Welcome: The Business Plan
Welcome: The Business Plan
Welcome: The Business Plan
A business plan will help you turn an idea into a business. It needs you to think through all the
parts of your business to plan how everything will work. It will take a few weeks to write if youre
going to do it properly. Some parts will be easier to complete than others.
Stick at it because its not the final document thats important, its the process. Although you
want to have a good plan when youre done, an OK plan is better than no plan.
Getting started
Whose plan is this?
Business name:
Owner(s) name:
1.5 Strapline:
2.4 Training:
a product
a service
both
3.3 Describe the different types of product/service you are going to be selling:
3.4 If you are not going to sell all your products/services at the start of your business, explain why not and
when you will start selling them:
individuals
businesses
both
4.5 What factors help your customers choose which business to buy from?
yes
no
yes
no
What are you going to do? Why have you chosen this marketing How much will it
method? cost?
TOTAL COST
Section seven
Competitor analysis
Strengths Weaknesses
Opportunities Threats
8.1 Production:
8.4 Suppliers:
Name and location of Items required Payment arrangements Reasons for choosing
supplier and prices supplier
8.5 Premises:
8.6 Equipment
If being bought
8.7 Transport:
Product/service name
F Profit margin ()
H Mark up (%)
Section ten
Financial forecasts
Month 1 2 3 4 5 6 7 8 9 10 11 12 TotaL
A Month name
Sales forecast
B Product/service
C Product/service
Costs forecast
D Product/service
E Assumptions
(e.g. Seasonal trends)
10.2 Personal survival budget
A Mortgage/rent
Estimated costs
Council tax
Water rates
Clothing
Telephone
Other
B Total costs ()
C
Income from family/partner
Estimated income
Child benefits
Other benefits
Other
D Total income ()
Pre-
Month start 1 2 3 4 5 6 7 8 9 10 11 12 Total
A Month name
Money in ()
Funding from The
B Princes Trust
Funding from
other sources
Own funds
Incomes from Sales
Other
C Total Money in ()
Money out ()
Loan repayments
D The Princes Trust
Personal drawings
Cost item What is included and how you worked it out Total cost
Section eleven
Back-up Plan
11.3 Plan B: