It All Started When Husband Ventured Into Buying and Selling Fingerlings

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Beginnings Husband was employed as a sales person in a fish pond business and wife was PWE at the hospital

hospital and the profession is nothing business-related It all started when husband ventured into buying and selling fingerlings W/ wife started the business and both were hands-on the negosyo while facing struggles on their own Advantages: Knows the market really well and can really speak the language of isda (haha for fun lang) & has contacts Big/major break: became the supplier of Robinsons supermarket 2012: started a business profile Assistance: machineries from DOST, (free interest payable in 3 years) ex.: slicer =>used for big fishes Started with tangigue

Nature of Business Nature: fish dealer Goal: : to develop their own market and capture other market Currently owned fish ponds: Dumangas, Lapuz and Anilao primarily tilapia starting fish pond? pioneer product: managat o tangigue, tilapia, bangus, squid, scallops, processed seafood (fish lumpia, bangus with stuffings) 15 employees: fish pond - 10 warehouse -5 good name and credentials - not sure what to label this Pros: o intact supply consistency of the availability and quality of supply o variety Issues/problems: o competitors ; o the need to resolve packaging, innovation, ways in meeting the demand of customers o fortuitous events/ natural calamity primarily flood (theres washout

Personal experiences Beliefs: o Before: whatever will be, will be o Now: they need to work hard since they already have employees that depend on them

more perseverance consistent supply sustain

sayings/quotations: (feel free to add what you think was important based sa interview nya)

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