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    Music Mag Research

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    Anonymous 9QD7QYNvWm
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    Music Mag Research

    Uploaded by

    Anonymous 9QD7QYNvWm
    85 views5 pages
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    © © All Rights Reserved

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    Copyright:

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    Download as pdf or txt
    85 views5 pages

    Music Mag Research

    Uploaded by

    Anonymous 9QD7QYNvWm
    f

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 5

    MALE TO FEMALE RATIO

    Male

    Female

    10%

    90%

    In my survey, only two males were asked to complete it. This factor will have a large impact on my
    magazine when being constructed and taking the data into consideration. However, being a woman
    myself I will naturally use initiative in my design and construction from a female viewpoint, so
    naturally the research is in my favour.

    How often do you buy magazines?


    10
    9
    8
    7
    6
    5
    4
    3
    2
    1
    0
    Weekly

    Monthly

    Once or twice a
    year

    Rarely

    Never

    Read them online


    instead

    Series 1

    From this set of data I was able to see that buying physical magazines on a regular basis is not very
    popular among young people. It was also shown that it is, however, getting more popular to read
    magazine articles online, which is a factor I will definitely take into consideration when making my
    magazine.

    What is your favourite genre of music?


    7
    6
    5
    4
    3
    2
    1
    0

    Series 1

    When collecting this data, it was easy to that Indie and Pop were the most commonly favoured
    genre. This being said, although I analysed more rock orientated magazines, I may steer more
    towards the Independent scene as it is very popular among my target audience.

    HOW MUCH ARE YOU WILLING TO PAY FOR A MUSIC


    MAGAZINE?
    0.00-1.00

    1.50-2.00

    2.50-3.00

    3.50+

    0% 10%
    30%

    60%

    In this I can see that, as the surveyed group were students between 17 and 18, naturally they were
    less willing to spend over 3.50 for a magazine, but would be comfortable with paying more than 1.
    With this in mind, when constructing my magazine I will make sure interactive features are money
    friendly and possibly recommending places to my readers that wont break the bank.

    Which existing music magazine appeals to you the most?

    NME

    Mojo

    Kerrang!

    Rolling Stone
    0

    When asked about what magazines appearance or content appealed to them the most, Q was the
    most popular choice from the selection. As a result, I will make sure to evaluate Q magazines layout
    and the type of features it uses.

    What colours attract you the most to a magazine?


    12
    10
    8
    6
    4
    2
    0
    Black and White

    Purple

    Blue

    Yellow

    Red

    Pink

    Series 1

    Black and white was surprisingly popular among both males and females in this question. With
    monochrome being a very unisex colour, it would be a good choice for my magazine so it would
    appeal to more people.

    WHAT DO YOU LIKE SEEING IN MUSIC MAGAZINES?


    Gig reviews

    Album reviews

    Competitions

    Band/Singer interviews

    Posters

    Freebies

    0%

    35%
    40%

    0%
    25%

    This is a good way to highlight the age range of my target audience. As the people I surveyed are in
    college education, the prospect of free gifts competitions and posters is clearly not what appeals to
    them. What I will make sure to include is in-depth well written, strongly musically driven content.

    DO YOU PREFER SERIF OR SANS-SERIF IN MAGAZINE


    TEXT?
    Serif

    50%

    Sans-serif

    50%

    This data came out as a completely level playing field when asked if they preferred serif or sans-serif.
    This has made it slightly more difficult for me to choose one for my magazine, so will see what looks
    and fits with mine when in contruction.

    WOULD YOU BE INTERESTED IN A MUSIC MAGAZINE


    INCORPERATING YOUR HOBBIES AND INTERESTS AS
    WELL AS MUSIC BASED CONTENT?
    Yes

    No

    31%

    69%

    In this question I also included a box to write down yours interests or hobbies, so I could not only see
    what my audiences were interested in, but also was able to see whether they would want it to be
    included in my contents page.

    What music websites/apps do you use the most?


    14
    12
    10
    8
    6
    4
    2
    0
    Youtube

    Spotify

    SoundCloud

    8tracks

    From this I can see that it is obvious that YouTube is the most popular website to look up music , but
    Spotify is another contender so I may feature them both in my magazine as social media links and
    interactive sights.

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