Basic and Applied Researches
Basic and Applied Researches
Basic and Applied Researches
Charlene Faeeza
Basic Research
In the purest form, basic research is conducted solely for the purpose of theory development and refinement.
Objective of this research is to expand mans knowledge, not to create or invent something. Involves the process of collecting and analysing data/information to develop or enhance theory.
Basic research is used to explore the fundamental bases of behavior, without regard to how those bases are manifested in the real world. Basic research aims to explain, predict, and describe fundamental bases of behavior. Researchers are constantly challenging and queationing existing theory.
Applied Research
Conducted for the purpose of applying, or testing theory and evaluating its usefulness in solving problems. Example:- Applied researches investigate: - Improve agricultural crop production - Treat or cure a specific disease Designed to solve practical problems of the modern worlds, rather than to acquire knowledge's sake. Goal: improve the human condition
Examples of applied research in psychology are behavior modification techniques. Behavior modification is when you use a system of rewards to influence someone's behavior. Another example would come from a sales technique of setting a high price on an item and then reducing it for a sale to trick the consumer into thinking he is receiving a good deal.