RIZAL TECHNOLOGICAL UNIVERSITY

COLLEGE OF ENGINEERING AND INDUSTRIAL TECHNOLOGY

DEPARTMENT OF ARCHITECTURE

MACRO-PROJECT: RESEARCH ON CITIES IN METRO MANILA

QUEZON CITY
PREPARED BY:

AMLOG, ELYSSE AUBREY B.

GARCIA, SHANTHY AYEZZA C.

LACANARIA, ROSETTE CLAIRE E.

CEIT-01-901P

SUBMITTED TO:

MRS. ELIZABETH ESTAQUIO

TAXATION INSTRUCTOR

HISTORICAL BACKGROUND
 On September 28, 1939, the National Assembly approved Bill No. 1206 as Com-
monwealth Act No. 502, otherwise known as the Charter of Quezon City. Signed by
President Quezon on October 12, 1939, the law defined the boundaries of the City and
gave it an area of 7,000 hectares carved out of the towns of Caloocan, San Juan,
Marikina, Pasig, and Mandaluyong, all in Rizal Province.

The City’s territorial boundaries were revised four (4) times since its creation on
October 12, 1939. Originally, Quezon City had only about 7,000 hectares extending
from La Loma to Marikina River and from Pasong Tamo River down to (and including)
Wack Wack Golf Club in Mandaluyong. The final amendment was made on June 16,
1956 by virtue of RA 1575 with the City’s area, 15,106 hectares. This is the present
official territorial boundary of Quezon City. However, graphical plots made on this
present boundary of the City gave an area of 16,112 hectares, about a thousand
hectares more than its officially declared land area.

The original physical plan of the City was prepared in 1940 by Harry T. Frost, an
architectural adviser of the Commonwealth. He reflected a big quadrangle in the heart
of the City from which four (4) avenues radiated toward the outskirts with rotundas
placed on the four (4) corners, the largest being a 26–hectare elliptical center, now
known as the Quezon Memorial Circle.

The enactment of Republic Act No. 333 on July 17, 1948, made Quezon City the
capital of the Philippines. The Act created the Capital City Planning Commission which
was tasked to prepare the general development plan and supervise the improvements
to be done in the Capital City.

Quezon City was formally inaugurated as the national capital of the Philippines
on October 12, 1949. President Quirino laid the cornerstone of the proposed Capitol
Building at Constitution Hills. The Welcome Arch (now Mabuhay Rotunda) at the
boundary of Manila and Quezon City was built;

For twenty-seven (27) years, Quezon City held the distinct status of being the
nation’s capital. However, on June 24, 1976, then President Marcos issued Presidential
Decree (PD) 940, which effectively conferred back the role of the nation’s capital to the
City of Manila and mandated the area prescribed under PD 824 as Metropolitan Manila,
now known as the National Capital Region (NCR), to be the permanent seat of
na¬tional government.

Indeed, even as Quezon City is no longer the nation’s capital city, it has proved
to be a vast and teeming city with a steadily increasing income and occupation of one-
third of Metro Manila’s total land area. It now serves as the Philippines’ government
center with the legislature and other important government offices located in its area.
All of these are reminiscent of the same noble dream that brought forth the creation of
the City.

RESOURCES/ ECONOMY
 The NCR’s labor force participation rate in 2013 for the NSO-LFS was estimated
at 63.5 % of its working age population while those not in the labor force was 36.5%.
Applied to the city, this is estimated at 1,348,546 of the labor force population with
775,149 persons not included in the labor force which is composed of mostly
housewives, students, retirees and PWDs. The 2013 NCR Integrated Survey of
Households by NSO (Percent Distribution of Employed by Major Industry) listed the top
five (5) industries with highest employment, namely:

 Wholesale and retail Industry with the highest number of employed persons at 24.4%
share;
 Manufacturing sector with 10.4%;
 Construction Industries at 9.1%;
 Administrative and support services at 8.4%; and
 Accommodation and food services with 8.2%.

It could be noted that in terms of type/business classification, wholesale and

retail also had the biggest number in the registered business database of the City. The
NCR 2013 unemployment rate is 10.3% or an equivalent of about 138,900 unemployed
persons in the City.

POLITICAL STRUCTURE

Like other cities in the Philippines, Quezon City is governed by a mayor and vice
mayor elected to three-year terms. The mayor is the executive head and leads the city's
departments in executing the city ordinances and improving public services. The vice
mayor heads the legislative council consisting of 24 members.
These councilors represent the six (6) legislative districts of the city. The council is in
charge of formulating and enacting city ordinances.
Quezon City, being a part of the Metro Manila region, has its mayor in the Metro Manila
Council headed by the Metropolitan Manila Development Authority (MMDA). This council
formulates development plans that seeks to solve the problems and improve the
conditions in the metropolis.
MAYORS
President Manuel L. Quezon acted as mayor from October 12 to November 4,
1939, pending the resignation from another position of his intended appointee, Tomas
B. Morato. Since a president can, under Philippine law, hold multiple portfolios inferior
to his office, Quezon took the position of mayor in a concurrent capacity. However, it is
erroneous to view him as the first mayor, as a president holding a concurrent position is
not listed in the roster of incumbents for those offices.

BARANGAYS
 Quezon City is made up of 142 barangays (the smallest local government units)
which handle governance in a much smaller area. These barangays are grouped into
the aforementioned legislative districts. Each district, in turn is represented in the House
of Representatives.
GEOGRAPHY

Quezon City is situated on the northeast

portion of Metro Manila. It is bounded on the north
by Caloocan City and San Jose del Monte City in
Bulacan Province, on the east by San Mateo and
Marikina, on the south by Pasig and Mandaluyong,
San Juan and Manila, and on the west by
Valenzuela, Caloocan and Manila. Its northeastern
and eastern boundaries are defined by the
Novaliches Watershed and the Marikina River. With
an area of 16,112.58 hectares (based on 1995 GIS
graphical plot), it is the largest among the sixteen
(16) cities and one (1) municipality in the re-gion
and is almost one-fourth the size of Metro Manila.
TOPOGRAPHY
Situated on the Guadalupe Plateau, the
City’s topography is largely rolling with alternating ridges and lowlands. The southern
part of the City has a low grade terrain while the northern half is undulating which
culminates at the Novaliches Reservoir or La Mesa Dam where the water supply for
most of the region is impounded.
FAULT SYSTEM
The West Marikina Fault of the Marikina Valley Fault System (MVFS) affects
Quezon City. It runs along the City’s eastern boundary from the down slope area east of
Violago Parkwoods in the northeast southwards to Northview Subdivision; Capitol Park
Homes; Loyola Grand Villas; Industrial Valley Subdivision; St. Ignatius to Green
Meadows Subdivision in Ugong Norte in the southeast.
SERVICE UTILITIES

Like the rest of Metro Manila, Quezon City gets its water from the Metropolitan
Waterworks and Sewerage System (MWSS) through its private distribution
concessionaires: Maynilad Water Services, Inc. (MWSI) and Manila Water Co. (MWC).
The west half of the city is served by MWSI and the east by the MWC.

As of 2009, the total number of MERALCO customers was pegged at 512,225 of

which 461,645 of the metered connections or 90.1% were residential, 49,082 or 9.6%
commercial, 1,110 or 0.2% industrial and 418 were for streetlights.
 With the liberalization of the telecommunication industry, more firms are now
offering telephone services in the City. As of December 2010, there were five (5)
telephone companies that provided phone services in the city, i.e. PLDT, Bayantel,
Digitel, Multimedia and Eastern Telecommunications Services, Inc.

Cellular mobile phones are now offered by Globe, Smart, Bayantel and Digitel
while broadband services are now available through PLDT, Bayantel Digitel Smart and
Globe.

Parcel delivery, money order, domestic and international express mails made possible
through modern telecommunications and delivery system.

In broadcast media, the city is a home base to eleven (11) local television
networks, the ABS-CBN, GMA, and TV 5 among others, and six (6) cable TV, seven (7)
AM radio stations, and four (4) FM radio stations. All major newspapers and magazines
and publications are easily available even in the remotest corners of the city.

TRANSPORT

Available modes of transport in Quezon City are purely land-based. The 2006
data of the MMDA-Traffic Operation Center revealed that private transport dominates
with 82.49% of the total volume while public utility vehicles (i.e., buses, jeepneys and
taxis) comprised 13.72% and industrial/commercial vehicles (i.e., trucks, vans) at
3.79%.

The Light Rail Transit (LRT) systems operate along EDSA and Aurora Boulevard.
Metro Rail Transit (MRT) 3 also known as the Blue Line is located along EDSA and
serves from North Avenue to Taft Avenue (with 5 stations within QC) while LRT 2 or the
Purple Line on Aurora Blvd operates from Santolan, Pasig City to Rizal Avenue in Manila
(with 7 stations in QC). An extension of the LRT Line 1 (Orange Line) now operates
from Monumento in Caloocan City to Muñoz via EDSA. It is proposed to be linked with
the MRT 3 via a common terminal. Another MRT project (MRT 7) is also set to be
constructed from North Avenue to San Jose del Monte City in Bulacan.

POPULATION AND SOCIAL STRUCTURE

Quezon City is located in the Philippines. It is the most populous city in the
country, with a population of over 2.9 million according to the last national census.
Quezon City was designated as a city in 1939. Just 40 years later, it was designated as
a Highly Urbanized City. It once served as the capital city from the 1940s through the
1970s but no longer holds that designation. Quezon City has over one million more
inhabitants than the national capital, Manila.

City Size and Population Density

The city has an area of almost 64 square miles (165.33 kilometers squared). This
means that the population density is approximately 46,000 people per square mile (
17,759 residents per square kilometer).

Quezon City Population Demographics

The majority of inhabitants in Quezon City are Roman Catholic. About 90% of residents
follow this religion. There are also other religions practiced throughout the city,
including but not limited to Protestant and Islamic faiths. Almost one-quarter of Metro
Manila’s population lives within Quezon City. The city is very culturally diverse.

The national language is Filipino, but many people throughout Quezon City speak
English, particularly those in the trade, government, education and media industries.

Quezon City Population Growth

The city has a recent annual growth rate of over 2%. The population has grown
significantly since the city’s incorporation and is only expected to grow more through
the years, with projections putting the population over 3 million by the year 2020 and
reaching 4 million between 2025 and 2030.

Quezon City had a median age of 24 years

Quezon City had a median age of 24 years. This meant that in 2000, half of the
population were below 24 years old. In 1995, the median age was 23 years.

Sex ratio recorded at 96

Females outnumbered their male counterparts with the sex ratio of 96. This meant that
there were 96 males for every 100 females. In 1995, the sex ratio was recorded at 94.

Age groups 20-29 protrude

In 2000, the age-sex structure of Quezon City deviated from the usual pyramid shape
as shown in Figure 2 where the age groups 20 to 29 protrude among the lower age
groups, especially among females. Those below five years old occupied the largest
proportion of the total population at 12.3 percent.

The proportion of women in childbearing ages almost doubled

In 2000, women in childbearing or reproductive age group (15 to 49 years) comprised

59 percent of the total female population, almost two times higher than the proportion
reported in 1995 (31 percent).

Three-fifths of the population belonged to voting ages

There were 1.4 million persons or about 63 percent of the total population
belonging to voting ages (18 years old and over). Among them, the proportion of
females was higher (52 percent) than that of the males (48 percent).
Economically active persons increased by about 10 percent

Over 65 percent of the total population or 1.4 million persons belonged to

productive ages (15 to 64 years). This resulted to about 10 percent increase from the
1995 figure of 1.3 million persons. About 32 percent were young dependents (aged 0 to
14 years) while about three percent were old dependents (aged 65 years and above).
The overall dependency ratio in 2000 was 53, lower than the 1995 ratio of 54. This
meant that for every 100 persons aged 15 to 64 years, there were about 53
dependents, i.e., 49 young dependents and four old dependents.

More females attended school

More than 88 percent of the total household population aged five years and over
had attended school; 25 percent, elementary; 32 percent, high school; and 31 percent
with higher education.

Females dominated among those who had attended school.

One widower for every four widows

More than 46 percent of the total population 10 years old and over were married
while 42 percent were single. The remaining 12 percent were either widowed,
separated/divorced, with other arrangements or with unknown marital status.

Among married persons, the proportion of males and females were almost equal
(50.5 percent and 49.5 percent, respectively) while females dominated among single
persons (52 percent). On the other, the proportion of widows was noticeably higher (80
percent) than the widowers (20 percent).

Five in every eight persons were Tagalogs

Five in every eight of the population of Quezon City classified themselves as

Tagalog (65.4 percent); followed by Ilocano, 5.2 percent; Bikol/Bicol, 5 percent;
Bisaya/Binisaya, 4.4 percent; and Cebuano, 3.2 percent.

Median floor area at 31 square meters

The houses in Quezon City had a median floor area of 31 square meters. This
meant that half of the total housing units had a floor area of below 31 square meters.

Majority of the housing units were single houses (57 percent). Over 76 percent
of the total housing units needed no repair or if needed one, with minor repair only.

Houses were made of strong materials for roof and walls

In 2000, about 78 percent of the housing units in Quezon City, had roof made of
galvanized iron while more than 46 percent had outer walls made of either concrete,
bricks or stone; 32 percent, half concrete/brick/stone and half wood; and 15 percent,
wood.
 About 43 percent of housing units had roof made of galvanized iron/aluminum
and had outer walls made of concrete/bricks/stone.

INDUSTRY

The City’s economy continues to

be dominated by small to medium-scale
business establishments engaged
mostly in the distribution of finished
products and in the provision of basic
services. There has been an increasing
trend in the number of registered
businesses from 2008-2013, with the
latest total count reported at 64,515
with 13,417 as new and 51,098 renewals.

The Industry sector had a 6.12% share of the total registered businesses of
3,497 in 2013. This was composed of those in the Manufacturing segment (eg.
printing/publishing, assembly of motor vehicles, fabrication of metal, steel and
aluminum products, etc.)numbering to 2,233 or 3.46% share; followed by Construction
which is composed of construction of buildings, site preparation & development,
Architectural and Engineering works, etc.with 1,709 establishments (2.65%) and those
in the Electric, Gas & Water Supply with only a total number of 5 registered
establishments.

Data for the year 2013 showed that 93.88% of

registered businesses belonged to the Services sector.
The biggest shares were from those businesses
engaged in the Wholesale/Retail Trade which totaled to
27,922 or 43.28% of total registered businesses. It is
also the number one business revenue source of the
city and shown to be increasing in number in the last
three (3) years. The second major business type in the
City is the Real Estate, Renting and Other Business
Activities, i.e. those engaged in leasing of real properties, consultancy and law offices,
janitorial/ messengerial/ labor services, real estate broker and developer. It registered a
total of 17,461 (27%) businesses.

Those engaged in Hotels & Restaurants Activities ranked 3rd in number with a
total of 4,318 followed by Other Community, Social & Personal Services (e.g. beauty
salons, dress shops, computer shops, etc.) which registered 3,947 businesses. Other
succeeding types are as follows:
 Financial Intermediation -composed of banks, pawnshops, money shops and financing
& holding companies, etc.) with 2,855;
 Transport and Communications - transport companies/operators, trucking/hauling
services, forwarding/freight services, radio & TV networks, etc. with 1,8722
establishments;
 Health and Social Works- hospitals, clinics, laboratories, etc. with 1,274 establishments;
and
 Education - composed of the colleges, universities, vocational schools and other training
institutions.

By and large, the tourism industry in Quezon City continues to be a major con-
tributor to the country’s economic growth, hence considered as one of the tourists spots
in the Philippines. Travelers that contributed the largest share of visitors come from
South Korea, United States of America, Japan, and China.

The location of Quezon City in relation to the visitors’ entry points (Airport and
Pier) has contributed greatly to the inflow of various tourists in the City. QC is the main
gateway, linking Metro Manila to all Northern and Southern Luzon expressways. It is
easily accessible from the major highways, thoroughfares and mass transit systems. It
has the Epifanio De los Santos Avenue (EDSA) – as the longest highway in the
metropolis and the Commonwealth Avenue – as the country’s’ widest. It is so expansive
that its eastern areas are connected to the main C-5 high¬way. It offers easy access to
the North Luzon Expressway (NLEX) that takes tourists to their destinations at Clark,
Subic, Baguio and other parts in Northern Philippines. The City has numerous bus
terminals where tourists can take a land trip to provinces in Luzon. It has also the light
railroad systems that include the LRTs and MRTs stations that are interconnected within
the City for tourists to commute easily.

EDUCATIONAL FACILITIES
The city has several major educational
institutions. Two of the most well-known are
the University of the Philippines Diliman and
the Ateneo de Manila University, both comprehensive
research universities consistently ranked among the
best in the country. Numerous Catholic Schools are
also located in Quezon City such as Miriam College, St.
Paul University of Quezon City, Siena College of
Quezon City, etc. Other denomination also established their Schools in this city such
as Trinity University of Asia run by Episcopalian and New Era University run by Iglesia ni
Cristo.
The presence of medical schools have made Quezon City a center of healthcare
and medical education. These include Our Lady of Fátima University, FEU Nicanor Reyes
Medical Foundation (independent medical school but related to Far Eastern University),
St. Luke's College of Medicine, Capitol Medical Center Colleges, De Los Santos - STI
College, New Era University College of Medicine, and the UERMMMC College of
Medicine (independent but related to the University of the East). While it is located in
Pasig, the Ateneo School of Medicine and Public Health (a constituent unit of the Ateneo
de Manila University) lies close to its border with Quezon City.
Other professional schools include the University of the Philippines College of Law (a
constituent unit of UP Diliman) and the New Era University College of Law, both located
in Diliman.
The Technological Institute of the Philippines specializes in engineering and
vocational education.
The city government operates the Quezon City Polytechnic University, which has
campuses in Novaliches, Batasan Hills, and Barangay Sto. Cristo. The Polytechnic
University of the Philippines operates an extension campus in Barangay Commonwealth.
Business and management schools located in the city include Entrepreneurs
School of Asia located in Libis and National College of Business and Arts (NCBA) with
campuses in Fairview and Cubao.
Other colleges include Far Eastern University – FERN College (independent but related
to Far Eastern University), Kalayaan College, the Central Colleges of the Philippines,
Philippine Rehabilitation Institute, the main branch of the AMA Computer University,
and numerous campuses of information technology colleges such as Asia School of Arts
& Sciences (ASAS), Informatics International College, and STI College.Women's
colleges such as Miriam College, Immaculate Heart of Mary College, and Saint Pedro
Poveda College are located within city limits, with the last straddling the border of
Quezon City and Pasig.
The Catholic K-12 schools operated by religious orders include Angelicum
College (Dominican), Ateneo Grade School and High School (Jesuit), School of the Holy
Spirit (Missionaries Sisters Servants of the Holy Spirit), Siena College of Quezon
City (Dominicans), St. Joseph's College of Quezon City (Franciscan), Lourdes School of
Quezon City (Franciscan Capuchin), St. Mary's College of Quezon City (Religious of the
Virgin Mary), St. Theresa's College of Quezon City (Missionary Sisters of the Immaculate
Heart of Mary), and Stella Maris College (Dominican). Other Catholic schools operated
by laypersons include Miriam College (formerly of the Maryknoll Sisters), St. Bridget
School, Colegio de San Lorenzo, Flos Carmeli Institution, PAREF-Northfield School,
PAREF-Rosehill School, Mater Carmeli School, School of Saint Anthony, and Sacred
Heart Academy of Novaliches, while parochial schools include the Immaculate
Conception Cathedral School in Cubao and the Good Shepherd Cathedral School in
Fairview.
Other private religious schools include New Era University (Iglesia Ni
Cristo), Grace Christian College (evangelical Christian), Jubilee Christian Academy
(evangelical Christian), Bethel Christian School of Fairview, Inc. & Bethel Christian
School of Holy Spirit, Inc. (evangelical Christian) and Trinity University of
Asia (Episcopalian).
Notable secondary public schools include
the Quezon City Science High School, Commonwealth High
School, Ernesto Rondon High School, Don Alejandro Roces
Sr. Science-Technology High School, Batasan Hills National
High School, the University of the Philippines Integrated
School, and Philippine Science High School Main Campus.
The last two are operated independently of the Division of
City Schools, with UPIS being managed by the UP College
of Education and PSHS being run by the Department of Science and Technology.
Research institutes in the city include the Philippine Heart Center, National
Kidney and Transplant Institute, the Lung Center of the Philippines, the Philippine
Nuclear Research Institute, and the Philippine Institute for Pure and Applied
Chemistry. OB Montessori Center in Fairview, Quezon City is a school campus provided
in Quezon City.

HEALTH PROGRAM

Social welfare services are provided by the City to its residents through the Social
Services and Development Department. Various welfare programs and services that are
being extended include Community Outreach Program, Welfare and Relief Program,
Residential and Rehabilitation Program, Vocational and Skills Training and Special
Projects. Beneficiaries are mostly the city’s indigent families which include the youth,
children, elderly, disabled/special groups, mendicants, women and distressed or
displaced groups.

The City’s maternal mortality rate was 89.26 per 100,000 live births or sixty-eight
(68) cases in 2013. This was higher compared to NCR’s 76.00 per 100,000 live births,
while Infant mortality rate was 20.74 per 1,000 live births. For the last five (5) years,
Bronchopneumonia and Gastroenteritis consistently ranked as the 1st and 2nd top
leading causes of child mortality. Mortality rate for all ages was 7.19 in 2013 with
hypertension, pneumonia and all forms of cancer as the top three (3) leading causes of
death in the same year. Total number of illnesses reported was 186,890 with upper
respiratory tract infections (URTI) as the number one cause of morbidity followed by
Pneumonia and Pulmonary Tuberculosis (PTB). Households with access to safe water
slightly decreased from 98% in 2009 to 97.5% while households with sanitary toilet
facilities were recorded to have increased from 97% in 2009 to 98.5 %.
Other programs and services:
ECONOMIC GROWTH

The NCR’s labor force participation rate in 2013 for the NSO-LFS was estimated
at 63.5 % of its working age population while those not in the labor force was 36.5%.
Applied to the city, this is estimated at 1,348,546 of the labor force population with
775,149 persons not included in the labor force which is composed of mostly
housewives, students, retirees and PWDs. The 2013 NCR Integrated Survey of
Households by NSO (Percent Distribution of Employed by Major Industry) listed the top
five (5) industries with highest employment, namely:
• Wholesale and retail Industry with the highest number of employed persons at
24.4% share;
• Manufacturing sector with 10.4%;
• Construction Industries at 9.1%;
• Administrative and support services at 8.4%; and
• Accommodation and food services with 8.2%.
It could be noted that in terms of type/business classification, wholesale and
retail also had the biggest number in the registered business database of the City. The
NCR 2013 unemployment rate is 10.3% or an equivalent of about 138,900 unemployed
persons in the City.
Industry and Service
The City’s economy continues to be dominated by small to medium-scale
business establishments engaged mostly in the distribution of finished products and in
the provision of basic services. There has been an increasing trend in the number of
registered businesses from 2008-2013, with the latest total count reported at 64,515
with 13,417 as new and 51,098 renewals.
The Industry sector had a 6.12% share of the total registered businesses of
3,497 in 2013. This was composed of those in the Manufacturing segment (eg.
printing/publishing, assembly of motor vehicles, fabrication of metal, steel and
aluminum products, etc.)numbering to 2,233 or 3.46% share; followed by Construction
which is composed of construction of buildings, site preparation & development,
Architectural and Engineering works, etc.with 1,709 establishments (2.65%) and those
in the Electric, Gas & Water Supply with only a total number of 5 registered
establishments.
Data for the year 2013 showed that 93.88% of registered businesses belonged
to the Services sector. The biggest shares were from those businesses engaged in the
Wholesale/Retail Trade which totaled to 27,922 or 43.28% of total registered
businesses. It is also the number one business revenue source of the city and shown to
be increasing in number in the last three (3) years. The second major business type in
the City is the Real Estate, Renting and Other Business Activities, i.e. those engaged in
leasing of real properties, consultancy and law offices, janitorial/ messengerial/ labor
services, real estate broker and developer. It registered a total of 17,461 (27%)
businesses.
Those engaged in Hotels & Restaurants Activities ranked 3rd in number with a
total of 4,318 followed by Other Community, Social & Personal Services (e.g. beauty
salons, dress shops, computer shops, etc.) which registered 3,947 businesses. Other
succeeding types are as follows:
• Financial Intermediation -composed of banks, pawnshops, money shops and
financing & holding companies, etc.) with 2,855;
• Transport and Communications - transport companies/operators,
trucking/hauling services, forwarding/freight services, radio & TV networks, etc. with
1,8722 establishments;
• Health and Social Works- hospitals, clinics, laboratories, etc. with 1,274
establishments; and
• Education - composed of the colleges, universities, vocational schools and other
training institutions.
By and large, the tourism industry in Quezon City continues to be a major con-
tributor to the country’s economic growth, hence considered as one of the tourists spots
in the Philippines. Travelers that contributed the largest share of visitors come from
South Korea, United States of America, Japan, and China.
The location of Quezon City in relation to the visitors’ entry points (Airport and
Pier) has contributed greatly to the inflow of various tourists in the City. QC is the main
gateway, linking Metro Manila to all Northern and Southern Luzon expressways. It is
easily accessible from the major highways, thoroughfares and mass transit systems. It
has the Epifanio De los Santos Avenue (EDSA) – as the longest highway in the
metropolis and the Commonwealth Avenue – as the country’s’ widest. It is so expansive
that its eastern areas are connected to the main C-5 high¬way. It offers easy access to
the North Luzon Expressway (NLEX) that takes tourists to their destinations at Clark,
Subic, Baguio and other parts in Northern Philippines. The City has numerous bus
terminals where tourists can take a land trip to provinces in Luzon. It has also the light
railroad systems that include the LRTs and MRTs stations that are interconnected within
the City for tourists to commute easily.
As a powerful growth engine, tourism catalyzes economic development,
produces huge exchange move¬ments and accommodates big investments. The City
intends to capitalize on its tourist marketing points, such as:
As wellness center
One of the main reasons for tourists to visit the City is the existence of its
foremost medical institutions. A fast-evolving reputation is that of being the wellness
capital of the Philippines. The Quezon City is the only city with a high number of
internationally renowned specialty hospitals that can form the base of a thriving health
& wellness industry. It has the most number of hospitals with the biggest bed capacity.
Among the sixty (60) government and private hospitals in the City are the
internationally known St. Luke’s Medical Center (international-standard hospital facility),
Philippine Heart Center (well-equipped, specialty hospital in cardiovascular), National
Kidney and Transplant Institute (premier, ISO-certified facility for renal disease & organ
transplant), Lung Center (specialty hospital for pulmonary diseases) and the Philippine
Orthopedic Hospital. These medical institutions are often sites of medical
conventions/forums/seminars and serve as the destinations of physicians interested in
learning new/modern developments in medical fields. Quezon City is a pioneer in the
use of stem cell therapy, a famous upscale medical treatment now available at National
Kidney Institute and St. Luke’s Hospital.
QC is also the site for numerous health and other wellness services such as
diagnostic, dental health and beauty clinics, rehabilitation centers, nursing homes and
health spas, alternative healing centers, and the now very demanding physical fitness
centers/gyms. Located also in the metropolis is a unique residential convalescent and
day care homes for the elderly and retirees suitable for domestics and foreign clients.
These services-oriented endeavors places the City well into a center of health and
medical tourism industry.
As an ICT Capital
Quezon City has been declared as the ICT Capital of the Philippines having the
highest concentration of IT Parks/Economic Zones and having the biggest contribution
in the growth of Business Pro¬cess Outsourcing-Call Center Industries, IT infrastructure
and educational programs, as well. The City plays a major role in the growth of ICT
field. Based on data from the Philippine Economic Zone Authority (PEZA), there are at
present thirty-three (33) ICT Parks/Buildings in the city. The Eastwood City Cyberpark
in Libis was cited as the first and biggest IT Park in the country. It also boasts of a so-
called “Silicon Valley” in the Philippines which is the Science and Technology Park area
along Commonwealth Avenue.
The industry continues to be a significant attraction for local and foreign
tourists/investors with still other ICT projects being developed in different parts of the
City. ICT empowers tourism, with its newly develop e-commerce system already taking
over the entire country. Thus, tourism finds an effective marketing ally in ICT.
As an entertainment and Recreational Center
The City has been known as a Center of Media Operations be¬cause of its high
concentration of television and radio stations prompting the title of the “Entertainment
Capital of the Philippines”. Located in the metropolis are nine (9) major television
networks including two of the country’s media giants -- GMA (Kapuso Network) and
ABS-CBN (Kapamilya Network). Quezon City is also a shopping mecca due to a number
of big shopping malls/complexes taking center stage in every dense community cluster.
As an National Government Centre
Envisioned as a center for tourism, Quezon City is the seat of many im-portant
government offices such as the Batasang Pambansa, the Sandigang Bayan, Civil Service
Commission, Office of the Ombudsman, etc. Aside from its location of being a National
Government Center, it is also the site of the nation’s Executive, Legislative and Judicial
offices such as the Department of Natural Resources (DENR), ment of Agriculture (DA),
Department of Agrarian Reform (DAR), Bureau of Internal Revenue (BIR), etc.
As an Educational Centre
Quezon City boasts of numerous learning institutions that are at par with the
best in Asia and in the world. Two of its well-known universities---the government-run
University of the Philippines (UP) and the Jesuit-owned, Ateneo de Manila University
continue to graduate students that shine in their various fields of endeavor. Vocational
schools that offer trade skills and business in their curriculum are found in the different
barangays. Quezon City boasts of numerous learning institutions that are at par with
the best in Asia and in the world. Two of its well-known universities---the government-
run University of the Philippines (UP) and the Jesuit-owned, Ate¬neo de Manila
University continue to graduate students that shine in their various fields of endeavor.
Vocational schools that offer trade skills and business in their curriculum are found in
the different barangays.
Quezon City has also metamorphosed into a highly urbanized area, with its
historical artifacts carefully restored and preserved. A wide array of historical
sites/landmarks and tourism oriented facilities can be found in and around the City such
as, the Pugad Lawin Shrine where the first freedom cry of the Filipinos was held and
the EDSA shrine where a bloodless 1986 People’s Power Revolution was showcased to
the entire world.
ADVANTAGES AND DISADVANTAGES

SWOT ANALYSIS: Quezon City, Philippines

CONSIDERATIONS STRENGTHS WEAKNESSES OPPORTUNITIES THREATS

1. Economic  Skilled  Highly  High demand in  Growing

Potential workforce Competitive labor competition
 Huge Market  Flow of would mean
manpower  High investments lower profitability
 High business tax  Favorable avenue  Unlicensed
profitability to establish business
and revenue business establishments
 Productive  Higher appeal to  Transposition of
consumer global market registered
base establishments to
 College other cities
graduates
 contributing
to economic
output

2. Disaster  Concrete  Unregulated  Strengthening  Flooding

Risk Reduction disaster infrastructures Community  Potential high
and Management management (Billboards) Coordination magnitude
plan  Short term plans Earthquakes
 Budget strategic  Resilience  Fires and
prioritization frameworks Campaigns epidemic
allotment for  Coordinatio  Direct  Occupied
disaster n between institutional waterways
management Barangays linkage for
during preparatory
calamity schemes

3. Social  Able to  Low revenue  Delegation  Land ownership

Development on implement allotted for through national withdrawal
Housing Programs ordinances housing authorities  Pending housing
aiming for projects  Pro-poor projects could be
more flexible  Significant programs detrimental to
tax proportion of through PPP public health and
acquisition residents safety
remain
unsheltered
 4. Social  Retroactive  Commits a  Some ordinances  Massive Flooding
Development on implementati flaw on delving on waste during high
Environmental on of regulation management intensity rainfall
Policies (delving environment enabling would yield  Search for an
on a specific oriented incidental added revenue.1 alternative landfill
policy) ordinances Plastic  Unregulated
 Innovative consumption slums would
policies on through aggravate water
waste monetary pollution
management payment  Running out of
 Too much Landfill reserves
industrializatio
n causing
inadequacies
in waste
management
facilities

REFLECTIONS AND COMMENTS:

LACANARIA, ROSETTE CLAIRE E.
In conclusion to the report/research, Quezon City is one of the first-class cities in
Metro Manila cities that could give its community a livable and healthy environment. It
also became the gateway of commuters from North Luzon entering Manila that gives
opportunity for Quezon City to attract businesses and boost its economy.
One of the outstanding programs of Quezon City is to promote Wellness
Tourism. This program promotes healthy lifestyle in order to lessen the cases of NCD in
metro Manila. Many government agencies and tertiary hospitals are also built in the city
that makes it as one stop shop for government and health needs.
GARCIA, SHANTHY AYEZZA C.
Quezon City, being one of the most populated cities in the country and biggest
city in Metro Manila, has also proved that it is a place for growth, economically and
educationally, having numerous schools from elementary to college and having its own
central business district making it a livable place for Filipinos. It is a place renown for its
success and rich industry and is also known as the richest city in Metro Manila. It is a
city where you can almost find all the establishments and business that one needs,
even places for entertainment and recreational. Numerous people chose to reside in the
city because of the aforementioned reasons.