Bootcamp Handout by Braddock & Daxx

BOOTCAMP HANDOUT
By Braddock & Daxx

About This Document
These materials will help and guide you in any Love Systems Comprehensive
Bootcamp, regardless of who is the Master Instructor for that program. We all teach
dating and attraction based on the same fundamental principles of “Dating Science,”
as laid out by the legendary pick up artist Nick Savoy in his book Magic Bullets. In
addition, an instructor who has graduated to the level of a Love Systems Master
Instructor — the highest level possible of skill with beautiful women as well as the
ability to train others to an extremely high level – will have his own unique talents,
insight, and breakthroughs. Bootcamp graduates who have had the most long-term
success tend to be ones who actively took copious notes during their bootcamps
instead of relying on handout material exclusively.
The materials in this handout package were created by Love Systems Master
Instructor ‘Braddock’ with the assistance of Love Systems instructor ‘Daxx.’ Learn
more about these two men – and all whose talents and experience qualify them for
Love Systems instructor status – at www.lovesystems.com/bios.
CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 2

By Braddock and Daxx
Table of Contents
About This Document............................................................................................................................ 2
Table of Contents .................................................................................................................................... 3
Welcome To Love Systems .................................................................................................................. 5
How to get the most out of this weekend ................................................................................. 5
Key Concept Overview .......................................................................................................................... 6
Savoy’s Triad Model Summary (As Seen in Magic Bullets) ................................................ 6
The Emotional Progression Model ................................................................................................... 8
The Road to Success ............................................................................................................................... 9
Inner Game Basics ............................................................................................................................... 11
Practical Steps To Overcome Approach Anxiety................................................................. 11
1. Warm up .................................................................................................................................... 11
2. Change the meaning of what you are doing there .................................................... 12
3. Mother and father yourself in the moment ................................................................. 12
4. Create a going out ritual ...................................................................................................... 13
5. Dealing with blowouts ......................................................................................................... 13
Mindsets and Beliefs ...................................................................................................................... 13
Beliefs .................................................................................................................................................. 14
Opening .................................................................................................................................................... 16
Indirect Openers .............................................................................................................................. 17
Direct Openers ................................................................................................................................. 19
Situational Openers ........................................................................................................................ 20
Distance Openers ............................................................................................................................ 20
Transitioning ......................................................................................................................................... 21
Attraction ................................................................................................................................................ 23
State Based Attraction ................................................................................................................... 23
Intrigue Based Attraction............................................................................................................. 23
Passive Attraction ........................................................................................................................... 24
Qualification ........................................................................................................................................... 25
Comfort .................................................................................................................................................... 28
Phone Game ........................................................................................................................................... 29
Text message bridges .................................................................................................................... 30
1. Re-initiate mutual contact .................................................................................................. 31

2. Increase frequency and intensity .................................................................................... 32
3. Building Attraction ................................................................................................................ 33
4. Building Comfort .................................................................................................................... 34
Dates ......................................................................................................................................................... 37
Further Resources ............................................................................................................................... 38
1. AN OVERALL SYSTEM - MAGIC BULLETS ......................................................................... 38
2. ROUTINES – A FOUNDATION ................................................................................................ 38
3. 21st CENTURY PICKUP – TEXT AND PHONE GAME ...................................................... 38
4. ADVANCED EVENTS .................................................................................................................. 39
5. SELECTED ADVANCED MATERIAL ..................................................................................... 40
6. ADVANCED MATERIAL, BY TOPIC....................................................................................... 40
7. KEEP UP TO DATE ...................................................................................................................... 47
1. The Attraction Forums ........................................................................................................ 47
2. The Love Systems Dating Advice Library ..................................................................... 47
3. Instructor Blogs ...................................................................................................................... 47
Thanks For Coming ............................................................................................................................. 48

Welcome To Love Systems
Welcome to the Love Systems Comprehensive Bootcamp. We can proudly say that
you are about to take the most cutting edge dating seminar on the planet. Our
central purpose this weekend is to help you dramatically improve your interactions,
relationships, and overall choice with women.
This handout is intended to provide you with some basic reference material. It’s
meant as a complement to your personal notes, but certainly not as a replacement.
We want to thank you for attending our flagship program. As each of us has
attended a bootcamp as a student, we hope it is as life changing for you as it was for
each of us. You should give yourself a pat on the back for having the guts to step up
and get control of this area of your life. After this weekend, your life will never be
the same.
How to get the most out of this weekend

1. Completely surrender for 3 days: We have helped countless men from ALL
walks of life, all over the world. The guys who get the most out of this
seminar are the guys who commit to trying anything they are asked. The few
guys who struggle are those who filter everything we say through what they
think “should” work. If what you did in the past worked, you wouldn’t be
here now, right? Trust us, you are in good hands.
2. Know what you are looking for: Some guys are looking for their dream girls,
some guys are looking to hook up with countless women, and some guys are
looking for both. Let your instructor team know your specific goals. It will
help them tailor a style that fits what you are looking for. A guy looking for
nothing but same night lays will operate differently than a guy looking for a
serious girlfriend.
3. Have a good attitude: Do not show up to your bootcamp with the attitude of,
“Fix me. I paid for this so YOU would fix me. If I don’t change this weekend, it’s
because you didn’t fix me, not because of me.” This is an unhealthy approach
to any new endeavor because it removes personal responsibility. A much
healthier approach to life is to take full responsibility for your own
development and come in with the attitude of, “Give me the tools so I can go
home and fix myself.”

Key Concept Overview
Savoy’s Triad Model Summary (As Seen in Magic Bullets)
Three Sides of the Triad System:
1. Physical
2. Emotional
3. Logistical
Key Points –
1. Always Be Moving Towards the Center
When speaking to a woman and you’re about to do something, always ask
yourself ‘Will this result in me moving forward physically, emotionally or
logistically?’ If not then you probably shouldn’t be doing it. You don’t want to
be too strategic, but you also want to make sure you’re always moving the

interaction forward in some way.
2. Get Momentum
When a girl sleeps with a guy and she says ‘It just happened,’ that’s a good
example of having built momentum and let it run its course. Think of it like
the snowball effect; you want to let the physical, emotional, and logistical
snowballs begin to roll down the mountain. The further they roll, the bigger
they get, the faster they roll, and the more momentum they build makes it
harder for them to stop the further each snowball rolls. So, always be moving
forward and building momentum because each phase of the Triad Model you
move through smoothly will build momentum for the next phase. Otherwise,
staying in one place too long (staying in one phase too long and not moving)
will be like the snowball losing momentum, stopping, and it melting to the
ground (her losing interest).
3. Progress In Sync
As you progress through the model, you want to progress through with each
three parts in sync. For example, if you progress through it emotionally and
logically in sync, but you don’t progress physically at the same speed, then
you’ll most likely get stuck in the friend zone. You can make a girl laugh all
you want and have perfect logistics, but you get her back to your place and
haven’t laid a finger on her yet, then the chances of anything other than you
and her being friends is slim as there is no physical/sexual connection.
In another example, if you have a lack of emotional progression but you try to
progress physically and logistically, you’ll be called ‘weird.’ Lastly, a lack of
logistical progression will leave the girl interested but she probably won’t
leave with you, e.g. if you’ve stood at the bar talking to her for four hours but
haven’t moved her once, the odds of her leaving the club with you aren’t
going to be as good as if you had moved her to sit at a couch, moved her
outside to the smoking area, and moved her to meet your friends. Don’t
make avoidable mistakes; be sure to progress in sync.

The Emotional Progression Model
Open
 Get off the opener quickly!
 You’re just providing bait for the transition.
 Smile!
 Warm up first.
Transition
 Just starting a new thread.
 Dominate and lead.
 Thread cut.
Attract
 Push/Pull and tease to get her emotional.
 DHV with logical facts to fill in the gaps and create intrigue.
 Escalate physically.
Qualify
 Make her work for you.
 Get her to do things you can REWARD her for with your interest.
Comfort
 Vulnerability – share yourself!
 Commonalities.
 Understanding – cold reads.
 Conspiracy – pet names! FMK!
Seduction
 Freeze-outs.
 Logistics!
 Pull the trigger.

The Road to Success
80% Action vs. 20% Study
To gain mastery over dating science you may need to change a few of your mindsets.
Dating science is a complex topic with libraries of knowledge. It can be easy to get
lost in the sea of theory. Some guys will literally spend YEARS reading dating
literature without even approaching one woman.
The problem with this approach is that dating science is a body of knowledge that
must be learned primarily through experience. The theory is useful, but the
knowledge builds upon itself and only serves as a very general guideline at best.
The countless subtleties and infinite scenarios that arise in each interaction can
never be fully understood through study alone.
You must saturate yourself with experiences if you ever hope to truly internalize
these principles and make them part of your identity. Guys who simply read or only
take action occasionally are “playing pickup” instead of becoming a truly attractive
guy.
To reach this level of mastery we feel you should follow the 80/20 rule. Regardless
of how much time you plan on practicing dating science, we suggest you spend 80%
of that time actually out interacting with women and no more than 20% of that time
studying dating science literature. Remember, repetition is the key to mastery.
Action... action... action!
Internalization
In my study of the brain I stumbled across the terms “short term and long term
potentiation.” In short, your brain has evolved to hardwire processes that you do
repetitively. The more times you do something, the easier it becomes and the less
you have to ‘consciously’ think about it. This hardwiring process is called “long term
potentiation.” Short term potentiation is obviously the opposite. It is when you do
something so few times or with so much distance between the repetitions that the
brain decides it must not be important and decides it must not be worth hardwiring.
Guys who have done countless approaches have long term potentiation on all the
key areas of dating science. If you ask them what they said to the woman, they often
times won’t be able to answer you because they were on autopilot. This frees them
up to think about other things like logistics, physical escalation, and sexualizing.
Guys who go out only a couple of times per month and interact with only a few
women are not likely to reach long term potentiation on ANY key area. Guys who
try to memorize 300 routines are in the same boat. They spend so much of their
conscious thought trying to recall that ‘perfect routine’ that they end up locking up.

Remember, repetition is the key to mastery. Don’t dabble. Master the basics of the
Emotional Progression Model one piece at a time before trying to move on to the
next piece.
Endure the Highs and Lows
Practicing what you learn this weekend is a blast! You will progress quickly as long
as you never take anything personal and you don’t develop mini crushes on every
girl that is nice to you.
On the other hand, if you allow the inevitable rejections to affect you on a deep
emotional level, this will not be a healthy process. While nobody likes being
rejected, the guys who become the best have a short-term memory when it comes to
rejection. Nothing in life means anything until you decide to apply a meaning to an
event. Does rejection mean you need to change your approach and try again or does
it mean you are a bad person whom women could never like? It’s all about the
meaning you attach to things in your mind.
This game is full of highs and lows. Your ability to not get too high when women like
you and not get too low when they don’t will be the difference between staying with
this long enough to reach mastery. Many guys out there allow the rejection to mean
something about their identity and as a result find going out painful. Don’t be one of
those guys. Rejection means nothing. It’s simply feedback telling you to try a
slightly different approach next time. Have a 3 second memory only lasting long
enough to learn whatever lesson might help you correct your course for the future.
It’s also key to remember that this process takes time. This is a large body of
knowledge. Sometimes you will go out for weeks and feel like you aren’t getting any
better or you may even feel like you are getting worse. This is completely normal.
Simply trust the process that countless guys before you have endured. You must set
numerous small goals on the road toward your larger goals. Don’t get frustrated if
you aren’t a master right away. Chip away and try to get 1% better each weekend.
As the saying goes, “How do you eat an elephant? One bite at a time.”

Inner Game Basics
“In order to change the world, you have to change yourself first.” -Gandhi
“Do what you’ve always done and you will get you what you’ve always gotten.” If
you want something different, then it’s time to change and try something different.
As humans, change (which is essentially jumping out of our comfort zones) feels
weird. You’ll hate it, and people will react differently to you. But that’s okay; just
accept that and realize it will feel weird for a while. Once you are comfortable with
this, it makes the learning process ten times smoother. So unless you’re happy with
what you’re always getting, you have to make a change, and you have to become
comfortable with it feeling uncomfortable at times.
Approach Anxiety
A big obstacle that most guys have to overcome is approach anxiety. The sooner you
understand that it’s normal to feel approach anxiety, it takes a lot of the stress off.
What about those excuses running through your head... “She’s probably got a
boyfriend,” “She’s too hot for me,” “She’s busy,” “She would never date a guy like
me,” etc... Well, the only way to find out is by going and finding out. Would girls put
on makeup, wear high heels that hurt their feet, spend money on a new outfit, spend
two hours doing their hair, etc... if they didn’t want to be hit on? Of course not.
Rejection isn’t a great feeling, but it’s what you relate rejection to and how you
handle it that really matters. Most guys who get rejected walk away hoping a hole
would open up and swallow them, but what about patting yourself on the back for
trying? Why not make a game out of it and make it something you laugh about?
Remember, you could get blown out and rejected nine times out of ten in a night, but
you only need one approach to go well. Remember that the law of increasing
averages is always on your side. Try something enough times and eventually it will
hit.
Practical Steps To Overcome Approach Anxiety

1. Warm up
When you’ve been in the house all day your brain is not ready for the shock of a
loud club and you are not in a talkative state. Nerves flare up because you are
asking your brain for too much right away. Think of approach anxiety like
getting into a cold swimming pool. You have two options: you can cannonball in
or you can ease in. Approach anxiety is the same way. Go direct a few times to
shake the nerves (cannonball) or work the room slowly increasing the social
pressure as you relax (easing in).
Easing In: Building Momentum (Notice the gradient of social pressure on you)
 Warm up to quiet the storm.
 Warm up by getting talkative with everyone. (Don’t think game, think

“make friends”)
 Start on people who get paid to be nice to you: bartenders, waitresses,
shot girls, bouncers, etc.
 Talk to guys. (What do you talk to guys about? Beer, sports, etc.)
 Make friends with ugly women and cougars. Don’t escalate them
physically, but tease them and get talkative to build positive momentum.
 Approach hotter women with opinion openers and functional openers
and eject quickly if you want.
 Give 3 or 4 different women a quick compliment and keep moving. You
can always come open them later.
 Use an opinion opener but stay longer this time.
 Go direct.
 Remember that it’s okay to ‘catch and release.’ You can open a woman,
eject on a high note, and come back and flirt with her multiple times
during the night. This is a powerful tool to loosen them up and build
attraction over time.
2. Change the meaning of what you are doing there
 Don’t fall into the trap of putting pressure on yourself by thinking, “I need
to be gaming... I need to be gaming.” This puts you in a bad head space.
 It creates an outcome-dependent state that only allows you to feel good
when things are going perfectly. This will cripple you.
 Instead, you should be thinking, “I need to be talkative and playful. I’m
going to try to meet a bunch of women and have fun with them. If one of
them is fun while I’m getting to know her, I’ll turn up the heat and flirt
with her a little while I’m there.”
 See the bar as nothing more than a place to go practice. Every night is
practice. Sometimes practice goes well and sometimes practice is hard,
but no matter what happens it’s just practice.
3. Mother and father yourself in the moment
 Mothering Yourself relates to your ability to give yourself warm energy

and tell yourself that no matter what happens it’s going to be okay. This
is more of an emotional energy and should be used anytime you
experience a hurt. This relates to self-esteem and loving yourself above
the opinion or reaction of anyone else.
 Fathering Yourself relates to your ability to pull yourself up by the boot
straps and get back in the fire fight. This energy is ‘logic over emotion.’
Fathering energy gives you the ability to see things objectively and keep
moving. If you find yourself wimping out, you may need to apply some
fathering energy to kick your ass in gear and take action.
 Both are equally important. Without mothering energy you can burn out or
beat yourself up too much. Without fathering energy you will sit around

trying to feel good and wait for that perfect moment to act. Some people
need more fathering energy, while some need more mothering energy.
 Mothering Energy = “I’m proud of you; you can do it.”
 Fathering Energy = “Stop being a pussy; get your ass over there and talk to
her.”
4. Create a going out ritual
 Exercise before you go out.

 Listen to upbeat music as you get ready and on the way to the venue.
 Wear clothes that fit you well and you feel like a million bucks in.
 Only invite out a crew of guys that make you feel good and put you in a
good mood.
 Find friends who you can cut loose with. When you are with your friends
think about having fun, not going over theory and tactics.
5. Dealing with blowouts
“Pay the cost to be the boss.”
 Blowouts happen to EVERYONE. Even instructors experience blowouts on

a NIGHTLY basis. If you want to get good with women, you have to
realize this is part of the price you must pay to reach mastery. Accept it
and face it head on.
 This is not always a representation of your game and it is definitely not a
sign of some internal flaw.
 As Love Systems instructor Pendrixx says, “If you don’t get blown out a few
times each night, you aren’t trying hard enough.”
 Blowouts are a sign that you are a man acting on your own intentions,
going for what you want with total disregard to fear.
 Have a 3 second memory like a gold fish. Learn from your mistakes and
quickly move on.
 Start seeing blowouts as comical. A girl is simply rejecting your approach,
not you as a person.
 Remember the sun burns out in 3 billion years and none of this is going to
matter; you might as well go for what you want.
Mindsets and Beliefs

Your actions and behaviors are manifested from the thoughts you host most often.
If you think a group of thoughts enough times with enough emotional intensity, they
eventually become beliefs. Once these beliefs are hardwired, all of your actions will
be filtered through this belief system. A strong belief system will lead to strong
action and a long-term proactive outcome. Weak belief systems will result in weak
or non-action and low self-esteem, and restrict you from achieving your goals.

Sadly, it’s easy to take on weak belief systems and harmful mindsets. Due to the fact
that most of these mindsets and beliefs are picked up from the combination of
modeling others and from our own positive or negative reference experiences, we
often pick up mindsets that don’t serve us.
You must take the time to groove mindsets and beliefs that serve you.
Your freedom lies in your ability to take control of your thoughts and engineer
beliefs and mindsets that serve you. Don’t be a slave to old mindsets and beliefs you
accidently absorb from those around you.
Here are some mindsets and beliefs we have found useful in our growth. Remember
your mindsets and beliefs are affecting how you say things and how you act:
 Compete only with yourself.

 Set realistic goals. Always have a list of small goals leading to your bigger
long term goals. These small goals will help you create momentum.
 Competence builds confidence. Remember that confidence is your mental
capacity to rise above a mistake in that situation.
 Be willing to try new things – push your comfort zones – that’s the only way
you evolve.
 Develop an abundance mentality. If you had 50 beautiful women in your
phone whom you could call right now and you know they wanted you, would
you worry about what any random girl thought of you? Abundance mentality
is key.
 Become self-correcting, but not self-punishing.
 Do what you’ve always done; get what you’ve always gotten. Be willing to get
out of your comfort zone and try new things.
 The law of increasing averages – try something enough times and you will hit
your target. Never give up.
Beliefs
 Conditioning made me believe women are above men; this is not the case and
now that I know this I can have interactions with women on a neutral level.
 Women LOVE to be hit on; this is why do they get dressed up and go to clubs.
 Women LOVE sex just as much as men if not more.
 Women are nurturers and pleasers, and want to nurture and please me.
 No matter what the reaction, good or bad – ‘It’s just another lesson learned.’
 Kill your need for validation; you don’t need hers, she needs yours.
 You know a woman’s body better than she knows her own body.
 You are the prize; she is trying to win you over.
 If a girl blows you out, she isn’t rejecting you. She is rejecting your approach.
 It is just a game – if you get rejected, essentially it’s like dying in a video
game. Press reset and start again.

 “Know, do, be.” - First you get knowledge about something, then you put that
knowledge to practice (otherwise the knowledge is worthless), then once
you’ve got enough positive reference experiences with it, you no longer think
about doing it, you just ‘be.’
 The bar is basically like a playground full of your favorite toys. Don’t go
game, just go play.
 I’m not gaming, I’m just flirting and having fun.
 I have no outcome tonight. I’m here because I love going out and I love
women.
 I’m going to have good nights and bad nights and I’m okay with that. I know
that everyone goes through this and it’s just part of the path to mastery.
 The past does not predict the future unless I live back there mentally. Every
day is a new day, and an opportunity to learn and grow into something
different. Just because I wasn’t great with women in the past doesn’t mean I
can’t be.
 There is no such thing as failure. There’s only feedback.

Opening
Opening is nothing more than starting a conversation with a stranger. Opening can
be as simple as starting a safe conversation with an opinion opener or it can be a
risky “all in” move by going direct.
There are no one size fits all openers. The environment, conversational relevance,
and group dynamic will have an impact on which opener you should use in any
given situation. Would you want to go extremely direct on a coworker in the office
cafeteria? Of course not. Would it make sense to ask a long opinion opener to a girl
dancing under a loud speaker? Of course not.
Basic Opening Rules
 ALWAYS WARM UP. No matter how good you get, warming up is key. It
helps your mind relax and access talkative playful states. The first hour of
the night think, “I’m not gaming; I’m just going to go make friends.”
 One of the most common mistakes guys make is trying to talk smooth or the
opposite, trying to be overly nice. Especially during the approach, talk to
women in the same tone of voice you would a guy friend.
 When approaching women in clubs you must talk loudly. You should talk
loud enough for the person standing directly behind her to clearly hear you.
 When it comes to body language you should take the time to watch yourself
in a mirror. Get rid of any awkward tics, strange facial expressions, and fast
body movements.
 Approach anxiety creates body tension. Practice in front of a mirror until you
can consistently open with a relaxed smile and zero body tension.
 Opening is often like a rough landing in a plane. Keep talking until they open.
It may start off bumpy but it will usually smooth out.
 Early in the night you may find it easier to work the room as opposed to
trying to stick it out with your first couple of approaches. Remember that
you can always open, eject on a high note, and then come back and open
them later building off of the momentum from earlier.
 There is no rule that you have to open the entire group. Feel free to simply
open one of the women in a group. Be prepared to intercept her friends if
they jump in.
Types of Openers:
 Indirect
 Direct
 Situational
 Distance
 Non Verbal

Remember, there are no better or worse openers. Which opener you choose comes
down to personal preference and the situation. The more you practice and develop
your own personal style, you may develop a preference for one type of opener over
another. Ideally you will practice each type of opener and become proficient with all
of them. Let’s take a look at each type.
Indirect Openers
Indirect openers are canned conversations that look spontaneous. These openers
should be on topics that are ‘girl friendly’ and should stir up curiosity and quickly
capture attention.
It may seem strange using scripted material, but it can be helpful having something
you have said numerous times. This keeps you from having to come up with a
genius untested line on each new woman and it keeps you from surrendering to the
“I didn’t have anything to say” excuse.
Indirect openers are powerful because they buy you time and allow you a window
to build value and demonstrate cool sides of your personality. With indirect
openers you aren’t asking her to make a decision about you right away.
 Make sure you live your indirect opener. I suggest you close your eyes for a
few seconds and really put yourself into the opener so you feel and believe it.
 Find a middle ground with the energy you deliver your opener. If you have
too much energy, you sound like a used car salesman. If your energy level is
too low, you sound like you don’t care and you don’t believe what you are
saying.
 Don’t say these with some sexy delivery. Say them in the same fashion you
would ask a guy, “Hey man, where’s the bathroom?” You would not try to
come across smooth or sexy. You would just talk normally. This is the same
tonality and delivery you will need for opinion openers.
 Remember to root your indirect openers.
 Indirect openers are only useful when the women are in lower energy parts
of the venue where they can actually hear you. Do not attempt these on the
two girls dancing on each other in the middle of the dance floor or under a
speaker.
Indirect Structure
False Time Constraint: “Hey guys, settle something for us.” Or “Hey guys, quick
question.”
Hook Question: “Would you ever date a guy with a mustache?”
Illusionary Input: Girls: “Yes/no/maybe.”
Root: (The reason I’m asking is...): “The reason I’m asking is my buddy is doing a
fundraiser at his work and they are having a mustachathon. Whoever grows the

coolest mustache wins a prize. We’re trying to figure out what he should grow.
How about like a biker handlebar ‘stache?”
Illusionary Input 2: Girls: ‘Bla bla blah... I think maybe a porn ‘stache.”
Transition: “Haha... That could work. By the way, how do you two know each
other?”
Examples of Indirect Openers
Drunk I Love Yous
“Hey, do you guys think drunk “I love yous” count?”
(They respond.)
“Okay, check this out... my friend Nick got really drunk last night and told his
girlfriend that he loved her, then this morning he took it back. Do you think he
meant it?”
(They respond.)
“Here's my take. When you’re drunk you say things that you actually mean but are
afraid to say, so I told her that he probably meant it but just needs more time to say
it sober.”
Friend Zone
This is an awesome opener and you can use it to establish an understanding of their
world and that you’re not here to be their friend later on.
Bill: “Hey guys, real quick. If a guy is in the friend zone with a girl, is there any way
to get out of that?” (Bait)
Girls: “Blah blah blah...” (Hook)
Bill: “Yeah, you know. Our buddy, he's really into this chick. But I'm like, ‘dude...
you're in the friend zone, man. Nothing can escape. Not even light. It's like a black
hole.’”
Girls: “Ha ha ha.”
Bill: “So, is there any way out?”
Girls: “Blah blah blah...”

Text Message Breakup
Bill: “Is it wrong to break up with someone with a text message?”
Girls: “No, that’s mean!”
Bill: “Well, normally I’d agree, but my buddy has only been dating this girl for like
two months and she’s already saying I love you, wants to move in together, etc...
She’s officially a stage 5 clinger.”
Jungle Vs. 80s Party
Bill: “Hey guys, settle something for us. What do girls think is more fun, an 80s
themed party or a jungle themed party?”
Girls: “80s.”
Bill: “Why does every girl say 80s? I would have totally guessed jungle. Well, the
reason I’m asking is we are throwing a themed party for my friend Jessica’s birthday
and we are trying to figure out what would be the most fun.”
Direct Openers
Direct openers are what we call “high risk, high reward.” When these openers hit
they can cause massive attraction and cut your workload in half. If they don’t hit,
they can result in an instant rejection. This polarizing reaction is due to the fact that
you are asking for her to make a decision about her attraction toward you right
away based off nothing more than your appearance, body language, and delivery.
When delivering direct openers you must feel it in every fiber of your body. These
usually only work on girls you find very attractive.
Going direct is also a necessary tool in certain situations. If a girl keeps smiling at
you from across the room, it would be strange to walk over to her and ask her an
opinion opener. In this situation you would want to go direct. You will also need to
go direct in loud environments.
The better you get and the less social pressure and approach anxiety effect you, you
will likely find yourself going direct much more often because it is a time saver.
Let’s look at a few examples. Notice that some are extremely direct and some are
much more subtle. Play with each type and see what fits your style.
Examples of Direct Openers:
 “Why do you look so serious?”

 “Hi, I don’t think I’ve met you yet.”
 “You guys look fun; are you friendly?”
 “You look interesting; what’s your name?”

 (Generic compliment about something specific she’s wearing.)
 “You are adorable. I had to come say hi.”
 “You think just because you’re hot you don’t have to say hi?”
 “You are absolutely stunning. I’d kick myself if I didn’t come say hi.”
 “You are a bad mother fucker. I’m Braddock.”
 “They don’t make girls like you where I come from; what’s your name?”
 “I love you; let’s get married.”
Situational Openers
These openers simply require noticing something about them or something in the
environment and using it as a reason to start a conversation. It can be funny,
functional, or curious.
Examples of Situational Openers:
 “This is embarrassing, but I almost wore the exact same outfit.”

 “I’m sorry guys, this section is actually reserved. I’m going to have to kick
you out.”
 “I’m sorry, no hot girls in this section. Give me your wallets and move along.”
 “Hey, there is no X in here. I’m going to have to throw you out.”
o There is no...
o Dancing
o Texting
o Having fun
o Drinking
o Being a racist
 “Hey, do you guys know where the bathroom is?”
 “Do you guys know what the cross streets to this place are?”
 If a girl is smoking: “Hey, we talked about this. You can’t be smoking; what
about our baby?”
Distance Openers
Distance openers are used to create a spark with a woman across the bar or at
minimum out of ear shot. You basically start flirting with each other before ever
actually talking. This works best on women who are already making eye contact
with you, but it can also work on a woman who is not yet invested.
 Flipping the girl off.

 Sticking your tongue out at her.
 Throwing something at her.
 Smiling and winking.
 When she looks, pretend to whisper something to your friend and have him
look and smile/laugh.
 Wave her over.
Transitioning
Transitioning is what makes the conversation a ‘normal’ conversation. It is used to
bridge the gap between the Approaching Phase and the Attracting Phase. However,
this doesn’t mean you won’t use another transition again throughout the
conversation. You use transitions each time you need to/decide to change subject.
Ways to transition
Cold Reads
A cold read is an educated guess based on them.
 “I bet you’re the good one and you’re the bad one.”
 “Wait, let me guess. She’s the mum of the group.”
 “Okay, who would win in a fight? I’ve got my money on her.”
 “I bet you’re the leader of the group.”
 “I don’t know about you yet. I like you, but you I’m curious.”
 Guess their occupation – “You look like a lawyer; you’ve got greedy eyes,” “You
look like a nurse; you’ve got a ‘save the world’ smile.”
 “You are an only child, aren’t you?”
Content Transition
Something that goes on in the interaction that you can use to transition with.
 Me: “My friend Eddie over there in the green shirt just broke up with his
girlfriend. How long do you think he has to wait before asking her friend out?”
Her: “Umm, I don’t know. My best friend Jane back home in London was in that
situation with two guys. She’d been dating one...”
Me: [interrupting] “You’re from London? Oh my God, I just got back from there.
I had the greatest time.”
Her: “What were you doing in London?”
Observational Transition
Something in the moment / environment.
 Point at a weird/creepy/old/drunk guy and say “Oh my god. I didn’t know your
boyfriend was here, I’m sorry” or “Does your boyfriend mind me talking to you?”
 Finger length routine.

Phrasal Transition
A phrasal transition is really “No Transition” with crutches. The crutch is that you
say something to connect the Approaching phase and the Attraction phase like:
• “That reminds me of...”

• “That’s just like when...”
• “Yeah, that’s crazy, because...”

Attraction
The main goal of Attraction is to capture her attention emotionally and to
demonstrate your most attractive characteristics verbally and through your sub
communications without seeming like you are trying too hard to do it.
In the Attraction Phase we are generating female to male attraction. If you cannot
get her attracted to you on an emotional level, all of the other phases are useless.
This seminar will go into exhaustive detail on how to build attraction.
3 Main Types of Attraction:
1. State Based Attraction

2. Intrigue Based Attraction
3. Passive Attraction
State Based Attraction

State based attraction is anything that changes the way she feels on an emotional
level. Attraction is not a logical decision that we make. Attraction is a feeling that
manifests as a result of the emotional state the other person puts us in.
State based attraction is the easiest form of attraction to create and also the easiest
to overdo. A lack of state based attraction and you will have a hard time getting her
to feel an emotional pull toward you. Too much state based attraction and you will
come across as try hard and insecure. Ideally you will fuse your state based
attraction with the other forms of attraction and sprinkle it throughout the
interaction.
Forms of state based attraction:
 Teasing
 Push/pull
 Role Plays
 Games
 Physical Escalation
 Funny cold reads
 Negative cold reads
 Dominant leading
Intrigue Based Attraction

Intrigue based attraction is centered around the more logical components of
attraction. This is where you will want to focus on hitting the attraction switches
below and fleshing out who you are in more detail.

Intrigue based attraction is best demonstrated through storytelling and relating cool
information about yourself to the stories she tells. You can also convey intrigue
based attraction with routines. Any routine that teaches her something interesting
or shares a deep life philosophy in an interesting way is great intrigue based
material.
Intrigue based attraction without any state based attraction can feel flat. This is
because intrigue based attraction is logical in nature. State based attraction is the
horse and intrigue based attraction is the cart. Would you ever put the cart in front
of the horse? No. Would the cart move without the horse? No.
Be careful when using intrigue based attraction that you err on the side of being
subtle. Do not make the mistake of bragging or over exaggerating the interesting
sides of yourself. Let things like “what you do,” “where you live,” “what you drive,”
“where you’ve traveled,” etc. be the side note of a story instead of the main feature.
When it comes to attraction always keep in mind how basic human psychology
works. People buy for emotional reasons and backwards rationalize their purchase
with logical reasons. State based attraction is the “emotional” reason a woman buys
and intrigue based attraction is the “logic” she uses to rationalize her purchase.
Passive Attraction
Passive attraction covers all the things that cause attraction without you actually
saying anything directly to her.
Examples:
 She notices you across the room standing with a group of girls.
 She sees you have cool friends and you guys all respect one another.
 She watches you sweet talk the door guy to get you and your friends in.
 Takeaways.
 Hanging out with your friends and making her find you instead of following
her around like a lost puppy.

Qualification
This stage is male to female attraction – why you’re attracted to her other than
her looks. You give her reasons to be attractive and find out why you should
like her.
A lot of guys think that all you have to do is get the girl attracted to you... this is not
the case. Qualification is showing interest in her for more than her looks. When you
qualify someone, you set the frame that you are the judge, and that you have higher
value than just a girl's looks. This stage is not buying temperature, it's more
emotional connection.
The big problem is that most guys show male-to-female attraction BEFORE
female-to-male attraction. This has to occur AFTER she likes you.
Men are after women for their beauty ALL THE TIME – you’re showing her reasons
that you like her besides her beauty. As a general principle, qualification is an
escalation from a platonic relationship to a personal relationship. The way you go
into the personal is by REWARDING & RELATING.
Rewarding & Relating
If you ask –
You: “Are you adventurous?”

Her: “Yeah, I’m adventurous.”
You: “Okay, what’s the most adventurous thing you’ve done in the past 6 months?”
Her: “Ummm... I decided I wanted to travel so one day I packed a rucksack and went
traveling through Europe for a month. It was more of a spur of the moment thing.”
You: (REWARD) Really?! That's awesome. (RELATE) That's something I've always
wanted to do. You know, when I first saw you I thought you’d be a typical hot girl
and have no personality, but knowing that about you is pretty hot.”
YOU MAKE THE CONNECTION BY *BOTH* REWARDING & RELATING.
However, if she didn’t put any effort in answering and she said –
You: “Okay, what’s the most adventurous thing you’ve ever done?”
Her: “I don’t know.”
Then you wouldn’t reward or relate; you don’t reward her acting cold or behaving
like a brat. But, if she puts a lot of effort in answering the question, even if the
answer isn’t a great one, as long as she responds well, you still reward. Like
Braddock says, you don’t spank a puppy for shitting outside, so reward good
compliance (it’s not always essential to relate, but when you do genuinely, then do
it).
Qualification replicates abundance. It shows you don’t just go for anything; it’s a

screening process that shows you choose carefully who you’re with. It
demonstrates that you're a person who goes for more than just looks.
Important: Remember, you don't punish compliance. If she's TRYING to qualify to

you, you reward her!! We do not punish positive compliance. This develops your
emotional connection with her. We're testing for compliance to our answers. As a
measure for rewarding, you want to reward as much as she invested; over-
rewarding will seem needy.
Hoop Theory
Qualification used to be seen in terms of hoop theories. You can't just ask a “big
hoop” compliance question right away because it’s unlikely she’ll comply. If she
won’t answer a small hoop, then she sure as hell won’t answer a large hoop.
Small hoops (normally one word, yes/no, short answers)
 Are you adventurous?

 Are you spontaneous?
 Can you cook?
 Have you ever traveled overseas?
 What do you do for fun?
Medium hoops (normally a sentence answer)
 What’s the most adventurous thing you've done recently?

 What do you do for fun?
 What are your three best qualities?
 What’s your background?
 What’s the coolest thing about you?
 What can you cook?
 Where have you traveled?
Large hoops (normally an answer that requires her to open up)
 Name three interesting things about yourself.

 If you could do anything without fear of failure, what would you do?
 What do you have going for you besides your looks?
 If my friends and I were to come over tonight what is your specialty that
you’d cook?
 What’s the most adventurous thing you’ve ever done?
Bait-Hook-Reel-Release
This is a structure for qualification.

i. Bait: “Are you adventurous?”

ii. Hook: She answers.
iii. Reel: Reward & relate - this is a massive IOI.
iv. Release: “Too bad you're a dork.” “It’s too bad you’re 21 and not blonde. Just
kidding.” - The release isn't crucial, but if you've given too much of a
compliment it is. This is push/pull.
With Qualification, you always want to be coming from a curious frame – not
arrogant, not judgmental, just curious. Think of it like you genuinely want to find
out about someone.
Qualification is a test to see if she perceives you of value or is attracted yet. If she
isn’t responding to any hoops, then this is an indicator you haven’t got enough value
or attraction built yet, so take it back a step. E.g., if a bum came up to you on the
street and said ‘Tell me what you know about making money and I’ll see if I can
help,” you’d probably respond with something along the lines of, “get lost.” Whereas
if Bill Gates came up to you and said, ‘Tell me what you know about making money
and I’ll see if I can help,” you’d be more than inclined to qualify yourself to him, as
his value to you in the area of making money is high. The same with girls - your
value / attraction to her has to be high enough for her to qualify herself; if not then
she obviously doesn’t see you as someone of value or isn’t attracted yet.

Comfort
Comfort is all about taking the social mask off and really building a connection.
Basic comfort comes down to finding commonalities and learning about one
another. This can come in many forms. Here are some of the most basic things you
can build comfort on.
Finding commonalities on:
 Likes and dislikes

 Friends
 Family
 Values
 Beliefs
 Dreams
 Passions
Other things that cause comfort:
 Shared experiences of any kind.

 Time together in person, on the phone, through text message.
 Comfortable physical escalation.
 Discussing future plans together.
 Discussing your theories about the way life is.
 Using the “go first” principle. Share details and stories about your life
and people in your life to get her to do the same.
 Getting her to open up and share deeper sides of herself. The more
personal, sexual, and intimate she is willing to go, the more comfort
you are building.
Although the “Comfort Phase” of the model technically starts after Qualification, in
reality you will be subtly building comfort all night long. You just don’t want to go
overboard on building comfort until you have attraction, sexual tension, and she has
qualified herself to you.
To build massive comfort without attraction and sexual tension is a one way ticket
to the friend zone.
 Comfort is the longest phase by far.

 Remember when you get to Comfort: The other phases ARE NOT over. You
still need to build attraction and qualify her. The only difference is that you
need to do it less.

Phone Game
Have you ever met someone great, gotten her phone number, but it never
seemed to turn into a date?
If you feel like phone and text game is your sticking point, I recently wrote a book
called “The Ultimate Guide to Text and Phone Game.” It covers topics like:
 Why don't some phone numbers lead to dates?

 Text message bridges
 Re-initiate mutual contact
 Increase the frequency and intensity of communication
 Maintain or build attraction
 Maintain or build comfort
 The other side of the bridge
 Damage control
 Further context
 Why don't some phone numbers lead to dates?
Let's say you see a very attractive woman at a restaurant waiting for her friends.
Using our techniques, you approach her, attract her, and then get her phone number
so you can “go out sometime.” At that moment, she genuinely would “go out” with
you “sometime”...
... but it doesn't always turn out that way.
Going out “sometime” is different from going out Thursday night (which is why, as
we've discussed in Magic Bullets and in our interview on phone game, this is a bad
way to get a woman’s phone number). To see her “sometime” all you have to do is
be more interesting than doing nothing. That's a pretty low standard. She can agree
to that. And, if she has nothing else to do, she might actually see you.
However, most desirable women rarely have “nothing else to do.” For her to go on a
date, you need to be more interesting than anything else she could be doing, like
friends, hobbies, work, or relaxing at home. Or any other man she met that night - if
you noticed her, other men did too. She likes all of the attention and flirting, but she
doesn't have time to go on nine dates this week.
Even if she did, many desirable women would still hesitate to answer your call, even
if she was attracted to you when you first met. There are many possible reasons for
this - some will apply to some women and some situations more than others:
 Safety concerns, especially if she doesn't know you that well or you don't
know people in common.

 Fear of social awkwardness. If she doesn't know you that well, she may
wonder if the two of you will really “click.” Even if she has no reason to think
that you wouldn’t, not being sure can be enough for some women to avoid a
date that might be awkward or uncomfortable.
 Analysis. Why are you asking her out if you didn’t meet for very long? Are
you desperate? Are you a player?
 Timing. You don't know what mood she’ll be in when you call or what she’ll
be doing. After meeting you just one time, her commitment to seeing you
again can be pretty fragile, and if you don’t get a hold of each other soon,
memories and emotions dissipate. You lose value and emotional momentum
(both of these concepts are explained in Magic Bullets but should be
understandable in context) with every unreturned voicemail.
Naturally, the best way to deal with this is to make as strong an impression as
possible in your first meeting. Most of what we teach on our bootcamps revolves
around this, in order to lead to a more intimate situation the same day or to a date
that won’t fall through (depending on the situation and your preferences). But
sometimes you can’t do this. So that’s why we created the “bridging” technique - to
get from a situation where a woman might have a low commitment to meeting up
again to where the two of you are on a date.
The lower her commitment, the more important these bridging techniques. If
instead of meeting this woman at a restaurant you’d been introduced to her by a
mutual friend, and spent a few sober hours really getting to know each other, asking
each other every question under the sun, spending time alone, kissing, and making
plans to see each other, she would likely be highly committed to seeing you again. In
such situations, you can usually just go ahead and call. However, we will often still
use bridging techniques because A) sometimes we might err and think a woman is
more committed or less flaky than she turns out to be B) they won’t hurt.
Some of these techniques may seem like overkill. Often they are unnecessary, since
with good game you can get most women to answer the phone and make plans.
However, they are important for a couple of reasons. If you meet someone you
really want, it can be worth doing the work to increase your odds from “likely” to
“near certain.” Second, many of us got involved in dating science because we
wanted to date women who would normally be “out of our league.” None of us are
rich, or supermodels. Almost all of our instructors are formerly bootcamp students.
So, what might be overkill when meeting the type of woman who might be attracted
to you anyway can be crucially important when meeting a stunning, intelligent, fun,
and sexy woman who attracts powerful and successful men wherever she goes.
Text message bridges

Without further ado, let’s get into the meat of the system. Text message bridging
has five major components:

1. Re-initiate mutual contact.
2. Increase the frequency and intensity of communication.
3. Maintain or build attraction.
4. Maintain or build comfort.
5. The other side of the bridge.
1. Re-initiate mutual contact
After you meet a woman, use a text message to re-initiate contact instead of a phone
call. Texts don’t require much commitment. People sometimes don’t answer their
phones or listen to their voicemails, but everyone reads their text messages. You
don’t have to worry about her mood or her schedule when you text; if she’s not free,
she’ll read it when she is. And it takes far less commitment on her part to return a
text message than it does to answer the phone or return a call.
Send your first message within 24 hours of meeting her, 48 hours at the most. This
ensures that she remembers as much as possible from your first meeting and that
the good emotions she feels toward you don’t dissipate. This is especially important
with younger women with a more intense social schedule who meet a lot of people.
Your first text is crucial. She has to respond and it has to point the two of you in the
right direction. The best way to do this is to use callback humor. Callback humor
involves recalling topics, ideas, generalities, social or geographic stereotypes
relating to your original conversation that you can twist into a joke. Advanced men
will actually deliberately “seed” the initial conversation with opportunities for
callback humor.
For example, Braddock recently met Katie, a banker. During the initial meeting he
teased her about her supposedly evil corporate ways. So, his first text drew on this:
“Katie the banker! Don’t stay out too late; you have to be up early to foreclose on
that orphanage of blind kids. You’ll need to be fresh!! : ) –Braddock”
Another night, Braddock met Julie. Among other things, they talked about
relationships and pet peeves. They agreed that they both hate clinginess and the
words “cuddle” and “snuggle.” So, Braddock followed up with:
“Nice meeting you Julie. Let’s get together for a ‘snuggle’ session ASAP! –Braddock”
If you’re stuck, then A) plan to introduce subjects for callback humor next time and
B) for now, send something simple like “Nice to meet you [name]. Have a good
night. -[Your name].”
Always sign your name on the first text. It avoids the “who is this?” text message
response, which costs emotional momentum. (Of course, LSi readers should know
by now to program your name and number into her phone when you get hers. If
you don’t, stop now and get Magic Bullets or the interview on phone game.)
Take things one step at a time. Don’t try to get her to meet up in the first text
message. Don’t try to build comfort or build attraction. These all come later in the
conversation. Right now it’s just about getting on the map. Message her and get her
to reply. Now communication has been established and you can go from there.
2. Increase frequency and intensity
After the first exchange of text messages, your goal is to build her commitment level
to meeting up with you again by increasing the frequency and intensity of your
messaging. Keep the conversation moving forward by making statements instead of
asking questions as much as possible. Questions put her on the spot and repeated
questions risk putting her in defensive “interview mode” which isn’t exciting or
attractive. Keep any questions light and simple that if she didn’t answer, it’s not like
she’s blowing you off, and don’t ask too many boring yes or no questions. Going
through Braddock’s sent items folder on his phone, we can see some examples of
good early text messages:
 “How did your project turn out? Did they give you a raise or at least give you
a small army of interns to boss around?”
 “Just saw the news. Chi town - 20! Let me guess, beach volleyball today?”
 “Did you know a blue whale’s tongue weighs as much as an elephant!? That’s
ridiculous... Gotta love Animal Planet during the lunch break...”
Stay away from things that can end a conversation or lose her attraction for you.
Usually this will happen if you do something that assumes a higher commitment
level than she actually has. For example:
Rushing to make plans: “I’m so glad we met! I’ve never met a girl like you.” Or
even “I hope your trip to Chicago was great!!! I want to hear all about it. I would
love to see you when you get home. Do you have plans Friday when you get home?”
When you read sample text messages in this article, some of them might seem silly.
Much of dating science is counter-intuitive, because most of what people have been
taught about social dynamics is wrong. Human attraction does not work the way it
does in TV or movies. Even so-called experts are not in bars, clubs, restaurants,
parks, coffee shops, and lounges interacting with the most beautiful women there,
day after day, and actually practicing what they preach. We use what works, no
matter how unusual it seems on paper, so stay open-minded and let your only judge
be how well these techniques work in the real world.

3. Building Attraction
Presumably, she was attracted to you when you met, but this dissipates over time.
You can’t build a ton of attraction in text messages but you can build some, and you
can use texts to bring her attraction levels back up to the level where you first met
and you can maintain it there. In Magic Bullets we identify and explain the eight
most universal “attraction switches” - things that most women will be attracted to
(Health, Social Intuition, Humor, Status, Wealth, Pre-selection, Confidence, and
Challenging). But that’s a general guide, not a specific plan for an individual woman,
so use your knowledge of her and her personality to calibrate to her.
Attraction is built emotionally, not logically. Through text messaging, it’s best done
with light-hearted messages that assume a level of familiarity, contain wit or humor,
and are flirty without making her uncomfortable. Some good elements to include
are:
 Role plays
 Random childish jokes
 Light sexual teasing or misinterpretation
 Funny or teasing pet names
 Invoking commonalities you found when you met (this also builds comfort,
see below)
We can’t cover all of these in detail in this article (and it’s not an exhaustive list
anyway), but let’s go through a couple of examples. Role play is a powerful
technique. When Braddock met Claire, he found out that she was from San Diego.
Among other things, they talked about the movie Anchorman. So, even a silly text
message like “I’m Ron Burgundy, I’m kind of a big deal” made her laugh and boosted
her attraction.
It’s not just one-liners either. Sometimes the attraction or humor comes from the
back-and-forth. Returning to the example of Katie the Banker, we can see this
attraction-building conversation:
Braddock: “Are you stealing pennies from the elderly or telling Tiny Tim’s dad that
he has to work an extra shift? You know this could be Tim’s last Christmas...”
Katie: “Who is tiny Tim?”
Braddock: “Wow... missed the Scrooge reference?!? Minus 3 cool points...”
Katie: “Ohhhhh... wait!!! Now I remember the Christmas movie. Not fair, Tiny Tim
threw me off.”
Braddock: “They let retards play with people’s money!?!? Hmmm... What bank do
you work at again? Okay, back to work. Talk to you later, brat. : ) [or suitable
nickname... this one worked here because she was young and already acknowledged
she can be a bit of a brat sometimes]”

You still want to be unpredictable and challenging enough to keep her interested.
Don’t always send long replies, don’t always reply quickly, and don’t always be
funny. Varying how and when you reply helps build value and scarcity. It will make
her feel like she has to earn you. But, be careful with this one, and don’t ruin a good
situation by playing too many games. You can’t technically see her face, body
language, or hear her voice tonality to truly know how she is reacting to this.
Don’t try to impress her through text messages. Trying to thread a bunch of
information that you assume will make her like you more often has the opposite
effect.
4. Building Comfort
In addition to maintaining and building attraction, you need to maintain and build
comfort. This is actually easier, since building comfort is as much about what you
don’t do as what you do. In general, just act like a positive, non-threatening
environment in her life. As long as your conversation is going well, time and
communication will build and maintain comfort for you.
Some of the things that break her comfort with you include:
 Trying to make plans with her too early. This might make her feel pressured
and on the spot.
 Being too predictable. This affects attraction as well. If you always respond
to her messages right away and are clearly trying too hard, this might make
her uncomfortable. Generally, a woman will be more comfortable if you
seem to be at least a little bit of a challenge.
 Responding negatively when she shows low commitment. Some women may
be interested but still don’t always reply or will still send short responses. If
you become angry or needy, that kills comfort. Don’t react to low
commitment behavior by apologizing for making jokes and/or asking what
you did wrong. A woman wants a man who is centered and not dependent
on her approval or putting her on a pedestal, especially early on. Always stay
positive and unaffected.
 Implying that she is much more committed than she actually is. Assuming
some familiarity is great, but avoid early texts that are overly sweet, or overly
nice. Be real, and don't try to trade kindness for her approval or affection.
Stay away from a text like “I just walked past the most beautiful rose garden.
It reminded me of you. You had a rose pattern on your skirt last Saturday,
right? Hope you are having a wonderful day.” Most women would think this
is creepy and that the man is reaching too hard to try to find commonalities.
Even “did you get home safe?” won’t help you unless it’s in a context in which
you would ask that of any close friend.

Light, fun text messages that add to her day without making her feel pressured
create comfort. Here are a couple of examples – there’s nothing special about them
in and of themselves; just get a sense of the general pattern:
 “Next coworker who feels it necessary to smugly inform me (unsolicited I

might add) that his 3rd grader made the honor roll is getting a body slam,
followed by the people’s elbow! How's your day?”
 “What’s up, crazy? [or suitable nickname] Just saw a guy walking an English
bulldog like you said you wanted. That poor thing was hideous. What are
you thinking?!” [obviously this was to someone who said she wanted an
English bulldog]
5. The other side of the bridge
Obviously, you’re not going to get very far just by sending low-commitment texts
back and forth. You’re trying to get her on a date. With experience and intuition,
you’ll start to see patterns and know when the moment is ripe. In the meantime,
you can test her commitment level without too much risk by using a technique we
call “baiting.” The bait is usually a non-specific or low-pressure text about the two
of you meeting up. It’s like touching a woman’s arm in conversation. If she is
interested, she’ll respond. If not, you haven’t lost any ground and can keep working
from where you are.
Here are some examples of non-specific invitations. The [random content] means
that you have something - anything - in that slot so the whole text isn’t the
invitation. Any of the examples of good text messages that we’ve already seen
would make good [random content] here and the non-specific invitation can be
tacked onto the end:
 “[Random content], let’s get together next week...”

 “[Random content], if we don’t hang out soon then I’m going to start cheating
on you.”
 “[Random content], tell your interns to pencil me in for next week or I’m
putting ‘single’ back up on facebook...”
If her commitment is lower than usual and you’re not improving things very quickly
in text, you can start baiting with lower-intensity plans. The classic formula is “you
guys should meet us out.” She doesn’t have to be alone or invest a lot to make these
kinds of plans happen, and they’re more likely to actually take place especially with
a woman with a very busy social schedule and lots of male attention. Remember,
we’re not trying to make a woman fall in love over text message - real gains happen
in person. The object is to get her out so we have a chance to connect with her. And
if she doesn’t end up coming out, you don’t really lose any ground with her - you just
invited her and her friends to something you were (in theory) doing anyway and for
all she knows you invited lots of friends.

Here are some more examples:
 “We are going to be at X bar; you and your friends should stop by.”
 “Sara, we are going to be at X bar Friday night. Your mission, if you choose to
accept it, is to show up between the hours of 11pm and 2am. This message
will self destruct in 30 sec!!! Hope to see you there...”
 “Sara! X bar Friday night! Be there or we are breaking up and I’m not taking
you back this time... I’m signing the divorce papers and fighting for full
custody.”
You can still use [random content] to lead into these, but it’s not necessary. Bait
should never be overly specific or imply a rejection if she doesn’t say yes or come
out. These would be some bad examples:
 “What are you doing later?”

 “Hey Sara. How are you? I'm going to X bar Saturday with some friends.
Would you like to come? It’s going to be fun.”
Damage Control
Some situations are harder than others and sometimes you will feel like you’re not
getting anywhere. Some men who feel a situation slipping through their fingers will
make the fatal mistake of trying to reel her back by texting more and/or longer
texts. Do not ever text from the mindset of: “I need to correct my mistake.” Think
back to a time when a woman chased you when you weren’t giving her any
encouragement and how you lost attraction for her. Once things start going
downhill, it’s really hard to turn them around. Even “good” texts at this point just
come across as try-hard or supplicative.
In general, if it’s not working, stop the bleeding. Stop sending her messages. If it
was a minor mistake, then just stop texting her for a day or two and give her time to
forget about it. Then send her something light in a few days and pretend like it
never happened. Never text her asking if you messed up, or apologize assuming you
did something wrong if you didn’t, or try too hard to be overly funny or say “just
kidding” incessantly. If it was a major mistake, wait longer before re-initiating.
Some women just don’t like texting. In such situations, don’t force the issue; just call
her.

Dates
1. Start at your place or tell her to meet you near your place.
3. Be doing something else when she gets there. Be on the phone, getting
dressed, burning a CD, etc...
4. Pay for the date.
5. Drinks are fine. Save classic “dates” until you are pretty sure she likes you.
6. Start at the farthest venue and finish at the one closest to your house.
Multiple venues are a good idea:
 Going to a couple of places is a good idea. It keeps things fresh and the more
shared experiences you two have, the more comfortable she will be.
Time constraint your date:
 Don't get stuck in a 5 hour date that is worthless. If the date is going great,
obviously ignore the time constraint.
“Let’s grab a drink. I gotta get up early, so I’ll probably have you home before 11.”
Change the evaluation frame. You are judging her:
 “On a scale of 1 to 745, how do you think you're doing?”

 “How do you think you are doing on this date?”
 “Do you think you’ve done well enough to come up yet? Well, you’ve done
pretty well, but you can only stay for 15 minutes.”
 “You passed, but I’m not going to tell you how well you did.”
Kiss the girl as soon as it feels comfortable:
 Don’t build up the kiss into a moment. Do it as nonchalantly as possible.

 Good way: kiss her in mid-sentence and then go right back into whatever you
were saying.

Further Resources
The full Love Systems body of knowledge cannot be taught in one book or one DVD set.
Some techniques are hard to convey on the written page, and others are far too advanced
for general consumption. For that reason, we’ve compiled a list of further resources that
can help you achieve even more.
In general, these are the things you should be considering for improving your skills:
1. AN OVERALL SYSTEM - MAGIC BULLETS .........................................................38

2. ROUTINES – A FOUNDATION.................................................................................39
3. 21st CENTURY PICKUP – TEXT AND PHONE GAME...........................................39
4. DAYTIME DATING – NEVER SLEEP ALONE .......................................................40
5. BEYOND WORDS– THE ART OF BODY LANGUAGE & PHYSICAL
ESCALATION ..................................................................................................................40
6. SOCIAL CIRCLE MASTERY – LIVE THE PLAYBOY LIFESTYLE ......................40
7. RELATIONSHIP MANAGEMENT .............................................................................41
8. WORKSHOPS AND TRAINING.................................................................................41
9. PICK UP ARTIST INTERVIEW SERIES....................................................................44
10. KEEP UP TO DATE ...................................................................................................45
CONCLUSION..................................................................................................................45
1. AN OVERALL SYSTEM - MAGIC BULLETS

All techniques and insights in Love Systems were designed to be used with Magic Bullets
as the foundation. Most of you have probably read Magic Bullets, but if you haven’t, head
over to the Magic Bullets page (www.magicbulletsbook.com) and pick it up (or download
the free chapters).
Magic Bullets is the quintessential guide to dating science today, and is the Love Systems
“bible.” It’s also a living book, in that we are constantly experimenting and pushing the
frontiers of knowledge, and new discoveries get added to future versions of the book. If
you bought a legal copy of the book, these updated versions are sent to you, for free,
automatically.
www.magicbulletsbook.com

Further Resources
2. ROUTINES – A FOUNDATION
Magic Bullets provides the framework for the entire Love Systems structure, and is the
first step in mastering dating science. Learning advanced routines and tactics for every
step of the interaction is the second step. While many of you are probably already familiar
with the Love Systems Routines Manual Volume 1, some may have missed it.
The Love Systems Routines Manual Volume 1 is a comprehensive guide to learning and
mastering the use of routines. It not only explains how and why routines work, but also
provides a compilation of hundreds of the very best and most effective openers,
conversation starters, and routines from all of the top talent in the world of dating science
including Savoy, The Don, Fader, Mr. M, Sheriff, Braddock, Sinn, IN10SE, Tyler Durden,
and more.
If you want access to 200 pages of what has been called the most practical and
immediately useful information on seduction available anywhere, or you just need a
refresher on the basics of routines, how to use them, and how to create your own, then
check out the Love Systems Routines Manual Volume 1 here (or download the free
chapters):
www.routinesmanual.com
Love Systems was also proud to release the follow up book, Routines Manual Volume 2.
Stuffed with hundreds more advanced routines and techniques that you can use right now,
with this volume you will never run out of things to say. Volume 2 also includes bonus
chapters on Cold Reads, Palm Reading, and much, much more. Check it out, along with
free chapters you can download right now, here:
www.routinesmanualv2.com
3. 21st CENTURY PICKUP – TEXT AND PHONE GAME

To put it simply, if you don’t have rock solid text and phone game these days, you’re in
trouble. Women (and men too) communicate more than ever via mobile devices, and your
game has to adjust accordingly. Thankfully, two of Love Systems’ most experienced
instructors have put together the number one product on the subject. Braddock and Mr.
M’s Ultimate Guide to Text and Phone Game teaches you the basics and provides you
with dozens of scripts that you can adapt to your life for guaranteed successful text and
phone game. Check it out here:
www.phoneandtext.com

Further Resources
4. DAYTIME DATING – NEVER SLEEP ALONE
Jeremy Soul has developed a masterful system that any man can use to easily meet, attract
and date women you see during the daytime. Now, this isn’t designed to turn you into
some kind of manic player or sleazy gigolo who approaches every single woman that
comes your way. It’s about giving you a proven strategy to quickly and easily bring more
of the kinds of women you want into your life. This insightful book teaches men how to
meet and attract high-quality girls in daytime environments such as coffee shops and
supermarkets. It reveals the techniques and methods that the most successful pickup
artists use to attract women, get them home and close the deal.
www.daytimedatingbook.com
5. BEYOND WORDS– THE ART OF BODY LANGUAGE &

PHYSICAL ESCALATION
The Beyond Words DVD home study course has over 5 hours of immediately useful and
cutting-edge strategies from the world's top seduction coaches Cajun, Vercetti, 5.0 and
Mr. M. If you follow the simple lessons contained in Beyond Words on non-verbal
communication, presence, subtext and attraction, you will easily be able to send the
signals that make women attracted to you on a primal and instinctual level that they just
can't explain... and can't really control. It's not just about what you say... it's knowing
HOW to say it, HOW to touch her (even within a few seconds of meeting her), and HOW
to escalate physically... THAT’s what gets you the women you want.
www.beyondwordsdvd.com
6. SOCIAL CIRCLE MASTERY – LIVE THE PLAYBOY LIFESTYLE

A few years ago, two of the world’s top pickup artists, by the names of Braddock and Mr
M, developed a series of techniques to break into any social group and rise to the top.
Social Circle Mastery is a tried-and-tested system that any man can use to improve your
love life (and sex life). Most women meet men through friends, so one of the biggest
features of Social Circle Mastery is how to join and rise to the top of any social circle.
With some women, that’s the only way to really meet them: be where they are and know
who they know. It’s that simple – and risk free — to start changing your life TODAY.
www.social-circle-mastery.com

Further Resources
7. RELATIONSHIP MANAGEMENT
In this first-of-its-kind DVD program, we answer some of the most difficult questions that
we get at Love Systems! “How do I date more than one woman at a time and everyone be
okay with it?” “How do I get my girlfriend into threesomes?” “What do I say so that we
continue having fun but she doesn’t expect a relationship?” It all comes down to this:
being able to pick up women is great – being able to manage what happens afterwards is
even better. I’ll tell you how to get everything you want in all your relationships in the
Relationship Management DVD set!
www.relationshipdvd.com
8. WORKSHOPS AND TRAINING

You can read about it, see it, and hear it, but there’s really no substitute for actually doing
it.
Live training usually involves three things:
1. Intensive classroom seminars, with individualized feedback on your fashion, identity,

routines, and rigorous drills and exercises to practice opening and approaching,
storytelling, qualification, and so on. You will be prepared and ready to succeed from the
first night.
2. Approaching and attempting to seduce random beautiful women, over and over,
anywhere from coffee shops to bars. A professional dating coach will watch and listen
and tell you after each approach what you did right and wrong and how to improve for the
next one. And you’ll keep doing it until you improve.
3. Watching and listening to a master dating coach at work, as he demonstrates various

techniques and gives you behaviors and strategies to model. You can see how a master
dating coach can attract even the most unapproachable women - live. This is important.
If you don’t know what solid game really looks like, it’s very hard to develop it for
yourself.
The Love Systems bootcamp (www.LoveSystems.com/Bootcamps) includes 3 days of

seminar work, 2 nights of field work (where you and the instructors go out to meet and
practice on beautiful women), and a money-back guarantee.
Love Systems also offers individualized or one-on-one training

(www.LoveSystems.com/Individualized). This is more expensive, but may be more
convenient for some people.

Further Resources
It’s easy to postpone attending a workshop. They’re not cheap and they’re not always
convenient. We can say with confidence that this is a mistake. On your first day of the
workshop, you will probably be blown away by the instructors’ skills. Don’t be. They
were once in your chair. If you learn from them and practice what you’ve learned, your
skills can equal or exceed theirs. We’ve seen this happen over and over; that’s how we
recruit new instructors.
There’s never a perfect time to take a workshop. There’s always a reason not to. Part of
dating science is internal transformation, and that includes seizing the moment. If you’re
serious about having beautiful women as a normal and easy part of your life, then make it
happen. Now. Waiting a year just means that you will have one year less to enjoy your
new skills once you develop them. You don’t get extra time at the end to enjoy your life
just because you were late getting started.
Another pitfall some people fall into is waiting to take a workshop until their skills
improve. This is backward. The progress people make after a workshop is infinitely
quicker than the progress they made before one. And you should have the results you
want now, or in a few months, as opposed to some distant future point.
If you’ve read Magic Bullets, start planning your workshop now. Pick a date. Sign up.
Pay your deposit. Make it happen for real.
Once you’ve taken a bootcamp, you might also be interested in our variety of specialty
programs. Please note that not all of these programs are available at all times. Check out
our entire lineup of training programs (www.LoveSystems.com/Training-Programs), and
the current training schedule (www.LoveSystems.com/Schedule).
• Day Game Workshop (www.LoveSystems.com/Daygame): Approaching women and

groups during the day, in coffee shops, parks, or on the street has never been so easy.
Learn from the Day Game experts how to generate immediate attraction and go on instant
dates. This intense two day workshop includes 8 hours of seminar work and 8 hours of
field work!
• Humor, Improv, Attraction (www.LoveSystems.com/Humor-Improv-Attraction):

Based on techniques created by the world’s funniest comedians and sharpest improvisers,
Mastering Humor and Improvisation for Pickup is specifically designed to help any man
be funnier and more spontaneous in every aspect of his life. Taught by Love Systems
dating coach and professional stand-up comedian Big Business, it provides each student
with practical applications of comedic and improvisational tools with special emphasis on
generating attraction, building comfort and, of course, seduction.

Further Resources
• Inner Game (www.LoveSystems.com/Inner-Game): How would you like to master
your fears and inner anxieties? What if you could permanently change your thinking and
instantly become more attractive, more successful and more confident with women? It’s
entirely possible and Love Systems Inner Game will give you all the tools you need to do
it!
• Breakthrough Comfort (www.LoveSystems.com/Breakthrough-Comfort): The special

one-day seminar led by Love Systems Senior Instructor Future breaks the mold of typical
dating training for men. Showcasing some of the most consistent and powerful
discoveries in the field of dating science, Breakthrough Comfort will teach you how to
have a beautiful woman fall in love with you, how to plan the seeds for intense emotions
in the first few minutes of your interaction, and much, much more.
• Strippers and Hired Guns (www.LoveSystems.com/Strippers-Hired-Guns): Picking up

strippers and hired guns requires an entirely different set of strategies and you must
acquire a new skill set for learning to succeed with these seemingly unattainable girls.
This revolutionary new seminar will provide you with the most powerful strategies for
seducing strippers, waitresses, and bartenders while they are working!
• Same Night Lays (www.LoveSystems.com/Same-Night-Lays): Whether you want to

play the field or get into a long-lasting relationship with one special woman, one thing all
Love Systems instructors agree is that the sooner your relationship turns sexual the better.
Creating the conditions for your relationship to become sexual that night - the same night
that you meet her - is far superior and more advanced game.
• Playboy Mansion Advanced Bootcamp (www.LoveSystems.com/Advanced-

Bootcamp): One of the best things about Southern California is the Playboy Mansion.
Join us for an exclusive Advanced Bootcamp where some of the top Love Systems
instructors will teach you their most high-level tactics and techniques before taking you to
a party on the grounds of the Playboy Mansion!
• Super Conference (www.LoveSystems.com/Super-Conference): The Super

Conference is the biggest event in dating science. Each year we bring the top guys in the
business from around the world for a concentrated weekend of seminars and in-field
training. This is where we reveal our newest and best material. It’s your chance to step
up to the plate and create the kind of life you want filled with the kind of women, friends,
fun, choice, and freedom that you deserve. Quite simply, this weekend will allow you to
enjoy confidence and success with women in a way that is completely adaptable to your
own distinct personality and style.

Further Resources
9. PICK UP ARTIST INTERVIEW SERIES
By far the best source of advanced material is a monthly audio program known as the Pick
Up Artist Interview Series. Every month, two of the world’s top dating coaches are
interviewed together on a specific subject, ranging from Approaching to Seduction, Phone
Game to Threesomes. It’s a unique product since every topic gets treated in tremendous
depth from at least two perspectives, and there’s an opportunity to hear the tonality and
delivery that the masters use in different situations.
We strongly recommend subscribing to the interview series at

www.LoveSystems.com/IVS. When you subscribe, you will be sent the current month’s
interview and a new interview every month afterward.
Meanwhile, all of the previous interviews make an excellent home study library for an
amazing number of different topics. That being said, it’s much cheaper to subscribe
(about 50% off). Plus, subscribers get the interviews slightly before everyone else, and
other goodies including their own mailing list and bonus content.
Other than getting Magic Bullets, this is the single most important thing you can do right
now.
www.LoveSystems.com/IVS
Our comprehensive back catalogue of Interview Series volumes covers dozens of topics
with real techniques and advice you can use right away. Don’t let your sticking points get
the best of you; find the interview that covers your issues and take care of them now! For
anything you are having trouble with or want to improve, you can go straight to the
source.
You can find the complete listing here: www.LoveSystems.com/Audio
Some of the most popular and highly demanded interviews include Vol. 1 Approaching &
Transitioning, Vol. 10 Phone Game, Vol. 11 Physical Escalation & Kissing, Vol. 25 How
To Be An Alpha Male, Vol. 40 Turning Things Sexual, and Vol. 50 Intro to Day Game.
Interview Series Bundle Packs: You can now pick up past Interview Volumes at
amazingly discounted prices. Each Pack includes 10 volumes! See the IVS page for
bundle options: www.LoveSystems.com/Audio

Further Resources
10. KEEP UP TO DATE
The best way to keep up to date with new developments in dating science is of course to
subscribe to the Interview Series (www.LoveSystems.com/IVS). But that’s not the only
source of continuing information and resources. Here are some good places to check out.
1. The Attraction Forums (www.theattractionforums.com). This phenomenal website is a

great place to find a “wingman,” to search for and read articles and “field reports” from
the masters, to share information and ask questions to others, to find or post routines, and
to make friends. It’s free.
2. Love Systems Instructor blogs (www.Lovesystems.com/blog). This is where Love

Systems instructors post their thoughts on game, women, love, sex, and whatever else is
on their minds.
3. The Love Systems Dating Advice Library (www.LoveSystems.com/Dating-Advice).

Many of the best techniques and field reports are added to this library, which grows every
week. It’s a great database for the best tips to develop your skills.
4. The Love Systems Toolbar (www.Lovesystems.ourtoolbar.com/). Get instant answers

to your questions - just type in your question or topic and search LoveSystems.com or
TheAttractionForums.com. There’s also one-click access to the top blogs, dating articles,
live pickup video, and much more. It’s direct access to all of the best free pickup stuff on
the web.
5. Love Systems on YouTube (www.youtube.com/lovesystems). It’s one thing to read

about us, but now you can see Love Systems instructors in action. Watch the masters at
work demonstrating body language, pickup techniques, and much more.
You will also want to check out our free newsletter, the Love Systems Insider (LSi). It’s
full of great information and new breakthroughs, and reading it regularly will inspire you
to keep developing your skills. You can join (for free!) at the signup box on our
homepage or go directly to (www.LoveSystems.com/LSi).
CONCLUSION
Not every good resource is listed here, and we’re always coming out with new products.
However, this should give you a road map for the next year or so. We were once in your
shoes, so we know what it’s like. Write us any time at [email protected].

Further Resources

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BOOTCAMP HANDOUT

By Braddock & Daxx

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 2

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 3

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 4

How to get the most out of this weekend

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 5

Three Sides of the Triad System:

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 6

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 7

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 8

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 9

Endure the Highs and Lows

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 10

Practical Steps To Overcome Approach Anxiety

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 11

2. Change the meaning of what you are doing there

3. Mother and father yourself in the moment

 Mothering Yourself relates to your ability to give yourself warm energy

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 12

4. Create a going out ritual

 Exercise before you go out.

5. Dealing with blowouts

“Pay the cost to be the boss.”

 Blowouts happen to EVERYONE. Even instructors experience blowouts on

Mindsets and Beliefs

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 13

 Compete only with yourself.

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 14

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 15

Basic Opening Rules

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 16

Hook Question: “Would you ever date a guy with a mustache?”

Illusionary Input: Girls: “Yes/no/maybe.”

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 17

Examples of Indirect Openers

Drunk I Love Yous

“Hey, do you guys think drunk “I love yous” count?”

Girls: “Blah blah blah...” (Hook)

Girls: “Ha ha ha.”

Bill: “So, is there any way out?”

Girls: “Blah blah blah...”

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 18

Bill: “Is it wrong to break up with someone with a text message?”

Girls: “No, that’s mean!”

Jungle Vs. 80s Party

Examples of Direct Openers:

 “Why do you look so serious?”

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 19

 “This is embarrassing, but I almost wore the exact same outfit.”

 Flipping the girl off.

A cold read is an educated guess based on them.

Something in the moment / environment.

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 21

• “That reminds me of...”

CONFIDENTIAL – Copyright © by Love Systems Inc. All Rights Reserved. 22

This seminar will go into exhaustive detail on how to build attraction.

3 Main Types of Attraction:

1. State Based Attraction