Submitted To: Prof. Kishor Bhanushali Submitted By: Rakshita Bhatt Srikanththumma Jayda Bhagwati

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Market Research Caf Coffee Day-Choice Of Youngsters

Submitted To: Prof. Kishor Bhanushali Submitted By: Rakshita Bhatt SrikanthThumma Jayda Bhagwati

Introduction
Simply put, Cafe Coffee Day is India's favorite coffee shop, for the young and the young at heart. They're part of India's largest coffee conglomerate, the Amalgamated Bean Coffee Trading Company. You should see their estates, there's over 10,000 acres of rolling hills with the coffee shrubs making for lovely walks. There's 11,000 small growers who make them who they are and they're glad to be a part of our lives.

And they says that we're not alone, there's folks in the USA, Europe and Japan that buy coffee from us, making us the top coffee exporter from India!
They says that to put in plainly we brought in the concept of cafes in India (this is where you thank us!). The first one opened in 1996 on Brigade Road in Bangalore.

It's been an exciting journey since then, becoming the largest organized retail cafe chain in the country. And if your travels take you to Vienna or Karachi Prague, do stop by our CCDs there for taste of the brew from home.

Products
Espresso Espresso Americano Cappuccino (hot coffee) Kenyan safari (international coffee) Cold coffee Ice cream Pizza, Samosa ,Puff etc.

Division of CCD
Coffee Day Express (341 Coffee Day Kiosk) Coffee Day Fresh & Ground (354 Coffee Bean & Powder Retail Outlets) Coffee Day Take Away (7000 Vending Machines.)

Contd..
Coffee Day Export & Coffee Day Perfect.(FMCG Package Coffee) Turn over Rs.4500 million on this fiscal year.

Competitor
Costa coffee Coffee world Mocha Et al Barista

T.V s shows on coffee..


Coffee with Karan CCD starts coffee with Stars

Awards
Best exclusive brand retailer of the year 07 Best food service retailer of the year 07. ICICI excellent retailer award

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