37 The Consumer Reports Restaurant Customer Satisfaction Survey Is Based Upon 148599 Visits To
37 The Consumer Reports Restaurant Customer Satisfaction Survey Is Based Upon 148599 Visits To
37 The Consumer Reports Restaurant Customer Satisfaction Survey Is Based Upon 148599 Visits To
37. The Consumer Reports Restaurant Customer Satisfaction Survey is based upon 148,599
visits to full-service restaurant chains (Consumer Reports website, February 11, 2009). Assume
the following data are representative of the results reported. The variable Type indicates
whether the restaurant is an Italian restaurant or a seafood/steakhouse. Price indicates the
average amount paid per person for dinner and drinks, minus the tip. Score reflects diners’
overall satisfaction, with higher values indicating greater overall satisfac- tion. A score of 80 can
be interpreted as very satisfied.
Bertucci’s Italian 16 77
1/4
Black Angus Steakhouse Seafood/Steakhous 24 79
e
Il Fornaio Italian 28 83
3/4
a. Develop the estimated regression equation to show how overall customer satisfaction is
related to the independent variable average meal price.
b. At the .05 level of significance, test whether the estimated regression equation devel-
oped in part (a) indicates a significant relationship between overall customer satisfac- tion and
average meal price.
c. Develop a dummy variable that will account for the type of restaurant (Italian or
seafood/steakhouse).
d. Develop the estimated regression equation to show how overall customer satisfaction is
related to the average meal price and the type of restaurant.
37. The Consumer Reports Restaurant Customer Satisfaction Survey is based upon 148,599
visits to...
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