Under-Graduate Programme in Commerce Courses of Study, Schemes of Examinations & Syllabi
Under-Graduate Programme in Commerce Courses of Study, Schemes of Examinations & Syllabi
Under-Graduate Programme in Commerce Courses of Study, Schemes of Examinations & Syllabi
in
Mathematics
Under- Graduate Programme
in Commerce
Courses of Study, Schemes of Examinations & Syllabi
Courses of(Choice
study,Based
Schemes
Creditof Examinations
System)
& Syllabi
(Choice Based Credit System)
DEPARTMENT OF COMMERCE
Department of Mathematics
BISHOP HEBER (DST –COLLEGE
FIST Sponsored)
(Autonomous)
Bishop
(Reaccredited Heber
with ‘A’ GradeCollege
(CGPA –(Autonomous)
3.58/4.0) by the NAAC &
(Nationally
Identified Reaccredited at the A+ level
as College of Excellence by theby NAAC)
UGC)
Tiruchirappalli
DST – FIST Sponsored–College
17. &
DBT Star College
TIRUCHIRAPPALLI – 620 017
TAMIL NADU,
2013 INDIA
- 2016
2016 – 2017
i
Under – Graduate Programme in Commerce
ii
B.Com. – Programme Description
(For the students admitted from the year 2016 onwards)
iii
Course Hours / Marks
Sem Part Course Course Title Credits
Code week CIA ESA Total
Core VI U17CM506 Income Tax Law and Practice 6 5 25 75 100
Core VII U17CM507 Business Management Practices 6 5 25 75 100
Core VIII U17CMP08 Computers in Business 5 5 40 60 100
V III Core IX U17CM509 Financial Management 6 5 25 75 100
Elective II U17CM5:1 International Trade / 5 5 25 75 100
U17CM5:2 Advertising Management
IV SBEC III U17CM5S3 Soft Skills 2 2 25 75 100
Core X U17CM610 Business Mathematics 6 5 25 75 100
Core XI U17CM611 Management Accounting 6 5 25 75 100
III Core XII U17CM612 Financial Services 6 5 25 75 100
VI Core XIII U17CM613 Auditing 6 5 25 75 100
Elective III U17CM6:1 Indirect Taxes / 6 5 25 75 100
U17CM6:2 Entrepreneurial Development
V U16GST61 Gender Studies 1 20 80 100
Total 140 3900
SBEC- Skill Based Elective Course NMEC- Non Major Elective Course
VLOC- Value added Life Oriented Course SBC- Skill Based Course
CIA- Continuous Internal Assessment ESA- End Semester Assessment
* Other
Hindi Sanskrit French Hindi Sanskrit French
Languages
Semester I U14HD1L1 U15SK1L1 U14FR1L1 Semester III U14HD3L3 U15SK3L3 U14FR3L3
Semester II U14HD2L2 U15SK2L2 U14FR2L2 Semester IV U14HD4L4 U15SK4L4 U14FR4L4
iv
Core I - FINANCIAL ACCOUNTING - I
Semester : I Course code : U17CM101
Hours: 90 Credits: 5
Course Objectives
Unit II Depreciation
1
4.2 Recording Transaction in books of Different Parties
4.2.1 Retiring a bill under Rebate
4.2.2 Dishonour of a bill
4.2.3 Renewal of a bill
4.2.4 Insolvency of the drawee
4.3 Bank Reconciliation Statement
4.2.1 From Cash book to Pass book.
4.2.2 From Pass book to Cash book.
4.2.3 Preparation of Adjusted cash book
Textbook
1. T.S. Reddy and A. Murthy, Financial Accounting, Margam Publications, Chennai (2012)
Reference
1. R.L. Gupta and V.K. Gupta-Principles and practice of Accountancy, Eleventh edition-2005,
Sultan Chand Sons, New Delhi
2. N. Vinayagam& B. Charumathi, Financial Accounting Second revised edition-2008, S.
Chand& Company Ltd, New Delhi
2
Allied – I BANKING THEORY, LAW AND PRACTICE
Semester : I Course code : U17CM1Y1
Hours: 75 Credits: 4
Course Objectives
Unit I Banking
3
3.3.4. Dishonour and Consequences of wrongful dishonour by paying banker
3.3.5. Statutory protection to paying banker
Textbook
Reference
1. B.Santhanam, Banking Theory Law and Practice, Margham Publications, 5 th edition (2012),
Chennai.
4
Allied II - BUSINESS ECONOMICS
Semester : I Course code : U17CM1Y2
Hours: 75 Credits: 4
Course Objectives
1.0 Definitions
1.1 The economic system
1.2 Central problems of an economy
1.3 Central problems and the price mechanism
1.4 Resource allocation in Capitalist, Socialist and Mixed Economy.
2.0 Demand
2.1 Law of Demand
2.2 Demand Curve
2.3 Elasticity of demand
2.4 Measurement and types
2.5 The slope of a demand curve and the elasticity
2.6 Factors governing price elasticity of demand
2.7 Law of supply and supply schedules
2.8 Supply curve
2.9 Determinants of supply
2.10 Measurement of Elasticity of Supply
5
4.4.3 Monopoly
4.4.4 Duopoly
4.4.5 Oligopoly
4.4.6 Monopolistic Competition
4.4.7 Monopsony
Textbook
Reference
6
Core II - FINANCIAL ACCOUNTING II
Semester : II Course code : U17CM202
Hours: 90 Credits: 5
Course Objective
1. To acquire skills related to preparing consignment, joint venture, Branch, Hire purchase and
Departmental accounts.
Unit I Consignment
7
Unit IV Hire Purchase
4.1 Recording in the books hire vendor & hire purchaser (including Default and Repossession).
4.2 Methods of Recording
4.2.1 Full cash price Method
4.2.2 Actual price Method
4.2.3 Interest suspense Method
4.2.4 Debtors Method
4.2.5 Stock & Debtors Method
Textbook
Reference
8
Allied –III COMPANY LAW
Semester : II Course code : U17CM2Y3
Hours: 75 Credits: 4
Course Objective
Unit I Introduction
1.1.0 Introduction
1.1.1 Company definition
1.1.2 Characteristics
1.2.0 Types of companies
1.2.1 Public Company
1.2.2 Private Company
1.3.0 Features of public company and private company
1.4.0 Conversion of public company into private company
1.5.0 Companies registration
1.6.0 Lifting up of corporate veil
3.1.0 Meetings
3.1.1 Definitions
3.1.2 General meetings of shares holders
3.1.2.1 Statutory meeting
3.1.2.2 Annual general meeting
3.1.2.3 Extraordinary general meeting
3.1.2.4 Class meeting
3.1.3 Quorum for meeting
3.1.4 Proxy
3.1.5 Resolution
3.1.6 Minutes.
9
Unit IV Company Management
Unit V Winding Up
5.1.0 Winding up
5.1.1 Dissolution of Company
5.1.2 Modes of winding up
5.2.2.1 Winding up by the court
5.2.2.2 Voluntary winding up
5.1.3 General provisions on Winding up
Textbook
1. N.D.Kapoor, Elements of Company Law -, 30thEdition, (Reprint – 2015) Sultan Chand and
Sons, New Delhi.
Reference
1. PMS Abdul Gafoor and S.Thothadri, Company law, 2ndEdition ,Vijay Nicole Imprints Private
Limited.(2015)
10
Allied IV - BUSINESS STATISTICS
Semester : II Course code : U17CM2Y4
Hours: 75 Credits: 4
COURSE OBJECTIVES
1. To acquire skills relating to the collection and analysis of data
2. To draw meaningful inference from the analysis using the appropriate statistical tools.
1.1. Statistics
1.1.1. Meaning
1.1.2. Definition
1.1.3. Functions
1.1.4. Scope
1.1.5. Merits and Demerits
1.2. Sampling
1.2.1. Meaning
1.2.2. Definition
1.2.3. Methods of sampling
1.3. Collection of data
1.4. Tabulation of data
1.5. Representation of data
1.5.1. Diagrammatic Representation
1.5.2. Graphic representation
3.1. Range
3.2. Quartile Deviation
11
3.3. Mean Deviation
3.4. Standard Deviation
3.4.1. Actual Mean method
3.4.2. Assumed Mean Method
3.4.3. Combined Standard Deviation
3.4.4. Corrected Standard Deviation
3.5. Coefficient of variation
3.6. Comparison of Measures of dispersion
3.7. Lorenz Curve
4.1. Correlation
4.1.1. Definition
4.1.2. Karl Pearson’s Correlation
4.1.3. Spearman Rank Correlation
4.1.4. Concurrent Deviation
4.2. Regression
4.2.1. Definition
4.2.2. Regression Equation
4.2.3. Linear Regression
4.2.4. Difference between Regression and Correlation
5.2.1 Definition
5.2.2. Simple Index number
5.2.3. Weighted Index Number
5.2.3.1 Laspeyre’s formula
5.2.3.2 Paache’s formula
5.2.3.3 Fisher’s formula
5.2.3.4 Marshal Edge-worth
5.2.3.5 Bowley’sfoermula
5.2.3.6 Kelly’s formula
12
5.2.4. Mathematical tests of consistency
5.2.4.1 Time reversal test
5.2.4.2 Factor reversal tes
5.2.5. Fixed Index Number
5.2.6. Chain Index Number
5.2.7. Cost of Living Index
Textbook
1. R.S.N.Pillai and Bagavathy,Statistics : Theory and Practice,Sultan Chand & Sons, New Delhi (2010)
Reference
13
Core III - FINANCIAL ACCOUNTING - III
Semester : III Course code : U17CM303
Hours: 75 Credits: 4
COURSE OBJECTIVES
Unit IV Royalty
14
4.3 Treatment for Sublease
4.3.1 Recording in the books of lessor
4.3.2 Recording in the books lessee.
4.3.3 Recording in the books Sublessee
Textbook
References
15
Core- IV QUANTITATIVE TECHNIQUES
Semester : III Course code : U17CM304
Hours: 75 Credits: 4
Course Objectives
To gain knowledge about the Linear Programming Problem and its methods, to analyse and
find an optimal solution to the transportation problem.
To understanding about the game theory and simulation
To learn the replacement theory and to analyse and find solutions to problems in decision
analysis and network analysis.
16
Unit V Decision Analysis and Network Analysis
Textbook
Reference
1. V.K.Kapoor, Operations Research, Sultan Chand & Sons, 5 th edition, India (2013)
2. P.Mariappan, Operation Research, Pearson Education India,First edition, India (2013)
3. P.C.Tulsian& Vishal Pandey - Quantitative techniques, Pearson Education, New Delhi,
(2002)
17
Allied V - PRINCIPLES OF MARKETING
Semester : III Course code : U17CM3Y5
Hours: 60 Credits: 3
Course Objectives
1.1 Meaning
1.2 Objectives
1.3 Classification of markets
1.4 Evolution of the concept of marketing
1.5 Various approaches of marketing
1.6 Consumer behavior
1.6.1 Factors affecting consumer behavior
1.6.2 Buying decision Behaviour
1.6.3 Market Segmentation.
Unit II Product
18
3.6.5 Wholesaling
3.6.6 Emerging trends in Retail trade
3.6.7 E-marketing portals.
Unit IV Promotion
4.1 Promotion
4.2 Promotion Mix
4.3 Advertising
4.4 Sales Promotional techniques
4.5 Personal selling
4.6 Public relations.
1. Marketing Management- R.S.N.Pillai and Bagavathi, Sultan Chand & Sons, New Delhi,
(1996)
References
19
SBEC I - INTRODUCTION TO COMPUTERS –MS WORD
Semester : III Course code : U17CMPS1
Hours: 30 Credits: 2
Course Objective
2.1 Spell Check — Thesaurus - Auto Correct – Creating Own Default Dictionary
2.2 Word Count -Track Changes -Accepting and Rejecting Changes - Page View – Zoom
2.3 Paragraph Formatting - Changing Paragraph Alignment - Indenting Paragraphs –
2.4 Add Borders or Shading to a Paragraph, Apply Paragraph Styles –Change Spacing
between Paragraphs and Lines
20
Unit V Advanced Tools
References
1. FaitheWempen ,Microsoft Word 2010 in Depth –- Que publishing, 1st edition, Indiana, 2010
2. Katherine Murray, Microsoft Word 2010 Inside Out –1st edition- Microsoft (2010)
21
Core V - COST ACCOUNTING
Semester : IV Course code : U17CM405
Hours: 75 Credits: 5
COURSE OBJECTIVES
1. To be familiar with the importance of cost ascertainment, reduction and control of Material,
Labour and Overheads,
2. To develop the skills needed to apply costing technique for each element of cost
3. To understand the procedures to calculate the cost of the products and services.
22
2.5 Methods of remuneration
2.5.1 Time rate system
2.5.2 Piece rate system
2.5.3 Straight piece rate system
2.5.4 Taylors differential piece rate system
2.5.5 Merrick’s Multiple or differential piece rate system
2.5.6 Gantt’s task and bonus plan
2.6 Premium Bonus plans
2.6.1 Halsey premium plan
2.6.2 Halsey-weir scheme
2.6.3 Rowan plan
2.6.4 Barth’s variable sharing plan
2.6.5 Emerson’s Efficiency plan
2.6.6 Bedeaux’s point premium system
Unit IV Cost sheet, Tenders and quotations & Methods of costing (Job,Batch and Contract)
23
4.4 Contract costing
4.4.1 Introduction
4.4.2 Characteristic Features of contracts and contract costing
4.4.3 Recording of Costs of a Contract
4.4.4 Recording of Value and Profit on Contracts
4.4.5 Profit or Loss on Contracts
4.4.6 Escalation clause
4.4.7 Cost plus Contracts.
Textbook
1. Reddy T.S. and Hari Prasad Reddy Y., (2012). Cost Accounting, MarghamPublications:
Chennai.
References
1. Murthy &Gurusamy S, (2000). Cost Accounting, Tata McGrawHill Publications: New Delhi.
2. Jain S.P &Narang K. L., (2012). Cost Accounting, Kalyani Publications: New Delhi.
24
Elective - I BUSINESS LAW
Semester : IV Course code : U17CM4:1
Hours: 60 Credits: 3
Course Objective
1. To learn the fundamentals laws pertaining to general contracts and special contracts and
laws relating to the Sale of Goods.
1.1 Introduction
1.1.1 Nature and classification of Contracts
1.1.2 Essential elements of a valid contract
1.2 Void, Voidable and Valid agreement
1.3 Offer and Acceptance
1.3.1 Legal rules as to offer
1.3.2 Tenders
1.3.3 Cross offers
1.3.4 Legal rules as to acceptance.
2.1 Consideration
2.1.1 Definition
2.1.2 Legal rules as to consideration
2.1.3 Stranger to contract
2.1.4 Contract without consideration is void-exceptions
2.2 Capacity of Parties
2.2.1 Law relating to competence of parties to a contact
2.2.2 Minors
2.2.3 Persons of unsound mind
2.2.4 Other persons
2.3 Free Consent
2.3.1 Meaning of ―consent‖ and ―free consent‖
2.3.2 Coercion
2.3.3 Difference between coercion and undue influence
2.3.4 Define misrepresentation and fraud
2.3.5 Effects on the validity of an agreement
2.4 Legality of Object
2.4.1 Unlawful and illegal agreements
2.4.2 Effects of illegality
2.4.3 Doctrine of public policy
2.5 Void contracts.
2.6 Contingent Contract
2.6.1 Essential characteristics of a contingent contract
2.6.2 Rules regarding contingent contract
2.6.3 Difference between a wagering agreement and a contingent contract
25
Unit III Performance and Discharge of Contracts
26
5.5 Rights of unpaid seller
5.5.1 Remedies for breach of contract of sale
5.5.2 Auction sales.
Textbook
References
1. K.R.Bulchandani -Business law for man– Vikas4/e, Himalaya Publishing House, India, 2006
2. P.C. Tulsian - Business Law, Second Edition, Published by Tata McGraw-Hill Education
Pvt. Ltd., India, 2001
27
Elective I - RETAIL MANAGMENT
Semester : IV Course code : U17CM4:2
Hours: 60 Credits: 3
Course Objectives
To know the various forms of retailing businesses, to widen knowledge on store location,
practical analysis of site and trading and inventory management.
To analyse critically the elements of retail stores operations and to get equippedwith skills
essential for store keeping strategies.
Unit I Retailing
1.1 Meaning
1.2 Definition
1.3 Characteristics
1.4 Retailing principles
1.5 Retail sales objectives
1.6 Retailing in India
1.7 Across the globe
1.8 Emerging trends in retailing
1.9 Retail formats –
1.9.1 Store based
1.9.2 Non-store based –
1.9.3. Traditional and non-traditional retailing –
1.9.4 Internet retailing –
1.9.5 Cyber retailing.
2.1 Importance
2.2 Selection of loyalty
2.3 Site analysis
2.4 Trading analysis
2.5 Demand and supply density
2.6 Site availability
2.7 Trends in store location
2.8 Retail marketing segmentation
2.9 Significance
2.10 Market segmentation process
2.11 Key retail segments.
28
3.7 Material handling
3.8 Latest development in inventory management.
Textbook
1. Harjit Singh, (2014), Retail Management - A Global Perspective, Text and Cases, S.Chand&
Company Ltd., New Delhi
References
29
Allied VI - CORPORATE ACCOUNTING
Semester : IV Course code : U17CM4Y6
Hours: 75 Credits: 4
Course Objectives
1. To gain insight into share capital and its calculation, the concepts of debentures and its workings,
amalgamation and Reconstruction of companies, holding of subsidiary company Accounts
2. To learn about accounts related to liquidation of Companies and to learn the procedures involved.
4.1 Holding Companies (including intercompany holdings with one subsidiary company)
4.2 Consolidation of Balance sheet
4.3 Treatment of mutual Owings
4.4 Contingent liabilities
4.5 Unrealized profit
4.6 Revaluation of assets
4.7 Minority interest
30
Textbook
References
1. ShuklaGrewel and Gupta-Advanced Accounts II, Sultan Chand& Sons, India, (2016)
2. R.L.Gupta &Radhaswamy- Advanced Accounting. Sultan Chand Sons, New Delhi (2004)
3. Jain &Narang - Advanced Accountancy II ,S.P.Jain and K.L.Narang, Kalyani publishers,
New Delhi. 9th edition (2016)
31
SBEC II - COMPUTER TOOLS – SPREAD SHEET
Semester : IV Course code : U17CMPS2
Hours: 30 Credits: 2
Course Objective
2.1 Entering data – Entering Labels and Values - Entering Values –Multiple Entries –
2.2 Copying Cells, Rows and Columns – Pasting Cells, Rows, and Columns-
2.3 To Paste an item from clipboard –
2.4 Inserting and Deleting Rows and Columns-To insert a Column – To insert a Row
2.5 Filling Cells with a Series of Data —Editing Cell Data – Find and Replace, Go to a Cell Data
2.6 Locking Rows and Columns by Freezing Panes -Spell Check –AutoCorrect –
2.7 Formatting a Worksheet – Change Font Style and Sizes - Adding Borders and Colors to
Cells-
2.8 Changing Column Width- Changing Column Width using the Mouse – Changing Row Height
2.9 Change a Row Height by dragging the Mouse -Merge Cells –
2.10 Applying Number Formats-Creating Customer Number Formats-Align Cell Contents –
2.11 Creating Your Own Cell Styles – Conditional Formatting – Freeze and Unfreeze Rows and
Columns
32
4.4 The Role of Functions – Creating Functions.
4.5 References-
4.6 Using Labels- Using Names – Name Manager - Absolute, Relative and Mixed Cell
References
4.7 Creating a Table-inserting Row and Columns into a Table-Adding Up Values –
4.8 Entering Data into a Table-Sorting Data into a Table – Using Filters to sort Tables –
4.9 Using Table Border to Expand a Table – Totaling and Tallying Data.
4.10 Data Validation-Finding invalid Entries - Auditing Trace - Precedents and Dependents
5.1 Adding text, pictures, sounds, movies, and charts for presentation.
5.2 Design slides using themes, colors, and special effects, animating objects.
5.3 Add special effects to slide transitions.
5.4 Working with Master Slides, Setting up slide shows and rehearsing timings for slides.
5.5 Collaborating using social media and PowerPoint together
References
33
Core VI - INCOME TAX LAW AND PRACTICE
Semester : V Course code : U17CM506
Hours: 90 Credits: 6
Course Objectives
34
2.5.4. Profit in lieu of salary
2.6. Allowance
2.6.1. Taxable and non-taxable
2.7. Perquisites
2.5.3 Specified employee and unspecified employee
2.5.4 Taxable for all specified and unspecified
2.5.5 Taxable for specified employee only
2.5.6 Exempted for all (specified and unspecified with certain limits)
2.6 Deductions u/s 16
2.7 Deduction u/s 80c
35
Unit IV Computation of income under business or profession
36
Textbook
1. N.Hariharan - Income tax, law and practice, Vijay Nicole Imprint Private Limited,Chennai,
11th edition (2016)
Reference
1. Gaur and Narang- Income tax, law and practice, Kalyani publishers,India,39thedition 2016
37
Core VII - BUSINESS MANAGEMENT PRACTICES
Semester : V Course code : U17CM507
Hours: 90 Credits: 5
Course Objective
1. To acquire the knowledge on Business and to learn skills necessaryto start and manage a
Business
38
Unit III Delegation and Staffing
3.1 Delegation
3.1.1 Definition
3.1.2 Process of Delegation
3.1.3 Types of Delegation
3.1.4 Barriers to Delegation
3.2 Staffing - HRM
3.2.1 Meaning
3.2.2 Objectives, Policies and Procedures
3.2.3 Functions of HRM
3.2.4 Recruitment
3.2.4.1 Definition
3.2.4.2 Sources of Recruitment .
3.2.5 Selection
3.2.5.1 Definition
3.2.5.2 Process of Selection
3.2.6 Recruitment Vs Selection
3.2.7 Training
3.2.7. 1 Definition
3.2.7.2 Steps in Training
3.2.7.3 Methods of Training.
39
5.2 Supply Chain Management: Introduction and Development
5.2.1 Nature and Concept
5.2.2 Importance of Supply Chain
5.2.3 Value Chain
5.2.4 Components of Supply Chain
5.2.5 Participants in Supply Chain.
5.3 Insurance
5.3.1 Meaning
5.3.2 Principles of insurance
5.3.3 Functions of Insurance
5.3.4 General Insurance
5.3.4.1 General Insurance Types
Textbook
40
Core VIII - COMPUTERS IN BUSINESS
Semester : V Course code : U17CMP08
Hours: 75 Credits: 5
Course Objectives
41
Unit IV Cost Centers and voucher entries and advanced invoicing
Textbook
1. Shraddha Singh , NavneetMehra - Tally Erp 9 (Power of Simplicity), V& S Publishers, India
(2014)
Reference
1. Asok K. Nadhani - Tally ERP 9: Basic Accounts, Invoice, Inventory ,BPB Publications.
India(2012)
42
Core IX - FINANCIAL MANAGEMENT
Semester : V Course code : U17CM509
Hours: 90 Credits: 5
Course Objective
1. To get knowledge about financial management, the concepts of working capital, capital
budgeting and leverages, Capital structure and dividend policies
Unit I Introduction
43
3.2 Capital Budgeting
3.2.1 Pay back period
3.2.2 Net Present Value
3.2.3 Internal rate of return
3.2.4 Accounting rate of return
3.2.5 Profitability index
Unit IV Leverages
4.1 Leverages
4.1.1 Operating leverages
4.1.2 Financial leverages
4.1.3 Operating leverages
4.2 Financial planning and Budgeting
Textbook
References
1. I.M.Pandey – Fundamentals of Financial Management, Vikas Publishing House, 1999
2. Financial Management - Text Problems and Cases, 7th ed,Published by McGraw Hill India,
2014
3. D. Joseph Anbarasu and N.Janakiraman – Financial and Investment Management, Sultan
Chand, New Delhi (2004)
4. VyuptakeshSharan-Fundamentals of Financial Management (Third Edition)-Published
by Pearson Education, India, 2012.
5. Van Horne and Wachawicz Jr. – Fundamentals of Financial Management, Pearson Ed,
13thedition,2009.
Theory – 20 % (Section A) , Problems – 80 % ( Section B & C )
44
Elective II - INTERNATIONAL TRADE
Semester : V Course code : U17CM5:1
Hours: 75 Credits: 5
Course Objectives
1. To learn the basics of international trade and the theories of international trade
2. To know about international institutional support worldwide to make use of the foreign trade.
45
3.3.6 Arguments for stable and fluctuating exchange rates
3.3.7 Policy of controlled floating or managed flexibility
3.3.8 Purchasing power parity theory
3.3.9 Criticism of purchasing power parity theory
3.4 Meaning of exchange control
3.4.1 Objectives and methods of exchange control
3.4.2 Merits and defects of exchange control
46
Unit V International Agreement for Promotion Of Trade
Textbook
References
1. Aswathappa, K. (2010). International Business (5thed.). New Delhi: Mcgraw Hill Education
Pvt. Ltd.
2. Charles W. L. Hill.,&Arun. K. Jain. (2008). International Business (6th ed.). New Delhi:
Mcgraw Hill Education Pvt. Ltd.
3. Francis Cherrunilam. (2009). International Trade and Export Management. New Delhi:
Himalya Publications
4. Bhagvati J(ed), International Trade , Penguin Books , 2007.
47
Elective II - ADVERTISING MANAGEMENT
Semester : V Course code : U17CM5:2
Hours: 75 Credits: 5
Course Objectives
Unit I Advertising
48
Unit IV Advertising agency
Textbook:
References
1. Manendra Mohan – Advertising Management – Concepts and Cases,TMH, New Delhi, 2005
2. S.A.Chunawalla – Advertising Sales and Promotion Management , Himalaya Publishing
House, 2008
3. M.N.Mishra – Sales Promotion and Advertising Management 2 nd Ed, Himalaya publication,
India, 2014
49
SBEC III - SOFT SKILLS
Semester : V Course code : U17CM5S3
Hours: 30 Credits: 2
OBJECTIVES
Unit I Introduction
1.1 Definition
1.2 Need forSoft Skills
1.3 Skills for Success
50
References
1. Barun K Mitra - Personality Development And Soft Skills - Publisher: Oxford University
Press-New Delhi (2011)
2. Alex, K.. Soft Skills. S. Chand & Company Ltd. New Delhi, (2009)
51
Core- X BUSINESS MATHEMATICS
Semester : VI Course code : U17CM610
Hours: 90 Credits: 5
Course Objective
1. To learn the basics of business mathematics, developed mathematical aptitude and apply
the concepts in making business decisions.
Unit I Indices, Surds, Logarithm, Simultaneous and Quadratic Equation and Arithmetic,
Geometric and Harmonic Progression
52
1.6 The concept and problem in arithmetic, geometric and harmonic progression
1.7 Arithmetic progression
1.7.1 Meaning
1.7.2 Formula for nth term & problems
1.7.3 Formula for the sum to n terms & problems
1.7.4 Properties of an arithmetic progression & problems
1.8 Geometric progression
1.8.1 Meaning
1.8.2 Formula for nth term & problems
1.8.3 Formula for the sum to n term & problems
1.9 Harmonic progression
1.9.1 Meaning
1.9.2 Formula for nth term & problems
Unit II Set Theory and Application Probability
3.1 Limits
3.1.1 Limit of a function
3.1.2 Properties of limits & problems
53
3.2 Continuity
3.2.1 Properties of continuous functions & problems
3.3 Differentiation
3.3.1 Derivative of x n
3.3.2 Derivative of e x
3.3.3 Derivative of a constant
3.3.4 Derivative of sum of two functions
3.3.5 Product rule
3.3.6 Quotient rule
3.3.7 Functions of a function rule
3.3.8 Logarithm differentiation
3.3.9 Differentiation of implicit function
3.3.10 Parametric form
3.3.11 Higher order derivative
3.3.12 Application of derivative
3.3.12.1 Marginal cost
3.3.12.2 Marginal revenue
3.3.12.3 Relation between marginal revenue and elasticity of demand
Unit IV Differential Calculus and Integral Calculus
5.1 Meaning
5.2 Types of matrix
5.2.1 Equal matrix
5.2.2 Diagonal matrix
5.2.3 Scalar matrix
5.2.4 Unit matrix
5.2.5 Null matrix
5.2.6 Row matrix
5.2.7 Column matrix
5.2.8 Symmetric matrix
5.2.9 Skew-symmetric matrix
5.3 Matrix operation
5.3.1 Scalar multiplication
5.4 Addition and subtraction of matrices
5.5 Multiplication of two matrices
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5.6 Transpose of matrix
5.7 Determinant of matrix
5.8 Singular and non-singular matrices
5.9 Input and output matrix
5.10 Adjoint of square matrix
5.11 Reciprocal matrix and inverse of matrix
5.12 Orthogonal matrix
5.13 Simultaneous linear equations
Textbook
Reference
55
Core XI - MANAGEMENT ACCOUNTING
Semester : VI Course code : U17CM611
Hours: 90 Credits: 5
Course Objectives
56
3.2 Cash Flow Statement
3.2.1 Meaning
3.2.2 Preparation of cash flow statement
3.2.3 Difference between cash flow analysis and fund flow analysis
3.2.4 Utility and limitations of cash flow analysis.
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Textbook
1. M.Y.Khan&P.K.Jain, Management Accounting, Tata McGraw Hill Education Pvt. Ltd, 2006
2. A. Murthy and S. Gurusamy, ManagementAccounting - 2nd edition –TataMcgraw Hill
Education Private Limited, India, (2009)
Reference
58
Core- XII FINANCIAL SERVICES
Semester : VI Course code : U17CM612
Hours: 90 Credits: 5
Course Objective
1. To learn about the various financial services, and financial markets in India and the various
financial products available for businesses.
3.1 Meaning, classification, functions, importance and risk involved in mutual funds.
3.2 Commercial banks and mutual funds including UTI,LIC.
3.3 General guidelines of mutual funds.
3.4 Future of mutual fund industry
3.5 Concept of merchant banking
3.6 Services rendered by merchant bankers.
3.7 Role played by merchant bankers in the market making process.
3.8 Arrangement of inter - corporate loans.
3.9 Scope of merchant banking in India.
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Unit IV Leasing and Hire Purchase
Textbook
References
60
Core- XII AUDITING
Semester : VI Course code : U17CM613
Hours: 90 Credits: 5
Course Objectives
Unit I Introduction
1.1 Definition
1.2 Objective of an Audit
1.3 Role of auditors in detecting errors and frauds
1.4 Basic principles governing an audit
1.5 scope and procedures
1.6 Advantages and limitations
1.7 Classification of audit.
3.1 Investigation
3.2 Professional ethics
3.3 Misconduct
3.4 General approach to EDP based audit
3.5 Approaches to EDP audit
3.6 Special techniques for auditing in an EDP environment.
4.1 Appointment
4.2 Qualification
4.3 Rights, duties and liabilities of company auditor
4.4 Types of audit reports
4.5 Audit certificate (based on recent amendment with respective Company Act 2013)
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Unit V New Areas of Auditing
Textbook
B. N. Tandon- A Handbook of Practical Auditing- Edition, 13 S Chand & Company Limited, New Delhi,
2001.
Reference
S.K.Basu, Auditing concepts and techniques, 1 edition, Pearson Education, India; (2005)
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Elective III - ENTREPRENEURIAL DEVELOPMENT
Semester : VI Course code : U17CM6:2
Hours: 90 Credits: 5
Course Objectives
Unit I Introduction
1.1 Definition
1.2 Concept
1.3 Characteristics
1.4 Theories
1.5 Entrepreneurs and enterprise
1.6 Entrepreneur and manager
1.7 Types of Entrepreneurs
1.8 Functions
1.9 Behavioral patterns of Entrepreneurs.
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Unit V Institutions Assisting Entrepreneurs
Textbook
Reference
64
UG - Non Major Elective Courses (NMEC)
(Offered to Students of other Disciplines)
Marks
Hrs./
Sem. Course Code Title Credits
week
CIA ESA TOTAL
Introduction to
III NMEC– I U17CM3E1 2 2 25 75 100
Accountancy
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NMEC I - INTRODUCTION TO ACCOUNTANCY
Semester : III Course code : U17CM3E1
Hours: 30 Credits: 2
Course Objectives
4.1 Balance sheet- Differences between Trial Balance and Balance sheet
4.2 Items to be debited and credited in the Trial Balance
4.3 Preparation of Trial Balance without Ledger
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Textbook
1. Financial Accounting- T.S. Reddy and A.Murthy, Margham Publications (2012), Chennai,
Reference
67
NMEC II - PRINCIPLES OF COMMERCE
Semester : IV Course code : U17CM4E2
Hours: 30 Credits: 2
Course Objectives
1. To know about Industry and Commerce and to identify the d ifferent forms of organization;
2. To appraise the contributions of Transportation and warehouses to b usinesses,
3. To learn about Banking, Insurance, Marketing and Advertising and their role in business.
3.1.1 Transport-Functions
3.1.2 Modes of transport- Road, Railway, Water, Airway
3.1.3 Advantages and disadvantages of Transportation
3.1.4 Warehouse - Types and functions
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Textbook
1. Fundamentals of Business Organisation - Y.K. Bhushan ,Sultan Chand & Sons, New Delhi;
Nineteenth edition (2013)
Reference
1. Modern Marketing Principles and Practices- R.S.N. Pillai and Bhagavathi, S.ChandS
Chand & Company, New Delhi (2010)
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