Sustainability Report of DS Smith
Sustainability Report of DS Smith
Sustainability Report of DS Smith
Balancing
Sustainability
Introduction
Governance
Economic
Sustainability
Environment
Social Responsibility
In this Review
1 Introduction
1 Welcome to our
Sustainability Review
2
Our values
Strategic goals
Market context
Over
6 billion
24,700
211
206.8
3,820m
2,183 GWh
employees
boxes sold
Stakeholder engagement
12
14 Governance
15 Transparency
16
Strategic oversight
16 Targets
17
Commitments to
international standards
17
17
Code of Conduct
17
Competition law
18 Economic Sustainability
19 Procurement
20 SEDEX
production facilities
worldwide
Revenues
in 2014/15
kg CO2e/tonne
production
Energy exports
to third parties
22 Environment
23 Packaging reputation
23 Carbon footprint
24 Raw materials
25 Recycling and waste
27 Biodiversity
28 Social Responsibility
29 Employees
30 The DS Smith
Charitable Foundation
Insight.
Innovation.
Leadership.
ANNUAL REPORT AND ACCOUNTS 2015
30 Employee fundrasing
33 About this review
33 Scope of the Review
34 Assurance Statement
35 Data tables
Introduction
Introduction 1
Balancing
Sustainability
Sustainability requires us to balance many factors,
and this review is one of the ways in which
we explain our position to our many diverse
stakeholders in order to encourage engagement
and debate, and to stimulate innovation.
We believe this will ultimately help us make better
investment decisions and enable us to prioritise
our activities to align ourselves more closely with
our stakeholders.
Carbon footprint
for more information see p23
Raw materials
for more information see p24
Employees
for more information see p29
www.dssmith.com/sustainability
2 Introduction
INSIGHT
PACKAGING
PAPER
MANUFACTURE
INNOVATION
CORRUGATED
RECYCLING
DESIGN
3.3
2.4
5.4
PLASTICS
Introduction
Introduction
3
OUR BUSINESSES
Corrugated
Packaging
We design and manufacture corrugated
packaging. We focus on packaging for
fast-moving consumer goods (FMCG),
such as grocery products. The remainder
of our business is for industrial products,
other consumer products and other uses,
such as packaging for on-line deliveries.
Industrial packaging is often very high
precision and involves complex designs.
Recycling
We source used paper and old corrugated
cases (OCC) from retailers and traders.
This fibre is principally used by our
own paper mills to make recycled paper,
with the remainder sold to other paper
manufacturers. We offer a full recycling
service and handle other materials such
as glass and metals, which we recycle
in partnership with subcontractors. We
differ from other recyclers because we
do not operate landfill sites our sole
focus is on recycling, and helping our
customers achieve zero waste.
Paper
We manufacture recycled paper,
principally the paper used to make
corrugated board. We also make some
other grades of paper, such as core board
and plasterboard liner. The majority of
the paper that we make is used by our
own packaging business.
Plastic Packaging
www.dssmith.com/sustainability
4 Introduction
At DSSmith, balancing
sustainability is about
optimising the supply cycle.
Miles Roberts
Group Chief Executive
To delight our
customers
To realise
the potential
of our people
To double
the size and
profitability
of the
business
To lead
the way in
recycling
Introduction
Introduction
5
OUR VALUES
Our values describe the ways in which we strive to exceed the standards expected of us. They guide how we make decisions
and shape company policies and practices, driving both individual employee behaviour and organisational culture. To promote
a sense of personal ownership, our employees are encouraged to discuss these values and how they can make them relevant
to their workplaces. Our values reflect what we genuinely believe, and what we actually do.
Be caring
We take pride in what we do and care about our customers, our people and the world around us.
Be challenging
We are not afraid to challenge each other and ourselves constructively to find a better way forward.
Be trusted
Be responsive
We seek new ideas and understanding and are quick to react to opportunities.
Be tenacious
STRATEGIC GOALS
To realise the
potential of
our people
Further improving
our quality standards
We do this by:
Creating a place where
people are proud to work
and give their best
We do this by:
Winning market share
and expanding into
new markets
Driving innovation
Building industry-leading
customer services
To delight
our customers
We do this by:
Delivering on all
our commitments
Sustainability team
established
Responsive, bespoke
customer-led reporting
on sustainability matters
To lead the
way in recycling
We do this by:
Building sustainability
into our decisions
Growing our recycling
platform across Europe
How we have delivered:
Acquired full control
of Italmaceri, an Italian
recycling business
Improved greenhouse
gas emissions in line
with 10 year plan
Improved our waste
to landfill ratio
www.dssmith.com/sustainability
6 Introduction
Market context
32
countries
Over
six billion
boxes sold
24,700
employees
Introduction
Introduction 7
INCPEN
Over the next 10 years, the rate of
change in the way we live is likely to
keep accelerating. The products and
services we buy will change too and
that means their packaging will have
to evolve to match. Just think of a few
of the likely challenges:
Unpredictable weather will affect
harvests. Food scarcity will become
an issue for more people. Packaging
plays a critical role in extending
food storage.
Internet shopping and multichannel delivery systems offer huge
opportunities e.g. if a pack does not
need to fit on a supermarket shelf, it
could be taller, thinner, spherical or
any shape a designer can dream up.
Openability and legibility will
become even more important
in ageing societies.
INCPEN: The only environmental organisation whose members span the complete supply chain
www.incpen.org
www.facebook.com/incpenorg
twitter.com/@incpen
Manufacturing
presence
Europe
Austria
Belgium
Bosnia
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Finland
France
Germany
Hungary
Italy
Latvia
Lithuania
Macedonia
Netherlands
Poland
Portugal
Romania
Serbia
Slovakia
Slovenia
Spain
Sweden
Switzerland
United Kingdom
Rest of the world
New Zealand
Thailand
United States
(as at 31 August 2015)
www.dssmith.com/sustainability
8 Introduction
Transport
cost
reductions
DSSmith
Recycling
More
recycling
Consumer
More
sales
Manufacturer
SUPPLY
CYCLE
Shop
Regional
distribution
centres
Faster
packing
lines
Logistics
provider
Cost
savings
Introduction
VALUE PROPOSITION
Through innovation and collaboration,
our strategic approach considers every
aspect of our customers economic,
social and environmental needs. From
the factory floor to the shop door, our
solutions allow cost reductions at every
stage of the cycle. As a strategic partner
with cross-industry expertise, our
customers can be confident that we will
make a positive impact to their business
and deliver a step change in performance.
Introduction
9
CIRCULAR ECONOMY:
SUPPLY CYCLE THINKING
In principle, the business case for the
circular economy in the packaging
industry is easy to make. However,
we are barely even at the start of the
journey towards the circular economy.
So, what are the main problems we need
to overcome? The complexity of long,
convoluted supply chains in a traditional
multi-channel retail environment.
Globalisation, fuelled by digital and
mobile technology, coupled with
customer demands for quality and
service that are placing manufacturers,
suppliers and retailers under intense
market pressure. In this environment,
packaging is more relevant than ever,
and the benefits of a strategic and
sustainable packaging solution that
can lighten the load has never been
more attractive.
This is where the Power of Less
comes into play, helping to turn good
CSR intentions into best practice.
The Power of Less is about reducing
complexity and cost, managing risk
and supporting growth. This focus on
optimising performance underpins the
shift in mind-set from linear to circular,
from supply chain to supply cycle. In
supply chains, there are many potential
leakage points, but tackling them in
isolation can sometimes be worse than
failing to identify them in the first place.
To avoid falling foul of the law of
unintended consequences, any
successful approach needs to be
strategic and systemic.
As supply cycle strategists, we are
committed to helping customers shed
the constraints of linear models and drive
efficiencies. Closing the loop requires
that all the segments in the supply cycle
cooperate to achieve the right balance of
product performance and environmental
responsibility. Design, logistics, business
models and waste are tackled in the
round, transforming sustainable
packaging into a positive enabler of
the circular economy.
CUSTOMER JOURNEY
We have streamlined the packaging
design process into a completely new
way of working across our organisation.
We call this PackRight. PackRight is
a systematic way of working with
our customers to produce results of
substantial value to their business.
Each customer experiences the same
customer journey when doing business
with us, wherever they are in the world.
Our Impact Centres engage customers,
and bring to life the reality of practical
in-store environments, and they
challenge preconceived views of
packaging as just a box.
This interactive process enables
customers to assess for themselves what
the right packaging solution could help
them achieve. In our PackRight Centres,
customers co-create and design the right
solutions for their products, supported
by proprietary DSSmith tools, services
and skilled individuals. Our PackRight
Centres are professional yet creative
environments, where customers are
invited to attend workshops and project
launches and hold progress meetings.
www.dssmith.com/sustainability
10 Introduction
Stakeholder engagement
CUSTOMERS
Each of our businesses is managed locally
within its markets. This ensures that
there is a natural and continual dialogue
with our customers. Creating value
sustainably for our customers has
become a critical part of our value
offering. We have regular face-to-face
meetings at managerial levels and with
senior executives, provide technical
service and support, and use satisfaction
Employee induction
Peter White, MD at Ralegh, together with his management team, revamped their
employee induction package in 2014. This comprehensive update involved every
aspect of employee and company behaviour, and covered our Code of Conduct
and Operating Framework, as well as broader social responsibility aspects such as
the sites smoking policy and Healthy Hearts campaign, and their relationships
with, and responsibilities to, the wider community. It was so well received that
it was subsequently delivered to every employee on site, even those who had
worked there for more than fifteen years. This occurred over three weeks
in 2014, and as a result Ralegh can proudly proclaim more than 60 hours of
training on a broad range of sustainability topics such as human rights.
60 sites
INVESTORS
The investment community is a key
stakeholder group. Communication of
information and insight enables a full
appreciation of our companys business
activities, strategy and prospects, and
Introduction
SUPPLIERS
Through our central procurement
function, we have frequent dialogue with
our strategic suppliers. We ensure regular
face-to-face meetings at managerial
levels and with senior executives,
collaboration on reverse logistics and
backhauling, and on recycling projects.
Increasingly, we are seeking strategic
partnerships with suppliers who can
demonstrate that they take their
corporate responsibilities seriously,
for example through establishing
policies and programmes to transparently
share sustainability related data.
Introduction
11
EMPLOYEES
CONSUMERS
REGULATORS AND
POLICYMAKERS
Our focus in public policy development
is to reinforce the initiatives conducted
by the industry associations and trade
bodies of which we are members.
We facilitate meetings and plant tours.
www.linkedin.com/company/ds-smith
www.linkedin.com/company/
ds-smith-recycling
www.linkedin.com/company/
ds-smith-plastics-division
twitter.com/dssmithpack
twitter.com/dssmithrecycle
twitter.com/dssplastics
www.youtube.com/user/dssmithgroup
www.facebook.com/dssmith.group
www.facebook.com/dssrecycling
www.dssmith.com/sustainability
12 Introduction
RISK REVIEW
Identifying, assessing and managing
risks is integral to the way we run our
business, and we have structured our
risk assessment processes to include
sustainability matters in our risk
management process in order to ensure
involvement up to Board level. We have
clear risk management objectives and an
established strategy to deliver these
through core risk-managed processes.
At a strategic level our risk management
objectives are to identify our principal
risks and to formulate actions to ensure
that our Corporate Plan and strategic
priorities are aligned with our appetite
for, and ability to tolerate, these risks
over a rolling five year period.
Risk identification and assessment is an
integral part of our corporate planning
process, with the objective that the
Board continues to have improved
125m
Introduction
Introduction
13
www.hotbincomposting.com
Acquisition
Strategy Risks
Securities of
Supply Risks
Integration
Risks
Sustainability
Risks
Legal /
Regulatory /
Governance
Risks
Market
Consolidation
Risks
Commercial
Business
Differentiation
Risks
Capital
Markets and
Liquidity Risks
Eurozone
Macroeconomic
and Deflationary
Risks
www.dssmith.com/sustainability
14 Governance
Governance
We are committed
to measuring and valuing
what our customers value.
Last year, I talked about the
importance of stakeholder
participation in our Materiality
Analysis. On reflection, this
represented quite a change
of emphasis for us.
Following discussions with senior
colleagues, we made a firm commitment
to measure and value what our customers
value, and to report on those sustainability
aspects that mattered most to them. In
some ways, this was a logical continuation
of our perpetual devotion to great
customer service. But in others, it raised
some challenging questions. When we
said that we wanted to publish data on
the topics considered important by our
stakeholders, the response was often
But how can we possibly please a
customer base as diverse and varied
as ours? Our customers include almost
every high profile brand owner and retailer
in Europe, the market leaders in sectors
as diverse as food and drink, industrial
goods, technology, cosmetics, and
consumer goods. In sustainability
terms, their material issues really
do cover the full spectrum.
Peter McGuinness
Chair of the Group
Sustainability Committee
Governance
Governance
15
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Trading meetings
Each division provides
monthly updates
Halfyear results
Sustainability
governance
Four Sustainability
Committee meetings
Trading updates
Board meetings
Seven Board meetings
a year
Group Management
Team (GMT)
Eleven GMT meetings
a year
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TRANSPARENCY
Talent and
performance
review process
Talent and
performance reviews
OV
Corporate planning
cycle
Divisional strategy
development
Board approval
Budgetary process
Divisional budget
development
Board approval
www.dssmith.com/sustainability
16 Governance
Governance continued
STRATEGIC OVERSIGHT
TARGETS
Director of
Sustainability
Communications
Director
Group
Regulatory
Affairs
HR Operations
Director
Group IT
Director
Packaging
Marketing
Director
Group Technical
Director
Packaging
Commercial
Director
Head of
Procurement
Operations
Governance
Governance
17
COMMITMENTS TO
INTERNATIONAL STANDARDS
Espaol
Dansk
suomi
Code of Conduct
Deutsch
Roman
Eesti
Lietuvos
Polski
Franais
Latvijas Svenska
etina
Nederlands
Magyar Italiano
Slovencina
CODE OF CONDUCT
The DSSmith Code of Conduct codifies
our ethical position on key topics. It
describes common rules which apply
to all of our employees, and provides
guidance on our approach to ethical
business practices, environmental values,
and human and labour rights. It is made
available to all employees as part of their
induction, and as at 2014 it has been
translated into 19 languages.
COMPETITION LAW
COMPLIANCE PROGRAMME
An extensive e-learning programme
has been created to increase awareness
of the regulations on competition law
and compliance. The target group for
this e-learning covers all employees
with purchasing, marketing and sales
responsibility. A total of 4,830 employees
were trained in this programme during
2014, with a 99.87 per cent pass rate.
Energy efficiency
During 2014, six of our German corrugated box plants were certified to the ISO 50001 energy management system.
In 2015 all of the remaining box plants will follow suit. The benefit is to have a standard framework in energy calculation,
planning and consumption monitoring. The biggest energy consumers in all categories, such as machines, equipment
and buildings, were identified and analysed for best practice to reduce energy consumption. Employees were trained
in sustainable thinking. The objective is to improve energy efficiency even further.
ISO 50001
www.dssmith.com/sustainability
18
Economic Sustainability
Economic Sustainability
We create opportunities
for trade and employment,
providing value to
wider society.
Our long-term prosperity is contingent on managing
our business prudently in the short and medium-term.
This means ensuring that we are consistently
delivering economic value to our shareholders.
The cash flows our businesses generate today are
available to invest for tomorrow this fundamental
reality underpins our economic sustainability.
14.6%
Economic
Sustainability
Economic Sustainability
19
Brompton Bikes
The Brompton Bike Company turned to DSSmith when looking for new
packaging. Bromptons folding bikes are sold in 45 export markets as well as
directly to retailers in the UK, USA, Canada, China and Ireland. They have become
a symbol of modern commuting for city dwellers looking to use more sustainable
modes of transport. DSSmith was challenged to create a corrugated packaging
solution to match the quality of the product.
The bikes new packaging employs creative use of an extended glue flange and
precise flap arrangements. The internal base flaps fold to form a supportive yet
cushioning structure which offers extra protection. On opening, the bike is
presented to the customer in a logical and pleasing manner. This has enabled
Brompton to dispense with tape, making the user experience more aesthetically
appealing, and the packaging easier to recycle. Tony Foster, DSSmiths UK sales
and marketing director, said: This is a pack which really demonstrates how
working closely with the customer produces the highest quality packaging. By
taking our cue from the fold-up features of the bike, we have produced a pack
which is strong and protects the product in transit, but also emphasises the
qualities of the bike itself.
PROCUREMENT
Overview
Our central procurement activities cover
a spend of nearly 2.1 billion. We expect
our suppliers to support our sustainability
objectives. Our procurement activities are
structured by category, with the objective
of ensuring that we use the strength of
the Group to fully leverage our combined
spend and get best value, defined in terms
of quality, cost, service and innovation.
We aim to improve value by:
Reducing the cost of products,
services and materials of the
required specification.
Identifying opportunities to
optimise specifications.
Maximising cash flow by minimising
raw material inventory and spares
and improving payment terms.
Maximising the efficiency of the
payment process.
Developing sophisticated sourcing
strategies to enable us to leverage
innovation throughout the
supply cycle.
Defining and communicating an
ethical procurement policy and
managing compliance.
www.dssmith.com/sustainability
20
Economic Sustainability
Raw Materials
Our raw materials procurement is focused
primarily on consumable commodities
used in our manufacturing operations.
Approximately 175 million of spend
is broken down into the following
categories: Performance & Technical
Chemicals, Commodity Chemicals, Starch,
Adhesives, Inks, Pigments & Coatings,
Dyes, Print Stereos/Clichs, Pulp, Baling
Wire and Expanded Polypropylene/
Expanded Polystyrene.
Energy
Many of our production facilities
generate their own steam and electricity,
and we purchase fuel, electricity and
steam from external suppliers. The
energy procurement function is
responsible for buying energy, including
fossil fuels, and hedging with regard to
energy prices, as well as the trading of
green certificates and the monitoring
of emission trading trends. Energy
efficiency specialists help to find and
exploit opportunities to save energy.
Transport
The role of transport procurement is
to challenge suppliers to ensure value
creation. Our long-term strategy reduces
total costs and the carbon footprint of
logistics, and drives health and safety
standards. We take a balanced approach
and stimulate our transport providers to
bring forward new innovations, such as
aerodynamics, alternative fuels and
multimodal solutions.
SEDEX
Continuous Excellence
Fibre is the largest cost category in our paper mills. Improving the efficiency of
our fibre utilisation also has additional environmental benefits, such as improving
the efficiency of our effluent treatment plants, and waste management, supply
chain, and product quality management systems. For these reasons, each mill
carefully measures fibre yield (the ratio of input fibre to output volume).
As part of our Continuous Excellence Programme, projects to improve fibre
yield have focused on identifying and minimising losses, and the recovery
and re-use of fibre. The results achieved have been impressive: 15,000 tonnes
of fibre were saved, which translates as 1,000 fewer lorries each year on the
roads around our mills.
Economic
Sustainability
Economic Sustainability
21
1st LIFE-CYCLE
New crates are shipped
to Unicer Brewery
1st LIFE-CYCLE
Duration: 9 years
SUPPLY-CYCLE
Duration: 9 years
RETAILER
Brewery
Glass Bottle
Factory
2nd LIFE-CYCLE
Brewery Retailers
www.dssmith.com/sustainability
22 Environment
Environment
206.8kg CO2e
per tonne
of production
Environment
PACKAGING REPUTATION
Innovation and product
responsibility
The core of our business is our perpetual
devotion to providing products and
solutions that are made from renewable
materials and our expertise lies in
keeping natural resources productively
employed within a closed loop. We
develop our products, services and
processes in collaboration with our
customers. Whilst most of our customer
feedback relates to products, service,
delivery and prices, issues related to
innovation, product development
and sustainability are also frequently
mentioned. We use face-to-face sessions
to inform our customers and train our
sales staff in environmental and social
responsibility issues. Training sessions
include practical exercises emphasising
the relevance of sustainability issues in
all of our daily work. We are also striving
to make our paper and board products
lighter, without compromising on product
quality, so as to save on materials and
energy in production and transportation.
Product safety
Our in-house controls and safety systems
cover our processes from the product
development stage through raw material
sourcing to delivery of the finished
products. Some of our packaging
materials come into contact with food.
To guarantee that consumer demands
and food safety regulations are fully
met, all our units producing food contact
materials follow Good Manufacturing
Practice (GMP). This helps us to ensure
product safety. We provide our customers
with information on products hygiene
and safety aspects through declarations
of compliance and other documentation,
and we have effective processes in place
for testing product compliance and
safety. We work with our suppliers to
ensure that we only use chemicals that
are safe and in accordance with the
applicable regulations (e.g. REACH).
Environment
23
CARBON FOOTPRINT
Our carbon footprint
Since last years report, we have
incorporated additional greenhouse
gases in our emissions data. In accordance
with United Kingdom statutory reporting
requirements,we now express our carbon
target in terms of CO2e. We are pleased
to have achieved a reduction in our overall
CO2e emissions per tonne.
Our Scope 1 emissions have increased as
a consequence of our acquisition of
the Combined Heat and Power (CHP)
installation at our paper mill in Italy,
which resulted in a corresponding
drop in Scope2 emissions. Another
consequence of this has been a
greater power generation capacity,
and a resultant increase in exports
of electricity to the grid, which have
also contributed to an overall reduction
in absolute emissions apportioned to
internal production.
The large impact of the CHP installations
at our paper mills masks the many
improvements across our packaging
and plastics plants which are of a smaller
scale but are nevertheless important.
Of the 155 sites where a year-on-year
comparison is possible, 102 have achieved
reductions in absolute scope 1 emissions.
This is the consequence of greater
production efficiency and continued
investments in more efficient boilers.
Analysis of our performance in reducing
scope 2 emissions tells a similar story,
with 79 sites achieving an absolute
reduction. This has largely been driven
by initiatives to replace halogen lighting
with LED lighting.
www.dssmith.com/sustainability
24 Environment
Environment continued
RAW MATERIALS
Water
Water plays a central role in paper
production processes. It is used as a
transport medium to carry fibres through
the production process. Water is also
used for cooling machinery, for cleaning,
and as a carrier of energy in the form of
steam. As a water-intensive business,
we endeavour to consume and treat
water responsibly and efficiently.
Water is a critical resource, but for
our business its materiality is aligned
more to reputational risks from our
stewardship of water resources.
Group-wide, 51 per cent of our water
comes from boreholes, 6 per cent
is municipal, and 43 per cent is
surface water. 87 per cent of this
total volume is returned to the
river after appropriate treatment.
Our assessment of water-related risks
in our paper mills and their supply chains
indicates that the majority of our sites
are located in regions where freshwater
is a relatively abundant resource. We have
examined the water bodies that our most
significant water users discharge into,
and have found that the effect of their
operations is comparatively small. Many
Waste reduction
DSSmith Launceston carried out
a corrugator trim project to reduce
waste materials. The result was
that trim waste was reduced from
2.7 per cent of material on to 2.3 per
cent. This resulted in Launceston
preventing 130 tonnes of paper
waste per year.
Corrugator trim waste
2.73%
2.63%
2.40% 2.33%
17.1
Q1
Q2
Q3
Q4
Chemicals
Starch is a carbohydrate that is the
main form of stored energy in plants.
Pure starch is a white, tasteless and
odourless powder. The biggest industrial
non-food use of starch is as adhesive in
the paper and board making process.
The starches we use are refined from
the following commodities:
Kraftliners
Mixed papers
Recycled papers
21.10%
2.50%
76.40%
Environment
Environment
25
www.dssmith.com/sustainability
26 Environment
Environment continued
Continuous Excellence
Continuous Excellence is a Group-wide
programme aimed at continuously
improving our performance in reducing
internal waste from our production
processes. Working across all divisions,
the programme is based on realising
the potential of our people by sharing
knowledge and competencies, finding
more efficient and collaborative ways
of working and eliminating waste.
Stefano Rossi
Divisional CEO and
Continuous Excellence Sponsor
Environment
BIODIVERSITY
Partnership with the Zoological
Society London
Global agreements such as the
Convention on Biological Diversity
(CBD) have set stringent goals for
biodiversity conservation. ZSLs
Indicators and Assessments Unit
(IAU) was formed in 2006 to develop
scientifically robust indicators to track
progress towards these goals and to
effectively determine the status and
trends of biodiversity globally.
With the support of the DSSmith
Charitable Foundation, the IAU is
undertaking a critical research project
to investigate the impacts of global
forest loss on biodiversity. As habitat
loss and habitat degradation continue
to be the principal threats to global
biodiversity, understanding how and
why particular species and populations
are most at risk is vital. The recent
development of global datasets
monitoring the changing state of
the earths forests offers new
Environment
27
This map shows the global pattern of tree cover gains and losses. This has significant impacts both on biodiversity and on the
sustainability of our primary raw material supply, and illustrates the fine balance of sustainability.
28
Social Responsibility
Social Responsibility
We are committed to
conducting our business
in a responsible and
sustainable manner.
All of our activities are directed towards delighting
our customers, creating value for our shareholders
and providing our employees with a safe and
productive place to work.
4.16
146
Social Responsibility
Social Responsibility
29
EMPLOYEES
Context
We are committed to ensuring our
employees work in a safe, fair and
productive environment. We base our
approach to, and expectation of, our
employees around our five DSSmith
values, which describe a bilateral
relationship between the company
and our employees. Our people are
the custodians of our reputation: they
represent our capacity to deliver on
our promise to be the most sustainable,
innovative and commercially successful
packaging strategists in each of our
markets. All of our executive and regional
leadership teams are committed to
maintaining high levels of visibility,
personally visiting as many plants
as possible and holding face to face
meetings to build on the dialogue
with our employees and to foster
trust and continued engagement.
Health and safety
We recognise that our people, contractors
and visitors are exposed to environments
that can potentially present real hazards.
Every employee is mandated to do their
utmost to reduce those hazards. Our
target is zero accidents and we have
established key performance indicators
to ensure that we continue to make
progress towards that goal. Our
businesses safety performance is
reported and reviewed on a monthly
basis. We monitor progress through
proactive audit programmes and other
initiatives such as observational safety
schemes and near miss reporting.
The outcomes of incident investigations
are shared within the organisation for
the implementation of steps to avoid
future accidents. Where applicable,
we also liaise with machine and
equipment suppliers, and trade
associations to ensure that safety
critical communications are shared widely.
Diversity and Inclusion
Diversity is important for us since we
believe it to be a key factor behind high
performing and innovative teams. We do
not tolerate any discrimination based on
culture, nationality, race, religion, gender,
www.dssmith.com/sustainability
30
Social Responsibility
Employee communication
Communication is a primary responsibility
for all managers. Employees are
encouraged to participate and give
their views on any aspect of the Groups
performance. In October 2014 we ran
our third Group-wide employee survey,
asking our colleagues to share their views
on their role, their workplace and their
managers. With a response rate of 81
per cent there was strong participation
in the process. The main areas identified
for improvement were:
Performance management: the
completion of quality performance
appraisals, at least once a year, for
all employees is mandatory and
should be supplemented by regular
informal feedback (both positive
and constructive challenge) from
line managers.
Communication: building on our
existing employee engagement
activities under the banner of OWN IT!,
we seek to continue the development
of skills, channels and culture to allow
the open exchange of ideas and
information between individuals
and teams.
Recognition: we are working on
solutions to improve the identification,
encouragement and reinforcement
of exemplary behaviours and high
performance throughout the business.
European Works Council
The European Works Council (EWC) is
an employee consultation body working
in partnership with DSSmith with the
objective of developing a fair, safe and
positive working environment and culture
for all. It represents employees across
Europe and understands the diversity
of beliefs, cultures and affiliations within
the Group. Its purpose is to bring together
representatives from all European
countries, meeting twice per year in
January and July. Representatives are
elected or appointed to attend the EWC
in accordance with local law and practice
in each country.
Human rights
Our commitment to respect and support
human rights extends to our suppliers,
business partners, and the wider
communities within our sphere of
influence. Our human rights approach
is aligned with universally accepted
international and regional human rights
instruments and we subscribe to the
Universal Declaration of Human Rights.
We have embedded these elements
in our Code of Conduct, which has an
enhanced focus on human and labour
rights. These issues have also been
integrated into our social responsibility
guidelines, supplier sustainability
requirements and due diligence
guidelines for new investments. These
frameworks shape our approach to
human and labour rights and serve as
guiding standards when we work in
regions where related local regulations
are assessed as weak or non-existent.
Forced and child labour
During the reporting period, there were
no reported instances of forced labour
or child labour, either in our own
operations, or in those of our suppliers.
We will only ever employ people who
are working of their own free will. No
employee is required to lodge a deposit,
and no individual will be deprived of
identity papers upon commencing
employment with the Group. Every
line manager is responsible for making
sure that these absolute standards
are adhered to.
THE DSSMITH
CHARITABLE FOUNDATION
At DSSmith we seek to make a positive
contribution to the communities in which
we operate and to build on our reputation
as a good neighbour and employer.
Developing and maintaining good
relations in the local communities in
which we operate is important to us.
The DSSmith Charitable Foundation
was established to provide funding to
charities with activities and values similar
to those of DSSmith. In particular, we
support charities engaged in improving
or conserving the environment, and
those providing training and educational
opportunities. During the last year,
the Foundation has helped to support
a number of organisations providing
work placements for disadvantaged
young people.
The DSSmith Charitable Foundation is a
registered charity, which aims to make a
combination of small donations (1,000
or less) as well as a number of larger
donations each year, and the trustees are
particularly interested in opportunities to
develop multi-year partnerships with key
selected charities. Details of some of the
charities that the DSSmith Charitable
Foundation has helped during the last
year are available on our website.
Requests for donations can be made
via the website at:
www.dssmith.com/company/
sustainability/social-responsibility/
charitable-trust/charitable-form/
EMPLOYEE FUNDRAISING
In addition to our Charitable Foundation,
we also encourage and support employee
fundraising initiatives at a local and
national level. During 2014, these have
encompassed a wide range of activities,
from individuals achieving personal
challenges and milestones to teams
of DSSmith employees cooperating
to support causes that matter to
them and their families. We are proud
of all their achievements and their
visible commitment to living the
DSSmith values.
Social Responsibility
Social Responsibility
31
DANMARKS INDSAMLING
Annual campaign to raise funds
for worthy causes worldwide
(Photo credit: Preben Hjorth)
ARKWRIGHT
SCHOLARSHIP TRUST
Engineering scholarships for
school children
CHANGING TUNES
Using music and singing to help
rehabilitate former prisoners
UNICEF
Replacing traditional corporate
Christmas gifts with a donation
to support the work of UNICEF
Employee Fundraising
www.dssmith.com/sustainability
32
Social Responsibility
33
www.dssmith.com/sustainability
34
Assurance Statement
ENVIRONMENTAL INCIDENTS
Assurance Statement
Bureau Veritas UK has been
commissioned by DSSmith Plc
(DSSmith) for the seventh year
to provide an independent opinion
on the Environmental Performance
Indicators presented in this Report.
Having completed a process of
assessment including site visits,
document review and interrogation
of associated management and
reporting systems, Bureau Veritas
concludes that there is no evidence
to suggest that the data presented
here is not a fair and accurate
representation of DSSmiths
performance. DSSmith should be
commended on its approach to
consistent data collection and the
work which has been undertaken
this year to ensure that there is a
good understanding of associated
processes across the company both
at a Group and a site level. It remains
clear that DSSmith is constantly
looking to improve its internal
processes and has proactively
engaged in the verification process.
A full verification statement
including the methodology,
basis for the opinion, additional
recommendations, limitations
and a statement of Bureau
Veritass independence can
be found on the DSSmith Plc
website at: www.dssmith.com/
sustainability/environment/
performance
DISCLOSURE ON MANAGEMENT
APPROACH
The management approach to
sustainability is based on those aspects
of the GRI G4 framework that have been
identified as material to our business.
We measure, analyse and report on
additional data for each of these
aspects, where we consider this to be
consistent with the legitimate demands
of our stakeholders and appropriate
from a commercial and legislative
perspective. Unless otherwise stated,
the Groups consolidated data published
in this Review or on our website covers
DSSmith Plc (the parent company), and
all subsidiary entities in which we hold
over 50 per cent of voting rights directly
or indirectly. Consolidated sustainability
performance data does not cover
investments where ownership is below
50 per cent. These are undertakings in
which DSSmith has influence, but which
we do not control. DSSmith Plc complies
with the corporate and accounting
regulations of the UK, and all subsidiary
companies comply with the regulations,
legislation and permitting requirements
of all countries and regions in which
they operate.
35
Data tables
Unit of measure
2014
2013
2012
Change
ktonnes of CO2e
1,281
1,215
n/a
5.4%
ktonnes of CO2e
526
576
n/a
(8.6%)
ktonnes of CO2e
(584)
1,223
(519)
1,272
n/a
n/a
12.4%
(3.8%)
Change
Unit of measure
2014
2013
2012
ktonnes
GWh
Mm3
ktonnes
5,916
2,183
17.0
63
6,027
1,995
16.6
64
5,322
n/a
16.0
68
(1.8%)
9.4%
2.4%
(2.1%)
Unit of measure
2014
2013
2012
Change
kg CO2e/tonne
m3/tonne
kg/tonne
206.8
2.9
10.5
211.0
2.8
10.6
n/a
3.0
12.8
(2.0%)
4.3%
(0.3%)
Methodology
1 DSSmith collects and reports environmental data in accordance with the guidelines of the Global Reporting Initiative and the Greenhouse Gas Protocol (GHGP),
to the extent that this is practicable.
2 The figures reported above include data from all the Groups wholly-owned or majority-owned manufacturing operations. Of the 89 sites whose production
process requires fossil fuels (paper mills, corrugating plants and foam plants), actual consumption figures were available for all sites. The total figures also
include emissions data from a further 81 smaller production facilities that use only grid electricity.
3 The combined heat and power plant that supplies Witzenhausen with steam is fired predominantly by biogenic fuels. The emission factor for this site
has been estimated as 92.019 kg/MWh of CO2e.
4 Greenhouse gas emissions were calculated using the UK Department for the Environment, Food & Rural Affairs 2014 emissions factors. The factors used
for converting grid electricity reflect the mix of fuels used for electricity generation in each country.
5 Scope 3 emissions, from sources external to DSSmith but involved in the supply chains for the Groups products and services, are not included.
6 The waste figures relate to waste generated by our operations; they do not include waste collected from third parties as a raw material by our
recycling operations.
7 Production is defined as the sum of the production output in tonnes from each site whose energy, waste and water consumption is reported above.
www.dssmith.com/sustainability
36
Global
Austria
Belgium
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Finland
France
Germany
Hungary
Israel
Italy
Lithuania
Netherlands
New Zealand
Poland
Romania
Slovakia
Spain
Sweden
Switzerland
Thailand
United Kingdom
United States
Total CO2e
emissions
(tonnes)
Scope 1
(tonnes)
Scope 2
(tonnes)
Total CO2
emissions
(tonnes)
Total CH4
emissions
(tonnes)
Total N2O
emissions
(tonnes)
Total HFCs
emissions
(tCO2e)
Total C5H12
emissions
(tCO2e)
1,824,326
3,075
9,404
893
314
7,569
12,902
3,128
4,840
157,753
347,324
4,830
1,404
302,631
3,262
261,159
223
41,910
2,463
2,618
2,974
2,710
1,798
122
642,771
6,252
1,292,529
2,354
6,073
59
15
2,965
7,340
1,087
2,383
138,425
224,568
2,492
0
126,039
1,978
246,430
8
18,417
1,365
92
434
2,115
1,682
0
506,037
171
531,798
721
3,331
834
299
4,605
5,562
2,041
2,457
19,328
122,755
2,338
1,404
176,591
1,284
14,729
215
23,493
1,098
2,525
2,540
594
116
122
136,734
6,082
1,865,171
3,069
9,388
893
314
7,562
12,877
3,124
4,828
157,414
390,805
4,824
1,404
302,138
3,258
260,574
223
41,637
2,460
2,617
2,973
4,192
1,794
122
640,430
6,252
2,508
4
9
0
0
5
11
1
5
231
517
4
0
350
3
419
0
15
2
0
1
4
3
0
924
0
2,181
3
7
0
0
3
15
3
6
108
206
2
0
143
1
166
0
258
1
0
0
4
2
0
1,255
0
159
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
159
0
199
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
199
0
Inform yourself about local recycling regulations so you can optimise your recycling and
reduce your waste.
Millions of litres of fuel are wasted every year due to incorrectly inflated tyres.
Preventative maintenance is an important driver of efficiency.
Save a tree.
Trees are crucial to the survival of the planet. The greatest cause of deforestation is conversion
to agricultural land use, resulting in losses of 3 to 6 billion trees per year. By recycling old
corrugated boxes and packaging, and by insisting on recycled packaging when you shop,
you are preventing deforestation.
DS Smith Plc
350 Euston Road
Regents Place
London
NW1 3AX
Telephone +44 (0)20 7756 1800
www.dssmith.com/sustainability
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