem Belongingness and Love Safety Physiological

    PHYSIOLOGICAL-necessary for life; unmet, these needs lead to death


    Food Water Oxygen Sleep Protection from

    extreme temperatures Elimination Sensory needs Motor needs

    SAFETY/SECURITY
    The need to be secure in

    the environment
    The need for order and

    routine

    BELONGINGNESS AND LOVE


    Social acceptance,

    friendship, to be loved
    Need to belong, to

    relate to others
    Need to feel a sense

    of belonging and acceptance

    SELF-ESTEEM
    Feeling important and

    worthwhile includes respect, approval, appreciation We engage in activities that bring achievement, success, and recognition We gain self-confidence and begin to direct our actions toward becoming what we want to be.

    SELF-ACTUALIZATION
    Self-realization; obtaining our full potential;

    becoming confident, eager to express our beliefs, and willing to reach out to others to help them

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