Build A Logistics Network
Build A Logistics Network
The goal of this assignment is to demonstrate that you are able to build a logistics network. You
will imagine that you run a company that markets a product on Amazon and you need to stock
your product at various locations throughout the United States. A successful assignment will
illustrate that you are able to use transportation modes, warehouses and and overall
understanding of efficiency to create a logistics network that could be implemented in real-life.
Assignment Topic: You are the seller of a product on Amazon.com. This product represents your
country, region, city, etc. or something you really enjoy. In order to start selling the product, you
will have to design a logistics network. Now, let's get started!
How to submit:
The format of your work must adhere to the following guidelines... You will be required to
submit your assignment using two files. These are: An image file (.jpg or .png) containing a map
of your proposed logistics network. A table showing the transit times from your warehouse to
each sample customer (please save the file as .pdf).
A justification of why your warehouse network is ideal for your product and the current
economic situation.
There is no need to include any cost calculations, but if you believe there is value in that you can
certainly do so to impress your fellow learners.
Decide how many warehouses you will need. You can only use existing Amazon warehouses.
For a list of warehouse locations, please see the document below. A good reference to the
implications of more or less warehouses is an annual study on the best warehouse networks in
the US. Of course there are trade-offs between having more warehouses of less warehouses. It
will be up to your judgement to decide.
Once you decide on how many warehouses you will use and where they are located, I want you
to visualize it on a map. You can use various tools, but I would use Google Maps as it would be
freely accessible to most. Here is an example of how you can add multiple locations to a map. In
case you are not sure how it could look, here is an example of a map I created.
Now let's look at possible customers. To get your product marketed, you will send a sample to
the mayors of the ten largest metro areas. You hope that they will like it so much, that they will
tell everyone they know. Please see the list of city halls addresses, where the mayors work.
You must also decide from which of your warehouses to send the sample to each mayor. I want
you to determine the lead time from your warehouse to each customer. You can use resources by
UPS and FedEx to determine the transit time from your warehouse to each customer (in days).
Please justify why your logistics network is the best you can make it for now and the forseeable
future. Be sure to talk about what the expectations of your customers will be; what the current
economic environment looks like; and, where you expect interest rates and fuel prices to go in
the future.