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Andrew Higdon: Marketing and Development

Andrew Higdon is a marketing and development professional seeking work in San Diego. He has experience managing projects and teams for sports and nonprofit organizations. His background includes roles in customer loyalty, sales, marketing, and event operations. Higdon holds a BA in Public Administration from San Diego State University and has advanced skills in communication, writing, organization, and Microsoft Office. He is proficient in Shopify, Basecamp, and social media marketing.

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51 views

Andrew Higdon: Marketing and Development

Andrew Higdon is a marketing and development professional seeking work in San Diego. He has experience managing projects and teams for sports and nonprofit organizations. His background includes roles in customer loyalty, sales, marketing, and event operations. Higdon holds a BA in Public Administration from San Diego State University and has advanced skills in communication, writing, organization, and Microsoft Office. He is proficient in Shopify, Basecamp, and social media marketing.

Uploaded by

trumpet3
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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Andrew

Higdon
Marketing and Development

Event Marketing and Development professional with experience in sports and nonprofit Personal Info
industries currently seeking work in marketing or project management in the San Diego area.
Experience balancing multiple and varied projects at once. Highly organized, with advanced Phone

writing and communication skills. Capacity to work well individually and with a team. Lifelong 858-335-9966

learner. Advocate for continual improvement. E-mail


[email protected]
Experience
LinkedIn
2018-02 - Manager https://www.linkedin.com/in/ajhigdon
2018-06 XTERRA SURF/XTERRA BOARDS
• Customer Loyalty Manager: Build and maintain trust with customers to improve Education
return customer rate. 2012 - 2016
• Sales and Marketing Manager: Onboard and manage accounts. Implement
San Diego State University.
strategic email marketing initiatives. Create marketing briefs and act as project
BA in Public Administration.
manager to ensure deliverables are met and on time. Manage and update all
Minor in music, emphasis on
website copy and content. Social Media Manager. Brand and product
performance. Additional Diversity
development.
and Conflict Resolution Training with
• Surf Team Manager: Manage network of ambassadors, content creators, and
National Conflict Resolution Center.
competitive surfers, including writing and negotiating contracts to meet the
needs of XTERRA and the sponsee.
Skills
Microsoft Office Suite
2017-04 - Merchandise Operations Strategist
2017-11 Competitor Group, Inc
advanced
• Strategic role coordinating logistics, event planning and implementation of
Communication
merchandise operations for the Rock 'N' Roll Marathon Series. Collaborative
position working with graphics, marketing, sales and many other facets of the
advanced
company to develop the Rock ’N’ Roll brand and deliver high quality product that
appeals to both amateur and professional athletes. Writing Skills
• Standardized operational practices at events to streamline efficiency and
increase total revenue up to 90% advanced

• Managed team of 45+ at events with over 40,000 participants. Organizational Skills
• Focus on improving overall customer/athlete experience.
excellent
2016-01 - Marketing and Development Intern
2016-06 Surfrider Foundation, San Diego Chapter Basecamp
• Executed major fundraising events for the local nonprofit, raising over
$50,000. excellent
• Responsible for marketing of event including grassroots techniques, paid Shopify
social, and email marketing.
• Forged new partnerships with local businesses and managed sponsor and excellent
donor relations.
• Created copy for bi-weekly newsletters and volunteer emails reaching over Interests
12,000, as well as representing the Surfrider Foundation San Diego County
Surfing, Free-Diving, Scuba Diving,
chapter at various outreach events.
Kayaking, Paddling, Swimming
Additional Experience
Music Performance (Guitar &
Assistant Manager, In-N-Out Burger. 2010-2017 Trumpet)
Tour Guide, La Jolla Kayak. 2018-Present
Videography/Cinema
Brand Ambassador, Boochcraft. 2019-Present
President, Public Administration Council, SDSU. 2015-2016 Travel

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